Eventscase Blog

APRIL 5, 2024

In today’s digital age, audiovisual event production has become a fundamental component for the success of any meeting, conference or celebration. Impressive visuals, clear sound and interactive multimedia content not only enrich the attendee experience but also increase overall satisfaction and retention rates.

Social Media 59

Social Media Sports Trade Shows Technology 59

Smart Meetings

AUGUST 26, 2022

The intent of touching down in major markets was not only to host elegant parties but also to gather feedback during roundtable discussions from industry professionals, from planners to executives, on how to better execute events and produce elevated experiences. “So Caesars Entertainment used a visual graphic to map out client feedback.

Entertainment 98

Entertainment Social Media Venues 2022 98

Canadian Special Events

NOVEMBER 14, 2023

They commissioned a Canadian artist to design their overall vibrant visual identity and applied it uniq uely in every element. Each sponsor was required to integrate the EDU visual identity into their own in some way, shape or form. They were delighted to see how innovative the collaborations became.

2022 94

2022 Food and Beverage Entertainment Speakers 94

GEVME

JULY 12, 2021

Shweta Jain , Head of Business Development at Amazon Web Services and Sheila Berman , Global Marketing Lead at She Loves Data, a not-for-profit organisation with the mission to empower women, were the guest speakers for this episode. Sheila Berman stressed the importance of great visuals and audio. Missed the episode?

Technology 296

Technology Events Speakers 2021 296

Event Marketer

JULY 19, 2021

New Yorkers can step inside a Van Gogh painting this summer, immersing themselves in 30,000 square feet of projection-mapped walls featuring the artist’s most famous and color-rich masterpieces. The all-digital and handsfree exhibit is running in New York City’s financial district through October. Introduction.

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Financial Transportation Hotels Event Marketing 120

Event Marketer

JANUARY 17, 2022

We recap nine experiential marketing works of art delivered across the annual affair. Skincare brand La Prairie has activated at every edition of Art Basel since 2017, each time collaborating with an artist to create original work. From the Art Basel Archives: Bacardí’s Rum Room at Art Basel: Sampling, Giveaways and a Swizz Beatz Show.

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2021 Automotive 2015 Banking 106

Attendease

FEBRUARY 11, 2020

Needless to say, this complicated discipline of event marketing is powered by productivity. Team up with creative partners — design artists, comedians, musicians, entertainers, furniture and visual effects artists. Innovation is what makes an event stand out. The goal is to make your event as appealing as possible.

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Event Planning 2020 Event Management Events 243

Event Marketer

SEPTEMBER 20, 2021

More QR Code Strategies: Multicultural Marketing: How HBO Max’s House of Bachata Pop-up Tapped into Dominican Culture. Van Gogh: The Immersive Experience” is activating in cities across the country, immersing attendees in 30,000 square feet of projection-mapped walls featuring the artist’s most famous and color-rich masterpieces.

2015 136

2015 Entertainment Education Marketing 136

Event Marketer

OCTOBER 5, 2022

In the new “ Experiential Commerce ” model, digital is the foundation that unlocks access to audiences and extends campaigns into a variety of touch points within a brand’s “orbit.”. But digital is what’s going to float the tip of your iceberg and make it successful.”. TIP: Create digital ‘portals’ into the physical.

2013 54

2013 Technology Event Marketing Marketing 54

Event Marketer

OCTOBER 20, 2023

How drone show competition inspires creativity Transforming Marketing Events: The Growing Role of Drone Shows In today’s dynamic advertising landscape, drone shows emerge as a game-changer, offering a fresh, innovative avenue for brand engagement. This isn’t mere visual allure; it’s an advertising evolution.

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GEVME

JULY 12, 2021

Shweta Jain , Head of Business Development at Amazon Web Services and Sheila Berman , Global Marketing Lead at She Loves Data, a not-for-profit organisation with the mission to empower women, were the guest speakers for this episode. Sheila Berman stressed the importance of great visuals and audio. Missed the episode?

Technology 156

Technology Events Speakers 2021 156

Prestige Events Magazine

OCTOBER 14, 2021

Visitors to Winterfest 2021 will be able to see the tallest LED Christmas tree in London, adorned with brand-new digital artwork by Brent artist Yoni Alter. This debut exhibition will feature 12 UK-based photographers, ranging from recent graduates to award-winning artists, such as Tami Aftab and Sophie Harris-Taylor.

