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Today, whenever marketing is discussed, everyone tries to be the early bird and jump on the digital marketing bandwagon. This isn’t the wrong move, but sometimes things don’t go as planned, and you have limited time to create and execute marketing strategies. MORE
Whether you’re interested in coordinating smaller networking events or large corporate events like conferences, creating an event marketing strategy has serious benefits for your business. But it’s not easy — event planning requires a supreme level of organization, time management, and communication skills that can’t be learned from a book. The post The 2019 Guide to Event Marketing: Strategies, Ideas, and Examples appeared first on Eventbrite US Blog. MORE
Reading Time: 5 minutes Event marketing is often wrongly explained as all the actions promoting the event. Nothing could be further from the truth , as the term itself indicates, these are all the actions somehow connected to events, all done in order to promote the brand and increase company’s marketing. 2) the job of advertising different events so that people will go to them. But event marketing has so much more potential! MORE
Want to market your event like a marketing pro, bringing in your largest crowd yet? Here are 67 ways you can improve your event attendee numbers for next to nothing, outside of your time. Marketing has become less costly but […]. The post 67 Event Marketing Tricks for Event Professionals by EventMB Team appeared first on [link]. Marketing event marketing marketing social media digital marketing marketing tips offline marketing MORE
Reading Time: 16 minutes Event marketing meaning is crucial and its significance cannot be underestimated. Some still don’t see the importance of events, there is a dozen of reasons why it should be incorporated in everyday marketing strategies of the companies. But how to convince those in charge that strategic event planSing will help to improve performance and achieve the goals of the company? Is it even possible to explain the Event Marketing meaning to COO? MORE
?? The Best of the Best: Event Marketing: How to Measure Event Marketing Success. Mic Up: Microphones For Events – How Many Do You Need? ? Need some additional help making sure you budget for event marketing? Download our Event Budget Spreadsheet Template! . ???? This is another massive event where we just have to sit and marvel at the amazing production that goes into this event every year. Upcoming events. MORE
As I outlined in the first post of this series , event marketers need to ensure that they have processes in place that will make them smarter today and simultaneously set them up for success in the future. As a marketer myself, I realize that the push to become data-driven is much easier said than done. Planning for the future and collecting data is especially difficult for event marketers. This isn't the marketer's fault. MORE
Learn what 1000+ marketers have to say about the events industry in this landmark report. Featuring insights on event marketing budgets, tactics, team sizes, technology and more. Last year we emailed over 400 mid- to senior-level marketers asking for their thoughts on the events industry. We also discovered that 80% of overperforming businesses planned to increase their event budgets the following year. Businesses are doubling down on live events. MORE
Reading Time: 6 minutes It all started with passing samples of products on the streets… Experimental, engaging marketing has gone from the edge to the great player in marketing. With events being a spectator turns into experiencing so the participant’s attention is sensitized. Check out our picks of the best event marketing campaigns to get inspired and implement the brand new event marketing strategy to your company. MORE
Welcome to your guide to event marketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. There are many forms of event marketing and each can be catered to address a marketer’s specific goals. Why Is Event Marketing Important? MORE
Event marketing draws on the same principles and strategies as other types of marketing. Use this guide to event marketing to discover the best way to market your event. The post The 2019 Guide to Event Marketing appeared first on Eventbrite US Blog. Event Planning & Promotion Email Marketing Event Marketing Social Media Event Marketing MORE
According to a recent survey we conducted with Demand Gen Report, 54% of companies are increasing their budget for in-person events this year. But with bigger investments comes the need for smarter marketing. Event Industry Insights Event Marketing MORE
If no one heard about your event, it never really happened. Event marketing is your lifesaver when you need to explain to the world why you haven’t been getting a good night’s sleep for the last few months. But it’s obviously not the only reason you should fall in love with event marketing. A strong event promotion strategy will help you drive event registrations, establish brand recognition, and build a contact base. Post-event sales estimations. MORE
