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No Spectators: How Four Brands Altered Their Game Plans for the Tokyo Olympics

Event Marketer

First, organizers delayed the games by a year in deference to the COVID-19 pandemic (yet kept the name Tokyo 2020). New this year was the Samsung Galaxy Tokyo 2020 Media Center, a virtual experience that served as the center of all Samsung p.r. activities throughout Tokyo 2020. Then they announced a ban on nearly all spectators.

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Smart Moves from Rome to Tokyo

Smart Meetings

Gonzalez is now general manager of The Ritz-Carlton, Tokyo. The Ritz-Carlton New York, NoMad , the newest Manhattan property by the brand, welcomed Donald as director of sales and marketing. Most recently, Donald was director of sales and marketing at The St. Xavi Gonzalez. Regis New York. Olivia Sage-El. Brennan Rosonet.

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Best Food Cities Across the Globe

Smart Meetings

Smart Meetings researched these topics and compiled a list of cities that are consistently scoring high in all three categories, making them desired destinations for meeting professionals who want to treat event attendees to a mouthwatering international experience.

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Best Food Cities Across the Globe

Smart Meetings

Smart Meetings researched these topics and compiled a list of cities that are consistently scoring high in all three categories, making them desired destinations for meeting professionals who want to treat event attendees to a mouthwatering international experience.

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Tokyo Named Top ‘Bleisure’ Destination in Asia

PCMA Convene

Senso-ji Temple is one of Tokyo’s many attractions. The Economist Intelligence Unit (EIU) recently surveyed 1,500 business travellers around the globe to uncover the best ‘bleisure’ destinations in Asia Pacific (APAC), and Tokyo emerged as the top choice. Au] Lauren Arena. Selina Chavry.

Travel 40
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Live From Las Vegas: Inside the 20th Annual Experiential Marketing Summit

Event Marketer

From the buzz on the expo floor to the lively session Q&As to the countless “How the hell have you beens” in the halls, the sentiment among attendees and partners of the 20 th annual Experiential Marketing Summit was one and the same: We’re back. As experiential marketers, for a long time we have thought about that physical engagement.

Marketing 122
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Three Brands Making Metaverse Moves with Their Own Virtual Destinations

Event Marketer

Some brands even plan to tie touchpoints from the virtual destination they develop back into IRL events. SEPHORiA 2021: How Sephora Transformed its Flagship Event into a Virtual Beauty Playground. Japanese landmarks like Mount Fuji and Tokyo Tower, and exclusive brand experiences, are all part of the platform.