Event Marketing Plan: Checklist


If no one heard about your event, it never really happened. Event marketing is your lifesaver when you need to explain to the world why you haven’t been getting a good night’s sleep for the last few months. Event marketing isn’t only about a one-day show going viral.

15 Social Media Tactics To Increase Your Event Marketing Exposure


Event marketing and planning is incredibly rewarding when done successfully, but it takes a lot of time and effort to get to that point. A big aspect of creating a successful conference or event is to generate buzz around it.

Event marketing – the misunderstanding


Reading Time: 5 minutes Event marketing is often wrongly explained as all the actions promoting the event. 2) the job of advertising different events so that people will go to them. Especially that these years event marketing is becoming more and more popular.

How to Measure Event Marketing Success

Endless Events

As an event prof, you probably have a good feel for if an event was successful or not. But, with the ability today to measure metrics and pinpoint specific results, it’s essential to be able to show how event marketing efforts were successful. Survey event goers by email.

9 Simple Steps to Master Social Media for Events

The Definitive Guide to Social Media Event Marketing

2018 Event Marketing Trends

Endless Events

2018 event marketing trends point to video becoming this year’s content marketing juggernaut. Speaking of traction, Facebook’s revamp of their newsfeed has got many event marketers reeling (including us here). Three Event Trends to Boom This 2018.

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25 Event Marketing Phrases No Attendees Believe Anymore


In event marketing, you want to ensure all of your words resonate with your audience. To use words that have lost their power due to overuse or over exaggeration makes your marketing ineffective. Marketing event marketing marketing

The Future of Event Marketing [New Report]


We are very glad to announce the release of our latest report, The Future of Event Marketing. Event marketing is the hot topic of 2017. The post The Future of Event Marketing [New Report] by Julius Solaris appeared first on [link].

3 Possible Problems with Your Event Marketing Metrics

Event Farm

This post was originally published on Attend by Event Farm 's blog and was written by Garrett Huddy. In today’s data-driven marketing world, wouldn’t it seem crazy to devote the largest portion of your marketing budget to the channel that you're most poorly measuring?

Top Event Marketing Strategies For Increased Engagement

Meeting Application

Unless it’s some sort of a secret gathering, you probably want as many people to attend your event as possible. Here are top event marketing strategies for increased engagement. A conference has to be advertised just as any product on the market. Event Marketing

How to Build an Event Marketing Channel—And Why Marketers Need Events

Event Farm

As a marketer, if you’re asked to develop an email marketing campaign to help your company achieve a specific goal (more leads, MQLs, and/or pipeline, for example) and show how that campaign performed, you’d probably feel comfortable doing so. achieve marketing and sales alignment.

Beef Up Your Event Marketing and Convert More Attendees


Marketing isn’t just something that happens organically. It all starts with a strong marketing plan. Marketing has become more complicated lately. The post Beef Up Your Event Marketing and Convert More Attendees by Christina Green appeared first on [link].

Event Marketing With Facebook Ads


billion users make it worth any event marketer’s time to figure out how to use them to their advantage. Facebook ads can especially do wonders when building audiences for events. Facebook is already a platform where people expect to discover events and invite their friends.

Top Social Media Tools to Boost Your Event Marketing [Webinar]


Join us for this free webinar to learn about the best social media tools to help boost your event marketing. The post Top Social Media Tools to Boost Your Event Marketing [Webinar] by EventMB Team appeared first on [link].

Enough Clickbait: Here's Why Event Marketers Need Data

Event Farm

Businesses and organizations that once existed exclusively online—retail stores like Warby Parker and media sites like Mashable —have created real-life experiences by either opening brick-and-mortar stores or by fully embracing events and experiential as part of their business strategy.

Report: Which Event Marketing Tools Drive Attendance?


5 Unique Audience Segments For Hyper-Targeted Event Marketing


This is a sponsored post written by Natasha Morgan, Vice President of Marketing with Umbel. Audience segmentation is essential to any event marketer, but those segments should go beyond demographics like age and gender.

3 Social Media Tools to Boost Your Event Marketing [Video]


This video offers 3 hacks you can use to better engage and enhance your events using social media. abovethefold## Savvy event planners know they have to stay on top of social media, but which tools are worth the time and energy to invest in?

The Walking Dead, Event Hype and 6 Killer Event Marketing Tactics


What’s The Walking Dead have to do with Event Marketing? Here are 6 Killer Tactics The Walking Dead’s marketing uses that you can apply to your event marketing. Marketing event marketing marketing tactics the walking dead

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Distributed Commerce: The Future of Event Marketing? [Webinar]


Join us for this free webinar to learn more about distributed commerce and why it is important to the future of event marketing. What is it, and how will it become a major component of event marketing in the future? How can smart event marketers […].

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7 Questions to Ask Yourself When Purchasing Event Marketing Software

Event Farm

Events are consistently cited as one of the most effective marketing channels , and event marketing software platforms make it possible for your events to become even more successful. What’s the size of your event? Is your event B2B or B2C?

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3 Steps to Escape the Trap of Reactive Event Marketing


This is a sponsored post by Dana Tom, Product Marketing Specialist at Eventbrite. More information about Event Manager Blog’s sponsored posts. The event is weeks away and sales are lower than expected.

