January, 2024

article thumbnail

Hybrid Events: One Event, Two Experiences

TicketBud

The events industry has gone through significant changes over the past few years, with the pandemic forcing us to find new ways to gather and connect. While virtual events demonstrated the power of technology in bringing dispersed people together, they also proved the unmatched value of in-person interactions. Luckily, hybrid events marry the best of both worlds, providing an inclusive and sustainable event that is rich in data and dynamic for organizers and participants alike.

article thumbnail

Decoding Event Marketing: What Works, What Doesn’t. (Webinar Recap)

Expo Pass

Welcome to the first Expo Pass webinar recap of 2024!! We’re kicking off the year with a great topic that’ll set you up for a successful year of event marketing. Our recent webinar, Decoding Event Marketing: What Works & What Doesn’t , featured a pair of marketing gurus who graciously shared their wisdom. Channing Muller (President of DCM Communications and award-winning writer) and Tom MacMahon (CEO of MCM ) joined us to discuss the relationship between technology, event marketing, and soc

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Brain Dumping for Event Professionals: Part One, Identifying and Organizing Stressors

Planning Pod

Are you an event pro struggling to stay organized? If that’s the case, you’re not alone. With so many tasks and deadlines , disorganization is a pain for even the most seasoned professionals. Are you constantly jumping between time-sensitive projects and things you think you should be doing? Or cramming your brain with mental post-its? If so, you’re not doing any favors for your business or your mental health.

article thumbnail

Concerns about using facial analysis at events: part two

Conferences that Work

My January 15, 2024 article “ Concerns about using facial analysis at events ” generated much discussion. (See, e.g., this thread on LinkedIn which has, at the time of writing, four thousand impressions.) Five days later, Panos Moutafis , co-founder & CEO of Zenus , the “ethical facial analysis” company, responded. I find his response inadequate, and this post explains why.

article thumbnail

Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

article thumbnail

The Latest Technology Showcased at CES 2024

EventMB

Skift Take: Dive into CES 2024's techno-spectacle, from AI marvels to transparent screens, and discover how the latest gadgets could redefine the future of events and beyond.

2024 204

More Trending

article thumbnail

A Guide to Hosting an Unofficial SXSW Event

TicketBud

The South by Southwest (SXSW) festival is an integral part of Austin’s identity as a global center for innovation and creativity. The annual event attracts thousands of attendees from around the world, generating revenue, supporting job creation, and providing opportunities for businesses and entrepreneurs to showcase their products or services.

article thumbnail

Eventful insights: A peek into 2024’s event marketing trends.

Expo Pass

It’s time to roll with the changes, planners! This year saw new technologies and cultural values transform the marketing landscape. From AR to AI, it’s a whole new world for event planners. The Economist wasn’t kidding when they called 2024 “the year of change.” While many of these trends started in 2023, they’re set to take on greater significance in the coming year.

2024 136
article thumbnail

A Celebration of the Life and Legacy of Marin Bright

Smart Meetings

Marin Bright often told the story of how she launched the meetings and events industry’s first lifestyle magazine in 2002, a few months after the devastating attacks on 9/11 and the downturn in the travel industry. Over 22 years, through economic recessions, a global pandemic and personal health issues, as CEO of Bright Business Media, LLC and Smart Meetings , she continued to exemplify the resiliency and grit required to build the Smart Meetings community into the most engaged in the in

2002 122
article thumbnail

Concern about the future of high-energy physics research

Conferences that Work

I’m concerned about the future of high-energy physics research. Fifty years ago, I worked on a ground-breaking high-energy physics neutrino experiment at the Conseil Européen pour la Recherche Nucléaire (better known as CERN) particle accelerator in Geneva. In July 1973, the Gargamelle collaboration presented the first direct evidence of a theory that successfully reduced the number of separate fundamental force theories in physics from four to three.

