Stova

MAY 11, 2023

Trade shows are back and better than ever. Today’s shows mix in-person and virtual formats, creating exciting opportunities to win over new customers. This article explains how to create a trade show marketing plan that drives traffic, leads, and conversions sky-high in 2023. Step 1: Set goals.

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Event Marketer

MAY 31, 2023

The annual event put on by the Entertainment Software Association (ESA) is one of the biggest gaming conferences to falter in the headwinds of an industry-wide trade show evolution brought on by pandemic-related interruptions and strategy shifts by headlining brands. Georges agrees. But the experts say it may not be game over just yet.

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Exhibitor Magazine

AUGUST 1, 2023

The Map Your Show team is pleased to announce an upgraded Exhibitor Resource Center product. Tailored for the needs of trade show and event organize.

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Exhibitor Magazine

AUGUST 28, 2023

Skyline Exhibits, a trade show exhibit company, today announced the addition of Liza Farm as Vice President of Human Resources. EAGAN, MINN.

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Core-apps

DECEMBER 5, 2018

If you’re in the know, you already heard a bit of buzz on augmented reality or AR as a new tool in trade show exhibits. To help you stay on the up and up, it’s important to know a few ways you might encourage your trade show exhibitors to leverage AR to attract their target audience and elevate the overall quality of your event.

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CadmiumCD

DECEMBER 29, 2020

We put a page together that makes it easy to review all the pieces of your event puzzle for your 2021 conferences and trade shows. In 2020, conferences and trade shows that used eventScribe for their events got creative with making money and delivering ROI to sponsors. Make sure you have everything you need for success.

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Event Marketer

APRIL 29, 2021

Below are resources to help marketers implement effective, safe and productive in-person events going forward. The post Producing In-person Events Post-COVID: Nine Resources for Event Marketers appeared first on Event Marketer. 1) CDC Readiness and Planning Tool. 4) COVID-19 Indoor Safety Guide.

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EventTechBrief

AUGUST 13, 2018

Thus, the most significant growth area for The Nexus and exhibition organizers is as a persistent, year-round resource, a type of industry search engine and marketing automation platform that is enriched by the exhibition, but not dependent on it.

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Socio Events

DECEMBER 17, 2019

That sparked a cross-industry conversation on how to follow up with trade show and corporate event leads. How to Follow Up With Trade Show & Corporate Event Leads: A 3-Step Outreach Sequence. Use them to search your company’s content, then send your best resources. CLICK IMAGES TO SEE ORIGINAL POSTS.

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Eventmobi

JULY 26, 2022

The organization provides tools, resources, and education to help association professionals and volunteers succeed. Interactive Trade Show Floor Plan. The interactive trade show floor plan provided a quick and easy way for attendees to visually find sponsors and exhibitors on the trade show floor.

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Event Age by Swapcard

MARCH 1, 2024

Efficient time management is the cornerstone of business success, particularly when organizing a trade show or exhibition, where every minute counts. With resource constraints amplified by layoffs and budget cuts, now more than ever, trade show planners are looking for innovative ways to do more with less.

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PCMA Convene

FEBRUARY 21, 2019

As event marketers work to attract traffic to their trade-show floors, it’s common to tailor messaging based on where those prospective attendees live, what type of companies they represent, their age, and a number of other demographic factors. Age, though, is an important factor in understanding the makeup of trade-show audiences.

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Event Smart

JUNE 16, 2023

The trade show and conference planning segment alone has 77,816 workers in the US in 2022. A career in the events industry is widely sought after today. According to Allied Market Research, the events industry is expected to reach $1,552.9 billion by 2028.

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e2m.live

MARCH 5, 2019

It’s important to send thank you emails to your trade show/ event leads. AI can optimize your trade show follow-up communications in a variety of ways, ensuring none of your hard earned leads slip through the cracks. AI sales assistants can persistently follow-up with trade show leads who are not yet ready to convert.

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Bizzabo

AUGUST 10, 2018

Planning on attending an upcoming trade show? We’ve come up with a eight-step checklist ensuring you are fully prepared before attending your next trade show. The trade show has withstood the test of time as an effective marketing tactic. But, trade shows require extensive preparation.

