Momencio

OCTOBER 3, 2023

Event marketing is rapidly evolving due to technological advancements and changes in customer preferences. Event marketing has shown to be a successful tool for businesses to connect with their audience on a personal level, from its basic origins to today’s dynamic and engaging techniques.

Event Marketing 52

Event Marketing Marketing Social Media Trade Shows 52

GEVME

FEBRUARY 25, 2019

Promotional tools for event marketing are powerful assistance for your event marketing. They help to save time and efforts during the event promotion. You are welcome to look them through and pick the most effective apps for your marketing needs from our top 12 marketing tools list.

Event Marketing 120

Event Marketing Marketing Social Media Advertising 120

Ins'Tent

OCTOBER 22, 2019

Trade shows are one of the most lucrative ways to launch new products, increase brand visibility, and move customers through your marketing and sales funnels. However, the costs of organizing a trade show exhibit adds up quickly. These are the fees trade show organizers charge to register space at a venue.

Trade Shows 61

Trade Shows Food and Beverage Entertainment Social Media 61

Endless Events

JUNE 22, 2018

Running out of trade show ideas for improving your B2B events? If you want to see your trade show attendance and exhibitor count to grow, you need to focus on the experience of the show. And if you want to run an event this way, use our free event planning checklist to get started!

Trade Shows 87

Trade Shows Social Media Wireless Travel 87

Endless Events

AUGUST 10, 2018

To many event professionals, trade show engagement is a worthy but often elusive challenge. After all, how do you dispel the notion that people have about trade shows with its “bland ambassadors” and boring cube booths? Then, try to really engage visitors to achieve your event goal: to get leads.

Trade Shows 67

Trade Shows Conference Social Media Speakers 67

Endless Events

JULY 6, 2018

People get tired of the same old trade show booth ideas, especially if you’re in a somewhat sleepy industry. The exhibitors in these shows don’t just innovate in their products; they also introduce new concepts in their marketing via their booths. Getting Business Done in B2B Trade Shows.

Trade Shows 85

Trade Shows B2B Food and Beverage Social Media 85

Expo Pass

SEPTEMBER 27, 2021

Pre-event marketing is all about two things: boosting registration, and creating real, organic interest in the event. But in this ever changing event world, we find ourselves asking — What’s really the best way to do this? Also how are organizers innovating and getting creative to sell events right now?

Event Marketing 122

Event Marketing Marketing Trade Shows Social Media 122

Bizzabo

MAY 15, 2019

Have you considered exhibiting at a trade show? This list of 30 trade show ideas from brands like GE, Amazon, and more will help your company successfully attract visitors. Trade shows have been around for quite a long while and just about every industry has at least one worth attending. 30 Trade Show Ideas.

Trade Shows 78

Trade Shows 2017 2018 B2B 78

Attendease

FEBRUARY 7, 2022

Whether you’ve gawked at the lineups outside an Apple Store for the newest iPhone the week after an Apple Event, stumbled upon a unique pop-up during your lunch break, or waded through the crowds around your local convention centre after an auto show, one thing is for certain: experiential marketing is more popular and more effective than ever.

Trade Shows 363

Trade Shows Social Media Automotive Fashion 363

PCMA Convene

AUGUST 8, 2017

Last month, Convene and event marketing agency Marketing Design Group (MDG) collaborated on an exclusive Periscope livestream at Transform USA ‘s inaugural event in Washington, D.C. . Maximize Event Reach.

Social Media 83

Social Media Advertising Trade Shows Marketing 83

Eventsforce

DECEMBER 12, 2019

Want the lowdown on all things event tech? In this month’s round up of top tech stories, we look at the latest trends in social media and what event professionals can do to boost their marketing activities in 2020. Humans are after all, social animals. In your inbox, every week. Sign up here.

Social Media 87

Social Media 2020 Tech Transportation 87

e2m.live

NOVEMBER 2, 2020

In the case of a virtual event, its success depends directly on the levels of participation just like a conventional in-person event. This aspect is particularly true while hosting a virtual expo or virtual trade shows. 8 Must-Haves for a Virtual Trade Show Platform. Event Registration Automation.

