Corporate Conference Planning Checklist

GEVME

The unique story of any conference should begin with the goal and then a detailed plan on how to reach this goal. If you understand your target audience, it’s not a challenge to build such a conference vision. What is a corporate conference planning checklist?

When Your Conference Planning Process Eclipses Your Purpose

Velvet Chainsaw

When Conference Plans Land On Chutes. So many conference leaders, organizers and planning teams are obsessed with details, logistics and planning. Their plans actually obscure their conference’s vision. Putting The Planning Process Before The People.

Common, Yet Hazardous, Conference Planning Thinkholes That Inhibit Uniqueness

Velvet Chainsaw

Why do so many people rate the conference experience as stale, predictable and average at best? Why do conference leaders miss the mark at preparing their own unique DNA conference experience? We have lost our way to discovering our own conference DNA!

Three Core Conference Planning Tenets To Master And Skillfully Apply

Velvet Chainsaw

Does your conference committee practice organized abandonment and avoid no-bottom-line-mindsets? How are they at focusing on the purpose, goals and target market of the conference when making decisions? These three principles are vital to maintaining a healthy, strong conference.

Avoid These Hazardous Conference Planning Thinkholes [Part 2]

Velvet Chainsaw

Just like potholes, conference planning thinkholes can be an expensive problem for your event. They can create some major cavities and damage to your participants’ conference experience. Defining Conference Planning Thinkholes.

Challenging Our Conference Mental Models To Build Future Effective Events

Velvet Chainsaw

And just as important, how and what do we think about our conferences and events? How do we understand our conference planning processes, its underlying assumptions, and our customers, partners, exhibitors, and stakeholders? Your Conference Mental Models Control You.

2018 226

You’re Paying Too Much Interest On Your Conference Organizational Debt

Velvet Chainsaw

Conference organizational debt. Your conference pays the interest on this debt in the form of reduced speed, lack of capacity, diminished engagement, rigidity and stagnate programming. Think of your conference speaker and content RFP process.

2018 248

Refactor Your Conference Archaic Planning Routines

Velvet Chainsaw

Conference organizers and their planning teams should understand, identify and quash organizational debt. Refactoring As A Metaphor For Conference Improvement. Thus we refactor to improve the conference experience for our customers.

If You Design Conference Experiences, Read This!

Velvet Chainsaw

As conference organizers, why can’t we also have a fun, fulfilling, and collaborative experience planning and designing the conference? And our planning team members should too. Read more about embracing your conference as a giving field here.

The Conference Debt You Cannot Afford

Velvet Chainsaw

There is one debt every conference organizer must face and vanquish. It can cripple a conference. Anyone striving to build a 21st century sustainable conference needs to understand organizational debt, how it impacts their event and how to prevent it.

Conference Innovation Through Paradigm Busting

Velvet Chainsaw

These mental models are deeply embedded in our conference planning and management practices. Savvy conference organizers realize that their mental models have much more influence over their outcomes than their decisions and actions. Surfacing our cognitive conference constructs.

Star Struck: Identifying Your Conference North Star

Velvet Chainsaw

The North Star is the perfect metaphor for your annual conference purpose. When your conference purpose serves as a North Star, it guides all decisions, tasks, behaviors and strategy. Uncovering Your North Star Conviction To Find Conference True Target Market.

Your Conference As A Giving Field

Velvet Chainsaw

We are used to thinking of our conference and its planning process as a one-way transaction from the company to its customers. Sometimes we view the planning process as a backbreaking, arduous, life-draining experience. The Traditional Transactional Conference Model.

Conference Purpose With Power And Participants Leads To Profitability

Velvet Chainsaw

Now imagine someone asking your conference participants that question. Then they would launch into a passionate description of your event’s annual Party with a Purpose, its pre-conference feel-good community service projects and its ongoing student scholarship fundraisers.

Six Conference Paradigms To Bust Immediately

Velvet Chainsaw

If there’s something strange in your conference-hood. Our cognitive frameworks—our mental models and paradigms—shape our thinking, behavior, operations and success of our conferences. We falsely believe that future conferences are just an extension of the past.

The Crisis of Connection

Velvet Chainsaw

So what does this mean for those of us responsible for organizing and executing conferences and events? What would it take to implement radical hospitality at your conference? We’re lonely. And not just a little lonely. We’re experiencing a global epidemic level of loneliness.

2018 378

Hone Your Radar To Seize These Conference Innovation Invitations

Velvet Chainsaw

Within the conference arena, innovation is the process through which new value is created and delivered to customers. Our conferences need innovation in processes, systems and design more than it needs new inventions in technology. Innovation may be a tired word.

2018 226

Steps To Minimize And Prevent Your Conference Organizational Debt

Velvet Chainsaw

Ultimately, we must take steps to minimize and prevent accrual of conference organizational debt. Read more about conference organizational debt here , how to refactor organizational debt here and the interest you pay on conference organizational debt here.

The Market Shifts That Led to Commission Cuts

Velvet Chainsaw

loyalty-plan costs for the group, third party, and attendee — everyone has their hand in the points pot. What are some ways we as conference and meeting professionals can maintain our trusted-advisor relationships within the hospitality industry and continue to gain trust from others?

2018 254

The Fantastic, Super-Sized, Research Proven Benefits Of Curiosity

Velvet Chainsaw

Conference organizers that create a culture of curiosity gain both a short and long term competitive edge. Cultivating a culture of curiosity is good for business and it’s good for your conference too. Cultivating Conference Participant Curiosity.

2018 206

Conferences Can Foster And Reclaim Authentic Conversations, Deep Connections And Transformational Community

Velvet Chainsaw

As a conference organizer, you can seed your annual meeting with experiences that nurture authentic conversations, deep connections and community. You can design, structure and facilitate conference experiences that foster and reclaim meaningful dialogue in an age of digital disruptions.