Get inspired by these 10 corporate event marketing ideas that go beyond the typical trade show booth. It’s no secret that live events are valuable marketing channels. According to the 2018 Event Marketing Benchmarks and Trends , that’s exactly the case. Plus, the average chief marketing officer allocates 24% of their total annual budget to live events to build deeper connections between brands and audiences. Secret and VIP Events. MORE
Social media marketing has quickly become one the most affordable, accessible and effective ways to market products, services and (yup, you guessed it) upcoming events. And it has become an essential component among all the tools and tactics used in event marketing. MORE
Knowing how to measure event marketing success has long been a key factor in determining the degree of success of any event or enterprise. The development of event technology has led to new and more effective ways to monitor ROI. Reasons to measure event marketing success. Thorough research in the event industry field has allowed us to develop event marketing ROI metrics and methods for evaluating the effectiveness of events. MORE
[…]. The post Top Event Marketing Company: Clutch Global Awards Tigris Events for 2020 appeared first on Leading the Canadian Industry in Dynamic Event Staffing & Experiential Marketing. MORE
It’s no secret that the economy affects the events industry. When event budgets are slashed, event attendance drops, attendees are less willing or able to travel, and those attendees who do show up feel the effects of the economy. Even in good economic conditions, exhibitors are being forced to scrutinize every detail to prove the value of their events. Expect CEOs, CFOs and managers to ask you to justify the expense of every event, if they’re not already. MORE
We are very glad to announce the release of our latest report, The Future of Event Marketing. Event marketing is the hot topic of 2017. The post The Future of Event Marketing [New Report] by Julius Solaris appeared first on [link]. Marketing #eventtech event marketing marketing report social media technologyGrab your free copy now. MORE
Events are coming back – now’s the time to stand out. Take your events to the next level with Eventbrite Boost — the all-in-one event marketing platform built to save you time and handle all your marketing challenges. Event Marketing Eventbrite Boost MORE
You already know the basic principles of email marketing. Now, you want to take your event company to new degrees of success. Event Planning & Promotion MORE
Event marketing and planning is incredibly rewarding when done successfully, but it takes a lot of time and effort to get to that point. A big aspect of creating a successful conference or event is to generate buzz around it. The post 15 Social Media Tactics To Increase Your Event Marketing Exposure appeared first on Picatic Event Planning Blog. Helpful Event Tips conferences conventions event marketing festivals social media summits MORE
You have countless event marketing options. The thought of spending your marketing budget for naught sends you into a panic spiral. The post 10 ½ Creative Event Marketing Ideas to Drive Ticket Sales appeared first on Eventbrite US Blog. Event Planning & Promotion Event MarketingAnd with that comes a paralysis of choice. Where to focus your attention and efforts? And how to come up with new ideas beyond basic social posts? MORE
In event marketing, you want to ensure all of your words resonate with your audience. To use words that have lost their power due to overuse or over exaggeration makes your marketing ineffective. The post 25 Event Marketing Phrases No Attendees Believe Anymore by EventMB Team appeared first on [link]. Marketing event marketing marketing MORE
With the changing times, the marketing funnel has witnessed changes as well. For someone who has been in marketing for long, the only change is that there is a new way of looking at marketing funnel. What is an event marketing funnel? Create an exclusive event page. MORE
Planning an event is no easy task: event managers must be detail oriented and extremely organized in order to keep track of an entire array of variables. Always aiming to make your life easier, we have put together an event marketing calendar template, so you can plan your entire marketing communication schedule ahead of time, and have a bird’s eye view into your event communication throughout the entire event lifecycle. Email Marketing. MORE
There’s no denying the immense benefit of utilizing video at an event. Make that video at your event live , and you’ve just increased those benefits tenfold. . Live video better connects your audience to the focus of the event, cultivates a feeling that makes them feel part of the excitement, and harvests engagement in ways that scripted video never could. . How to use live video at your event . Blast your event on social . Simulcast your event. MORE
It’s time to dive deep into the world of 2020 event marketing trends! So today, we kickstart this series of episodes with 2020 event marketing trends. As event professionals, marketing is an enormous part of what we do. MORE