2021 52

2021 2022 Transportation 2019 52

Social Tables

JUNE 1, 2023

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

Event Marketing 148

Event Marketing Marketing Social Media Advertising 148

Attendease

FEBRUARY 13, 2024

Simple changes like providing attendees with reusable containers and utensils, minimizing printed materials in favor of digital, and reducing food waste enable events to model green best practices. Tip : Display a progress thermometer at the event so attendees can visualize the impact in real time. ” 72.

Event Ideas 195

Event Ideas Food and Beverage Events Speakers 195

Event Marketer

DECEMBER 20, 2021

The scenarios were animated on a snow-covered tree that anchored the visual display, which was designed to showcase how Amazon devices, like Echo and FireTV, can be used by consumers to create their own custom holiday routines. Agency: New Moon. Drumroll, please! Agency: Cartwheel and Co. JOHNNIE WALKER.

Airlines 133

Airlines Food and Beverage Apparel Wireless 133

ePly

JANUARY 14, 2024

They are curated to promote artists, increase brand awareness, and engage buyers. Digital Exhibitions Digital exhibitions are designed so people can view physical exhibits digitally. Digital Exhibitions Digital exhibitions are designed so people can view physical exhibits digitally.

Management 62

Management Social Media B2C Insurance 62

Smart Meetings

FEBRUARY 11, 2022

Among growing collectives of software engineers and artists, Bluewater , Parallel, Odyssey and Skullmapping are emerging virtual reality (VR) technology companies finding ways to generate and exhibit cost-effective, Covid-safe and immersive virtual realities for businesses. Planners Step into Another Space. VR in F&B.

Tech 111

Tech Food and Beverage Social Media Entertainment 111

Nunify

JANUARY 30, 2024

Having an attractive trade show booth design brings several key benefits, especially in terms of marketing, networking, and overall brand impact. Augmented Reality Scavenger Hunt Place augmented reality (AR) markers across the exhibit area and send visitors on a digital treasure hunt to find hints about your company.

Trade Shows 52

Trade Shows 2024 Social Media Technology 52

InCharged

MAY 18, 2023

Note that the plugin focuses on generating content snippets and marketing ideas rather than complete articles. This WordPress plugin enriches your customer engagement experience with other marketing capabilities. AI algorithms can identify patterns of malicious activity, monitor user behaviour, and detect anomalies in real-time.

2023 52

2023 Consulting Marketing 52

Event Marketer

FEBRUARY 14, 2022

During the regular season, NBC reignited fans’ passion for its “Sunday Night Football” programming with a series of live painting events powered by local artists in six markets. The phrases were aggregated in a word cloud, and some of the participants’ key words were visually incorporated into the mural. Fluf Haus L.A.,

Sports 102

Sports 2022 Automotive Hotels 102

EventMB

MAY 22, 2022

Each element of this booth is built from modules including the welcome podium, digital screen holder, signage display entrance and various walls and partitions. Bonus tip: change the visuals for each trade show to keep some novelty factor. Smaller budgets can choose the options right for them and add on at a later time.

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Trade Shows 2022 2017 2018 162

Event Marketer

OCTOBER 3, 2022

While savoring curated cream cheese-infused dishes, with names like “allure,” “satisfaction” and “spontaneity,” diners experienced a variety of textures, temperatures, visuals and flavors, enhanced by stimulating sounds and a few “sensorial surprises.”. Quirky Culinary Events appeared first on Event Marketer.

Social Media 104

Social Media Events Event Marketing Marketing 104

Expo Pass

NOVEMBER 18, 2020

But doable… We checked out a few recent events, and took notes on some creative marketing techniques that got us excited to show up, virtually at least. . Digital marketing will always be essential, but a print is forever. Which is really what marketing is all about. . The cool motion graphics trailer.

Marketing 78

Marketing Social Media Technology Events 78

Event Marketer

OCTOBER 9, 2023

Event profs discuss how they’re leveraging GenAI, risks and responsibilities, and the tech’s current limitations When we polled the experiential marketing community in March on how artificial intelligence is impacting the industry, 75 percent of respondents said they believed AI will change the course of events.

Tech 106

Tech Technology Events Marketing 106

InGo

MARCH 10, 2022

As we look ahead to the rest of 2022, one thing savvy event marketers know is that audiences want more from events. Enter experiential marketing. This marketing strategy gives brands the opportunity to fully immerse and connect their audience with their products or services (think pop-up events). Keep reading! Let’s be honest.

