What is the Most Efficient B2B Networking Format?
Eventtia
AUGUST 28, 2018
B2B matchmaking
B2B Related Topics 
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B2B Buyers Have Changed, Expos Haven’t
Velvet Chainsaw
MARCH 2, 2018
The way B2B professionals buy has dramatically changed, but our dependency on expo revenue hasn’t. Here are five evolving trends and stats in the B2B-buyer journey that are impacting expositions (with hat tip to Christopher Ryan’s post “The Evolving Journey of the B2B Buyer” on the Customer Think Blog): Ninety percent of B2B buyers don’t respond to cold outreach. Three out of four B2B buyers conduct the majority of their research before talking to a salesperson.
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SpotMe named a Leader in The Forrester Wave™: B2B Event Management Technology, Q1 2023
SpotMe Blog
MARCH 23, 2023
That’s why Forrester has released The Forrester Wave : B2B Event Management Technology, Q1 2023 report. It aims to help B2B marketing professionals like you around the globe to choose the right event management technology platform to help you achieve your business goals.
How to Plan a B2B Event and Empower Brands to Achieve More
Eventtia
NOVEMBER 27, 2018
B2B meeting B2B matchmaking
B2B Events in 2023 - What You Need to Know
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Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.
ROAR B2B acquires Environment Media Group Ltd
Event Industry News
SEPTEMBER 1, 2021
ROAR B2B, the events and media group, today announced it has completed the acquisition of Environment Media Group Ltd, the UK’s leading specialist media and events business focused on the waste management and environment sector, for an undisclosed sum.
B2B Meetings to Foster the Construction Sector of Colombia
Eventtia
JULY 9, 2019
B2B matchmakingInterview with Clara Inés Ferrer Orozco, Fair Director, CAMACOL Antioquia.
4 Reasons to Invest in B2B Lead Generation Tools
Management Events
MARCH 19, 2023
B2B marketers need to update their strategies to find new leads considering the increased competition and changing customer habits. They also face a number of challenges, with 43% of B2B marketers having difficulty collecting quality data (MarketingProfs), affecting lead generation efforts.
How to Set up a Powerful B2B Networking Strategy
Eventtia
SEPTEMBER 12, 2018
B2B matchmaking networking
How to Help People to Make an Impact at Networking Events [FREE DOWNLOAD]
Eventtia
SEPTEMBER 19, 2018
B2B matchmaking networking B2B meeting
A Master's Guide to B2B: How Listening to Your Customers Can Grow Your Business
Speaker: Adam Dorfman, Head of Product Growth at Reputation & Michele Bettinazzi, Customer Experience Manager at PeakMade Real Estate
Improved marketing conversion, happy customers, and faster growth - that’s only three things that can be accomplished by just listening to your customers. Customer feedback is an extremely invaluable tool to keeping retention high, attracting new business, and improving the general operations of your business. The question is - how do you capture all this? Join Adam Dorfman, Head of Product Growth at Reputation & Michele Bettinazzi, Customer Experience Manager at PeakMade Real Estate, for this essential discussion on the ins and outs of brokering the optimal customer interaction.
B2B events set to bounce back strongly after COVID-19, reveals survey of senior marketeers
Event Industry News
JULY 2, 2020
“Post C OVID-19 – The Future of B2B Events”: Space Global’s international survey of c.500 senior B2B marketeers shows there is light at the end of the tunnel for the B2B events industry. B2B events spend in Q2 2020 is down 80% vs. Q2 2019.
B2B Marketing in a Recession: 3 Value-Creating Strategies
Management Events
FEBRUARY 21, 2023
In a trying economic environment, B2B marketers must work harder to prove that their marketing efforts are not just costs, but critical components that determine the survival of their organizations. Attending webinars and in-person B2B networking events as a host or guest.
Why B2B matchmaking is the Best Networking Solution for International Trade
Eventtia
SEPTEMBER 6, 2018
B2B matchmaking networking B2B meeting
B2B companies and customer journey analytics: Show me the money!
Management Events
APRIL 4, 2022
In B2B, half or more of all marketing spend is misaligned. The stakes are high in B2B. Although customer journey analytics has grown in the B2C market, B2B companies are being rudely awakened by their customers.
