What is the Most Efficient B2B Networking Format?


B2B matchmaking

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ROAR B2B acquires Environment Media Group Ltd

Event Industry News

ROAR B2B, the events and media group, today announced it has completed the acquisition of Environment Media Group Ltd, the UK’s leading specialist media and events business focused on the waste management and environment sector, for an undisclosed sum.

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B2B Buyers Have Changed, Expos Haven’t

Velvet Chainsaw

The way B2B professionals buy has dramatically changed, but our dependency on expo revenue hasn’t. Here are five evolving trends and stats in the B2B-buyer journey that are impacting expositions (with hat tip to Christopher Ryan’s post “The Evolving Journey of the B2B Buyer” on the Customer Think Blog): Ninety percent of B2B buyers don’t respond to cold outreach. Three out of four B2B buyers conduct the majority of their research before talking to a salesperson.

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How to Plan a B2B Event and Empower Brands to Achieve More


B2B meeting B2B matchmaking

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A Master's Guide to B2B: How Listening to Your Customers Can Grow Your Business

Speaker: Adam Dorfman, Head of Product Growth at Reputation & Michele Bettinazzi, Customer Experience Manager at PeakMade Real Estate

Improved marketing conversion, happy customers, and faster growth - that’s only three things that can be accomplished by just listening to your customers. Customer feedback is an extremely invaluable tool to keeping retention high, attracting new business, and improving the general operations of your business. The question is - how do you capture all this? Join Adam Dorfman, Head of Product Growth at Reputation & Michele Bettinazzi, Customer Experience Manager at PeakMade Real Estate, for this essential discussion on the ins and outs of brokering the optimal customer interaction.

B2B events set to bounce back strongly after COVID-19, reveals survey of senior marketeers

Event Industry News

“Post C OVID-19 – The Future of B2B Events”: Space Global’s international survey of c.500 senior B2B marketeers shows there is light at the end of the tunnel for the B2B events industry. B2B events spend in Q2 2020 is down 80% vs. Q2 2019.

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B2B Meetings to Foster the Construction Sector of Colombia


B2B matchmakingInterview with Clara Inés Ferrer Orozco, Fair Director, CAMACOL Antioquia.

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How to Set up a Powerful B2B Networking Strategy


B2B matchmaking networking

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B2B companies and customer journey analytics: Show me the money!

Management Events

In B2B, half or more of all marketing spend is misaligned. The stakes are high in B2B. Although customer journey analytics has grown in the B2C market, B2B companies are being rudely awakened by their customers.

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How to Help People to Make an Impact at Networking Events [FREE DOWNLOAD]


B2B matchmaking networking B2B meeting

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CMOs Pivot to Virtual Engagements to Drive Business in the COVID Economy

Speaker: Mike Damphousse, Managing Partner of Category Design Advisors and Founder of Green Leads

Business as we know it is never going to be the same. Working from home has become the norm, conferences and meetings are going online, marketing budgets are being shifted, reduced or put on hold – it's time to adapt. Join this insightful and informative webinar with Mike Damphousse, Managing Partner of Category Design Advisors and Founder of Green Leads, who will discuss how businesses can be resilient during these challenging times.

Why B2B matchmaking is the Best Networking Solution for International Trade


B2B matchmaking networking B2B meeting

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Customer Trust: Why It’s Important in B2B Sales

Management Events

Here are four reasons why customer trust is essential in B2B sales: 1. As the B2B sales cycle is long, you need to have as many touchpoints as possible with prospects. In fact, 76% of C-level B2B buyers prefer to work with vendors that have been recommended by someone they know (IDC).

How to Run B2B Networking Sessions at Your Online Events


B2B MatchmakingReplacing in-person interaction for online interaction was always going to make it more difficult for attendees to meet and interact with each other. But at the same time, it’s also where some serious value can be added to the attendee experience.

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Event ROI: How B2B Marketers Measure Return on Event Spend?


Did you know that according to Forrester Research, events are known to take up about 12% of the B2B marketing budget each year ? Events are a powerful networking tool and are crucial to driving leads for sales.

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Download 7 Exceptional Event Email Templates for Driving Attendee Engagement

Write winning event emails in minutes! Relying on decades of social science research and more recent behavioral data, we’ll show you the science-backed methods to creating a wildly successful event-marketing email campaign for almost any situation. Download the eBook today!

Glastonbury-style’ B2B trade event for the talent acquisition industry ‘RecFest’ hailed as a huge success

Event Industry News

RecFest, the UK’s only B2B festival for the talent acquisition industry returned to celebrate its sector, with the sold-out event featuring 10 stages which played host to over 100 game-changing speakers from both inside and outside the talent acquisition industry.

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One Industry One Voice – #WeCreateExperiences B2B campaign successfully launches

Event Industry News

One Industry One Voice’s #WeCreateExperiences B2B campaign kicked off on the 7 th December with the key messages of education, inspiration and reassurance shared far and wide.

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How to Make Your Networking Events Ultra-Efficient (with B2B Auto-Matchmaking)


A B2B networking event is so much more than just one-on-one meetings between different professionals and brands. networking B2B meeting B2B matchmaking

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[#EventTalks] Episode #4: How to Get Started with B2B Influencer Marketing for Virtual Events

Hubilo Blog

B2B Influencer marketing has been a buzzword, we’ve listened for a while now. We have got a special guest Mariska Kesteloo who is a renowned international speaker and a thought leader on B2B influencer marketing in the events industry.

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Bauer Media’s B2B events business launches first virtual exhibition

Event Industry News

Bauer Media UK’s B2B Events business is this week playing host to its first virtual exhibition.

