What is the Most Efficient B2B Networking Format?

Eventtia

B2B matchmaking

B2B 117

B2B Buyers Have Changed, Expos Haven’t

Velvet Chainsaw

The way B2B professionals buy has dramatically changed, but our dependency on expo revenue hasn’t. Here are five evolving trends and stats in the B2B-buyer journey that are impacting expositions (with hat tip to Christopher Ryan’s post “The Evolving Journey of the B2B Buyer” on the Customer Think Blog): Ninety percent of B2B buyers don’t respond to cold outreach. Three out of four B2B buyers conduct the majority of their research before talking to a salesperson.

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How to Plan a B2B Event and Empower Brands to Achieve More

Eventtia

B2B meeting B2B matchmaking

B2B 62

ROAR B2B acquires Environment Media Group Ltd

Event Industry News

ROAR B2B, the events and media group, today announced it has completed the acquisition of Environment Media Group Ltd, the UK’s leading specialist media and events business focused on the waste management and environment sector, for an undisclosed sum.

B2B 52

A Master's Guide to B2B: How Listening to Your Customers Can Grow Your Business

Speaker: Adam Dorfman, Head of Product Growth at Reputation & Michele Bettinazzi, Customer Experience Manager at PeakMade Real Estate

Improved marketing conversion, happy customers, and faster growth - that’s only three things that can be accomplished by just listening to your customers. Customer feedback is an extremely invaluable tool to keeping retention high, attracting new business, and improving the general operations of your business. The question is - how do you capture all this? Join Adam Dorfman, Head of Product Growth at Reputation & Michele Bettinazzi, Customer Experience Manager at PeakMade Real Estate, for this essential discussion on the ins and outs of brokering the optimal customer interaction.

B2B Meetings to Foster the Construction Sector of Colombia

Eventtia

B2B matchmakingInterview with Clara Inés Ferrer Orozco, Fair Director, CAMACOL Antioquia.

B2B 76

How to Run B2B Networking Sessions at Your Online Events

Eventtia

B2B MatchmakingReplacing in-person interaction for online interaction was always going to make it more difficult for attendees to meet and interact with each other. But at the same time, it’s also where some serious value can be added to the attendee experience.

B2B 62

Why B2B matchmaking is the Best Networking Solution for International Trade

Eventtia

B2B matchmaking networking B2B meeting

B2B 48

How to Help People to Make an Impact at Networking Events [FREE DOWNLOAD]

Eventtia

B2B matchmaking networking B2B meeting

2018 117

Event ROI: How B2B Marketers Measure Return on Event Spend?

Aventri

Did you know that according to Forrester Research, events are known to take up about 12% of the B2B marketing budget each year ? Events are a powerful networking tool and are crucial to driving leads for sales.

B2B 86

CMOs Pivot to Virtual Engagements to Drive Business in the COVID Economy

Speaker: Mike Damphousse, Managing Partner of Category Design Advisors and Founder of Green Leads

Business as we know it is never going to be the same. Working from home has become the norm, conferences and meetings are going online, marketing budgets are being shifted, reduced or put on hold – it's time to adapt. Join this insightful and informative webinar with Mike Damphousse, Managing Partner of Category Design Advisors and Founder of Green Leads, who will discuss how businesses can be resilient during these challenging times.

B2B events set to bounce back strongly after COVID-19, reveals survey of senior marketeers

Event Industry News

“Post C OVID-19 – The Future of B2B Events”: Space Global’s international survey of c.500 senior B2B marketeers shows there is light at the end of the tunnel for the B2B events industry. B2B events spend in Q2 2020 is down 80% vs. Q2 2019.

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The Key to Effective b2b Matchmaking Events

b2match

When surveyed, 91% of event organizers measure the success of their events on attendee satisfaction. EventMB ) Now imagine creating the following scenario in your next event to exponentially increase your attendee’s satisfaction. Product News

B2B 68

How to Make Your Networking Events Ultra-Efficient (with B2B Auto-Matchmaking)

Eventtia

A B2B networking event is so much more than just one-on-one meetings between different professionals and brands. networking B2B meeting B2B matchmaking

B2B 55

[#EventTalks] Episode #4: How to Get Started with B2B Influencer Marketing for Virtual Events

Hubilo Blog

B2B Influencer marketing has been a buzzword, we’ve listened for a while now. We have got a special guest Mariska Kesteloo who is a renowned international speaker and a thought leader on B2B influencer marketing in the events industry.

