Trending Articles

Omicron and the Events Industry: The View from South Africa


The discovery of a new Covid variant has sparked panic across the globe and left many event professionals dealing with mass cancellations. While it’s still early days, it’s crucial to unpack Omicron’s impact on our industry and understand how we can move forward.

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Let’s Talk Personal Branding

Event Age by Swapcard

Eventprofs are a very active bunch on social media. It’s common knowledge that networking and engaging on social channels can boost your chances of getting more business and being seen as an industry expert in this field.

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Spotlight: The truth about event engagement with Samuel J. Smith


In today’s spotlight series, you will learn more about event engagement from Samuel J. Smith, founder of the event gamification software, Social Point. Sam produced hybrid events in a prior life and led the MPI research team that developed the baseline research for virtual and hybrid events.

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Support the bottom — a Thanksgiving reminder

Conferences that Work

After our prime Thanksgiving dinner, I was sleepily washing a large turkey foil platter when I noticed its embossed central message: “Support the bottom.”

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Download 7 Exceptional Event Email Templates for Driving Attendee Engagement

Write winning event emails in minutes! Relying on decades of social science research and more recent behavioral data, we’ll show you the science-backed methods to creating a wildly successful event-marketing email campaign for almost any situation. Download the eBook today!

Why Omicron Won’t Undo All Our Progress on Covid


The recent emergence of Omicron, a new Covid variant of concern, has sent shockwaves through global markets and led to the WTO conference being postponed days ahead of the planned meeting in Geneva. How concerned should event planners be?

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More Trending

IMEX America 2021: Back In Las Vegas!

Endless Events

November might generally be an uneventful month, but not for the events industry. For us, it’s time to do business and reunite in person at one of the biggest and most exciting trade shows in our industry: IMEX!

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The Impact of CSR on Employee Loyalty

Best Corporate Events

If Charles Dickens was writing his classic novel today, the opening line might read “It was the weirdest of times.”. Job openings in the U.S. hit a record high in September, as companies across industries and regions struggle to find enough help.

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Behind the Scenes of Event Tech Live with Adam Parry

Event Age by Swapcard

At the beginning of November, the Swapcard team headed to London for Event Tech Live. They had a blast meeting happy customers and networking with new friends. Mia Masson, Swapcard’s Head of Content, sat down with the very busy Adam Parry to ask his thoughts on this first hybrid edition.

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9 Emerging Trends Shaping the Future of Event Technology


In-person gatherings and events are returning, but the most forward-thinking venues and event planners know that things aren’t going to return to what they once were any time soon.

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A Master's Guide to B2B: How Listening to Your Customers Can Grow Your Business

Speaker: Adam Dorfman, Head of Product Growth at Reputation & Michele Bettinazzi, Customer Experience Manager at PeakMade Real Estate

Improved marketing conversion, happy customers, and faster growth - that’s only three things that can be accomplished by just listening to your customers. Customer feedback is an extremely invaluable tool to keeping retention high, attracting new business, and improving the general operations of your business. The question is - how do you capture all this? Join Adam Dorfman, Head of Product Growth at Reputation & Michele Bettinazzi, Customer Experience Manager at PeakMade Real Estate, for this essential discussion on the ins and outs of brokering the optimal customer interaction.

Here Are The 22 Best Event Platforms To Use In 2022!

Endless Events

The new year is slowly approaching, and we for one, are really excited! 2022 is going to be our best year yet; we’ve embraced exciting new event technology and hybrid events as the way of the future!

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Omicron Event Cancellations Abroad, Travel Bans and Returning Resident Restrictions

Smart Meetings

There are only 77 reported cases of the fourth Covid variant, Omicron, in South Africa and 19 in Botswana as of Nov.

What Event Planners Can Learn from IBC’s Last-Minute Cancelation


IBC, the International Broadcasting Convention, recently made headlines when it canceled the in-person component of its event just over a week in advance of the planned gathering. Could they have been more transparent about their plans?

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How to Promote an Event on Facebook in 21 Different Ways

Social Tables

Social media has long been an important part of event marketing and promotion. Facebook can be used to promote all kinds of events — from conferences and conventions to birthday parties and retirement celebrations.

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Negative Reviews & Online Feedback Happens - But Where Do You Go From Here?

Speaker: Adam Dorfman, Head of Product Growth at Reputation and Jeremy Shubitz, Director of Marketing at Bosley

Responding to online negative feedback can be challenging. What should you say? What should you not say? Should you even respond? In today's, your customers will be not only your biggest advocates but also your biggest critics. However, negative feedback can offer actionable insights to build a stronger product and customer experience.

6 Effective Tips on How to Promote a Festival

Event Smart

Festivals are undoubtedly the most fun and entertaining type of event. They are great means to showcase culture and creativity. They are powerful drivers for tourism and help boost the local economy.

