Event Industry News

AUGUST 23, 2023

With more than 20 years experience in the industry, Weaver will join Impact XM’s client service team as well as some of the agency’s largest client accounts, continuing to expand its B2B and B2C […]

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B2C B2B Events Marketing 52

EventMB

JUNE 27, 2019

Cvent Universal LeadCapture is designed for B2B and B2C trade show managers, exhibitors, and salespeople. It allows them to more easily qualify leads on the trade show floor and send those back to the office for speedy follow-up. In this review, we’ll show you how it works and go over pros and cons. Here is […].

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Trade Shows B2C B2B Management 153

Prestige Events Magazine

FEBRUARY 13, 2023

Now organisers of B2C events, B2B Congresses and Exhibitions can both measure visitor travel impact and start to nudge visitors into more sustainable travel behaviours.” into Track Reporting takes the offer to a completely new level. Chris Thompson, CEO at ‘You.

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Events B2C Sustainability Travel 98

Event Industry News

MAY 25, 2022

It is hosted by Andrea Davies, b2c Practice Lead with Collingwood Advisory and former Group Managing Director with TI Media (pictured right). The first b2c Media Entrepreneur Meetup will take place on 15th June 2022, 17.30-19.30 The Media Entrepreneur Meetup has launched a new chapter for Specialist and Passion-led Media Companies.

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B2C Events 2022 Technology 59

Conferences that Work

JULY 29, 2019

Also, he polled people in the audience and asked who was B2B [business-to-business] and who B2C [business-to-consumer]. 90 percent of the room was B2B…his presentation was almost all B2C.” I did learn stuff and it prompted some ideas, but imagine how much better they might stick if it actually was a workshop.

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Event Industry News

NOVEMBER 17, 2021

Amplify launched in 2008 as a youth-focussed B2C brand experience agency, and has evolved by applying its culture-driven approach to the world of B2B, which now accounts for nearly 30% of the business, resulting in stand-out global events, experiences and campaigns for Facebook, Google, Hubspot, Pinterest and Netflix , amongst many others.

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B2B B2C Sponsorships Global Events 105

Event Farm

OCTOBER 5, 2016

Is your event B2B or B2C? While there is plenty of common ground between B2B and B2C marketing, B2B events often seek to educate or inform, and B2C events often seek to entertain. While many event marketing software platforms could be adapted to both, some cater more specifically to either B2B or B2C.

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Event Marketing Events B2C Marketing 133

Management Events

APRIL 4, 2022

Although customer journey analytics has grown in the B2C market, B2B companies are being rudely awakened by their customers. After all: B2B customers are also B2C customers and customer experiences (CX) from Amazon and Coolblue are increasingly expected to be the norm in B2B as well. In charge of CX with predictive analytics.

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B2B B2C Marketing Management 52

Eventbrite UK

FEBRUARY 5, 2020

Whether it’s B2B, B2C […]. When it comes to teaching attendees a new skill or conducting a training or brainstorming session, a hands-on and interactive workshop might well be the kind of event format you need. Here are five ideas for hosting a successful workshop. Conferences, seminars, workshops – which one is right for your event?

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B2C B2B Events Conference 78

Eventtia

JANUARY 2, 2023

Event marketing can be B2C or B2B in nature. B2C, when you promote your event directly to a target audience with the hope of getting them to register as an attendee and/or buy a ticket, as well as inviting their friends and peers to also attend.

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Event Marketing Events 2023 Marketing 113

Event Industry News

NOVEMBER 17, 2022

Event engagement specialist Noonah also bagged a brace of Event Tech Awards, winning Best use of Technology for Engagement & Interaction (B2C) together with Best Technology Partnership, which recognised its work with play and entertainment brand Hasbro.

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Event Tech Events Tech B2C 72

Smart Meetings

AUGUST 16, 2023

Read More: Will B2B Adopt B2C Strategies to Retain Post-Covid Audiences? Back to Basics Covid-19 may have stopped the meetings industry in its tracks for a time, but the Bizzabo survey shows attendees and event planners are ready and waiting to connect again.

