How to Manage Event Ecommerce

G2Planet

Events can be a real money maker for your company. It pays to understand what commerce capabilities you can actually offer during your event to assure you maximize your ROI. Here, as in other areas of event management, no one application is sufficient for every need. Featured

How a Hotel eCommerce Site Can Generate Traffic to Your Site

Social Tables

When you consider the many ways to drive traffic to your website, it’s likely you’ve never considered hotel ecommerce. Don’t worry– we’re here to just how an eCommerce site can drive traffic to your website. . . . In today’s digital age, shopping on eCommerce sites is something you’ve likely done on more than one occasion. Let us know if you have a hotel eCommerce site and how it’s helped drive traffic to your website.

CloserStill Media achieves 26% growth in attendance for Technology for Marketing, eCommerce Expo & ad:tech London 2018

Event Industry News

Multi award-winning event organiser CloserStill Media welcomed a record attendance with over 12,000 business leaders and industry experts at Technology for Marketing, eCommerce Expo & ad:tech London 2018. The long-established brands were co-located this year, bringing together the closely aligned worlds of marketing, ecommerce and advertising.

Google Analytics Feature Update: Event and ECommerce Data | GTag

Regpack

The post Google Analytics Feature Update: Event and ECommerce Data | GTag appeared first on Regpack. We have implemented GTAG into the Regpack system! Now in addition to pushing data into Google Analytics, you can now view 4 registration events as well. Getting this set up is easy!

Google Analytics Metrics Every Event Organizer Should Care About

Showclix

Interested in determining which event marketing channel yields the highest return? Curious about the average age group your ticket buyers fall into? Or maybe you’re considering creating an app for your event and want to see the split of Android versus Apple mobile usage.

How to get paid instantly for your events?

Eventgrid

payments ecommerceYou are organizing an event but you need the ticket sales revenue instantly to pay for various other things. It is great for cash-flow. You don’t have to wait till the end of the event to get paid. This allows you to have more flexibility.

Google Analytics For The Events Industry: An Honest Guide

Tito Blog | An Event Blog for Organisers

As a former event marketer , I can’t say I miss grappling with attribution, multi-channel conversion tracking, and ecommerce reports. Event marketing is hard !

4 Examples of Event Marketing to Inspire You

Boomset

Guest Author Bio: Patrick Foster is lead writer and editor at Ecommerce Tips, where he shares his years of experience in the ecommerce industry with aspiring entrepreneurs. From marketing to branding, Ecommerce Tips has it all.

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6 Steps to Creating Event Merchandise That Your Attendees Actually Want

Social Tables

To offer early-access merch, you’ll almost certainly rely on an online t-shirt platform or your own eCommerce capabilities. If you’re already familiar with the world of eCommerce, consider the common problem of shopping cart abandonment. In this guest post, Bonfire CMO Kevin Penney draws on his experience in the world of custom apparel to lay out proven strategies for effective event merchandising.

Are you ready for 2019? How to sell more tickets in 2019

Event Industry News

Despite the ecommerce trend, 68% of online shopping carts are abandoned , meaning that around 7 out of every 10 people that reach the final stages of your booking flow don’t complete the processes.

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A Quick Guide on How to Use Social Media to Market Your Event to Success

Boomset

This event landing page should have ecommerce functionality and be cohesive with the same visual branding as on your social media profiles. Social media ‘refer a friend’ tools can also be set up directly from your event ecommerce website.

Introducing Configio: Expo Logic’s All-In-One Event Management Platform

Expo Logic

Collect recurring membership fees using Configio’s ecommerce engine. Managing your events just got easier with Expo Logic’s new event management platform, Configio. Configio is an all-in-one solution providing organizers and planners everything they need to manage events from start to finish.

Event Tech of the Week: @EventGeek

techsytalk

Personally I love that we can integrate literally any data source to measure event ROI, including but not limited to crm, ecommerce, surveys, social media and web analytics. Today, we’re talking about: EventGeek. Company/Tool Name: EventGeek. Website: www.eventgeek.com.

Why and when to use conference apps? Partner spotlight: mReady Meet

Oveit

Since we’re not talking about an ecommerce app, it can be difficult to identify the right metrics to take into account for ROI. For the past years we’ve worked with some of the best minds in mobile app development: our partners at mReady.

5 Ways to Get Better Event Marketing ROI

Event Geek

When GETONIC, an ecommerce startup, tried this strategy, they reached thousands of event attendees. Try these 5 proven tactics to win more leads and brand advocates. Unlike the famous Woody Allen quote, you cannot get 80% of success at trade shows by just showing up.

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12 Imaginative Event Marketing Examples from Adobe

Bizzabo

This eCommerce conference has participants from all over the world meet and take part in innovative industry discussions. Imagine’s mission is simple: connect the global eCommerce community. Adobe has long been thought of as a creative and innovative brand.