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Technical Production With Isaac Holt!

Endless Events

We’re back today with a very special episode of the #EventIcons podcast. Will’s guest is Isaac Holt, the director of technical production at Endless Events. But wait, there’s more! Isaac is also the newest co-host of the podcast.

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Smart Moves in Little Rock, Oakland and More

Smart Meetings

Brian Oaks. Oaks is now senior vice president and chief operating officer at Little Rock Convention & Visitors Bureau.

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Prestige Events Magazine

Venues and caterers all over London have been in awe of Icebox’s newest creation: ice diamonds, with demand increasing exponentially for the on-coming party season. Each diamond is a precision cut piece of crystal-clear ice adding high voltage glamour to any event.

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Dive Into Your Inventory Data (and Add Substantial Profits to Your Bottom Line)

Speaker: Ian Foster, Sculpture Hospitality Regional Director West Coast

In this seminar, Ian Foster will discuss the basics of inventory management, including tips on how to get inventory right and how to evaluate your food and pour costs. Ian will examine the best ordering practices from our clients. Finally, he’ll share some case studies showing how well designed inventory control can uncover hidden losses from over-pouring and lost sales that will result in several thousand dollars of extra profit every month.

9 Tips for Designing Hybrid Events

Event Manager Blog

Hybrid events come with many challenges. Keeping two different audiences engaged is the primary concern, but other priorities include repurposing content, managing time and catering to new attendee needs. Three event designers share their strategies for survival.

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Fun Virtual Event Ideas for Team Building (that won’t FEEL awkward)


News flash: working remotely is the new norm. While studies show employees working remotely are more efficient and productive, prolonged isolation hurts employees’ mental health. There are a lot of reasons for that.

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Top Six White Label Ticketing Solutions

Python Events

The events industry is thriving, which is great for event organisers, venue owners, promoters, and others involved in organising physical or virtual events. The increase in ticket sales also leads to more competition.

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Volunteer Surveys: Tips and Best Questions to Ask


Your volunteer program has been operating for a while now, and your volunteers seem engaged, happy, and productive. But how can you know for sure that your volunteer program is running as smoothly and effectively as possible? You can send a volunteer survey.

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Maximize Your Profit Margins

Speaker: Shawn Imbeault and Geoff Loukes, Sculpture Hospitality

In the past year, we've learned that maximizing margins can determine whether your restaurant stays afloat when times get hard. Join Shawn Limbeault and Geoff Loukes, in this master class that will take you through the best practices of maximizing your margins, From FOH to BOH.

Celebrating a Day for Doing Good

Convene by PCMA

Tuesday marks the 10th anniversary of GivingTuesday , a movement sparked by Henry Timms, the executive director of the 92nd Street YMCA and now the president and CEO at Lincoln Center for the Performing Arts.

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Evessio partners with The Diversity In Events Awards 2022

Event Industry News

Leading event technology specialist, Evessio has announced a new partnership with Diversity Ally to provide its awards software for the inaugural Diversity in Events Awards 2022.

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Events Industry Council Begins First Phase of DEI Plan—and You Can Take Part

Smart Meetings

Events Industry Council (EIC) has started the first phase of its Equity Acceleration Plan.

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Five Ways to Leverage the Cameo Platform to Personalize Engagement

Event Marketer

If you’ve ever fantasized about getting a shout-out from Brett Favre or having Kenny G serenade you and only you (hey, no judgement here), Cameo is where it’s at.

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Restaurant Management Masterclass

Speaker: Harlan Scott, Founder of Harlan Scott Hospitality and Industry Restaurant

Due first to necessary staffing cuts, extreme safety protocols, and now the need to rehire against outsized government stimulus, unemployment benefits and wage requirements, managing and staffing have become the most urgent conversation in restaurants today. This, adding on to the lynch-pin management style restaurants often have, has made restaurant cultures more vulnerable and volatile than ever. If your restaurant is suffering from cut staff, low morale, or ineffective training, you've come to the right place. Join Harlan Scott of Harlan Scott Hospitality, learn how to get back in control of your restaurant and your operation back on autopilot.

Connection, Entertainment and Choice Are Key Ingredients for Audience Engagement

Event Manager Blog

The third in our four-part series of recordings from the Event Innovation Lab™ at IMEX America features expert insights on the elusive art of engagement.

How to plan the perfect online conference, quickly and easily

Hubilo Blog

Hosting an online conference has its benefits. It gives event organizers the ability to track digital behaviors. It reduces friction for attendees (no travel, reduced expenses, better allocation of time). And, it shortens the lead time required for execution (vs. in-person events).

Event Predictions for 2022

Event Industry News

By Dan Curtis, chief strategy officer at emc3. Whenever a new technology arrives, it takes a while for the industry to catch up with the early adopters and welcome it with open arms. Event tech 2.0 20.20??)

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