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Top Trends for Your Event’s Social Influencer Campaign

Velvet Chainsaw

The great resignation, coupled by increases in unsubscribes, have made it more difficult than ever to reach the inbox of potential attendees and conference participants. Paid advertising is key to reach. How are you leveraging your conference community influence to drive attendance and participation? Data rules.

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Sponsorship Needs to Be More Than Banners and Clings

Velvet Chainsaw

Recently I’ve received invitations to attend webinars and download industry research reports and articles all aimed to help conference and show organizers grow sponsorship revenue. Problem is, when you dig into these resources, you find that they are more focused on print and digital advertising than true sponsorship.

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Conference Planning: A Step-by-Step Checklist for Success

InitLive

Conferences are an important part of professional development and business networking for all industries. A successful conference can come in all shapes and sizes, from 200 people over a weekend to 15,000 for a week. InitLive has had the privilege of working with many conferences, some of which are the largest in their industry.

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Five ways explicit communication improves meetings

Conferences that Work

Conference stakeholders who are serious about maximizing connection at their events provide plenty of places besides the hallways to talk and network. And make sure your room signage advertises these spaces to attendees walking by. To minimize no-shows, put the requirement for a tech check in presenter contracts.

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5 Ways to Make Attendees Happy Before Your Conference or Event Begins

Coterie Spark

Hosting a multi-day conference or stand alone event can be a very rewarding and overwhelming process. If you have a booth or table set up at another conference, anyone who walks by may be considering your event. Advertise specifically. Do not simply advertise that your event will be amazing.

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Conference Planning: A Step-by-Step Checklist for Success (Backup - Aug 2022)

InitLive

Conferences are an important part of professional development and business networking for all industries. A successful conference can come in all shapes and sizes, from 200 people over a weekend to 15,000 for a week. InitLive has had the privilege of working with many conferences, some of which are the largest in their industry.

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4 Lessons from Pokémon Go To Make Your Conferences More Engaging

Eventinterface

Nintendo have been very clever by creating an entire engaging experience for Pokémon Go gamers, and this is what conference attendees desire. Giving away goodie-bags or promotional gifts at conferences can create positive brand association – people are more likely to try your services and invest in other products in the future.