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B2B Conference Event Tech Events 98

Socio Events

MARCH 21, 2023

The differences between B2B marketing and B2C marketing B2B event marketing concentrates on generating B2B sales and finalizing contracts, but it also includes fostering connections with fellow industry professionals. On the flip side, there’s business-to-consumer (B2C) marketing. Simply put, the stakes are much higher.

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B2B Events Event Marketing B2C 52

Event Industry News

DECEMBER 17, 2020

The next phase is the B2C campaign version focusing on music, festivals, sports, weddings, outdoor and charity participation events – planned for end of January 2021.

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B2B Social Media B2C 2021 138

Event Industry News

MARCH 9, 2020

“The fact that the venue is now home to some of the UK’s largest B2B/B2C events is a testament to the work that Vivid Ink has done.” ” Paul Richardson, MD, Vividink PR & Social Media Ltd.,

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Contracts Events Venues Social Media 112

Endless Events

JUNE 24, 2021

Whether you’re in B2B, B2C, or you simply love music festivals, this episode offers an insightful glimpse into the future. ” 2021 Live Event Experience: B2C Versus B2B. “A music festival is a B2C, but the B2B business is different. . “A music festival is a B2C, but the B2B business is different.

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Events B2C 2021 B2B 108

Exhibitor Magazine

JULY 13, 2021

NEW YORK  Netcore Cloud, a customer engagement platform that helps B2C brands create amazing, personalized digital experiences, announced today its e.

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B2C Marketing 40

Eventbrite UK

MARCH 27, 2017

Successful B2C marketing is about more than getting the word out about your event. It’s about getting the right words out to the right people. Here’s how. The post 3 Top Tips for Marketing Consumer Events appeared first on Eventbrite UK Blog.

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Events B2C Marketing Social Media 60

Event Industry News

MARCH 25, 2021

Set for a bumper time 12 months ago, with huge B2B and B2C plans in place, 90 per cent of them live, Clarke’s commitment to a digital edge on everything meant Undercurrent was able to pivot quickly and effectively in the first lockdown, keeping all staff gainfully employed.

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B2C B2B Events 69

GEVME

SEPTEMBER 6, 2019

While the likes of Eventful and Yelp are probably more well-known as event and venue discovery sites, B2B events are a different ball game from B2C. Worth monitoring this for future listings.

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B2B Events Venues B2C 120

Event Industry News

MARCH 6, 2020

Both companies ordinarily work in the corporate sectors, so having an event which is B2C whether it be a concert or an afternoon with Martin Brundle and Mark Gallagher, is very different. As well as event running schedule, and all manifests and performer movements as you would for a conference, exhibition or awards evenings.

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Events Venues B2C Corporate Events 97

Tito Blog | An Event Blog for Organisers

JANUARY 9, 2019

Jane has seamlessly seen success in both her career at Yelp and Patreon when it comes to supporting B2C and B2B communities to reach their full potential. In the spirit of sharing what truly goes into quality events, we want to start the second leg of our Admission video releases with Jane Kwett 's talk.

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2018 B2C B2B Events 68

Event Industry News

MARCH 3, 2022

We operate across a number of sectors for B2B and B2C projects, including tech, media, fashion, fintech, hospitality, music and property. Marble LDN is an award winning experiential & thought leadership comms agency. Our vision is to provide a platform for every business to tell the story and send the message that means the most to them.

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B2C Sustainability Events 2013 52

Event Industry News

MARCH 16, 2021

WIEN is open to all women involved in the North American exhibitions industry whose business is related to the organization and facilitation of exhibitions for both B2B and B2C. The WEIN North America chapter launch event also marked the opening of the membership drive for the newly formed organization. HERE is more information on WIEN.

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B2C Events Negotiating B2B 118

Event Marketer

MARCH 29, 2023

We specialize in business meetings, live + virtual + hybrid events, field marketing, brand immersion, trade shows, exhibits, advertising, branding, packaging, digital, B2B, B2C, video production, print production, event technology, scene fabrication, you-name-it-we-probably-do-it, and much more.