2012 208
article thumbnail

How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

article thumbnail

Cvent Acquires Two Companies to Boost Trade Show Offering

EventMB

Skift Take: Two more platforms are joining the ranks of Cvent, both focused on improving the B2B trade show experience for organizers. There may be more acquisitions around the corner.

article thumbnail

Executive Q&A: The Strategy Behind Adobe on Main at Sundance Film Festival

Event Marketer

For a creative brand like Adobe, Sundance Film Festival is a hot-spot in a cold spot to reach filmmakers and creatives that utilize the brand’s tools daily to deliver works of cinematic art. Over the last 13 years as a lead sponsor, Adobe has leveraged the festival as a platform to merge product announcements with events and CSR missions to help tell a cohesive story about its brand and mission.

article thumbnail

Shaping the Events Industry in 2024: Event Professionals Share Their Predictions 

ePly

As we enter 2024, the events industry is evolving at an unparalleled pace, heralding new challenges and opportunities for event professionals. From COVID-19’s impacts to the ever-changing expectations of attendees and technology, our industry is set to see dramatic shifts in the coming years. We spoke with experts from the industry to learn more about their event predictions for the future.

2024 118
article thumbnail

Why Organizations Are Choosing to Meet in Controversial Destinations

PCMA Convene

Organizations have been shifting away from boycotting, banning, or canceling their events in controversial destinations, and shining a spotlight on the issues. In 2023, proposed and enacted laws targeting the rights of minority populations swept the U.S. in record-breaking numbers. According to the Human Rights Campaign, the nation’s largest lesbian, gay, bisexual, transgender, and queer (LGBTQ+) civil rights organization, more anti-LGBTQ+ bills were introduced in state houses last year than in

Meetings 121
article thumbnail

Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

article thumbnail

Dreamland Margate joins Lime Venue Portfolio

Event Industry News

Dreamland Margate, on the Kent coast, has become the latest venue to join the Lime Venue Portfolio, representing yet another attraction within the 80+ strong venue group, and further unique choices for organisers.

Venues 120
article thumbnail

If you care about one thing this month, make it data management (yes, really)

Eventsforce

With the buzz of December already a distant memory, the arrival of January comes as an anticlimax. It’s back to work, back to normality and for many event planners, a time that can seem challenging and even a little overwhelming. While it can be difficult to muster enthusiasm for anything right now, data management (yep, that’s right) is something that’s always worthy of your consideration and — as this blog sets out — a concept that’s never more relevant than at the very start of the year, when

article thumbnail

When Tragedy Strikes at Events

EventMB

Skift Take: The CEO of the software company Vistex died after falling 20 feet to the stage with approximately 700 members of his team watching. Accidents happen. Do you have contingency plans in place?

Events 199
article thumbnail

The Brief: Karaoke Gondolas and AI Experience Centers

Event Marketer

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential cover the world’s first karaoke gondola, Tropicana’s splash at CES and Swifties duped by AI. ORANGE YOU GLAD TROPICANA MADE IT TO CES? We hit the ground in Vegas last week for the 56 th annual CES to hunt for fresh booth trends and design tactics. And amid the sea of endemic brands exhibiting AI-powered products and services was none other than Tropicana—and a decidedly anti -artificial intelligence strategy.

article thumbnail

Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

article thumbnail

4 Takeaways from Big Attendee-Preferences Survey

MeetingsNet

Freeman’s annual gauge of event participants reveals a few differences between attendees of different generations—but many important similarities too. Released in early January, the 2024 Trends Report: Attendee Intent and Behavior from trade-show, exhibit, and event-production agency Freeman addresses the key factors that influence people’s decisions to attend in-person events and their satisfaction with those events.

2012 111
article thumbnail

Science Museum joins forces with London & Partners to host Esports Summit

Prestige Events Magazine

The Esports Summit presented by London & Partners, the business growth and destination agency for London, in partnership with the Science Museum will take place on Tuesday 27 th February 2024 and will feature keynote speakers and panel discussions that will share insights into esports in London. Taking place at the Science Museum, the third edition of this event will bring together key stakeholders including leading publishers, tournament organisers and higher education with the discussion c

B2C 111
article thumbnail

Rubber Stamp Champ

Event Industry News

At Rubber Stamp Champ, we are committed to being your source for all your event hand stamping supplies, custom and stock message rubber stamps, numbering machines, date stamps, stamping accessories, notary products and much more. In serving over 1 million customers in the last 23 years, RubberStampChamp.

