Plan Your Meetings

AUGUST 7, 2018

The upside, however, is that with good strategic planning, a little creativity and a few tweaks to traditional event marketing strategies, corporate marketers will be able to continue holding successful events, even when recessions hit. Build pre-event marketing strategy. Prove yourself through Return on Investment (ROI).

Event Marketing 176

Event Marketing Marketing Social Media B2B 176

Velvet Chainsaw

OCTOBER 12, 2018

We were discussing their marketing and communication strategies for their event. I voiced my strong opinion that conference organizers should embrace inbound marketing (pull) over traditional outbound marketing (push). It ranks higher than in-person events or webinars and behind email and social media.

Conference 321

Conference Social Media 2018 B2B 321

Eventmobi

FEBRUARY 15, 2019

One of the biggest benefits of event marketing comes down to the here and now of an event day; it’s all about the meet and greets, networking, and face-to-face interactions. However, as any event marketer will tell you, the success of an event depends on the actions taken well before the event day, as well as the days after.

Marketing 186

Marketing Social Media Speakers 2018 186

Eventmobi

JUNE 11, 2018

After spending the past week at MPI WEC 2018 (one of the largest annual gatherings for meeting professionals), I experienced what it’s like for an organization to pull out all the stops to create a truly memorable experience for events planners (who have seen and done it all). Decor trends: custom art. Schedule a Demo.

2018 271

2018 Event Planning Speakers Sponsorships 271

Marketo Events

MAY 31, 2019

From interactive philanthropic experiences to augmented reality, experiential marketing is on the rise, with more brands looking to create memorable experiences for consumers in order to drive sales. This allows you to tap into consumer sentiment, get feedback on products and marketing campaigns, and even recruit brand ambassadors.

Marketing 167

Marketing Social Media Retail Advertising 167

Eventbase

MAY 29, 2018

Before your event is even announced, you should be planning a social media strategy for promoting your event and engaging attendees before, during and after your event. Make the most of these experiences through meaningful social content. How are you collecting social analytics? Before your event 1. During your event 5.

Social Media 56

Social Media Event Apps 2018 Speakers 56

EventMB

AUGUST 15, 2018

Join us for a featured webinar to look at the last portion of 2018. What are the trends impacting event marketing, budgets, event technology, marketing and social media? The post Event Trends: Late 2018 Outlook [Webinar] by Julius Solaris appeared first on [link].

2018 72

2018 Social Media Event Technology Technology 72

TicketBud

JUNE 7, 2019

With Gerry Brooks from Celebrate Educators Overview In this episode we talk to social media star, event speaker and elementary school principal Gerry Brooks. His most popular viral video this year was viewed by over 10 million, and received national media coverage. The things that educators deal with are often universal.

Social Media 60

Social Media Speakers Education Advertising 60

Ins'Tent

FEBRUARY 25, 2019

Technology has transformed the marketing world, and some of the most basic elements of traditional event marketing are now obsolete. For example, mass marketing is less likely than ever to attract the attention of new clients. Staying on top of these changes in your event marketing is key to pulling ahead of your competitors.

2018 40

2018 Event Marketing Marketing Social Media 40

Eventmobi

FEBRUARY 25, 2019

*This is the second part of a video marketing series written by guest blogger, Kristen McCabe, from G2 Crowd. G2 Crowd is the leading website for online business software and service reviews, where EventMobi ranks as a High Performer on the Summer 2018 Mobile Event Apps Report. Live-streaming in event marketing requires promotion.

Marketing 150

Marketing Social Media Speakers Event Marketing 150

EventMB

APRIL 25, 2018

Moment Marketing is one of the most important trends shaping events in 2018. Moment Marketing is the latest trend taking the event industry by storm. In a fast-paced, social media rich experience, event professionals need to take advantage of impulse decisions to scale their business. You can […].

Marketing 96

Marketing Social Media 2018 Events 96

Attendease

FEBRUARY 7, 2022

After countless months of R&D, you have a new product that you’re really excited to bring to market. What you do next is key, and an impactful and engaging introduction to the market is paramount to your product’s growth and longevity. We have two words for you: experiential marketing. billion recorded a year earlier. .

Trade Shows 363

Trade Shows Social Media Automotive Fashion 363

Expo Pass

DECEMBER 20, 2018

Top Posts of 2018. With the year coming to an end, here is a list of our top articles of 2018. Based on views, comments, and social media activity these are the top posts. Top Posts of 2018. Top Posts of 2018 With the year coming to an end, here is a list of our top articles of 2018. Event Marketing.