2018 312

The Conference Owner’s Guide: From Conference Touchpoints To Journey Experiences Part 1

Velvet Chainsaw

Too often conference and meeting professionals assume that their role is best suited to planning and executing the conference. I get that from the education section or the conference technical teams.”. They own designing the conference customers experience journey.

Conferences Can Serve As Friendly Frontiers For The Insatiably Curious To Play

Velvet Chainsaw

Your conference could be a place for your customers to experience unrestricted curiosity and play. Curiosity and play are necessities you can’t afford to avoid at your conference. Creating Conference Spitball Shooting Participants.

Blow-The-Bugle-Awesome 21st Century Conferences Emulate These Core Beliefs

Velvet Chainsaw

Your conference-slip is showing! Well conference professionals, your conference-slip is showing. Six 21st Century Conference Core Beliefs. Here are six core conference beliefs we must begin to embrace to help our stakeholders succeed in the future.

2016 383

Is Your Conferencing Treating Its Customers As Tourists Or Explorers?

Velvet Chainsaw

How does your conference treat its participants? Are your conference customers more like tourists? Seeking conference swag, amenity room drops, welcome bags and quick ideas? The Tourist Conference Experience. These conferences aim to top previous year’s events.

2018 300

What If Attendees Remember Nothing From Your Event?

Velvet Chainsaw

Ultimately, if there are no job improvements, then you, your company and the conference organizers have just experienced learning scrap. The Conference Copycat Critter: Quick Just Give Me The Highpoints So I Can Copy Them! Those copycat conference critters become victims of mimicry.

2016 421

What Participants Expect From 21st Century Conference Experiences

Velvet Chainsaw

Everything we take for granted about conferences, and planning them, faces disruption. Participants from all generations and cultures increasingly expect conferences to mirror their work and personal lives. Savvy conference organizers meet these disruptions head-on.

Creating The Highly Energized And Engaged Conference Participant

Velvet Chainsaw

Are 50%-80% of your conference attendees in your programming at any given time? One thing is certain, if your conference attendees are not fully engaged in the experience you provide, there is little, if any, chance that they will leave your event with any real ROI.

Designing 21st Century Conference Learning Experiences And Spaces

Velvet Chainsaw

Our conference learning spaces affect our audience. Then we can focus on changing our conference participants’ learning spaces with the right goal in mind—nurturing their learning. Are You Putting Lipstick On Outdated Conference Education Models And Calling It A Success?

Learner- And User-Design Key To Next-Gen Audiences

Velvet Chainsaw

Wikipedia defines design as the creation of a plan or convention for the construction of an object, system or measurable human interaction (as in architectural blueprints, engineering drawings, business processes, circuit diagrams, and sewing patterns). City planning?

2018 266

Are We Creating The Wrong Type Of Conference Experiences?

Velvet Chainsaw

It’s as if Joe Pine and Jim Gilmore’s Experience Economy is just now hitting its stride—for conferences at least. The word is out: we’ve got to create conference experiences, not just conferences that feel like a patchwork quilt of our great grandmother’s dresses.

Embracing Otherness for Conference Uniqueness [Webinar]

Velvet Chainsaw

The future success of your conference will depend on changing your culture to be one of inclusiveness. Want to know more on how you can infuse your conference culture with Radical Hospitality? However, conference radical hospitality welcomes all people, just as they are.

Our Increased Distrust Of Institutions And What It Means To Your Association, Conference

Velvet Chainsaw

Big business, conferences, education, government, medicine, membership associations, nonprofits, professional societies, religious organizations, trade organizations, etc. Yes, your conference and your membership organization are customary, standard institutions. “I’m done with !”.

2016 405

The Conference Big Idea Road Less Traveled That Harvests Success

Velvet Chainsaw

Most conferences are stuck in a rut! So how do you create a conference experience that is not like all the others? Start by considering one or more of these conference big ideas. They are the conference planning road less traveled that harvests success!

Travel 321

The Conference Owner’s Guide To Customer Experience

Velvet Chainsaw

Who owns the overall experience that customers have at your conference? Who oversees and manages the conference customers’ journey? Or perhaps no one is considering the holistic experience of your conference customer? Do you know what your conference target market customer wants?

En Route For Next-Gen Conference Audiences

Velvet Chainsaw

This is the first of two posts that are intended to be a helpful resource for conference organizers as they develop their attendee succession-plan strategy. Key Indicators For Most Conferences. The post En Route For Next-Gen Conference Audiences appeared first on Velvet Chainsaw.

Why Your Conference Needs An Intrapreneur

Velvet Chainsaw

Are you making some changes to your annual conference? If you are, you need a conference intrapreneur! More than just one intrapreneur, you need a conference planning culture of intrapreneurship. Ultimately, you’ll want to develop a conference team of intrapreneurs.

Mediocrity Is Your Biggest Conference Competitor

Velvet Chainsaw

Your real conference competition is not that event held six months after yours. Today’s technology driven, hyper-connected, instant gratification, real-time world puts you as a conference organizer in a difficult position. It runs smoothly as planned.

Your Conference Needs To Focus On Providing 4D Experiences

Velvet Chainsaw

Conferences need 4D experiences: deep learning, deep play, deep reflection and deep connections. Your conference needs more than the gimmick of 3D glasses. Too many of our conference experiences lack depth and authenticity.

Configurable and Personalized Conference Experiences

Velvet Chainsaw

The mass-personalization wave that is dramatically changing what and how we buy as consumers has application to conferences. Application to Conferences. In my opinion, the first item — individualizing a conference experience for every attendee — isn’t scalable today.