2019 62

Use Attendify Social Ads for Maximum Sponsor ROI

Attendify

eCommerce – If your sponsors have a special discount code or offer for attendees you can help them promote it right through the app and enable attendees to take action on the offer right away.

Healthy Ways to Wake Up Sleepy Attendees

SmartMeetings

The typical meeting attendee is eating healthier and exercising more frequently and wants to maintain this lifestyle while traveling for business,” said Andrew Flack, vice president marketing & eCommerce Americas at Hilton.

2016 73

50 Must-Read Event Industry Blogs

Bizzabo

Optimizing Facebook ads and navigating eCommerce on Instagram are just some of the topics they get into to. Get neck-deep in valuable events industry resources.

2019 86

10 Game-changing Online Event Registration Tools

Bizzabo

Sumo Tips: Learn what helps or hurts your event website conversions with insightful ecommerce tools. What is an event registration tool? Which tools should you use to drive event registration? We’ll answer these queries and more in our guide to online event registration tools.

18 Event Trends Poised to Shake Up Hospitality & Group Business in 2018

Social Tables

That speed and ease has led us to a state of modern ecommerce that has consumers growingly impatient with drawn out registration and booking processes. In the events world, you don’t have the luxury of living in yesteryear.

2018 167

How to Massively Boost Event Registrations with Event Retargeting

Bizzabo

This statistic does not include just websites relevant to events, but includes most ecommerce sites altogether. Most sources agree that around 97% of visitors to an event website leave without converting to actual ticket sales.

2018 94

2019 Marketing Conferences: The #1 Marketing Events Guide

Bizzabo

eTail is at the cutting edge of multi-channel and eCommerce. Attending conferences is one of the best ways to stay ahead in the ever-changing marketing industry. At these events, you will learn from the top industry executives while networking with marketing professionals just like yourself.

2019 104

Four Reasons Why Selling Tickets Through Your Own Website is A Better Option

Fork in the Road

Most event organizers outsource ticket sales to a third-party ecommerce platform. By Sean Hurley. In doing so, they send buyers to a separate website to make the purchase.

2014 65

Glug and CANNT Festival launch global creativity events

Event Industry News

Saatchi & Saatchi IS, eCommerce Design Director, Rafa? Global inspirational talk and ‘notworking’ community, Glug, is partnering with CANNT Festival to launch a series of events taking place around the world, simultaneously with Cannes Lions Awards (19th – 25th June), in celebration of creativity.

19 Event Trends That Will Shake Up Meetings & Group Business in 2019

Social Tables

It makes sense: Apps have infiltrated our lives on a societal scale, with nearly every ecommerce website and SaaS product developing their own. What does it mean to be a part of the events industry in 2019? Well for starters, don’t blink.

2019 165

Four Reasons Why Selling Tickets Through Your Own Website is A Better Option

Fork in the Road

Most event organizers outsource ticket sales to a third-party ecommerce platform. By Sean Hurley. In doing so, they send buyers to a separate website to make the purchase.

2014 52

Four Reasons Why Selling Tickets Through Your Own Website is A Better Option

Fork in the Road

Most event organizers outsource ticket sales to a third-party ecommerce platform. By Sean Hurley. In doing so, they send buyers to a separate website to make the purchase.

2014 52

30 Must-Attend SaaS Conferences in 2019

Bizzabo

Talking LTV for subscription ecommerce at #Recur conference. There are plenty of SaaS conferences out there. Which ones should you attend? The following list of top 30 SaaS conferences will help you decide.

2019 68

Hilton Shines Spotlight on Wow-Worthy Planners

SmartMeetings

According to Jobs Rated’s 2016 survey, being a meeting, event and travel professional is one of the most stressful jobs,” Andrew Flack, vice president of marketing and ecommerce Americas at Hilton, told Smart Meetings.

2016 61

TOP 15 technology events. Calendar for H2 2018 to satisfy ALL departments and make people want to work in your company

Eventory

Who should go: Definitely VPs, SVPs and directors, followed by senior managers and managers, mostly from Marketing and eCommerce & Online departments. Reading Time: 20 minutes Event is a very positive and popular employer branding tool. It is also a very efficient one.

2018 94

18 Event Trends Poised to Shake Up Hospitality & Group Business in 2018

Social Tables

That speed and ease has led us to a state of modern ecommerce that has consumers growingly impatient with drawn out registration and booking processes. In the events world, you don’t have the luxury of living in yesteryear.

2018 82

2019 Tech Conferences: The #1 Tech Events Guide

Bizzabo

The most authoritative 2019 tech conferences directory on the web. Period. Searching for top technology events to attend in 2019? Or looking to wrap up 2018 with an exceptional conference? Scouring the internet for event information could be an overwhelming task.

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