May, 2025

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Exclusive Collection partners with Prept. Foundation. Promoting education and positive attitude to tomorrow’s foodies

Prestige Events Magazine

Media information for release 15th May 2025 Exclusive Collection partners with Prept. Foundation Promoting education and positive attitude to tomorrows foodies Exclusive Collection is partnering with charity Prept. Foundation to help drive young peoples education, appreciation and positive attitudes around food and cooking. Prepts immersive food education programme helps children and young people roll up their sleeves and get cooking.

Education 241
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Field Report: Five Game-Changing Trends from Google Cloud Next 25

Event Marketer

Photo: Alive Coverage A perfect mix of brand and business, Google Clouds flagship event, showcasing the transformative power of AI and its practical applications for companies, brought together over 36,000 industry tech professionals, developers, engineers, analysts and industry leaders to Mandalay Bay Convention Center in Las Vegas, April 9-11. The event opened with a keynote where Google Cloud and Google DeepMind announced bringing the AI-remastered The Wizard of Oz to Sphere this August, tran

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Growing Your Credibility

Velvet Chainsaw

Gross profit is the metric that matters most to leaders. As a business event strategist, you can grow your credibility and value with your senior leadership by having your finger on the pulse of this metric. To arrive at your largest events gross profit, you need to connect the dots to apply attendance, revenue, and expense trends against your business model and industry.

2024 195
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Are You Feeling the Squeeze? The Cost of Meetings in 2025

Conferences that Work

In a May 8, 2025, post, the always insightful Dave Lutz shared some deeply troubling statistics on the current state of the meetings industry. I’ve emphasized a few of the more sobering takeaways and added a couple of links for context: “Pre-pandemic, top-performing annual meetings and trade shows that we analyzed yielded a gross profit of 5565 percent.

2025 156
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Prospect, Personalize, Profit: The New Way Sales & Marketing Teams Are Aligning with AI

Speaker: Kevin Burke, Founder & Managing Director at Digital One and AI & Automation Consultant

AI and automation are currently transforming the way sales and marketing teams operate. Generative AI crafts personalized outreach at scale, while conversational AI bots are engaging prospects in real time. Robotic process automation streamlines manual workflows by triggering tasks the moment a prospect takes a key action, and advanced AI analytics surface hidden patterns in the pipeline, improve forecasting, and help teams make data-driven decisions with confidence.

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Smart Travel: Uber Strike, Newark Airport Routes Canceled, REAL ID Deadline for Real, Bonvoy Everywhere

Smart Meetings

Sometimes it is about the destination and getting there is the hurdle to overcome in order to march triumphantly into that ballroom to learn about the latest advances, meet your next best partner and reconnect with friends. This week we look at some of the speed bumps to traveling by car and plane and consider the jump in Bonvoy access happening around the world this year.

Travel 189

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Students at beam’s All Members Meeting Urge Industry to Open Doors Wider

Prestige Events Magazine

One of the most powerful moments at beams 2025 All Members Meeting, held on 30 April 2025 at the Mercure Manchester Piccadilly Hotel, came from a panel of four confident, passionate final-year students from Manchester Metropolitan University, who shared their hopes, fears, and expectations for the future of employment in the events industry. Moderated by beam board member Caroline Medcalf, the session featured Senior Lecturer Jonathan Sibley and students – Lucy Hucklebridge-Key, Rummanah P

2025 248
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How Long-haul Touring is Reshaping Crown Royal’s Experiential Portfolio

Event Marketer

Hadley Schafer, vp of Crown Royal at Diageo, talks big rigs, the brands purple motif, and connecting with the heartland The Crown Royal Rig is getting a lot of mileage. Launched at the start of the 2024 NFL season, the purple, branded 18-wheeler originally set out to tour NFL stadiums and U.S. cities with a tailgate experience rooted in whisky and generosity.

Apparel 264
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A Sweet Blushing Garden Wedding at Erin Estate

EventSource

There are love stories that warm the heart, and then there are love stories that bloom as beautifully as Jasmine and Hrishis did in their sweet garden wedding at Erin Estate. Surrounded by their nearest and dearest, this couple celebrated their union over two unforgettable days filled with laughter, traditions, and personal touches that spoke to their unique journey together.

