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7 Arguments for Hiring Top Trade Show Staff

Smart Meetings

Running a trade show both an art and a science. Aligning all aspects of your show from getting the right venue, to publicity, to staffing is a job for professionals. You may only get the chance to get an annual show right once a year, so it is essential that you get it right.

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Trade Show & Exhibition Planning Guide

GEVME

Do you know how to plan a trade show? Use our guide to trade show planning and achieve memorable exhibitions that are organised in a highly successful way. About trade shows & exhibitions. Exhibitions and trade shows are large-scale public presentations of achievements in the field of economics, science, technology, culture, art, and other areas of public life. What the participants expect from the event. Post event.

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Trade Show Booths: 100 Best Ideas for 2022

EventMB

In this extensive guide to trade show booths, we provide ten creative examples in each of the following categories: 1 Trade show booth ideas for small budgets. Trade show booth ideas that attract visitors. Creative trade show booth ideas.

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Improve Your Trade Show Engagement

Endless Events

To many event professionals, trade show engagement is a worthy but often elusive challenge. After all, how do you dispel the notion that people have about trade shows with its “bland ambassadors” and boring cube booths? Then, try to really engage visitors to achieve your event goal: to get leads. Also, learn from the best brands and how they make their trade shows memorable. What You Can Do with a Personalized Event.

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Virtual Trade Shows FAQ: 12 Questions Event Planners Ask

e2m.live

With physical events and trade shows set to remain on hold for some time yet, more and more companies with a considerable budget for events are going digital. And once you do, how do you ensure attendees are engaged throughout the event?

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How to Make the Most of Your Hybrid Trade Show in 2022

webMOBI

The hybrid trade show is a new way to market products and services to potential customers. This type of trade show combines the best features of conventional trade shows and webinars.

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Are Exhibitors Abandoning Trade Show Lead Retrieval?

Maritz Global Events

Post authored by Rachel Stephan, Event Marketing Strategist, sensov/ event marketing. When it comes to trade show lead retrieval, lots of exhibitors have decided to exercise an abundance of caution and not initiate a strategy. Pre-Event Targeting.

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Try Out New Trade Show Booth Ideas

Endless Events

People get tired of the same old trade show booth ideas, especially if you’re in a somewhat sleepy industry. The exhibitors in these shows don’t just innovate in their products; they also introduce new concepts in their marketing via their booths. We talk about trade show booth ideas and more in this week’s roundup. In a meeting, anything that hits home can be easily remembered as the defining moment for that particular event.

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16 Photo Worthy Moments For Trade Shows

EventMB

The post 16 Photo Worthy Moments For Trade Shows by EventMB Team appeared first on [link]. How To Articles event marketing social media exhibition photography tradeshow event photography photo opportunity selfieIncrease chances of attendees sharing enticing pictures and video from your exhibition across their social media channels by creating these photo opportunities.

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Why Strong Email Campaigns Increase Conference and Trade Show Sales

Event Rebels

After launching a trade show or conference, your next goal becomes increasing registrations and sales. Here’s a secret: To maximize your success, you need the right mix of event management technology. For starters, both a user-friendly online registration platform and a trade show exhibitor management tool ensure your show starts on the right foot. Email is one of the most popular marketing channels in the U.S.

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30 Trade Show Ideas for Attracting Visitors

Bizzabo

Have you considered exhibiting at a trade show? This list of 30 trade show ideas from brands like GE, Amazon, and more will help your company successfully attract visitors. Trade shows have been around for quite a long while and just about every industry has at least one worth attending. And while this event type can be both fun and beneficial for attendees, it can be complete game-changers for exhibitors. What's a Trade Show?

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Experiential Marketing Strategy for Conferences & Trade Shows

InCharged

Flat and passive trade shows are boring enough to put their own organizers to sleep! If your own crews can’t stay focused throughout the entire presentation, then how can you expect your potential clients to show any interest? The post Experiential Marketing Strategy for Conferences & Trade Shows appeared first on InCharged. Blog how to increase event roi how to get more interaction at events event marketing strategy tips

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Four Earn Diamond-level Certified Trade Show Marketer Credentials

Exhibitor Magazine

EXHIBITOR Magazine, the award-winning leader in trade show and corporate event marketing education, today announces four Certified Trade Show Marketer. EXHIBITOR News

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FRY I.T, 2023 to bring the catering supplier trade show home to Peterborough

Event Industry News

The Peterborough-based independent fish and chip shop supplier, Friars Pride, has announced that its catering supplier trade exhibition, FRY I.T, will be returning to the East of England Arena and Events Centre for the first time since 2020, on March 5, 2023.

