Event Marketing Plan: Checklist

GEVME

If no one heard about your event, it never really happened. Event marketing is your lifesaver when you need to explain to the world why you haven’t been getting a good night’s sleep for the last few months. Event marketing isn’t only about a one-day show going viral.

Best Event Marketing Tools

GEVME

Promotional tools for event marketing are powerful assistance for your event marketing. They help to save time and efforts during the event promotion. Reasons to use event marketing tools. Top 12 best event marketing tools for 2019.

The 2019 Guide to Event Marketing

Picatic by Eventbrite

Event marketing draws on the same principles and strategies as other types of marketing. Use this guide to event marketing to discover the best way to market your event. The post The 2019 Guide to Event Marketing appeared first on Eventbrite US Blog.

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How to Measure Event Marketing Success

GEVME

Knowing how to measure event marketing success has long been a key factor in determining the degree of success of any event or enterprise. The development of event technology has led to new and more effective ways to monitor ROI. Reasons to measure event marketing success.

How to Create an Event Marketing Plan

GEVME

For the development of an event business, you need a good marketing plan. The right marketing plan for an event usually identifies your target audience and how you will attract new customers and keep them organising events with you over and over again.

The 2019 Guide to Event Marketing: Strategies, Ideas, and Examples

Picatic by Eventbrite

Whether you’re interested in coordinating smaller networking events or large corporate events like conferences, creating an event marketing strategy has serious benefits for your business.

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Event marketing – the misunderstanding

Eventory

Reading Time: 5 minutes Event marketing is often wrongly explained as all the actions promoting the event. 2) the job of advertising different events so that people will go to them. Especially that these years event marketing is becoming more and more popular.

The Future of Event Marketing [Free Report]

EventMB

A lot has changed since we published the first edition of The Future of Event Marketing. Events have become the most popular marketing strategy for 2019, with a surge in event experiences and fall in event marketing through organic social media.

The best event marketing campaigns

Eventory

Reading Time: 6 minutes It all started with passing samples of products on the streets… Experimental, engaging marketing has gone from the edge to the great player in marketing. With events being a spectator turns into experiencing so the participant’s attention is sensitized.

Event marketing strategies for tough economic times (UPDATED)

Plan Your Meetings

It’s no secret that the economy affects the events industry. When event budgets are slashed, event attendance drops, attendees are less willing or able to travel, and those attendees who do show up feel the effects of the economy. Build pre-event marketing strategy.

How to explain Event Marketing meaning to COO?

Eventory

Reading Time: 16 minutes Event marketing meaning is crucial and its significance cannot be underestimated. Some still don’t see the importance of events, there is a dozen of reasons why it should be incorporated in everyday marketing strategies of the companies.

The Event Marketing Lifecycle: When You Can Sell the Most Tickets

Picatic by Eventbrite

It would be great if you could plan your event advertising strategy based on what you wish would happen with your ticket sales — but you know that wishes don’t mean much in this industry. Instead, base your strategy on real results from events like yours.

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How to Use Live Video for Your Event Marketing Strategy 

Eventmobi

There’s no denying the immense benefit of utilizing video at an event. Make that video at your event live , and you’ve just increased those benefits tenfold. . Live video better connects your audience to the focus of the event, cultivates a feeling that makes them feel part of the excitement, and harvests engagement in ways that scripted video never could. . How to use live video at your event . Blast your event on social . Simulcast your event.

Building a Data-Driven Event Marketing Strategy? Start Here.

Event Farm

As I outlined in the first post of this series , event marketers need to ensure that they have processes in place that will make them smarter today and simultaneously set them up for success in the future. A shift in perspective: events as a marketing channel, not one-off initiatives.

Event Marketing: The 2019 Guide

Bizzabo

Welcome to your guide to event marketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is Event Marketing? Why Is Event Marketing Important? Types of Events.

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How to Measure Event Marketing Performance and ROI

Marketo Events

Events are often one of the biggest marketing expenses. According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. Attaching Metrics to Event Goals. In-event surveys.

15 Social Media Tactics To Increase Your Event Marketing Exposure

Picatic by Eventbrite

Event marketing and planning is incredibly rewarding when done successfully, but it takes a lot of time and effort to get to that point. A big aspect of creating a successful conference or event is to generate buzz around it.

10 Corporate Event Marketing Ideas

Bizzabo

Get inspired by these 10 corporate event marketing ideas that go beyond the typical trade show booth. It’s no secret that live events are valuable marketing channels. According to the 2018 Event Marketing Benchmarks and Trends , that’s exactly the case.

2019 Event Marketing Benchmarks and Trends

Bizzabo

Learn what 1000+ marketers have to say about the events industry in this landmark report. Featuring insights on event marketing budgets, tactics, team sizes, technology and more. This year, we decided to launch the largest report on professional events yet.

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Event Marketing: This is How it Will Work for Your Brand

Eventtia

Event Marketing

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2019 Event Marketing Statistics, Trends and Data

Bizzabo

Get ready for the most comprehensive list of event marketing statistics, event management statistics and event planning statistics on the internet for 2019 and beyond! There is no doubting the power of live events. Top Event Statistics. Event Technology.