B2B 62

How to Use Events to Optimize Every Stage of the B2B Marketing Funnel

Aventri

B2B customer relationships are built on trust and sustainability, especially in today’s primarily service-based economy. Events have a proven track record in establishing those relationships and driving meaningful business growth.

B2B 94

How Events Will ALWAYS Generate B2B Leads (+ 10 Effective Lead Generation Strategies for Your Next Event)

SpotMe Blog

All companies working in B2B sales can benefit from hosting events to generate more leads. B2B lead generation is made simpler through online event platforms. How Do You Generate B2B Leads? Check out The B2B Marketers Cliff Notes to B2B Demand Generation .

B2B 130

Tips to Boost b2b Networking for Virtual Events

b2match

Virtual events aren’t just about pushing content at attendees, they are also about connecting people with one another. Business opportunities are constantly being sought after at events. As the event organizer, it’s up to you to offer up those chances. Event Tips

B2B 84

One Industry One Voice – #WeCreateExperiences B2B campaign successfully launches

Event Industry News

One Industry One Voice’s #WeCreateExperiences B2B campaign kicked off on the 7 th December with the key messages of education, inspiration and reassurance shared far and wide.

B2B 109

Six Types of B2B Events You'll Want to Run

Eventtia

In this article we will look at the types of B2B events organizations can plan to accomplish their goals and objectives. Different organizations have different ways of implementing their event marketing strategy. Event Planning

B2B 81

What Defines a Successful b2b Matchmaking Event and How to Deliver It

b2match

When surveyed, 91% of event organizers measure the success of their events based on attendee satisfaction. EventMB ). So we decided to create a use case not from the event organizer’s perspective, but from an attendee point of view.

B2B 99

Bauer Media’s B2B events business launches first virtual exhibition

Event Industry News

Bauer Media UK’s B2B Events business is this week playing host to its first virtual exhibition.

B2B 106

Innovative B2B event marketing ideas

webMOBI

The post Innovative B2B event marketing ideas appeared first on WebMobi. Content marketing has increasingly emphasized its focus upon the customer’s experience of the content and consumers have been seen to seek for more in-depth output material from a brand. That’s why downloadables like ebooks, white papers, and other forms of digital content such as social media posts, blogs, and newsletters serve as the backbone for […].

B2B 55

How to Connect with Prospects at B2B Matchmaking Events

Eventtia

The quality of your B2B dynamics or events isn’t entirely dependent on your planning skills. But the success of your B2B matchmaking activities revolves around your guests’ genuine ability to connect with prospects. La entrada How to Connect with Prospects at B2B Matchmaking Events aparece primero en Eventtia | Event management software. B2B matchmakingYes, you are responsible for setting up and providing a stress-free experience for your attendees.

B2B 52

5 Free B2B Events Listing Sites that you should know

GEVME

Here are 5 which we saw that are relevant for B2B events, all of which are free (listed in order of highest to lowest traffic, according to SimilarWeb.com): 1) www.yelp.com. While the likes of Eventful and Yelp are probably more well-known as event and venue discovery sites, B2B events are a different ball game from B2C. Know a site that we missed out that offers free B2B event listings?

B2B 120

B2B Matchmaking Software or Networking Apps: Make the Right Choice

Eventtia

La entrada B2B Matchmaking Software or Networking Apps: Make the Right Choice aparece primero en Eventtia | Event management software. B2B matchmakingIt’s not always your fault that people don’t click during your networking events or dynamics. You’ll discover plenty of reasons why attendees fail to build meaningful relationships at events. Not finding common business ground or general personality clashes are just some of them.

B2B 58

What is B2B Event Marketing?

Bizzabo

Read this guide to learn how to best implement live events into your overall B2B marketing strategy. When it comes to B2B marketing, there are countless tactics and strategies available to the modern-day marketing. Event marketing continues to be a tried-and-true solution for B2B companies and it’s only continuing to grow. Given its versatility as a marketing tactic, live events can do a lot for B2B companies. What is B2B Event Marketing?

B2B 52

Half of future B2B events will be completely virtual and “pandemic-proof”, finds LinkedIn research

Event Industry News

45% of future B2B events will be completely virtual, according to new research from LinkedIn, the world’s largest professional network. Given £31bn a year was spent on UK B2B events pre-pandemic, this suggests the virtual events industry in the UK could be worth £14bn a year.

