Event Industry News

MAY 20, 2021

Being appointed Executive Director to the consortium in 2018, Jennings has worked with a dedicated team of professionals to deliver sales, marketing, social media, training and membership services to Venues of Excellence, also managing the Venue Find Team who work with clients to place business within member venues and UK venues.

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PCMA Convene

JANUARY 5, 2019

An Enterprise Event Marketing study from 2016 found that event technology can help increase attendance by up to 20 percent while decreasing costs by as much 30 percent. Already [in 2018] we have noticed that event organisers are interested in this technology and are eager to try it out at many events.

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Endless Events

FEBRUARY 21, 2018

And, a majority of marketers agree. In fact, 83% of B2B marketers are heavily interested in events, and 80% of marketers believe events and event marketing are critical to their company’s success. It’s with good reason that 31% of marketers believe event marketing is the most effective marketing channel.

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Hubilo Blog

FEBRUARY 25, 2020

Keynote speakers in Marketing and Sales. He was the guest speaker for the HT Brand Studio special on “Emergence of Vernacular Marketing” Where to Find him? Nir is an expert on product marketing and development. Robert is the Regents’ Professor Emeritus of Psychology and Marketing at multiple universities.

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Hubilo Blog

FEBRUARY 25, 2020

Keynote speakers in Marketing and Sales. He was the guest speaker for the HT Brand Studio special on “Emergence of Vernacular Marketing” Where to Find him? Nir is an expert on product marketing and development. Robert is the Regents’ Professor Emeritus of Psychology and Marketing at multiple universities.

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EventMB

MAY 22, 2022

A post shared by Exhibit Studios (@exhibitstudios) on Mar 2, 2018 at 3:34pm PST. Cape Wine Expo 2018 in South Africa created pre-manufactured stands made from Xanita, a material that is both recyclable and made from recycled cardboard. At CES 2018 Google had a huge presence showcasing their products and cool tech.

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Floktu

FEBRUARY 25, 2019

On the bright side, it’s never too late to learn the ropes of social media, and the features these platforms offer are improving all the time. In 2016, Instagram added the Stories feature which allows users to post a series of slides and 15-second videos which remain on their profile for 24 hours. Create Your Free Event Now.

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SmartMeetings

MAY 11, 2017

Responses were collected from 11,015 passengers who flew on a major North American airline between March 2016 and March 2017, including both business and leisure travelers. The study focuses on two market segments–low-cost and traditional airlines. Social media is now the favored outlet for feedback.

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NVOLV

MAY 3, 2018

Industry Research Report 2018 states that: 63% of event planners make use of conference event apps. Take the time to advertise your app both on your social media pages and event website. In 2016, Nextiva Event Coordinator Lindsey Berman made the decision to endorse their event app on the back of every attendee badge.

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Bizzabo

AUGUST 16, 2019

The company hosts many highly regarded conferences, trainings, and experiential marketing events each year. June 11, 2018. The benefit of this event marketing tactic is a potential boost in event ROI because you have the opportunity to charge attendees an additional fee for access. Cisco is also a leader in the events space.

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PCMA Convene

NOVEMBER 30, 2016

We’ve been increasing our social-media presence over the past few years,” Wulfekuhle said. He partnered with CNTV for a new initiative, selecting three young attendees to attach GoPro cameras to their chests and walk the show floor at IWF 2016, with CNTV sending the footage directly to IWF’s Facebook page. “It With more than 1.7

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PCMA Convene

NOVEMBER 30, 2016

We’ve been increasing our social-media presence over the past few years,” Wulfekuhle said. He partnered with CNTV for a new initiative, selecting three young attendees to attach GoPro cameras to their chests and walk the show floor at IWF 2016, with CNTV sending the footage directly to IWF’s Facebook page. “It With more than 1.7

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Endless Events

JUNE 28, 2018

It all rolls down to marketing and building brand awareness. The 2016 Experiential Marketing Content Report states “Seventy-two percent of consumers say they positively view brands that provide quality event content opportunities and experiences. Create a hashtag so they can share the love and promote your product. .

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SmartMeetings

JANUARY 19, 2018

Almost 2,000: Number of people accessing 2018 Convening Leaders content virtually. In addition to the availability of on-demand conference recordings, the broadcast was delayed to play in prime time in Asian markets. The organization’s vision was reflected in the event tagline “amplifying engagement.” million meetings.

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Bizzabo

MAY 15, 2019

One of the more unique event types , trade shows will allow you to showcase new products and demonstrate them in-person to your target market. It's a perfect mix of marketing and sales! January 11, 2018. So it's no surprise that their trade show booth at CES 2018 had a few imaginative features. Teach Something.

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Bizzabo

SEPTEMBER 4, 2018

It’s not shock that experiential marketing is booming think about escape rooms, pop-ups and more popping up everywhere. You can learn more about creating immersive experiences that seize the moment in The Rise of Moment Marketing. At the 2018 event, South Park created Cartman’s Escape Room to bring awareness to their season 22 launch.

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PCMA Convene

SEPTEMBER 29, 2016

At Destination Marketing Association International’s (DMAI) 2016 Annual Convention, held Aug. That evening, in keeping with the “brand-new” theme, DMAI attendees became the first special-event group to christen the nearly 30-story-tall US Bank Stadium, new home to the Minnesota Vikings and the 2018 Super Bowl.

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BeCore

AUGUST 19, 2019

Since the release of the first movie, DreamWorks opened “Trolls the Experience” in New York City with the help of our experiential marketing team. check out the article below by Courtney Mitten of Event Marketer. Hit DreamWorks movie Trolls is back with a sequel Trolls World Tour coming to theaters in 2020.

