Attendease

MAY 9, 2023

Corporate event marketing has become a critical component of customer acquisition. Corporate events facilitate in-person relationship-building, boost employee satisfaction, and foster a sense of community amongst the attendees. Despite the unique advantages of corporate events, marketing them can be challenging.

Corporate Events 195

Corporate Events Event Marketing Marketing Advertising 195

Picatic by Eventbrite

MAY 21, 2021

What if you could strategize your event marketing? If you had an event marketing plan based on data from your event history (i.e., when people browse your event page vs. when people actually register for tickets), you could tailor your event marketing to your attendees’ activity.

Event Marketing 356

Event Marketing Marketing Events 356

Picatic by Eventbrite

AUGUST 13, 2021

Having an event marketing plan doesn’t have to involve soulless ad copy. In doing so, your organization’s following grows and donations increase. Building a donor base for NPOs means cultivating an authentic voice and digital presence. Whether you’re […].

Event Marketing 370

Event Marketing Marketing Education Events 370

Conferences that Work

MAY 17, 2021

The TLDR version: in my opinion, non-fungible tokens (NFTs) are not the future of event marketing. Read the full article at Conferences That Work The post Are NFTs the future of event marketing? Read on to learn why. appeared first on Conferences That Work. No related posts.

Event Marketing 296

Event Marketing Marketing Conference Events 296

EventMB

NOVEMBER 7, 2023

Skift Take: Data, paired with insights, is at the core of successful event marketing decisions and is more critical than ever. It helps meeting professionals design events that appeal to the audience they are hoping to attract. Andrea Doyle Read the Complete Story On Skift Meetings

Event Marketing 168

Event Marketing Marketing Events Meetings 168

Picatic by Eventbrite

NOVEMBER 16, 2020

We know that reaching new customers and building your community of ticket buyers is crucial to your events business. Our suite of event marketing tools has made it easy for thousands of creators to publish and promote their events all in one place.

Event Marketing 370

Event Marketing Marketing Events 370

Social Tables

JUNE 1, 2023

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

Event Marketing 148

Event Marketing Marketing Social Media Advertising 148

Expo Pass

JANUARY 23, 2024

We’re kicking off the year with a great topic that’ll set you up for a successful year of event marketing. Our recent webinar, Decoding Event Marketing: What Works & What Doesn’t , featured a pair of marketing gurus who graciously shared their wisdom. Welcome to the first Expo Pass webinar recap of 2024!!

Event Marketing 134

Event Marketing Marketing Social Media Events 134

Expo Pass

JANUARY 9, 2024

This year saw new technologies and cultural values transform the marketing landscape. From AR to AI, it’s a whole new world for event planners. Regardless of your familiarity, these marketing trends will shape the event planning landscape for the coming year. Ethical marketing. The result is increased conversions.

2024 136

2024 Event Marketing Marketing Social Media 136

Picatic by Eventbrite

SEPTEMBER 23, 2022

Are you in the process of planning an event and feeling overwhelmed by all the work that needs to be done to let others know about it? There are several online event marketing tools that can help you design eye-catching graphics, promote your event to the proper audiences, and make it easy for folks […].

Event Marketing 195

Event Marketing Marketing Events Event Technology 195

Picatic by Eventbrite

MAY 21, 2019

Whether you’re interested in coordinating smaller networking events or large corporate events like conferences, creating an event marketing strategy has serious benefits for your business. The post The 2019 Guide to Event Marketing: Strategies, Ideas, and Examples appeared first on Eventbrite US Blog.

2019 366

2019 Event Marketing Marketing Corporate Events 366

Picatic by Eventbrite

JANUARY 1, 2019

Event marketing draws on the same principles and strategies as other types of marketing. Use this guide to event marketing to discover the best way to market your event. The post The 2019 Guide to Event Marketing appeared first on Eventbrite US Blog.