Trade Shows 52

Trade Shows Social Media Marketing Event Apps 52

Endless Events

JULY 12, 2018

But, with the ability today to measure metrics and pinpoint specific results, it’s essential to be able to show how event marketing efforts were successful. After all, marketing is allocated a considerable portion of the budget, and we need to be able to show evidence that marketing investments are worth the money spent.

Event Marketing 108

Event Marketing Marketing Social Media Event Apps 108

PCMA Convene

AUGUST 13, 2021

In July, Evolio Marketing and Lippman Connects published “Attendee Acquisition and Event Marketing Survey Report,” offering a glimpse into what 89 event marketers have on their minds and on their drawing boards as the pandemic wears on. Biggest Takeaways.

Event Marketing 98

Event Marketing Marketing Trade Shows Social Media 98

e2m.live

NOVEMBER 2, 2020

In the case of a virtual event, its success depends directly on the levels of participation just like a conventional in-person event. This aspect is particularly true while hosting a virtual expo or virtual trade shows. 8 Must-Haves for a Virtual Trade Show Platform. Event Registration Automation.

Trade Shows 52

Trade Shows Social Media Marketing Technology 52

Attendease

FEBRUARY 13, 2020

Taking advantage of event marketing is one of the winning ways to achieve this - ask Tim Cook and he'll tell you how Apple is able to generate so much anticipation and excitement for each new product release - followed by a boom in sales and sold out products. Industry Trade show. Build your event website.

Trade Shows 317

Trade Shows Social Media Retail Events 317

SpotMe Blog

JUNE 29, 2022

With the right virtual event software , you can turn conferences, trade shows, company-wide events, sales events, and product launches into successful hybrid experiences. . Why should enterprise companies host a hybrid event? Hybrid events are the future — especially for enterprise companies.

Event Marketing 130

Event Marketing Marketing Travel Events 130

SpotMe Blog

JULY 25, 2021

.” There may be a physical event with bonus online access, a primarily online event with limited in-person aspects, or an even blend of both. A live-streamed product reveal presented in front of a limited physical audience broadcasted to millions of people, also with an event app. Trade shows. Team meetings.

Social Media 279

Social Media 2021 Trade Shows Marketing 279

CadmiumCD

AUGUST 28, 2019

Let’s make one thing clear: all your event stakeholders can be considered influencers, advocates, and fans. They need to be involved in your event marketing strategies. Mobilize your speakers as event marketing partners. Get a blurb about your event sent to your speaker’s email list.

Event Marketing 80

Event Marketing Marketing Social Media Speakers 80

Attendease

DECEMBER 13, 2023

Early and enthusiastic marketing gets attendees excited to register right away. Thoughtful healthcare event planning ahead of time prevents headaches later on. Healthcare Event Marketing Strategies Promoting your healthcare event in a crowded industry takes creativity.

Healthcare 195

Healthcare Event Ideas Food and Beverage Social Media 195

Ins'Tent

JUNE 19, 2019

One space that is taking a huge leap in terms of technology is in event marketing. If you truly want to get your business noticed and stay engaged with your customers, staying on top of the latest event marketing technology strategies is key. Focus on Social Media. Event Diagramming. Branded Apps.

Event Marketing 72

Event Marketing Tech Marketing Social Media 72

Hubilo Blog

APRIL 18, 2019

Interacting with the event industry influencers, knowing how they have developed and managed to achieve success and how the industry has changed in the past few decades. Let’s hear a version from a renowned event marketing influencer?—? My clients and friends at Maritz Global Events have identified 8 phases of a live event.

Event Marketing 83

Event Marketing Marketing Social Media Trade Shows 83

Momencio

APRIL 19, 2018

The cost of acquisition for enterprise B2B leads is soaring; in some industries leads may cost several thousands of dollars to acquire and involve long sales cycles and high-touch event marketing. In fact, 11% of a company’s revenue is dedicated to the marketing budget , on average, in the United States.

Trade Shows 52

Trade Shows B2B Fashion Social Media 52

Eventbase

MAY 2, 2019

For B2B organizations, live events are also among the top three sources of leads alongside search and email. To maximize impact, you can increase your reach digitally by using social media at events to create Instagram-worthy moments for your attendees to share. The best moments are going to be unexpected and interactive.

Social Media 40

Social Media 2019 Trade Shows B2B 40

Endless Events

JUNE 15, 2022

This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. Any event can be experiential: conferences, meetings, exhibitions, trade shows, and corporate events.