Meetings 119
article thumbnail

Nominate Your Favorite Smart Woman in Meetings!

Smart Meetings

Smart Meetings is looking for extraordinary women to honor in the ninth annual Smart Women in Meetings Awards. As the industry’s first program to recognize and uplift female leaders, our special March issue of Smart Meetings magazine highlights incredible women in meetings and events, followed by our annual Smart Women in Meetings Awards Gala to honor the exclusive group of Smart Women in Meetings.

Meetings 111
article thumbnail

5 Things Businesses Need to Know to Thrive in a Post-COVID World

People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!

article thumbnail

InteleTravel Acquires Global Events Agency MGME

EventMB

Skift Take: Through its acquisition of MGME, InteleTravel is looking to leverage its leisure travel experience to grow in the meetings and incentives market.

article thumbnail

CES 2024: Scenes, Stories and Showstopping Booths from Las Vegas

Event Marketer

The 56 th annual CES is underway in Las Vegas this week, and under the theme “All Together. All On.,” sea-to-sky innovations, beautiful and collaborative smart tech, AI for health care and sustainability in construction are among some of the hot topics being discussed this year. On the product and prototype front, innovations ranging from 3D printed teeth to yard robots to biometric smart locks and—get this, experience builders—mixed reality headset for spatial content creation from Sony, are ge

2024 118
article thumbnail

Hillary Clinton’s Decision-Making Lessons for Meeting Planners

MeetingsNet

At the recent PCMA Convening Leaders conference, the former U.S. Secretary of State recalled a critical moment in her career that defined her approach to staying open-minded, objective, and energized when leading teams through tough tasks. As a professor at Columbia University’s School of International and Public Affairs, Hillary Clinton says this to her students on a regular basis: To make the best decisions, you must be able to hold multiple thoughts in your head at the same time—and often, th

2011 111
article thumbnail

Elevate Announces Eighth Season Intake for New Mentees and Mentors

Prestige Events Magazine

World’s largest free mentoring and training programme for the events industry opens for 2024 applications Elevate, the pioneering not-for-profit mentorship programme supporting and inspiring event professionals, announces the launch of its eighth season for new mentees and mentors and invites applications. Founded in 2016 and led by industry luminaries Melissa Noakes, Max Fellows and Peter Kerwood, Elevate’s ground-breaking programme was conceived to fill a huge gap in the events industry for tr

2024 111
article thumbnail

A CHRO’s Perspective on Substance Use in the Workplace: Supportive Strategies to Help Your Workforce Thrive

Speaker: Smita Das, MD, PhD, MPH, Medical Director, Psychiatry and Naj Wright, MBA, C-Suite HR Executive

The last year and a half has been one of extreme stress and anxiety for the American Workforce. A 2021 New York University School of Global Public Health survey of 5,850 people who drink alcohol found that 29 percent have increased their drinking during the pandemic. Among people who have been experiencing depression (64% more likely) and anxiety (41% more likely), which have also become more prevalent over the last 18 months, the risk is even higher.

article thumbnail

Spotlight on Event Branding – Grapefruit Graphics

Event Industry News

At Grapefruit Graphics we offer a turn-key service including an initial consultation, inhouse design, and full production house including on-venue installation. Our company is known for its professional service and attention to detail on every project, big or small, and serves clients worldwide.

article thumbnail

EventSource’s List of 2024 GTA Open Houses and Wedding Shows

EventSource

We’re thrilled to bring you the latest roundup of wedding shows and open houses across the GTA. Whether you’re in the early stages of wedding planning , on the hunt for the perfect wedding venue , or looking to seek out those final touches, these events are not to be missed! To help you find exactly what you’re looking for, we’re diligently updating the below comprehensive list of the all 2024 wedding shows and open houses happening throughout the GTA.

2024 103
article thumbnail

The Latest Best Practices for Outdoor Activities and Events

EventMB

Skift Take: Outdoor activities and events are more popular than ever, but this means more pressure to avoid the pitfalls that can come with large crowds. Safety and sustainability are paramount. Here are three best practices to ensure a foolproof checklist for outdoor activities.

Tourism 186