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Event Marketing Related Topics 
Conferences that Work
MAY 17, 2021
The TLDR version: in my opinion, non-fungible tokens (NFTs) are not the future of event marketing. Read the full article at Conferences That Work The post Are NFTs the future of event marketing?
MeetingPlay
MAY 16, 2022
An event is only as great as its audience — specifically, the turnout. Event Marketing
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Picatic by Eventbrite
MAY 6, 2021
Events are coming back – now’s the time to stand out. Take your events to the next level with Eventbrite Boost — the all-in-one event marketing platform built to save you time and handle all your marketing challenges. Event Marketing Eventbrite Boost
Picatic by Eventbrite
MAY 21, 2021
What if you could strategize your event marketing? If you had an event marketing plan based on data from your event history (i.e., You could time your event promotion with their buying […]. Event Marketing Eventbrite Boost
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Expo Pass
OCTOBER 6, 2021
After organizing any kind of event, the first thing you should do is take a well-earned break. Post-event marketing can wait for a day. Good… Now let’s talk marketing. There have never been more ways to stay connected with attendees after your event.
Expo Pass
SEPTEMBER 27, 2021
Pre-event marketing is all about two things: boosting registration, and creating real, organic interest in the event. But in this ever changing event world, we find ourselves asking — What’s really the best way to do this? Try a super-creative event kit.
Event Marketer
JULY 12, 2021
Nearly a year and a half has passed since the pandemic irreparably altered the world of experiential marketing. Ready to flex those post-pandemic marketing chops? More Career Inspiration: Introducing the 2021 Dream Team…The Sharpest Minds in B-to-B Events.
Social Tables
FEBRUARY 17, 2022
Event promotion and social media have always been a match made in heaven. Event marketing on TikTok is no different. Whether you’re just getting started on TikTok or are brushing up on TikTok event marketing techniques, we have ideas for every skill level.
EventMB
JUNE 22, 2022
The company’s ships are currently being purpose-built to accommodate the needs of business events meeting. Sandy Biback, a planner with over 30 years of experience in meetings, conferences, and events, is a huge fan of river cruising. “A
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JUNE 18, 2021
For event planners, ticket sales are a basic measure of a successful event, making it all too easy to get wrapped up in watching your sales numbers. Event Marketing June Event Promotion Ticket Sales
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GEVME
JULY 4, 2018
If no one heard about your event, it never really happened. Event marketing is your lifesaver when you need to explain to the world why you haven’t been getting a good night’s sleep for the last few months. But it’s obviously not the only reason you should fall in love with event marketing. A strong event promotion strategy will help you drive event registrations, establish brand recognition, and build a contact base. Post-event sales estimations.
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JUNE 15, 2021
Save time and money with Eventbrite Boost If you’re an event creator who thinks about how to promote events, you’ve probably heard of Facebook Ads Manager. Even if digital marketing is your full-time gig, Ads Manager has a reputation for being complicated […].
EventMB
JULY 7, 2021
Virtual events platform Hopin announced Wednesday that it purchased Attendify as part of its plan to expand its event marketing suite. Attendify, an integrated event marketing platform founded in 2011 by Michael Balyasny, represents […].
Picatic by Eventbrite
JANUARY 1, 2019
Event marketing draws on the same principles and strategies as other types of marketing. Use this guide to event marketing to discover the best way to market your event. The post The 2019 Guide to Event Marketing appeared first on Eventbrite US Blog. Event Planning & Promotion Email Marketing Event Marketing Social Media Event Marketing
Event Marketer
MARCH 20, 2022
The rise of new-era digital platforms and tools offers event marketers a fresh engagement opportunity. The million-dollar question is: What happens to face-to-face marketing if we’re spending all of this time in virtual environments? It could be private events for them.
Smart Meetings
APRIL 25, 2022
Marketing in one form or another is as old as the market itself. With the rise of digital marketing in the past two decades, new possibilities for targeting and target audience research have sprung. Why Is Event Marketing More Important than Ever?
Event Marketer
JANUARY 10, 2022
The new year offers organizations a chance to reset and reevaluate, and AT&T has wasted no time in reshaping its approach to experiential marketing to meet the needs of the modern COVID-era consumer. Embrace the widespread adoption of event technology.
Aventri
MARCH 15, 2022
In many ways, the onset of the coronavirus pandemic marked a profound and dramatic change to the events industry. In this article, we’ll explore some of the biggest trends to help event marketers plan for an uncertain future. Event Marketing featured
GEVME
FEBRUARY 25, 2019
Promotional tools for event marketing are powerful assistance for your event marketing. They help to save time and efforts during the event promotion. You are welcome to look them through and pick the most effective apps for your marketing needs from our top 12 marketing tools list. Reasons to use event marketing tools. Top 12 best event marketing tools for 2019. GEVME Email Marketing.
Event Farm
MARCH 28, 2019
On the surface, event marketing sounds fairly straightforward: you host an event to promote your business. To help marketers think through (and potentially explain to others) what a successful event is, we created this guide. So what is event marketing?