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New Data: How Event Marketing Will Change in 2019

Picatic by Eventbrite

As the events industry heads into a new year, the market for live experiences shows no signs of slowing down. The post New Data: How Event Marketing Will Change in 2019 appeared first on Eventbrite US Blog. Event Planning & Promotion Event Planning Pulse Report

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The Ultimate Event Marketing Plan: A Six-Step System

Endless Events

Can we get an event marketing plan up in here? Because no matter how you feel about it, marketing is a fundamental part of any business. And it’s a fundamental part of your job as an event professional as well. Why Do I Need A Marketing Event Plan?

2018 Event Marketing Trends

Endless Events

2018 event marketing trends point to video becoming this year’s content marketing juggernaut. Speaking of traction, Facebook’s revamp of their newsfeed has got many event marketers reeling (including us here). Three Event Trends to Boom This 2018.

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6 Event Video Examples to Inspire Your Event Marketing

Picatic by Eventbrite

This is a guest post by Megan O’Neill, Senior Content Marketing Manager at Animoto. In 2018, 95% of events that used video said it was effective. Yet 57% of events still aren’t using video, according to Eventbrite’s 2019 Pulse Report.

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Event Marketers Are Ignoring the Power of Video—Here’s How to Catch Up

Marketo Events

Video ads are one of the most potent tools in a marketing arsenal. So why do so many event marketers ignore it? According to a 2018 Animoto report on social video trends, 93% of business score new customers from video marketing on social media.

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Event Marketers: Are You Drowning in Data?

SmartMeetings

Freeman, one of the leading brand experience companies in events, released additional insights into its Data Benchmark Study, in which more than 650 brand marketing executives across multiple disciplines were surveyed. The post Event Marketers: Are You Drowning in Data?

3 Possible Problems with Your Event Marketing Metrics

Event Farm

This post was originally published on Attend by Event Farm 's blog and was written by Garrett Huddy. In today’s data-driven marketing world, wouldn’t it seem crazy to devote the largest portion of your marketing budget to the channel that you're most poorly measuring?

How to Measure Event Marketing Success

Endless Events

As an event prof, you probably have a good feel for if an event was successful or not. But, with the ability today to measure metrics and pinpoint specific results, it’s essential to be able to show how event marketing efforts were successful. Survey event goers by email.

67 Event Marketing Tricks for Event Professionals

EventMB

Want to market your event like a marketing pro, bringing in your largest crowd yet? Here are 67 ways you can improve your event attendee numbers for next to nothing, outside of your time. Marketing has become less costly but […].

Event Marketing Trends For 2019 (And Why Businesses Should Care)

Aventri

2018 was another milestone year in event marketing, especially when it came to spending and event technology. According to AMEX : Event Marketing featured

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11 Promotional Tools for Event Marketing

Aventri

Are you looking to drive event registration? What about maximizing your event marketing campaigns? Event Marketing Event Technology featured

How to Build an Event Marketing Channel—And Why Marketers Need Events

Event Farm

As a marketer, if you’re asked to develop an email marketing campaign to help your company achieve a specific goal (more leads, MQLs, and/or pipeline, for example) and show how that campaign performed, you’d probably feel comfortable doing so. achieve marketing and sales alignment.

How To Ace Event Marketing

Townscript

Event marketing is the phenomenon that creates value for everyone that is involved in the process of organising and hosting an event. The post How To Ace Event Marketing appeared first on Townscript Blog. Event Management Event Marketing Event Planning Event Promotion audience engagement event marketing event planning podcast social media

The Future of Event Marketing [New Report]

EventMB

We are very glad to announce the release of our latest report, The Future of Event Marketing. Event marketing is the hot topic of 2017. The post The Future of Event Marketing [New Report] by Julius Solaris appeared first on [link].

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Enterprise Event Marketing: The Definitive Guide

Bizzabo

In this guide, we will review how enterprise organizations can approach event marketing with actionable tips and concrete examples. What is Enterprise Event Marketing? How an Event Technology Stack Enables Enterprise Event Marketing. The event app.

20 Outstanding Event Marketing Examples

Bizzabo

Inspire your event strategy with these 20 event marketing examples from leading brands. Events are more than just stuffy meetings and crowded exhibition halls. The short answer is by creating an effective event marketing plan. So, what is event marketing?

Enough Clickbait: Here's Why Event Marketers Need Data

Event Farm

Businesses and organizations that once existed exclusively online—retail stores like Warby Parker and media sites like Mashable —have created real-life experiences by either opening brick-and-mortar stores or by fully embracing events and experiential as part of their business strategy.

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7 Steps to Creating a Successful Event Marketing Plan

Aventri

The date is set, the venue is booked, registration is open; you're ready to start marketing your event, which, as many planners know, is easier said than done. Event Marketing featured

25 Event Marketing Phrases No Attendees Believe Anymore

EventMB

In event marketing, you want to ensure all of your words resonate with your audience. To use words that have lost their power due to overuse or over exaggeration makes your marketing ineffective. Marketing event marketing marketing