2018 62

2018 Social Media 2019 Technology 62

Eventmobi

AUGUST 15, 2019

Implementing live video into your event marketing strategy is game-changing and is the key to an overall successful event in this day and age. . There are many live stream software options on the market to choose from that will allow you to go live at your event, and many of them are free of charge. . Streaming software.

Event Marketing 150

Event Marketing Marketing Social Media Events 150

Smart Meetings

DECEMBER 28, 2018

Real-Time Apps: Even more planners switched from paper to digital communication at events in 2018 by ditching the printed program and adopting apps that offer dynamic agendas, easy discovery and communication between attendees and social media hook-ups. It’s like a pre-con in your pocket. Bonus Gee-whiz Trend to Watch.

2018 108

2018 Event Tech Tech Wireless 108

Eventmobi

SEPTEMBER 22, 2022

There are a few added bonuses that come with a successful corporate social responsibility initiative as well: . As with any event or marketing campaign, you will spend time promoting your CSR initiative through PR, social media, email marketing and other channels. . Improved brand image and recognition.

2012 195

2012 2015 Sustainability Airlines 195

Marketo Events

APRIL 19, 2019

Video ads are one of the most potent tools in a marketing arsenal. So why do so many event marketers ignore it? According to a 2018 Animoto report on social video trends, 93% of business score new customers from video marketing on social media.

Event Marketing 167

Event Marketing Marketing Social Media Advertising 167

Event Industry News

DECEMBER 14, 2018

Boasting a packed educational programme across five sector-specific stages, here you can catch up with content that you may have missed from 2018’s event. From the Brand & Buzz Stage at Event Tech Live 2018. Now the hype has died down, what does it take to create a truly impactful VR or AR marketing campaign?

Marketing 81

Marketing Social Media 2018 Event Tech 81

Event Industry News

MARCH 3, 2022

Hong Kong-based Hoyin Cheung founded interactive virtual event platform Remo in 2018, to ‘humanise the online event experience, and bring people together worldwide’. Triggered by his background in social media and years spent managing remote teams across eight years in marketing, Remo rings the changes.

Social Media 105

Social Media 2018 Marketing Management 105

Attendease

DECEMBER 20, 2023

A successful product launch kicks things off on the right foot, generating buzz and allowing you to bring your offering to market in a memorable way. Influencer Review Kits Send your new product to social media influencers, bloggers, and industry experts, allowing them to experience it first-hand.

2024 195

2024 Event Ideas Social Media Events 195

Bizzabo

MARCH 7, 2019

See how leading brands are using guerrilla marketing campaigns to make a big splash without busting their wallet. Guerrilla marketing campaigns (not to be confused with gorilla marketing campaigns ) are one of the more unique event types. These examples of effective live guerrilla marketing events will inspire some of your own.

Marketing 80

Marketing 2018 2010 Social Media 80

Eventory

APRIL 5, 2018

Reading Time: 6 minutes It all started with passing samples of products on the streets… Experimental, engaging marketing has gone from the edge to the great player in marketing. Check out our picks of the best event marketing campaigns to get inspired and implement the brand new event marketing strategy to your company.

Event Marketing 113

Event Marketing Marketing 2017 2018 113

PCMA Convene

MARCH 1, 2019

In fact, most saw continued stability and growth for their events — and many also blamed the strong economy — which in turn creates a seller’s market — for making their job more challenging. International Inbound Travel” report, as global travel expanded 6 percent in 2018, the U.S. 30 — is that the U.S. growing only 2 percent.

Marketing 102

Marketing Meetings 2007 2017 102

Eventory

OCTOBER 23, 2018

The same applies to the marketing industry. Given the fact that every generation has its own specifics, marketers around the world struggle to make their actions the most efficient while dealing with Millennials. From many marketing options, experiential marketing seems to upfront others. How to market Millennials.

Marketing 94

Marketing Social Media Advertising 2018 94

Event Industry News

FEBRUARY 22, 2019

Boasting a packed educational programme across five sector-specific stages, here you can catch up with content that you may have missed from 2018’s event. From the Brand and Buzz Stage at Event Tech Live 2018. This footage has been kindly captured by our friends at First Sight Media – firstsight.media.