CMOs Pivot to Virtual Engagements to Drive Business in the COVID Economy
Speaker: Mike Damphousse, Managing Partner of Category Design Advisors and Founder of Green Leads
Business as we know it is never going to be the same. Working from home has become the norm, conferences and meetings are going online, marketing budgets are being shifted, reduced or put on hold – it's time to adapt. Join this insightful and informative webinar with Mike Damphousse, Managing Partner of Category Design Advisors and Founder of Green Leads, who will discuss how businesses can be resilient during these challenging times.
Informa Further Strengthens Leadership in B2B Market through Acquisition of Tarsus
Exhibitor Magazine
MARCH 8, 2023
Informa (LSE: INF.L), the international Academic Markets, B2B Markets and Digital Services Group today announced the acquisition of B2B Events gro. Company News
How to Run B2B Networking Sessions at Your Online Events
Eventtia
DECEMBER 24, 2020
B2B MatchmakingReplacing in-person interaction for online interaction was always going to make it more difficult for attendees to meet and interact with each other. But at the same time, it’s also where some serious value can be added to the attendee experience.
How to Make Your Networking Events Ultra-Efficient (with B2B Auto-Matchmaking)
Eventtia
DECEMBER 26, 2018
A B2B networking event is so much more than just one-on-one meetings between different professionals and brands. networking B2B meeting B2B matchmaking
How Sales Professionals Can Make the Most Out of B2B Networking Events
Management Events
MARCH 19, 2023
As a B2B sales professional, your network is one of your most significant assets. With a variety of B2B networking events today, it’s important to know what to do for successful networking in different settings.
Download 7 Exceptional Event Email Templates for Driving Attendee Engagement
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Write winning event emails in minutes! Relying on decades of social science research and more recent behavioral data, we’ll show you the science-backed methods to creating a wildly successful event-marketing email campaign for almost any situation. Download the eBook today!
Job opportunity: Senior Marketing Executive / Marketing Manager (B2B events)
Event Industry News
FEBRUARY 17, 2023
We are looking for Event Marketers with varied experience to join a leading B2B Conference Company who deliver high quality conferences all over the world.
B2B vs. B2C: tips for fusing consumer and corporate events with maximum impact
Event Industry News
SEPTEMBER 26, 2022
Below are some of the ways we go about achieving this in a B2B setting with maximum impact. Featured Guest Blogs News UK and Europe US and Canada B2B events B2C events Event Industry News Guest Blog SledgeBy Elaine Byrne, Project Director, Sledge.
Customer Trust: Why It’s Important in B2B Sales
Management Events
NOVEMBER 9, 2022
Here are four reasons why customer trust is essential in B2B sales: 1. As the B2B sales cycle is long, you need to have as many touchpoints as possible with prospects. In fact, 76% of C-level B2B buyers prefer to work with vendors that have been recommended by someone they know (IDC).
Six Types of B2B Events You'll Want to Run
Eventtia
MAY 7, 2019
In this article we will look at the types of B2B events organizations can plan to accomplish their goals and objectives. Different organizations have different ways of implementing their event marketing strategy. Event Planning
Massive fundamental shift in B2B event marketing
eventplanner
APRIL 3, 2022
B2B events are undergoing a fundamental 'shift', writes the leading business magazine Forbes. Forbes makes the comparison with online advertising in the early 2000s
One Industry One Voice – #WeCreateExperiences B2B campaign successfully launches
Event Industry News
DECEMBER 17, 2020
One Industry One Voice’s #WeCreateExperiences B2B campaign kicked off on the 7 th December with the key messages of education, inspiration and reassurance shared far and wide.
Innovative B2B event marketing ideas
webMOBI
JUNE 19, 2018
The post Innovative B2B event marketing ideas appeared first on WebMobi. Content marketing has increasingly emphasized its focus upon the customer’s experience of the content and consumers have been seen to seek for more in-depth output material from a brand. That’s why downloadables like ebooks, white papers, and other forms of digital content such as social media posts, blogs, and newsletters serve as the backbone for […].