Through Eventbrite’s simplified marketing tools and data insights, creators can quickly put together an impactful marketing strategy to reach […]. Event Planning & Promotion MORE
In light of the enormous disruption of the past year, event managers have been forced to take all their events online. For most of them, the sudden transition was anything but easy as they struggled to provide compelling attendee experiences that could compare to in-person events. MORE
In the COVID-19 era , it becomes increasingly important to discuss the ins and outs of virtual events. But today, we’ll be jumping into the realm of marketing. And most importantly, virtual event marketing ideas. Create A Facebook Event & Promote It. MORE
We’re taking a look at three event marketing trends marketers are going to be embracing even more in 2018. Wondering how event audiences are being affected in an increasingly technological age? There’s always lots of news about tech innovations, but the tie that binds these three event marketing trends is the continuing focus on creating amazing human-centric experiences. Trend #1 - Focus on event experiences, instead of things. MORE
For the development of an event business, you need a good marketing plan. The right marketing plan for an event usually identifies your target audience and how you will attract new customers and keep them organising events with you over and over again. Event marketing plan definition & examples. What is an event marketing plan? Why d o you need an event marketing plan? Key elements of an event marketing plan. MORE
Events are coming back – now’s the time to stand out. Take your events to the next level with Eventbrite Boost — the all-in-one event marketing platform built to save you time and handle all your marketing challenges. Event Marketing Eventbrite Boost MORE
Events are often one of the biggest marketing expenses. According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. While this is promising, these tech stacks can often lead to uncertain attribution models that fail to calculate the true ROI of events. Attaching Metrics to Event Goals. Setting marketing goals is nothing new. Event app engagement. MORE
A lot has changed since we published the first edition of The Future of Event Marketing. Events have become the most popular marketing strategy for 2019, with a surge in event experiences and fall in event marketing through organic social media. In an unexpected twist, information- and technology-overload had marketers relying more on human […]. Event Marketing EventProfs eventmanagement eventmarketing MORE
It would be great if you could plan your event advertising strategy based on what you wish would happen with your ticket sales — but you know that wishes don’t mean much in this industry. Instead, base your strategy on real results from events like yours. The experts at ToneDen have worked with countless events […]. The post The Event Marketing Lifecycle: When You Can Sell the Most Tickets appeared first on Eventbrite US Blog. MORE
We know that reaching new customers and building your community of ticket buyers is crucial to your events business. Our suite of event marketing tools has made it easy for thousands of creators to publish and promote their events all in one place. MORE
Promotional tools for event marketing are powerful assistance for your event marketing. They help to save time and efforts during the event promotion. You are welcome to look them through and pick the most effective apps for your marketing needs from our top 12 marketing tools list. Reasons to use event marketing tools. Top 12 best event marketing tools for 2019. GEVME Email Marketing. MORE
On the surface, event marketing sounds fairly straightforward: you host an event to promote your business. To help marketers think through (and potentially explain to others) what a successful event is, we created this guide. So what is event marketing? MORE
If there is one thing that event professionals today know to be true, it is making meaningful connections with prospects and accounts is a powerful thing. The rise of digital and hybrid events has left event professionals wondering how to map out marketing strategies ahead of time. MORE
Event Marketing Related Topics 
Picatic by Eventbrite
MAY 6, 2021
Events are coming back – now’s the time to stand out. Take your events to the next level with Eventbrite Boost — the all-in-one event marketing platform built to save you time and handle all your marketing challenges. Event Marketing Eventbrite Boost
GEVME
JULY 4, 2018
If no one heard about your event, it never really happened. Event marketing is your lifesaver when you need to explain to the world why you haven’t been getting a good night’s sleep for the last few months. But it’s obviously not the only reason you should fall in love with event marketing. A strong event promotion strategy will help you drive event registrations, establish brand recognition, and build a contact base. Post-event sales estimations.