Marketing 118

Marketing Social Media Trade Shows Event Marketing 118

CadmiumCD

OCTOBER 16, 2019

Written by Kevin Gardner, freelance writer for the events and trade show industries. Marketing is the most important thing that any business can engage in. It is all about having the right tactics in place to make people recognize the business and get people to attend your business’ events.

Event Marketing 40

Event Marketing Marketing Social Media Conference 40

InCharged

AUGUST 11, 2019

Event Marketing tends to be integrated hand-in-hand with the technological advancements of the era. Coupling this with the popularity of social media and hashtags, has allowed businesses to build a stronger physical and digital presence than ever before. Distinguish Your Booth. Contact us for more information.

2020 49

2020 Event Marketing Marketing Social Media 49

Eventmobi

OCTOBER 5, 2023

It all comes down to the event marketing strategies behind them! A strong event marketing strategy isn’t just about getting the word out about your conference, expo, trade show, or event; it’s about compelling your audience to take notice and take action by registering and attending.

Event Marketing 195

Event Marketing Marketing Social Media Consulting 195

InCharged

AUGUST 11, 2019

Event Marketing tends to be integrated hand-in-hand with the technological advancements of the era. Coupling this with the popularity of social media and hashtags, has allowed businesses to build a stronger physical and digital presence than ever before. Distinguish Your Booth. Contact us for more information.

2019 45

2019 Event Marketing Marketing Social Media 45

TicketBud

SEPTEMBER 19, 2023

According to Bizzabo, most marketing professionals (95%) recognize the value events hold for creating in-person connections. An Eventtrack industry study also found that 74% of attendees had a more positive opinion about a company, brand or product after a great event.

Trade Shows 126

Trade Shows Travel Events Social Media 126

Event Geek

FEBRUARY 15, 2016

Unlike the famous Woody Allen quote, you cannot get 80% of success at trade shows by just showing up. Trade shows and conferences bustle with eye-catching distractions and highly-caffeinated attendees. Creativity and planning are key, but marketers don’t need a big budget to deliver ROI.

Marketing 60

Marketing Event Marketing Trade Shows Ecommerce 60

Eventsforce

AUGUST 7, 2023

Understand Your Audience The foundation of any successful event is a deep understanding of your audience. Conduct thorough research to identify their preferences and interests, using surveys, social media insights, and focus groups to gather data to help you tailor your experiential offering.

Social Media 98

Social Media Entertainment Trade Shows Transportation 98

Hubilo Blog

MARCH 7, 2020

Previously for 20+ years, she has been an instructor of Special Event Planning and Sustainable Event Operations. Rachel Wimberly : Another passionate and amazing women leader in the events industry! Rachel in her wide career of journalism and events has mastered Trade Shows. Liz launched Liz King Events.

Trade Shows 119

Trade Shows Social Media Consulting B2B 119

InCharged

AUGUST 11, 2019

Event Marketing tends to be integrated hand-in-hand with the technological advancements of the era. Coupling this with the popularity of social media and hashtags, has allowed businesses to build a stronger physical and digital presence than ever before. Distinguish Your Booth. Contact us for more information.

2019 40

2019 Event Marketing Marketing Social Media 40

Eventscase Blog

APRIL 5, 2024

Facilitates Content Dissemination and Viral Reach In a world where content is king, effective event filming ensures that content is not only seen and heard in the moment but also shared and distributed widely after the event. Event streaming platforms such as Eventscase can help you with this task.

Social Media 59

Social Media Sports Trade Shows Technology 59

Social Tables

SEPTEMBER 14, 2021

Participation and engagement can also be tracked by monitoring app activity, chat activity, live polling, and by tracking social media updates. Why does event engagement matter? Event engagement is an important component of every stage of the planning process. Maximize event communications. Utilize social media.

Social Media 176

Social Media B2B Tech Marketing 176

GEVME

JULY 23, 2019

Do you know how to plan a trade show? Use our guide to trade show planning and achieve memorable exhibitions that are organised in a highly successful way. About trade shows & exhibitions. Trade shows are a time-honored tradition among business-to-business (B2B) marketers and event organisers.

Trade Shows 136

Trade Shows B2B Social Media Advertising 136