Venues 167
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Tame the Creative Mind During Meditation

Conferences that Work

August 2016. Northern New Mexico. I was deep into a five-day silent meditation retreat, surrounded by quaking aspens, mountain air, and breathtaking wilderness. But my brain wouldnt shut up. I couldn’t tame my creative mind. On the outside, I was the picture of calm. Inside? A storm of ideas. Blog post concepts. Fresh angles on my facilitation process.

2016 156
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Making the Moment: The Art of Creating Events That Drive Results

Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective

In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.

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Smart Travel: Airbnb Launches New Services, Warning Signs for U.S. Travel, Hilton’s New Paris Hotel and More

Smart Meetings

Trying to decide which travel planning app fits your next event best? Airbnb is throwing its hat into the ring with a refresh that now offers on-demand services and curated experiences for groups on the go. Feeling bearish about domestic travel projections? A handful of major players just dropped their Q1 numbers, and the picture isnt all sunscreen and boarding passes.

Travel 130
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How Risk Managers Keep Their Own Attendees Safe

EventMB

Skift Take: Other events could take a page from the volumes of safety advice that Riskworld, the worlds largest gathering of global risk professionals, creates for its attendees.

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Eventist Collective Launches, Redefining Excellence in Hospitality 

Prestige Events Magazine

An industry-first, uniting four distinguished catering brands under one cohesive vision Marking a new era in corporate hospitality is the launch of Eventist Collective , a collaboration between renowned event catering brands, uniting to provide the ultimate hospitality experience. Bringing together the craftsmanship of event creation, catering and innovation, Eventist Collective aims to set the benchmark for the hospitality industry.

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A Step-by-Step Breakdown of Don Julio’s Global, Creator-first ‘194구’ Campaign

Event Marketer

In the age of influence, it pays to partner with a global icon. And thats exactly what Tequila Don Julio 1942 had in mind when it launched its first-ever worldwide product collab alongside renowned South Korean dj, producer and fashion influencer, Peggy Gou. The brand dug into its deep roots in the nightlife scene to execute a 360-degree program in partnership with Gou (pronounced goo) that blended spirits, music and fashion across global pop-up celebrations, VIP events, OOH elements, stunts, a

Fashion 223
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Elevate Your Event Experience to the Next Level

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

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A Romantic Garden Wedding at Graydon Hall Manor

EventSource

Couple: Rachel and Jeremy | Venue: Graydon Hall Manor Rachel and Jeremy’s romantic wedding at Graydon Hall Manor was a vision of timeless summer beauty. With meticulous attention to detail, every aspect of the wedding – from the embroidered stationery and custom wax seal to the jaw dropping reception dcor- was impeccable. Destiny Weddings help crafted every gorgeous aspect of this wedding.

Venues 177
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Accidental Planner: AV Basics Explained

SmartMeetings

Tips for asking the right questions when contracting audiovisual Coaxial cables, LED monitors and wireless HDMI transmitters, oh my. How do you know how many cameras, uplights and what internet speeds you will need for the town hall? We asked an expert so you will look like one. Brandt Krueger is senior production manager with EideCom and Smart Meetings Event Tech Editor.

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What One Thing?—Walking Through the Door: Real Talk on Allyship, Mentorship and Sponsorship

Smart Meetings

What does it truly mean to be an allynot just in title, but in everyday action? In this special episode of What One Thing? , we celebrate the inaugural Smart Allies cohort with candid conversations about leadership, mentorship, and advocacy. Leonard Hoops (President & CEO, Visit Indy), David Stevens (Co-founder, Olympian Meeting), and Mike May (President, Brightspot Incentives & Events) join host JT Long to unpack how allies go beyond lip servicewalking people through the door of opportu

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Germany Heads Into IMEX With Fewer Events – But They’re Longer and Larger

EventMB

Skift Take: Germany's latest meetings industry report shows a trend toward fewer, but longer and larger business events, with attendance approaching pre-pandemic levels.