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Massive fundamental shift in B2B event marketing


B2B events are undergoing a fundamental 'shift', writes the leading business magazine Forbes. Forbes makes the comparison with online advertising in the early 2000s

Amplify and Wonder forge partnership to reimagine and redefine the world of B2B experience

Event Industry News

The partnership sees Amplify back Wonder by becoming majority shareholders, re-enforcing both agencies’ ongoing commitment to the B2B experience, supporting and boosting Wonder’s leadership and innovation as B2B experiences continue to evolve post-pandemic.

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RecFest returns: The ‘Glastonbury-style’ B2B trade event for the talent acquisition industry heads to Knebworth next week

Event Industry News

RecFest, the world’s largest and UK’s only B2B festival for the talent acquisition industry returns to celebrate its sector next week on July 7, 2022 at new home, Knebworth House.

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The Key to Effective b2b Matchmaking Events


When surveyed, 91% of event organizers measure the success of their events on attendee satisfaction. EventMB ) Now imagine creating the following scenario in your next event to exponentially increase your attendee’s satisfaction. Product News

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Gerd Leonhard: The B2B Potential of the Metaverse

Management Events

It’s a B2B tool right now primarily for what I said earlier – education, training, R&D. In a B2B context, Leonhard said: “In the end, every business wants engagement, experiences, and relationships.

Half of future B2B events will be completely virtual and “pandemic-proof”, finds LinkedIn research

Event Industry News

45% of future B2B events will be completely virtual, according to new research from LinkedIn, the world’s largest professional network. Given £31bn a year was spent on UK B2B events pre-pandemic, this suggests the virtual events industry in the UK could be worth £14bn a year.

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Virtual events : One of the best B2B marketing strategies ?


So can virtual events become an essential part of your B2B Marketing strategies ? The same report suggests that a mix of ‘virtual’ and ‘in-person’ events will become the new normal for B2B marketing events in the next two years. Understanding B2B Event Marketing.

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How to Use Events to Optimize Every Stage of the B2B Marketing Funnel


B2B customer relationships are built on trust and sustainability, especially in today’s primarily service-based economy. Events have a proven track record in establishing those relationships and driving meaningful business growth.

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Six Types of B2B Events You'll Want to Run


In this article we will look at the types of B2B events organizations can plan to accomplish their goals and objectives. Different organizations have different ways of implementing their event marketing strategy. Event Planning

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How to Connect with Prospects at B2B Matchmaking Events


The quality of your B2B dynamics or events isn’t entirely dependent on your planning skills. But the success of your B2B matchmaking activities revolves around your guests’ genuine ability to connect with prospects. La entrada How to Connect with Prospects at B2B Matchmaking Events aparece primero en Eventtia | Event management software. B2B matchmakingYes, you are responsible for setting up and providing a stress-free experience for your attendees.

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Innovative B2B event marketing ideas


The post Innovative B2B event marketing ideas appeared first on WebMobi. Content marketing has increasingly emphasized its focus upon the customer’s experience of the content and consumers have been seen to seek for more in-depth output material from a brand. That’s why downloadables like ebooks, white papers, and other forms of digital content such as social media posts, blogs, and newsletters serve as the backbone for […].

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Tips to Boost b2b Networking for Virtual Events


Virtual events aren’t just about pushing content at attendees, they are also about connecting people with one another. Business opportunities are constantly being sought after at events. As the event organizer, it’s up to you to offer up those chances. Event Tips

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B2B Matchmaking Software or Networking Apps: Make the Right Choice


La entrada B2B Matchmaking Software or Networking Apps: Make the Right Choice aparece primero en Eventtia | Event management software. B2B matchmakingIt’s not always your fault that people don’t click during your networking events or dynamics. You’ll discover plenty of reasons why attendees fail to build meaningful relationships at events. Not finding common business ground or general personality clashes are just some of them.

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How Events Will ALWAYS Generate B2B Leads (+ 10 Effective Lead Generation Strategies for Your Next Event)

SpotMe Blog

All companies working in B2B sales can benefit from hosting events to generate more leads. B2B lead generation is made simpler through online event platforms. How Do You Generate B2B Leads? Check out The B2B Marketers Cliff Notes to B2B Demand Generation .

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5 Free B2B Events Listing Sites that you should know


Here are 5 which we saw that are relevant for B2B events, all of which are free (listed in order of highest to lowest traffic, according to SimilarWeb.com): 1) www.yelp.com. While the likes of Eventful and Yelp are probably more well-known as event and venue discovery sites, B2B events are a different ball game from B2C. Know a site that we missed out that offers free B2B event listings?

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Ace of M.I.C.E: Going Hybrid and Running an Impactful B2B Event


Going Hybrid and Running an Impactful B2B Event appeared first on Eventtia. Let us give you a small context of what this event is about and who the organizers are.

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What is B2B Event Marketing?


Read this guide to learn how to best implement live events into your overall B2B marketing strategy. When it comes to B2B marketing, there are countless tactics and strategies available to the modern-day marketing. Event marketing continues to be a tried-and-true solution for B2B companies and it’s only continuing to grow. Given its versatility as a marketing tactic, live events can do a lot for B2B companies. What is B2B Event Marketing?

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How to Build a Hub of Influence at Networking Events


networking B2B meeting B2B matchmaking

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Tarsus Group celebrates a return to live B2B events in China

Event Industry News

Tarsus, the global B2B media group, has announced that it has successfully delivered six exhibitions over the course of just five weeks in China – a key territory for the business where it is one of the largest exhibition organisers in operation.

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