Event Marketing 80

Event Marketing Marketing Social Media 2018 80

SmartMeetings

DECEMBER 13, 2017

As far as food and beverage, in 2018 there will be more businesses capitalizing on this, showing how food is made before it reaches the customer. While 2017 was the year of unicorn-themed food, in 2018 chefs will tap even deeper into the power of visually appealing food that can double as marketing images on social media.

Food and Beverage 77

Food and Beverage 2018 2017 2014 77

Event Industry News

OCTOBER 15, 2018

ADI are the UK’s leading event LED screen provider supplying over 3,500 rental days annually to a wide variety of clients including Goodwood, Formula E and the Glasgow 2018 European Championships, in addition to hundreds of smaller events. At Showman’s Show 2018 ADI will feature some of the most innovative screen solutions on the market.

2018 69

2018 Social Media Events Marketing 69

Capterra Event Management

NOVEMBER 14, 2017

I’ve highlighted three of the biggest trends affecting the event management industry, including new technologies and market shifts. Here are three key event management trends that you need to keep in mind for 2018. Of course, if you jump on the drone bandwagon in 2018, you need to be aware of the laws that govern their use.

2018 78

2018 Event Management Management Social Media 78

Meeting Application

FEBRUARY 21, 2018

In a world dominated by technology and social media it can be hard to pull people away from their screens and engage them during events. The post Instagram For Event planners – banned hashtags 2018 appeared first on Blog.

2018 72

2018 Social Media Event Tech Tech 72

Attendease

FEBRUARY 20, 2019

It could be that shrinking budgets are occurring because events are being asked to compete against the greater number of channels in today’s marketing landscape. For an example of just how extreme event personalization can get, consider the C2 Montréal 2018 event – attended by more than 7,000 participants.

2019 375

2019 Event Planning 2016 2018 375

Event Marketer

JUNE 28, 2021

Case in point: its three-day livestreamed concert, dubbed Red Rocks Unpaused , which EM highlighted at the summer edition of the Experiential Marketing Summit last month. How a Billboard Typo and Viral Marketing Helped Visible Intro its Brand. Pearl Servat. Pearl Servat: We’re the first all-digital carrier in the U.S.

Marketing 117

Marketing Wireless Social Media Venues 117

Bizzabo

MARCH 30, 2018

Last Updated May 4, 2018. Here's a look at some of the top 2018 education events. 2018 Education Conferences. APRIL 2018 CONFERENCES. EUA 2018 Annual Conference. OLC Innovate 2018. MAY 2018 CONFERENCES. Going Global 2018. April Conferences. May Conferences. June Conferences. July Conferences.

Education 94

Education 2018 Conference Tech 94

Marketo Events

MAY 31, 2019

From interactive philanthropic experiences to augmented reality, experiential marketing is on the rise, with more brands looking to create memorable experiences for consumers in order to drive sales. This allows you to tap into consumer sentiment, get feedback on products and marketing campaigns, and even recruit brand ambassadors.

Marketing 60

Marketing Social Media Retail Advertising 60

EventBank Insights

JANUARY 18, 2018

What are event attendees expecting in 2018? This feature also means that event planners have the capability to personalize the marketing of an event by segmenting their CRM into groups of similar interests or experience. 2018 is saying goodbye to the manual process, and hello to the fully-automated all-in-one event management cloud!

2018 60

2018 Event Management Management Technology 60

Eventmobi

MAY 27, 2022

Looking for detailed advice on designing an event sponsorship package that will be competitive in today’s market? Researcher David Allison talks about the importance of using values rather than demographics to make decisions about everything from marketing to benefits. Event Industry (2019) and SURGE Innovation Pioneer (2018).

Sponsorships 195

Sponsorships 2022 2021 2019 195

Eventbrite UK

FEBRUARY 21, 2018

Eventbrite UK's Head of Festivals talks us through the current trends that all aspiring pop-up event creators should be aware of when planning for 2018. The post 2018 Pop-up Festival Trends appeared first on Eventbrite UK Blog.

2018 79

2018 Social Media Entertainment Events 79

Eventory

JANUARY 29, 2019

2019 is here with its event calendar full of the best marketing conferences waiting for you to attend them. The marketing industry changes at a very fast pace. To keep track of emerging progress and novelties marketing specialists need to stay in the center of ongoing changes. Top 25 best marketing conferences in 2019.

2019 112

2019 Marketing Conference Social Media 112