B2B 60

6 Ways You Can Digitize Your B2B Communications For An Engaging Post-Trade Show Experience

Momencio

The cost of acquisition for enterprise B2B leads is soaring; in some industries leads may cost several thousands of dollars to acquire and involve long sales cycles and high-touch event marketing. Event Management b2b digital marketing b2b sales

B2B 52

How to Build a Hub of Influence at Networking Events

Eventtia

networking B2B meeting B2B matchmaking

2018 55

3 simple ways to measure B2B lead generation efficiency during the event

Eventory

What is the generation of leads for the B2B segment based on? One of the types of lead generation is B2B sales lead generation. To measure B2B lead generation efficiency during the event you will need specific tools. Below we highlighted three extremely effective ways to measure the generation of B2B leads during the event. Also, you can use it in B2B relations with partner companies and other exhibitors. B2B leads are divided into cold, warm and hot.

B2B 120

Master LinkedIn Advertising for B2B Events

Eventbrite UK

The post Master LinkedIn Advertising for B2B Events appeared first on Eventbrite UK Blog. This guide will equip you with the tips and best practices you need to master event marketing on LinkedIn and convert your prospects into ticket buyers.

Why You Should Stop Relying on Email for Your B2B Event Marketing

Eventbrite UK

In short: your email efforts aren’t driving any registrations for your B2B event. The post Why You Should Stop Relying on Email for Your B2B Event Marketing appeared first on Eventbrite UK Blog. Class, Training or Workshop Conference Content / Production Event Marketing Event Promotion Marketing Membership/Association October b2b event promotion email marketing LinkedIn linkedin promotionYou have a healthy email list — but your bounce rates are high.

B2B 83

Optimizing B2B Event Marketing

Cvent

During “The State of B2B Event Marketing 2018: A Benchmark Research Report” breakout session, Matt Heinz, principal of Heinz Marketing, provided a roadmap for optimizing B2B event marketing. The post Optimizing B2B Event Marketing appeared first on Blog. Driving successful event marketing strategies was a key theme at Cvent CONNECT 2018.

B2B 37

How the First Major B2B Trade Show So Far in 2021 Pulled It Off

PCMA Convene

When Surf Expo — the first major B2B trade show in the U.S. SISO (Society of Independent Show Organizers) and UFI, the Global Association of the Exhibition Industry, released a case study to share the challenges faced by Emerald in producing Surf Expo in early January in Orlando.

2021 84

How to Avoid the Hassle and Run High-Quality B2B Networking Events

Eventtia

Planning B2B networking events can be a real struggle, even if you are an event professional. La entrada How to Avoid the Hassle and Run High-Quality B2B Networking Events aparece primero en Eventtia | Event management software. B2B matchmakingI feel you, friend, and I don’t envy you. And if it’s not your case, the hassle can feel downright torturous. But either way, you still have to put on a good face and do everything you can to […].

B2B 58

Eventtia: Event Management Software Committed to Better B2B Networking [Review]

EventMB

The post Eventtia: Event Management Software Committed to Better B2B Networking [Review] by EventMB Team appeared first on [link]. Eventtia event management software is designed for those who want to have full control over their events. Here is our review. Eventtia: What Is It?

B2B 95

5 Steps to Enhance B2B Matchmaking

SmartMeetings

There is a clear difference between traditional networking sessions—the ones you just add to the event program, usually during the coffee breaks—and B2B matchmaking dynamics. Considering this, B2B matchmaking is your chance to make networking relevant and efficient. By using the right B2B matchmaking tools, you can ask your guests (when registering to attend the event) to specify their networking preferences and interests.

B2B 40

How to Make People Feel Comfortable at Your B2B Networking Events

Eventtia

Wouldn’t it be great to run B2B networking events that always give everyone a gratifying and meaningful experience each and every time? La entrada How to Make People Feel Comfortable at Your B2B Networking Events aparece primero en Eventtia | Event management software. B2B matchmakingAs wonderful as that sounds, in reality, that’s just not possible. There are certain factors that will make your guests feel awkward or unsafe when interacting with other attendees.

B2B 55

How to Revitalize the Executive Networking Experience

Eventtia

eventos de networking B2B meeting B2B matchmaking

2018 60