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GEVME
FEBRUARY 25, 2019
Promotional tools for event marketing are powerful assistance for your event marketing. They help to save time and efforts during the event promotion. You are welcome to look them through and pick the most effective apps for your marketing needs from our top 12 marketing tools list. Reasons to use event marketing tools. Top 12 best event marketing tools for 2019. GEVME Email Marketing.
Picatic by Eventbrite
JANUARY 1, 2019
Event marketing draws on the same principles and strategies as other types of marketing. Use this guide to event marketing to discover the best way to market your event. The post The 2019 Guide to Event Marketing appeared first on Eventbrite US Blog. Event Planning & Promotion Email Marketing Event Marketing Social Media Event Marketing
GEVME
MARCH 28, 2019
Knowing how to measure event marketing success has long been a key factor in determining the degree of success of any event or enterprise. The development of event technology has led to new and more effective ways to monitor ROI. Reasons to measure event marketing success. Thorough research in the event industry field has allowed us to develop event marketing ROI metrics and methods for evaluating the effectiveness of events.
Eventbrite
MAY 7, 2021
Events are coming back – now’s the time to stand out. Take your events to the next level with Eventbrite Boost — the all-in-one event marketing platform built to save you time and handle all your marketing challenges. Event Marketing Eventbrite Boost
Picatic by Eventbrite
NOVEMBER 16, 2020
We know that reaching new customers and building your community of ticket buyers is crucial to your events business. Our suite of event marketing tools has made it easy for thousands of creators to publish and promote their events all in one place.
Picatic by Eventbrite
MAY 21, 2019
Whether you’re interested in coordinating smaller networking events or large corporate events like conferences, creating an event marketing strategy has serious benefits for your business. But it’s not easy — event planning requires a supreme level of organization, time management, and communication skills that can’t be learned from a book. The post The 2019 Guide to Event Marketing: Strategies, Ideas, and Examples appeared first on Eventbrite US Blog.
Picatic by Eventbrite
APRIL 18, 2019
You have countless event marketing options. The thought of spending your marketing budget for naught sends you into a panic spiral. The post 10 ½ Creative Event Marketing Ideas to Drive Ticket Sales appeared first on Eventbrite US Blog. Event Planning & Promotion Event MarketingAnd with that comes a paralysis of choice. Where to focus your attention and efforts? And how to come up with new ideas beyond basic social posts?
Attendease
APRIL 16, 2018
Planning an event is no easy task: event managers must be detail oriented and extremely organized in order to keep track of an entire array of variables. Always aiming to make your life easier, we have put together an event marketing calendar template, so you can plan your entire marketing communication schedule ahead of time, and have a bird’s eye view into your event communication throughout the entire event lifecycle. Email Marketing.
Event Farm
MARCH 28, 2019
On the surface, event marketing sounds fairly straightforward: you host an event to promote your business. To help marketers think through (and potentially explain to others) what a successful event is, we created this guide. So what is event marketing?
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Endless Events
JULY 6, 2020
In the COVID-19 era , it becomes increasingly important to discuss the ins and outs of virtual events. But today, we’ll be jumping into the realm of marketing. And most importantly, virtual event marketing ideas. Create A Facebook Event & Promote It.
EventMB
JANUARY 30, 2019
A lot has changed since we published the first edition of The Future of Event Marketing. Events have become the most popular marketing strategy for 2019, with a surge in event experiences and fall in event marketing through organic social media. In an unexpected twist, information- and technology-overload had marketers relying more on human […]. Event Marketing EventProfs eventmanagement eventmarketing
atEvent
JANUARY 22, 2020
According to a recent survey we conducted with Demand Gen Report, 54% of companies are increasing their budget for in-person events this year. But with bigger investments comes the need for smarter marketing. Event Industry Insights Event Marketing
Attendease
DECEMBER 27, 2017
We’re taking a look at three event marketing trends marketers are going to be embracing even more in 2018. Wondering how event audiences are being affected in an increasingly technological age? There’s always lots of news about tech innovations, but the tie that binds these three event marketing trends is the continuing focus on creating amazing human-centric experiences. Trend #1 - Focus on event experiences, instead of things.