2019 279

2019 Event Marketing Marketing Events 279

Picatic by Eventbrite

OCTOBER 2, 2020

Through Eventbrite’s simplified marketing tools and data insights, creators can quickly put together an impactful marketing strategy to reach […]. In this time of increasing digital get-togethers, Eventbrite creators are bringing their communities even more opportunities to connect and socialize online.

Marketing 370

Marketing Event Marketing Events Event Planning 370

Picatic by Eventbrite

APRIL 18, 2019

You have countless event marketing options. The thought of spending your marketing budget for naught sends you into a panic spiral. The post 10 ½ Creative Event Marketing Ideas to Drive Ticket Sales appeared first on Eventbrite US Blog. And with that comes a paralysis of choice. What if you decide wrong?

Event Marketing 334

Event Marketing Marketing Events Event Planning 334

Picatic by Eventbrite

NOVEMBER 21, 2018

This is a guest post by Megan O’Neill, Senior Content Marketing Manager at Animoto. In 2018, 95% of events that used video said it was effective. Yet 57% of events still aren’t using video, according to Eventbrite’s 2019 Pulse Report.

Event Marketing 368

Event Marketing Marketing 2018 2019 368

Picatic by Eventbrite

DECEMBER 6, 2021

The only all-in-one marketing platform designed for […]. Your calendar might be fuller than full, but you’re already thinking about how to go bigger and better in 2022. Ring in the new year with Eventbrite Boost.

Marketing 370

Marketing Event Marketing 2022 Events 370

Picatic by Eventbrite

JUNE 15, 2021

Save time and money with Eventbrite Boost If you’re an event creator who thinks about how to promote events, you’ve probably heard of Facebook Ads Manager. Even if digital marketing is your full-time gig, Ads Manager has a reputation for being complicated […].

Marketing 370

Marketing Event Marketing Advertising Management 370

Picatic by Eventbrite

DECEMBER 8, 2020

You already know the basic principles of email marketing. Now, you want to take your event company to new degrees of success.

Marketing 370

Marketing Event Marketing Events Management 370

MeetingsNet

FEBRUARY 23, 2024

Short-form video is wildly popular and not difficult to produce—provided the event host has a plan for content creation and a timely strategy for pushing it out. This article from Trade Show News Network , a fellow Informa media outlet, discusses how far in advance event hosts should strategize their video content.

Event Marketing 97

Event Marketing Marketing Trade Shows Social Media 97

GEVME

MARCH 24, 2022

That said, there’s more to the role of the metaverse in the events industry than to elevate the audience’s experience. From event marketing to sponsorships, the metaverse is likely to set the future of events. But first, let’s understand why the metaverse matters to event marketers.

Sponsorships 156

Sponsorships Event Marketing Marketing B2B 156

Picatic by Eventbrite

OCTOBER 13, 2021

If you teach weekly virtual oil painting classes, you have different marketing needs than someone hosting, say, a New Year’s Eve cruise. Event frequency, seasonality, ticket cost, and modality all factor into how you market that experience — or, they should.

Event Marketing 221

Event Marketing Marketing Events 221

EventMB

MAY 17, 2021

How will these different formats affect an event’s position within a marketing funnel? Not all events are created equally — a reality that has been […]. At the same time, tech adoption rates have never been higher, and providers are looking towards longer-term engagement.

Event Marketing 222

Event Marketing Marketing Tech Events 222

Event Planning BluePrint

FEBRUARY 19, 2024

Since starting my event career in 2004, I’ve learned a thing or two about the transformative power of effective event marketing and promotion. Today, I’m thrilled to share some strategic insights that can elevate your events, regardless of your audience.

Event Marketing 71

Event Marketing Marketing Social Media 2004 71

Guidebook

MARCH 6, 2024

However, here’s something you must consider—the end of an event is just the beginning of a new marketing journey. Events are rarely a one-time done-and-dusted affair. Just like there’s a pre-event marketing campaign, there also has to be a post-event marketing campaign. What is Post-Event Marketing?

Event Apps 78

Event Apps Event Marketing Marketing Social Media 78

Endless Events

OCTOBER 18, 2022

Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. A Splash study shows that it might be the most powerful tool in the marketer’s arsenal! Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results.