Event Industry News
MAY 19, 2022
It’s the day of your virtual event, people have started to log in, and the show’s about to start. The hype of virtual events has worn off, people’s calendars are jam-packed with back-to-back virtual meetings, and having to attend another event can sometimes feel exhausting.
Event Marketer
JUNE 14, 2021
Breaking down the psychology of event engagement. Over the years, event marketers have relied on traditional tactics to sustain event engagement, like wrapping the event with a concert by a Grammy Award-winning artist or offering major incentives like free travel.
Event Age by Swapcard
SEPTEMBER 22, 2021
The past 18 months have been a challenge for the events industry, but the ability to pivot and adapt to a "new normal" during these trying times is something the events world can be proud of. Event Experiences Event Community Virtual Events Hybrid events In-person events
Event Marketer
APRIL 29, 2021
As the number of Americans vaccinated for COVID-19 increases and the country begins to reopen businesses, more marketers are beginning to consider producing live, in-person events again. 2) Event Planning Guide for COVID & Social Distancing.
Eventory
MARCH 8, 2018
Reading Time: 5 minutes Event marketing is often wrongly explained as all the actions promoting the event. Nothing could be further from the truth , as the term itself indicates, these are all the actions somehow connected to events, all done in order to promote the brand and increase company’s marketing. 2) the job of advertising different events so that people will go to them. But event marketing has so much more potential!
atEvent
JANUARY 22, 2020
According to a recent survey we conducted with Demand Gen Report, 54% of companies are increasing their budget for in-person events this year. But with bigger investments comes the need for smarter marketing. Event Industry Insights Event Marketing
Picatic by Eventbrite
APRIL 18, 2019
You have countless event marketing options. The thought of spending your marketing budget for naught sends you into a panic spiral. The post 10 ½ Creative Event Marketing Ideas to Drive Ticket Sales appeared first on Eventbrite US Blog. Event Planning & Promotion Event MarketingAnd with that comes a paralysis of choice. Where to focus your attention and efforts? And how to come up with new ideas beyond basic social posts?
Picatic by Eventbrite
NOVEMBER 16, 2020
We know that reaching new customers and building your community of ticket buyers is crucial to your events business. Our suite of event marketing tools has made it easy for thousands of creators to publish and promote their events all in one place.
Eventbrite UK
MAY 7, 2021
Events are coming back – now’s the time to stand out. Take your events to the next level with Eventbrite Boost — the all-in-one event marketing platform built to save you time and handle all your marketing challenges. Event Marketing Eventbrite Boost
GEVME
MARCH 28, 2019
Knowing how to measure event marketing success has long been a key factor in determining the degree of success of any event or enterprise. The development of event technology has led to new and more effective ways to monitor ROI. Reasons to measure event marketing success. Thorough research in the event industry field has allowed us to develop event marketing ROI metrics and methods for evaluating the effectiveness of events.
Expo Pass
MAY 18, 2022
Events need marketing. Attendees need to know when the event will happen, who’s speaking, and it all has to sound like an amazing time. But how can event marketing actually boost attendance and revenue? Why is event marketing important?
EventMB
AUGUST 26, 2021
Cvent’s event marketing and management platform is getting a makeover designed to streamline and simplify the planning process. Cvent is rolling out what it is currently referring to as a “new experience” for users of its event management platform.
Plan Your Meetings
AUGUST 7, 2018
It’s no secret that the economy affects the events industry. When event budgets are slashed, event attendance drops, attendees are less willing or able to travel, and those attendees who do show up feel the effects of the economy. Even in good economic conditions, exhibitors are being forced to scrutinize every detail to prove the value of their events. Expect CEOs, CFOs and managers to ask you to justify the expense of every event, if they’re not already.
GEVME
MARCH 24, 2022
It has not been too long since virtual events came into the spotlight – bringing a new wave of innovation into the event industry. But as events continue to evolve and technology keeps disrupting this space, there’s one more thing that everyone has their eyes on — the metaverse.
Eventory
APRIL 5, 2018
Reading Time: 6 minutes It all started with passing samples of products on the streets… Experimental, engaging marketing has gone from the edge to the great player in marketing. With events being a spectator turns into experiencing so the participant’s attention is sensitized. Check out our picks of the best event marketing campaigns to get inspired and implement the brand new event marketing strategy to your company.
Picatic by Eventbrite
DECEMBER 8, 2020
You already know the basic principles of email marketing. Now, you want to take your event company to new degrees of success. Event Planning & Promotion
EventMB
JANUARY 30, 2019
A lot has changed since we published the first edition of The Future of Event Marketing. Events have become the most popular marketing strategy for 2019, with a surge in event experiences and fall in event marketing through organic social media. In an unexpected twist, information- and technology-overload had marketers relying more on human […]. Event Marketing EventProfs eventmanagement eventmarketing
Eventbrite UK
MAY 23, 2022
Now that events programmes are back up and running, organisers are navigating a new world when it comes to reaching audiences and growing their events. The post 8 Insider Tips for Post-Pandemic Event Marketing appeared first on Eventbrite UK.
InGo
MARCH 22, 2022
But should event marketers join? For example, this technology would allow a participant to feel like they’re physically at an event where they can walk around and interact with their environment with haptic gloves or game controllers.
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