Meetings 140
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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Ashridge House completes extensive bedroom transformation on its historic 190-acre estate

Prestige Events Magazine

Ashridge House in Hertfordshire, an award-winning venue and home to one of the worlds most prestigious business schools, has significantly upgraded its amenities for residential corporate and private events. Following a phased two-year project, the venues full complement of 189 on-site accommodations including superior, executive and deluxe double or king rooms and a luxurious suite has been refurbished. 94 bedrooms have been completely renovated, and all other rooms refreshed with new paintwo

Venues 222
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Stagecoach 2025 Experiential: Canteens, Styling Saloons and Boot Bars

Event Marketer

Following two pop-filled weekends of Coachella, it was country musics time to shine at Stagecoach 2025, held April 25-27 in Indio, CA. Western culture permeated The Empire Polo Club, as festivalgoers showed up in fashionable cowboy hats and boots, colorful bandanas, and shiny belt buckles to catch their favorite artists perform at stages spread across the desert setting.

2025 273
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Timeless Elegance Meets Unforgettable Celebration at Casa Loma

EventSource

Amanda and Daves wedding at Casa Loma was pure magicelegant, fun, and full of love. From the emotional I dos to the high-energy dance floor, every moment felt straight out of a fairytale. Liza Litvinonich captured the magic beautifully, while Focus Photo & Video and Lipe Moraes made sure the memories were preserved forever in film. Thanks to Vivian Lyttle Events , everything came together effortlessly.

Meetings 177
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The Science of Small Bites: How Miniature Foods Make Big Impacts

Caterease

Introduction Whether its a single, perfect canap or an artfully arranged grazing table, small bites make a big impression. Theres something about miniature foods that draws people inmaybe its their elegance, maybe its their approachabilitybut the result is the same: guests love them. But why do these tiny portions pack such a punch? The answer lies in psychology, flavor science, and smart event planning.

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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New and Renovated: Luxury Meets Local Flavor

Smart Meetings

Three standout properties offer fresh experiences with local flair and elevated comfort If 2025 has a hospitality theme, its thoughtful transformationwith new and reimagined properties that honor local culture while delivering next-level luxury. First up, La Bahia Hotel & Spa is poised to become Santa Cruzs first true luxury resort when it opens in late summer.

Meetings 130
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Asia Pacific’s Hotel Industry Takes Off Again. 20 New Hotels and Venues for 2025

EventMB

Skift Take: Theres no shortage of new hotels in the pipeline in the APAC region. These 20 entrants, which just opened or opening soon, are geared toward the meeting and incentive market.

Hotels 165
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The HAC to welcome back London Concours for 9th consecutive year

Prestige Events Magazine

The Honourable Artillery Company (HAC) will once again host London Concours, the annual, premium lifestyle event that celebrates the craftsmanship and traditions of automotive design and motoring, in its five-acres of grounds this summer. Taking place 3 5 June 2025, the event is a curated showcase of rare, luxury and legendary cars drawn from private collectors one-off automotive assets.

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The Brief: Fuel Stores and ‘Mothers of Max’

Event Marketer

FIVE THINGS TO KNOW THIS WEEK This weeks hot takes on hot topics in experiential marketing cover Fuel Stores, retro block parties and Mothers of Max. THE FUEL STATION OF THE FUTURE POPS UP IN NYCS GASOLINE ALLEY Who knew transportation energy could be glam? To spark discussions around the future of fuel, carbon conversion technology company AIRCO transformed a pop-up space in NYCs storied Gasoline Alley into a chrome-coated Fuel Store that served as a space-age gas station located on Mars.

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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The Jockey Club Venues launches beekeeping project to support biodiversity at Haydock Park

Event Industry News

The Jockey Club Venues, a collection of destination event and hospitality venues across the UK, has introduced beehives to Haydock Park Racecourse to boost local biodiversity and supply sustainable home-grown honey to the catering team.

Venues 59
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What’s New at PCMA edUcon 2025

PCMA Convene

PCMA edUcon 2025 will take place June 1-4, in Louisville, Kentucky. Traci DePuy was in the homestretch of planning edUcon 2025 , June 1-4, in Louisville, Kentucky, when she spoke with Convene. In addition to innovative elements that have been added to the education program, this years event, she said, will include new session formats and a revamped schedule.

2025 52
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IAEE Women’s Leadership Forum Slayed Misconceptions

Smart Meetings

More than 300 hospitality experts gathered at MGM National Harbor this week for an interactive International Association of Exhibitions & Events (IAEE) Womens Leadership Forum that put the emphasis on active. IAEE President and CEO Marsha Flanagan, M.Ed., CEM, and 2025 Smart Women in Meetings Award winner set the stage for community building when she turned the microphone over to The P3 Solution CEO and moderator Sherron Washington , M.A.