[#EventTalks] Episode #4: How to Get Started with B2B Influencer Marketing for Virtual Events
Hubilo Blog
JUNE 29, 2020
B2B Influencer marketing has been a buzzword, we’ve listened for a while now. We have got a special guest Mariska Kesteloo who is a renowned international speaker and a thought leader on B2B influencer marketing in the events industry.
Bauer Media’s B2B events business launches first virtual exhibition
Event Industry News
NOVEMBER 17, 2020
Bauer Media UK’s B2B Events business is this week playing host to its first virtual exhibition.
Manchester duo launch MIXR, a boutique B2B entertainment tech PR & digital marketing agency
Event Industry News
JANUARY 11, 2023
MIXR was founded by Emma Bilardi and Kel Murray, friends and former colleagues with the shared goal of creating an ethical, progressive, full-stack agency. “We’re
B2B Matchmaking Software or Networking Apps: Make the Right Choice
Eventtia
FEBRUARY 22, 2018
La entrada B2B Matchmaking Software or Networking Apps: Make the Right Choice aparece primero en Eventtia | Event management software. B2B matchmakingIt’s not always your fault that people don’t click during your networking events or dynamics. You’ll discover plenty of reasons why attendees fail to build meaningful relationships at events. Not finding common business ground or general personality clashes are just some of them.
How to Connect with Prospects at B2B Matchmaking Events
Eventtia
MARCH 8, 2018
The quality of your B2B dynamics or events isn’t entirely dependent on your planning skills. But the success of your B2B matchmaking activities revolves around your guests’ genuine ability to connect with prospects. La entrada How to Connect with Prospects at B2B Matchmaking Events aparece primero en Eventtia | Event management software. B2B matchmakingYes, you are responsible for setting up and providing a stress-free experience for your attendees.
Virtual events : One of the best B2B marketing strategies ?
Nunify
DECEMBER 8, 2021
So can virtual events become an essential part of your B2B Marketing strategies ? The same report suggests that a mix of ‘virtual’ and ‘in-person’ events will become the new normal for B2B marketing events in the next two years. Understanding B2B Event Marketing.
Job opportunity: Senior Conference Producer, Content Manager (B2B events)
Event Industry News
FEBRUARY 17, 2023
Location: Central LondonSalary: £30,000 – £40,000 (depending on experience)Job Code: 3632To apply for this role can you contact chloe hope chloeh@albany-appointments.co.uk
Master LinkedIn Advertising for B2B Events
Eventbrite UK
MARCH 20, 2018
The post Master LinkedIn Advertising for B2B Events appeared first on Eventbrite UK Blog. This guide will equip you with the tips and best practices you need to master event marketing on LinkedIn and convert your prospects into ticket buyers.
Gerd Leonhard: The B2B Potential of the Metaverse
Management Events
AUGUST 1, 2022
It’s a B2B tool right now primarily for what I said earlier – education, training, R&D. In a B2B context, Leonhard said: “In the end, every business wants engagement, experiences, and relationships.
What is B2B Event Marketing?
Bizzabo
MAY 23, 2018
Read this guide to learn how to best implement live events into your overall B2B marketing strategy. When it comes to B2B marketing, there are countless tactics and strategies available to the modern-day marketing. Event marketing continues to be a tried-and-true solution for B2B companies and it’s only continuing to grow. Given its versatility as a marketing tactic, live events can do a lot for B2B companies. What is B2B Event Marketing?
Amplify and Wonder forge partnership to reimagine and redefine the world of B2B experience
Event Industry News
NOVEMBER 17, 2021
The partnership sees Amplify back Wonder by becoming majority shareholders, re-enforcing both agencies’ ongoing commitment to the B2B experience, supporting and boosting Wonder’s leadership and innovation as B2B experiences continue to evolve post-pandemic.
5 Free B2B Events Listing Sites that you should know
GEVME
SEPTEMBER 6, 2019
Here are 5 which we saw that are relevant for B2B events, all of which are free (listed in order of highest to lowest traffic, according to SimilarWeb.com): 1) www.yelp.com. While the likes of Eventful and Yelp are probably more well-known as event and venue discovery sites, B2B events are a different ball game from B2C. Know a site that we missed out that offers free B2B event listings?
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