Aventri
MAY 11, 2021
In light of the enormous disruption of the past year, event managers have been forced to take all their events online. For most of them, the sudden transition was anything but easy as they struggled to provide compelling attendee experiences that could compare to in-person events.
Picatic by Eventbrite
DECEMBER 8, 2020
You already know the basic principles of email marketing. Now, you want to take your event company to new degrees of success. Event Planning & Promotion
Eventory
MARCH 8, 2018
Reading Time: 5 minutes Event marketing is often wrongly explained as all the actions promoting the event. Nothing could be further from the truth , as the term itself indicates, these are all the actions somehow connected to events, all done in order to promote the brand and increase company’s marketing. 2) the job of advertising different events so that people will go to them. But event marketing has so much more potential!
Plan Your Meetings
AUGUST 7, 2018
It’s no secret that the economy affects the events industry. When event budgets are slashed, event attendance drops, attendees are less willing or able to travel, and those attendees who do show up feel the effects of the economy. Even in good economic conditions, exhibitors are being forced to scrutinize every detail to prove the value of their events. Expect CEOs, CFOs and managers to ask you to justify the expense of every event, if they’re not already.
Eventory
APRIL 5, 2018
Reading Time: 6 minutes It all started with passing samples of products on the streets… Experimental, engaging marketing has gone from the edge to the great player in marketing. With events being a spectator turns into experiencing so the participant’s attention is sensitized. Check out our picks of the best event marketing campaigns to get inspired and implement the brand new event marketing strategy to your company.
Eventory
AUGUST 14, 2018
Reading Time: 16 minutes Event marketing meaning is crucial and its significance cannot be underestimated. Some still don’t see the importance of events, there is a dozen of reasons why it should be incorporated in everyday marketing strategies of the companies. But how to convince those in charge that strategic event planSing will help to improve performance and achieve the goals of the company? Is it even possible to explain the Event Marketing meaning to COO?
Picatic by Eventbrite
MAY 2, 2018
Event marketing and planning is incredibly rewarding when done successfully, but it takes a lot of time and effort to get to that point. A big aspect of creating a successful conference or event is to generate buzz around it. The post 15 Social Media Tactics To Increase Your Event Marketing Exposure appeared first on Picatic Event Planning Blog. Helpful Event Tips conferences conventions event marketing festivals social media summits
Eventmobi
AUGUST 15, 2019
There’s no denying the immense benefit of utilizing video at an event. Make that video at your event live , and you’ve just increased those benefits tenfold. . Live video better connects your audience to the focus of the event, cultivates a feeling that makes them feel part of the excitement, and harvests engagement in ways that scripted video never could. . How to use live video at your event . Blast your event on social . Simulcast your event.
EventMB
AUGUST 29, 2017
Want to market your event like a marketing pro, bringing in your largest crowd yet? Here are 67 ways you can improve your event attendee numbers for next to nothing, outside of your time. Marketing has become less costly but […]. The post 67 Event Marketing Tricks for Event Professionals by EventMB Team appeared first on [link]. Marketing event marketing marketing social media digital marketing marketing tips offline marketing
GEVME
FEBRUARY 4, 2020
With the changing times, the marketing funnel has witnessed changes as well. For someone who has been in marketing for long, the only change is that there is a new way of looking at marketing funnel. What is an event marketing funnel? Create an exclusive event page.
Event Farm
SEPTEMBER 20, 2017
As I outlined in the first post of this series , event marketers need to ensure that they have processes in place that will make them smarter today and simultaneously set them up for success in the future. As a marketer myself, I realize that the push to become data-driven is much easier said than done. Planning for the future and collecting data is especially difficult for event marketers. This isn't the marketer's fault.
Aventri
APRIL 27, 2021
If there is one thing that event professionals today know to be true, it is making meaningful connections with prospects and accounts is a powerful thing. The rise of digital and hybrid events has left event professionals wondering how to map out marketing strategies ahead of time.