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Lead Retrieval for Exhibitors: Strategies for Trade Show Success

Maritz Global Events

When you think of lead retrieval as a cog in a well-oiled marketing machine, you’ll begin to see that your other preferences (visibility, product launch, etc.) Be sure to study the event prospectus beforehand to understand who will be in attendance. Lead Retrieval App for Trade Shows.

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Your Guide to Events This Year: 12 Ways to Get Your Conferences and Trade Shows Right

CadmiumCD

This year will be a big one and we’re so excited to see what you do with your events in 2021. ” Do yourself a favor and review all the pieces of your 2021 events platform. Get Ready for Hybrid Events. What will your events look like this year?

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Top Trade Show Expense Deductions

Ins'Tent

Trade shows are one of the most lucrative ways to launch new products, increase brand visibility, and move customers through your marketing and sales funnels. However, the costs of organizing a trade show exhibit adds up quickly. Luckily, you can deduct many trade show expenses when it’s time to submit your tax return. These are the fees trade show organizers charge to register space at a venue. Marketing.

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EXHIBITORLIVE Re-Connects Trade Show and Corporate Event Professionals

Exhibitor Magazine

Exhibitor Media Group, the leader in trade show and corporate event marketing education, is happy to report a successful EXHIBITORLIVE conference a. Shows and Events

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Juanita Chavarro Arias Joins Event Marketer

Event Marketer

Juanita Chavarro Arias has joined Event Marketer as its new managing editor. I look forward to connecting with event marketers and sharing stories of the incredible experiences they create.”. B-to-C Events Home B-to-B Events

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Heidi Zipfel, CTSM, Earns Diamond-level Certified Trade Show Marketer Credentials

Exhibitor Magazine

Exhibitor Group, the award-winning leader in trade show and corporate event marketing education, announces that Heidi Zipfel has now. ROCHESTER, MN. People, EXHIBITOR News

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David Saef, CTSM, Earns Diamond-level Certified Trade Show Marketer Credentials

Exhibitor Magazine

EXHIBITOR magazine, the award-winning leader in trade show and corporate event marketing education, announces that David Saef has now earned Diamond-l. People, EXHIBITOR News

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16 New Trade Show and Event Products to Debut at EXHIBITORLIVE

Exhibitor Magazine

EXHIBITOR magazine, the award-winning leader in trade show and corporate event marketing education, announces that 16 certified new trade show and eve. New Products, EXHIBITOR News, Exhibitor Show News

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8 Must-Haves for a Virtual Trade Show Platform

e2m.live

In the case of a virtual event, its success depends directly on the levels of participation just like a conventional in-person event. This aspect is particularly true while hosting a virtual expo or virtual trade shows. 8 Must-Haves for a Virtual Trade Show Platform.

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8 Must-Haves for a Virtual Trade Show Platform

e2m.live

In the case of a virtual event, its success depends directly on the levels of participation just like a conventional in-person event. This aspect is particularly true while hosting a virtual expo or virtual trade shows. 8 Must-Haves for a Virtual Trade Show Platform.

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Janet DiFabio Good Earns Diamond-level Certified Trade Show Marketer Credentials

Exhibitor Magazine

EXHIBITOR magazine, the award-winning leader in trade show and corporate event marketing education, today announces that Janet DiFabio Good has earned. People, EXHIBITOR News

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EXHIBITOR Celebrates 73 New Graduates of the Certified Trade Show Marketer Program

Exhibitor Magazine

Exhibitor Media Group, the award-winning leader in trade show and corporate event marketing education, is honored to recognize 73 new graduates of its. EXHIBITOR News, Exhibitor Show News

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45 New Trade Show and Event Products to Debut at EXHIBITORLIVE

Exhibitor Magazine

EXHIBITOR magazine, the award-winning leader in trade show and corporate event marketing education, announces that a href="[link]. New Products, EXHIBITOR News, Exhibitor Show News

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25 Reasons Why a Lead Retrieval App is Better for Your Show | EventRebels

CadmiumCD

They’re expensive, difficult to operate and create a data bottleneck, as it can take days after a show to receive all those leads. You’ve probably heard the complaints from exhibitors about lead retrieval units.