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SmartMeetings

JULY 20, 2018

UPDATED: Number of Injured updated, Company name updated INVESTIGATION UNDERWAY AFTER 22 PEOPLE HURT IN BOAT TOUR LAVA… Posted by Hawaii DLNR (Department of Land and Natural Resources) on Monday, July 16, 2018. Onlookers on Branson Belle Showboat posted video on social media that shows two duck boats struggling with the waves.

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PCMA Convene

JANUARY 30, 2019

The new year was barely underway when VisitDallas found itself facing an age-old public relations crisis, familiar to many destination marketing organizations. In 2018, Jones said that the figure had grown to 2.5 VisitDallas officials are defending the CVB after an unfavorable city audit of the bureau. VisitDallas).

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PCMA Convene

MARCH 25, 2019

At the 2018 conference, Competitive Edge also selected three exhibitors for a new, best-of-show award. One approach that worked at the 2018 convention was the addition of a booth focused on wellness and physician burnout to the exhibit hall. For smaller exhibitors, ATS added four “guru bars” to its 2018 conference. start time.

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PCMA Convene

MARCH 26, 2019

It was a good fit — the venue’s raw, industrial atmosphere underscored the company’s funky DIY vibe — and the company brought GitHub Universe back to Pier 70 for its 2016 and 2017 editions. But in 2018, the venue was in the throes of a multi-use project redevelopment and unavailable over GitHub Universe’s dates, Oct.

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Attendify

APRIL 26, 2018

According to our 2018 Industry Research Report, 63% of event planners use mobile event apps, and a whopping 72% of those planners use the insights gathered from their apps to improve their future events. Take the time to promote your app both on your event website and social media pages. Get Creative.

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Bizzabo

JULY 3, 2018

With site retargeting or pixel-based retargeting, marketers place a pixel on their website that tracks its visitors and then targets them with display ads while they are online. Through this type of direct event marketing , you can implement display ads that reach your existing customers. Social Media Remarketing - Facebook Exchange.

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PCMA Convene

MAY 1, 2017

By 2020, the virtual-reality market could be worth $30 million, according to tech advisory firm Digi-Capital, and with companies like Facebook and Google investing heavily in the technology, headsets soon may be as ubiquitous as smartphones. The videos, which debuted in September 2016, are available on YouTube. . And don’t overreach .

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Bizzabo

DECEMBER 13, 2018

Welcome to your guide to event marketing in 2019 and beyond. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. There are many forms of event marketing and each can be catered to address a marketer’s specific goals. By 2020, 3.2M

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Bizzabo

SEPTEMBER 6, 2018

Fortunately for event organizers wondering how to create successful fundraising events in 2018 and beyond, there are plenty of examples to draw inspiration from. Fundraising events are the combination of fundraising strategies and event marketing techniques that generate high event ROI. What is a fundraising event?

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Event Geek

JANUARY 18, 2018

CES proved again in 2018 why it's the world's leading technology exhibition. CES 2018 was a world unto itself, with nearly 300 satellite conferences happening up and down the Strip. Meanwhile the media circus surrounding the event was truly out of this world. Here's a recap of the best event marketing at CES 2018!

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Bizzabo

MAY 18, 2018

Inspire your marketing strategy with this list of 25 creative offline marketing examples. In the 1990s, online marketing—the practice of driving actions on the internet—exploded. While online marketing isn’t going anywhere soon, offline marketing—formerly known as just “marketing”—has had a recent resurgence.

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Bizzabo

MAY 14, 2018

Discover how you can take your events strategy to new heights with these 25 innovative B2B event marketing ideas. We have compiled a list of 25 innovative B2B Event Marketing Ideas to inspire your events strategy. For more B2B event marketing ideas, check out the Moment Marketing Report. 1) Organize a Hackathon.

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Social Tables

OCTOBER 6, 2018

In 2016, millennials became the largest segment in the U.S. As a demographic, they also value experiences over material goods, want to share those experiences (usually via social media), have higher technological literacy, and are 62% more likely to travel then their generation X counterparts. labor force at 35%.

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Bizzabo

AUGUST 22, 2018

If you're responsible for event organizing or marketing, you are probably over-stressed, constantly busy and lacking the resources you need to learn and grow as a professional. We’ve compiled a list of some of the most important conference planning resources that organizers can refer to for all their event planning and event marketing needs.

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Hubilo Blog

OCTOBER 16, 2018

One such event, Vibrant Gujarat Startup and Technology Summit 2018 , powered by Hubilo was an outstanding chance for young minds and thriving ideas to come forward and showcase their product, and gain a fresh perspective and a ray of hope which will make them startup leaders one day. VGStartUp pic.twitter.com/RmHOQdOn9I.

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Eventory

OCTOBER 11, 2018

In 2016, 86% of HR professionals agreed that recruitment more and more started to resemble marketing (source: iCIMS). Funny content has viral potential and is readily available in social media. #2 This retailer is slaying it in social media. The game of getting the best publicity was afoot for all brands.

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PCMA Convene

JULY 3, 2017

Earlier this year, the Center for Exhibition Industry Research (CEIR) reported that the industry finished last year on a down note — with the performance of B2B shows declining in the final quarter of 2016 after 25 consecutive quarters of year-over-year growth. 2016 show: Colorado Convention Center, Denver, July 10–13.

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Eventsforce

NOVEMBER 14, 2019

Some will use it for specific sessions and some will use it for marketing and promotional purposes to encourage people to come to the event. However, there are a number of social media live streaming tools that are free, available and easy to use. Live streaming can be used in a number of ways at events. Declining user base.

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Endless Events

NOVEMBER 29, 2021

In a world of lockdowns and social distancing, virtual platforms took over the function of event venues (and then some). And so naturally, the market followed. Building events since : 2018. Social Webinar is a variation meant to modernize your town hall, webinar, or workshop. Building events since : 2016.

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