Tigris Events
DECEMBER 2, 2020
[…]. The post Top Event Marketing Company: Clutch Global Awards Tigris Events for 2020 appeared first on Leading the Canadian Industry in Dynamic Event Staffing & Experiential Marketing.
Bizzabo
DECEMBER 13, 2018
Welcome to your guide to event marketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. There are many forms of event marketing and each can be catered to address a marketer’s specific goals. Why Is Event Marketing Important?
NVOLV
NOVEMBER 22, 2020
Today, whenever marketing is discussed, everyone tries to be the early bird and jump on the digital marketing bandwagon. This isn’t the wrong move, but sometimes things don’t go as planned, and you have limited time to create and execute marketing strategies.
Picatic by Eventbrite
APRIL 30, 2019
It would be great if you could plan your event advertising strategy based on what you wish would happen with your ticket sales — but you know that wishes don’t mean much in this industry. Instead, base your strategy on real results from events like yours. The experts at ToneDen have worked with countless events […]. The post The Event Marketing Lifecycle: When You Can Sell the Most Tickets appeared first on Eventbrite US Blog.
EventMB
SEPTEMBER 27, 2016
We are very glad to announce the release of our latest report, The Future of Event Marketing. Event marketing is the hot topic of 2017. The post The Future of Event Marketing [New Report] by Julius Solaris appeared first on [link]. Marketing #eventtech event marketing marketing report social media technologyGrab your free copy now.
Endless Events
DECEMBER 17, 2019
It’s time to dive deep into the world of 2020 event marketing trends! So today, we kickstart this series of episodes with 2020 event marketing trends. As event professionals, marketing is an enormous part of what we do.
Endless Events
FEBRUARY 3, 2020
?? The Best of the Best: Event Marketing: How to Measure Event Marketing Success. Mic Up: Microphones For Events – How Many Do You Need? ? Need some additional help making sure you budget for event marketing? Download our Event Budget Spreadsheet Template! . ???? This is another massive event where we just have to sit and marvel at the amazing production that goes into this event every year. Upcoming events.
EventMB
DECEMBER 5, 2017
In event marketing, you want to ensure all of your words resonate with your audience. To use words that have lost their power due to overuse or over exaggeration makes your marketing ineffective. The post 25 Event Marketing Phrases No Attendees Believe Anymore by EventMB Team appeared first on [link]. Marketing event marketing marketing
Marketo Events
FEBRUARY 8, 2019
Events are often one of the biggest marketing expenses. According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. While this is promising, these tech stacks can often lead to uncertain attribution models that fail to calculate the true ROI of events. Attaching Metrics to Event Goals. Setting marketing goals is nothing new. Event app engagement.
Planning Pod
JULY 19, 2020
Social media marketing has quickly become one the most affordable, accessible and effective ways to market products, services and (yup, you guessed it) upcoming events. And it has become an essential component among all the tools and tactics used in event marketing.
Picatic by Eventbrite
OCTOBER 2, 2020
Through Eventbrite’s simplified marketing tools and data insights, creators can quickly put together an impactful marketing strategy to reach […]. Event Planning & Promotion
Bizzabo
NOVEMBER 13, 2018
Get inspired by these 10 corporate event marketing ideas that go beyond the typical trade show booth. It’s no secret that live events are valuable marketing channels. According to the 2018 Event Marketing Benchmarks and Trends , that’s exactly the case. Plus, the average chief marketing officer allocates 24% of their total annual budget to live events to build deeper connections between brands and audiences. Secret and VIP Events.
Bizzabo
DECEMBER 12, 2018
Learn what 1000+ marketers have to say about the events industry in this landmark report. Featuring insights on event marketing budgets, tactics, team sizes, technology and more. Last year we emailed over 400 mid- to senior-level marketers asking for their thoughts on the events industry. We also discovered that 80% of overperforming businesses planned to increase their event budgets the following year. Businesses are doubling down on live events.
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