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2023 Event Technology B2C Trade Shows 52

SpotMe Blog

SEPTEMBER 1, 2022

You hold a B2C (business to consumer) event when your event caters to your business’ customers. For example, a conference or a networking event are B2C events. It’s a B2C event that can be in-person, hybrid, or virtual. For example, a trade show is a B2B event. Consumer show. Content management system (CMS).

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Event Planning Events Event Apps Venues 246

Event Industry News

JULY 27, 2022

With specific expertise across B2B and B2C creative strategies and the development of purposeful, insight-driven briefs, Katie has driven experiential strategies for the likes of Twitter, Porsche, Lexus, Ford, Coca-Cola and Netflix.

B2C 52

B2C B2B Events Meetings 52

Event Industry News

MARCH 17, 2021

This experience will be brought to bear on RX as we continue to build brilliantdigital products for all our B2B and B2C events. With Gaby on board we will be even better placed to delight our customers and visitors through the power of digital as well as face-to-face.”.

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B2C Events B2B Technology 69

Event Industry News

FEBRUARY 12, 2020

Jonathan joins the team from Cineworld Cinemas where he was national sales manager, focused on new business and the marketing strategy, overseeing the sale of Cineworld screen propositions and private hire events for B2B and B2C markets. This appointment follows a programme of significant investment to the venue’s IT infrastructure.

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Venues Management B2C Conference 69

Event Industry News

SEPTEMBER 27, 2018

The programme starts at 10am on Wednesday 7 November, Mbryonic’s Founder, Tom Szirtes, talking Building Impactful VR & AR marketing, and finishes on Thursday afternoon with a keynote from Ryan Curtis-Johnson, Head of PR at DRP, looking at how social tech is on the agenda for both B2B & B2C companies.

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Event Tech Events Tech B2C 85

Event Industry News

SEPTEMBER 10, 2020

MacDonald adds: “Environmental concerns and more recently a heightened social consciousness among consumers have been defining influences in the B2C sector for some time. But quite often the best intentions of sustainability over pure profitability haven’t filtered down the B2B supply chain.

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B2B B2C Sustainability Events 69

Event Industry News

AUGUST 22, 2019

EventShaper is an operational management company that manages B2B and B2C events. UFI is a global association for the exhibition industry with nearly 800 members that consists of international exhibition organisers, venues, national/regional associations and service providers.

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Venues B2C Event Tech Sports 96

Event Industry News

APRIL 11, 2019

Referring to it as primarily a B2C platform, James enquired whether B2B companies should dismiss Facebook quite so readily as they do. James probed into the “grey area” that is Facebook and asked if Google can pick up data coming from ‘events’ created on the social media platform.

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Events B2C Social Media B2B 90

Event Industry News

APRIL 23, 2021

The last one I attended in person and worked on was the mega-cool PAX East 2020, a B2C gaming convention. My experience is mainly B2B, so when I work with B2C it’s a really different world for me. What was the last event on which you worked? It was fun, loud, and so enormous. It blew my mind!

Event Tech 59

Event Tech Events Tech Meetings 59

Eventinterface

SEPTEMBER 20, 2017

It is no wonder then that the concept's growing popularity in both the B2B and B2C contexts has spawned an active industry of exhibition services and other event management businesses. A well-crafted live event takes meticulous planning and strong attention to detail.

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Events Speakers Social Media B2C 207

G2Planet

DECEMBER 17, 2018

Events are often the single largest expense in a B2B marketing budget (and a significant expense for B2C marketers as well), but can provide a return of $3 to $5 for every dollar spent. That's why nearly two-thirds of event pros plan to spend more on live events this year than last.

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Events B2C B2B Marketing 48

Event Industry News

JANUARY 28, 2021

Again regarding Rimini, RiminiWellness, the huge leading B2B and B2C event highlighting wellness, fitness and sport on stage, will be strategically held at the beginning of the summer season. Whereas WE ARE Jewellery, on 23rd March, will have a unique B2B format to promote new collections with the buyers connected from all over the world.

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Conference Food and Beverage B2B Sports 88