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Pre-event marketing, explained.

Expo Pass

Pre-event marketing is all about two things: boosting registration, and creating real, organic interest in the event. But in this ever changing event world, we find ourselves asking — What’s really the best way to do this? Try a super-creative event kit.

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Four Ways Campari Took a Values-driven Approach at Tales of the Cocktail

Event Marketer

The spirits giant and an army of 15 brands from its portfolio took over the renowned industry show with events and activations built to drive engagement, education and advocacy, particularly among influential bartenders ( SoHo Experiential handled).

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Five Ways Sleep Number Crushes Booth Engagement at CES

Event Marketer

When you’re a sleep wellness brand vying for attention at a global technology trade show, sometimes you’ve got to make your own dreams come true. Now we’re a pretty key part of the [show’s] health and wellness experience.”.

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Five Ways World of Concrete Elevated its Event Sustainability Game This Year

Event Marketer

It comes as no surprise, then, that the yearly exhibition for the industry, World of Concrete (WOC), just completed its most sustainable event yet. And tapping into renewable energy sources was just one of the tactics that contributed to a more environmentally-friendly event.

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The value of post trade show evaluation

Czarnowski

Conducting a post trade show evaluation is critical to knowing how to move your technology engagement forward. How can you make it better for the next show? Gather the information from your post trade show evaluation and regroup with your team to determine where you succeeded and how your engagement can be improved for future shows. How to build a balanced event marketing technology team. How to assemble a trade show planning checklist.

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At Tales of the Cocktail, Campari Focuses on Engaging a Key Influencer Segment: Bartenders

Event Marketer

From the Super Bowl to the Oscars, nearly every industry has a tentpole event that shines a spotlight on the best in the biz. At the Sabores de Mexico event, high-profile partners like Julio Bermejo, inventor of the Tommy’s Margarita, slung cocktails.

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A Downsized CES Didn’t Deter These Brands from Engaging Attendees in Person

Event Marketer

5-7, a wave of major players began backing out of their in-person presence at the show, citing concerns around the omicron variant. In the end, the global trade show, which according to organizers was cut a day short as “an additional safety measure,” drew 40,000 attendees.

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Best Event Marketing Tools

GEVME

Promotional tools for event marketing are powerful assistance for your event marketing. They help to save time and efforts during the event promotion. You are welcome to look them through and pick the most effective apps for your marketing needs from our top 12 marketing tools list. Reasons to use event marketing tools. Top 12 best event marketing tools for 2019. GEVME Email Marketing.

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The Event Marketing Lifecycle: When You Can Sell the Most Tickets

Eventbrite UK

It would be great if you could plan your event advertising strategy based on what you wish would happen with your ticket sales — but you know that wishes don’t always come true! Instead, base your strategy on real results from events like yours. The experts at ToneDen have worked with countless events to refine […]. The post The Event Marketing Lifecycle: When You Can Sell the Most Tickets appeared first on Eventbrite UK Blog.

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Producing In-person Events Post-COVID: Nine Resources for Event Marketers

Event Marketer

As the number of Americans vaccinated for COVID-19 increases and the country begins to reopen businesses, more marketers are beginning to consider producing live, in-person events again. 2) Event Planning Guide for COVID & Social Distancing.

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Event marketing – the misunderstanding

Eventory

Reading Time: 5 minutes Event marketing is often wrongly explained as all the actions promoting the event. Nothing could be further from the truth , as the term itself indicates, these are all the actions somehow connected to events, all done in order to promote the brand and increase company’s marketing. 2) the job of advertising different events so that people will go to them. But event marketing has so much more potential!

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IBTM launches new trade show for Asia Pacific Market

Event Industry News

IBTM, part of Reed Travel Exhibitions, has announced the launch of a new business event, IBTM Asia Pacific. The event will take place from 6 th -8 th April 2020 in Singapore at the Marina Bay Sands Expo & Convention Centre and joins IBTM’s existing portfolio which includes IBTM World in Barcelona; IBTM Americas in Mexico City; IBTM China in Beijing; IBTM Arabia in the UAE and IBTM Africa in Cape Town.