Your Event Marketing Emails Go To Junk? 23 Tips to Stop It


It stinks when a beautiful piece of event-planning marketing gets thrown into the spam folder never to be seen again. Today’s marketing can be incredibly frustrating. The post Your Event Marketing Emails Go To Junk? Hate those blasted spam filters?

The Most Important Thing to Remember in Event Marketing: Your Event's Promotion

Event Farm

There are a lot of blog posts and other resources with tips, suggestions and information for how to create the best in-event experiences to engage with and influence attendees. If you really want to set your event up for success, you must promote your event and persuade people to register.

25 Innovative B2B Event Marketing Ideas


Discover how you can take your events strategy to new heights with these 25 innovative B2B event marketing ideas. How can we ensure our events are the talk of the town or at least buzzing amongst our prospects? 4) Invest in Exciting Event Swag. Event Marketing

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What is B2B Event Marketing?


Looking to create an event strategy but not sure where to start? Read this guide to learn how to best implement live events into your overall B2B marketing strategy. When it comes to B2B marketing, there are countless tactics and strategies available to the modern-day marketing.

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Why Live Video is an Event Marketer's Swiss Army Knife


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Enterprise Event Marketing: The Definitive Guide


In this guide, we will review how enterprise organizations can approach event marketing with actionable tips and concrete examples. What is Enterprise Event Marketing? How an Event Technology Stack Enables Enterprise Event Marketing. The event app.

Event Marketing Calendar [Template]


Planning an event is no easy task: event managers must be detail oriented and extremely organized in order to keep track of an entire array of variables. Always aiming to make your life easier, we have put together an event marketing calendar template, so you can plan your entire marketing communication schedule ahead of time, and have a bird’s eye view into your event communication throughout the entire event lifecycle. Email Marketing.

Event Marketing Plan Tips: Align Goals, Use Free Stuff and More

Endless Events

Creating event marketing plan can often be an overwhelming experience. What marketing tactics still work and what do we need to change to keep our strategies effective? How can we sell event marketing to management? How’s Your Event Planning Salary?

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9 Takeaways from HubSpot's INBOUND Conference for Event Marketers

Event Farm

Last week, HubSpot hosted more than 19,000 attendees from 92 countries at INBOUND—an event that has become the annual marketing and sales conference. Keep reading to find out what event marketers and planners can learn from HubSpot’s conference. Fill your event’s schedule.

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How to Use Event Marketing and Promote Your Products


Let’s talk about your marketing efforts. Are you redirecting all of your actions to inbound marketing? La entrada How to Use Event Marketing and Promote Your Products aparece primero en Eventtia | Event management software. Event Marketing

AVAILABLE NOW: Experiential Event Marketing

G2 Planet

Our blog has been called "best new blog in events,"* and our whitepapers are why. Don't miss our NEW whitepaper on Experiential Event Marketing. This whitepaper includes a free experiential event planning tool that covers everything you need to plan more holistically. Running your Event Marketing DepartmentDownload here or by clicking on the paper below.

Streamline your Event Marketing


With a host of marketing tools available, our tip sheet summarises a few of our top picks. The post Streamline your Event Marketing appeared first on Eventbrite UK Blog. Arts, Culture & Entertainment Checklist Class, Training or Workshop Conference Content / Production Event Marketing Event Promotion Family Festival Food & Drink March Marketing Membership/Association marketing tools

5 Attention Grabbing Facebook Event Marketing Strategies


With such a massive audience, Facebook event marketing is a crucial part of any event marketing strategy. This page will be the center of your Facebook event marketing strategy, and from here you can posts statuses and set up events.

Podcast: Using influencers to support event marketing

Event Industry News

In the latest Event Industry News podcast, James Dickson talks to Mariska Kesteloo about the evolving benefit of utilising social media influencers as a marketing tool for events. These influencers include Instagrammers, YouTubers and bloggers who may be able to provide a positive impact on an event or destination. The post Podcast: Using influencers to support event marketing appeared first on Event Industry News.

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The Best Event Marketing at Dreamforce 2017

Event Geek

Living up to its reputation as the “Super Bowl of B2B Event Marketing,” Dreamforce 2017 brought back a huge crowd of 170,000 attendees, including scores of Salesforce customers and partners, to the Moscone Center in San Francisco for a week of learning, networking and entertainment.

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4 Event Marketing Tips to Optimize Turnout


If planning an event weren’t enough, you also have to worry about marketing the event. Without the proper and appropriate marketing, your event could suffer the worst fate: poor turnout. Don’t let your great event go to waste.

3 Event Marketing Strategies for Reaching Millennials

Capterra Event Management

Traditional marketing doesn’t have the same effect on us. Millennials are cynical and that cynicism makes the job of marketers, even event marketers, that much harder. My generation entered into a lackluster job market after the financial crisis of the last decade.

Master Event Marketing: the Prequel, the Sequel, and the Show [Webinar]


Join us for this free webinar to learn how to understand the steps and the tools necessary to reach your desired audience and keep them interested before, during, and after your event. Marketing, like event planning, is a creative exercise.