Marketing 59

Marketing 2022 Event Marketing Speakers 59

Event Industry News

APRIL 27, 2020

Her impressive experience as a marketing and communications professional started after graduating from university with a Business Studies degree and further studies to gain the Chartered Institute of Marketing qualifications. Theresa’s lively and positive personality is a perfect match for Robe.

Marketing 62

Marketing Trade Shows Social Media Sponsorships 62

Event Industry News

JULY 7, 2021

I am currently positioned in the experiential marketing world based at TRO, focusing on producing knockout content for brands to help them shout about the work they are producing both internally and online. I have recently been working as digital content lead for Saudia at the ABB Formula E season start in Saudi Arabia. Celine Amara.

2018 57

2018 Consulting Marketing Sustainability 57

GEVME

OCTOBER 30, 2019

Visual recording presentations serve as a great piece of entertainment for all guests while also being informative and promotional. . Visual artists help create static, animated, and panoramic projections. A great example of web marketing through social media. Personalised digital marketing.

Event Management 120

Event Management Management Social Media Entertainment 120

Social Tables

DECEMBER 1, 2021

Social media has long been an important part of event marketing and promotion. Whether you’re interested in learning how to promote an event on Facebook or simply looking to brush up on your Facebook marketing techniques with a few new social media tricks , we have tips for every skill level. Promoting an event with Facebook ads.

Social Media 88

Social Media Speakers Marketing Advertising 88

InitLive

NOVEMBER 11, 2021

One of the most important aspects of your festival planning process is creating your marketing approach. Without a strong marketing plan , you may not be able to get enough people to attend your festival. In this guide, we’ll review top strategies for creating an effective festival marketing strategy.

Marketing 101

Marketing Social Media 2021 Management 101

Event Age by Swapcard

MARCH 18, 2021

The week before your event kicks off is a crucial marketing period. This not only creates a community in different social spheres, but also serves as free marketing for a wider audience - the network of everyone posting photos will see how much fun the event seems to be! Bring life to educational sessions with a live sketch artist.

Event Ideas 148

Event Ideas 2021 Social Media Speakers 148

Event Age by Swapcard

MARCH 18, 2021

The week before your event kicks off is a crucial marketing period. This not only creates a community in different social spheres, but also serves as free marketing for a wider audience - the network of everyone posting photos will see how much fun the event seems to be! Bring life to educational sessions with a live sketch artist.

Event Ideas 148

Event Ideas 2021 Social Media Speakers 148

Canadian Special Events

JULY 6, 2017

This is especially true when introducing new products or services that creates a new market: Globalization and the rapid advance of technology are major causes of business disruption. It is all about engagement through visual, digital and tactical means. Here are a few session highlights: Visual Disruption.

Apparel 45

Apparel 2012 Retail Advertising 45

Event Marketer

FEBRUARY 13, 2024

Everywhere you looked, there was a football visual in sight, whether it was a ginormous projection display of Kansas City Chiefs and San Francisco 49ers players on the side of Caesars Palace or a replica Lombardi Trophy in a hotel lobby. Who could miss Ashley’s larger-than-life house-shaped logo at the activation’s entrances?

Food and Beverage 108

Food and Beverage Sports Hotels Apparel 108

SmartMeetings

OCTOBER 26, 2020

And the joy of seeing an artist you love with people who are just as fanatical as you are. There’s a huge value to the professional and personal education that comes from conferences and expos, online or otherwise, and it’s still a blast to see your favorite artist or dance group performing live, even if it’s in your living room.

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Hotels 2020 Education Venues 105

Bizzabo

OCTOBER 12, 2020

As social restrictions tighten across the UK and fluctuate worldwide, Marble LDN ’s CTO, Robbie Parry, explores the pros and cons of the technology currently available for digital and hybrid events. Another recent digital activation example is our HenkelX Ventures ‘Xchange project. Live streaming & video conferencing.

Event Tech 85

Event Tech Tech 2020 Technology 85

Endless Events

JULY 5, 2018

How to host digital hangouts for networking. Of course, we already do this by live-streaming to screens, but now we’re looking at virtual speakers with 3D visualization. That’s because it’s more interesting visually and attendees get all the benefits of a virtual component attached to a physical event.

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Speakers Social Media Tech Travel 96