Event Marketing 139

Event Marketing Marketing B2B Social Media 139

Endless Events

SEPTEMBER 9, 2022

Marketing has changed significantly over the last 10 to 15 years. Content marketing has seen a boom in activity. Twenty years ago, content marketing was what people wanted to be doing. What’s next for the future of event marketing? on the horizon, the internet is changing, and marketing for events must keep up.

Event Marketing 133

Event Marketing Marketing Social Media Events 133

Event Marketer

JANUARY 15, 2024

Experiential Marketing Measurement Coalition Better event measurement builds credibility for your events. Event Marketer has a new media partnership with the industry’s leading authority on event measurement and analytics, the Experiential Marketing Measurement Coalition. We can help.

Marketing 69

Marketing Event Marketing 2024 Trade Shows 69

ePly

JANUARY 27, 2024

The world of event planning experiences success not just through having a great venue or a top-notch speaker line-up – it’s about getting the word out and drawing a crowd. An event marketing plan is integral for tying this all together into one magical experience. What Exactly is an Event Marketing Plan?

Event Marketing 62

Event Marketing Marketing Social Media Trade Shows 62

EventMB

JULY 7, 2021

Virtual events platform Hopin announced Wednesday that it purchased Attendify as part of its plan to expand its event marketing suite. Attendify, an integrated event marketing platform founded in 2011 by Michael Balyasny, represents […]. No financial details were disclosed.

Event Marketing 212

Event Marketing 2011 Marketing Financial 212

Picatic by Eventbrite

JUNE 18, 2021

For event planners, ticket sales are a basic measure of a successful event, making it all too easy to get wrapped up in watching your sales numbers. But while ticket sales are important, your event could end up feeling sparsely attended and unexciting if a lot of those buyers turn into no-shows.

Event Marketing 343

Event Marketing Marketing Events 343

EventMB

AUGUST 26, 2021

Cvent’s event marketing and management platform is getting a makeover designed to streamline and simplify the planning process. Cvent is rolling out what it is currently referring to as a “new experience” for users of its event management platform. Here is our review. What Is It?

Event Marketing 185

Event Marketing Management Marketing Event Management 185

GEVME

JULY 4, 2018

If no one heard about your event, it never really happened. Event marketing is your lifesaver when you need to explain to the world why you haven’t been getting a good night’s sleep for the last few months. But it’s obviously not the only reason you should fall in love with event marketing.

Event Marketing 159

Event Marketing Marketing Social Media Events 159

Picatic by Eventbrite

JUNE 30, 2021

To gear up for a return to in-person events (finally!), This online summit brought together independent event creators, artists, authors, producers, entrepreneurs, and thought leaders for two jam-packed days of dreaming big about the future of events. Eventbrite hosted Reconvene.

Event Marketing 370

Event Marketing Marketing Events 370

Picatic by Eventbrite

APRIL 30, 2019

It would be great if you could plan your event advertising strategy based on what you wish would happen with your ticket sales — but you know that wishes don’t mean much in this industry. Instead, base your strategy on real results from events like yours. The experts at ToneDen have worked with countless events […].

Event Marketing 297

Event Marketing Marketing Advertising Events 297

Picatic by Eventbrite

MAY 2, 2018

Event marketing and planning is incredibly rewarding when done successfully, but it takes a lot of time and effort to get to that point. A big aspect of creating a successful conference or event is to generate buzz around it. With the growth and interaction we’ve seen on social media, it’s no surprise that the […].

Social Media 285

Social Media Event Marketing Marketing Conference 285

Expo Pass

SEPTEMBER 27, 2021

Pre-event marketing is all about two things: boosting registration, and creating real, organic interest in the event. But in this ever changing event world, we find ourselves asking — What’s really the best way to do this? Also how are organizers innovating and getting creative to sell events right now?

Event Marketing 122

Event Marketing Marketing Trade Shows Social Media 122