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Eventscase Blog

MARCH 1, 2023

We place a large emphasis on how to make the attendee experience better and there are many resources available on how to organise events that can wow different crowds. This is where the role of human resources and its management would come into play. Best of luck in your next event! No technical skill is required at all.

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Velvet Chainsaw

SEPTEMBER 23, 2021

Davis is the Director, Exhibits & Sponsorships for the Society for Human Resource Management (SHRM) and leads the sales, client experience, and operations for all SHRM events. Elizabeth holds a CEM from IAEE, DES from PCMA and is certified in the Neuroscience of Exhibitions & Events.

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Socio Events

MARCH 11, 2020

Understanding the impact that COVID-19 has on event organizers, we’ve compiled this resource page to help you stay up-to-date on the impact of Coronavirus on the events industry as well as share some strategies to consider to make the most of these uncertain times. Event Industry Resources on Coronavirus.

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Picatic by Eventbrite

MARCH 24, 2022

Historically, event sponsorship has been transaction-based, where events like yours would identify generic forms of exposure — like tickets, trade show booths, and logo placements — for brands to sponsor, then sell […].

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Event Age by Swapcard

JULY 21, 2023

In the fast-paced world of event marketing, where time and resources are often limited, you must go the extra mile with your content. Whether you're new to the trade show game or you’ve been here since Apple was just a fruit, we’ve got a range of actionable strategies and insights that will take your content strategy to new heights.

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PCMA Convene

JULY 3, 2017

These are interesting times for trade shows. Earlier this year, the Center for Exhibition Industry Research (CEIR) reported that the industry finished last year on a down note — with the performance of B2B shows declining in the final quarter of 2016 after 25 consecutive quarters of year-over-year growth.

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Eventtia

JULY 18, 2019

In this article, we’ll explore things to consider when you are asked to plan a trade show or exhibition with fewer resources.

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Socio Events

DECEMBER 17, 2019

That sparked a cross-industry conversation on how to follow up with trade show and corporate event leads. How to Follow Up With Trade Show & Corporate Event Leads: A 3-Step Outreach Sequence Prioritizing your lead follow-up is one thing, but developing and executing an outreach strategy is another.

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Event Industry News

JANUARY 31, 2020

Omanexpo is the pioneer and biggest international trade show organiser in Oman with more than 30 years of organising internationally certified events that cover key industries in the sultanate.

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Event Industry News

APRIL 9, 2021

While this expansive global group iscollaborating for the first time, many of the leading exhibitions organisers, typically competitors, have been finding meaningful ways to collaborate and combine resources for the benefit of the global communities they serve.

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Velvet Chainsaw

MARCH 15, 2021

Many are focusing their resources and energy on delivering face-to-face. As organizations shift their energy and resources to adapting safety protocols and freshening in-person conferences and trade shows, will the virtual event and platforms built to sustain them survive or even flourish? What’s Next?

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Event Rebels

APRIL 21, 2021

Tied to our ERVirtual Trade Show virtual tote bag feature, participants can fill up their tote bag with scavenger list items and become eligible for prizes. FILLING THE TOTE BAG WITH EXHIBITOR RESOURCES. Visitors can view those resources directly from the company profile or add them to their personal tote bag to view later.

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SmartMeetings

AUGUST 15, 2016

Promotional products adorned with logos are an affordable way for businesses to increase brand awareness and create memorable impressions during meetings, trade shows and events. With so many options and various budgets to consider, exhibitors should decide which branded items make the most sense for use at upcoming trade shows.

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Velvet Chainsaw

APRIL 9, 2020

We like using an outside resource to set the scenario goal post. In the beginning of this crisis, organizers of major conferences and trade shows were canceling with very little lead time. Although each situation has its own unique issues, we hope you find nuggets to help you with your disruption response and planning.

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Eventmobi

MARCH 6, 2024

Whether you need an all-in-one solution or a tool for specific event needs, you can use event software for any aspect of managing your next conference, trade show, association meeting, workshop, or fundraising event. The best event management software will act as your partner throughout the event management process.

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Velvet Chainsaw

FEBRUARY 25, 2021

We still haven’t heard of any examples of successful online trade shows. In addition to the many online resources, there are a growing number of vendors who can help inform the safety plans for in-person events. Health, Safety and Duty of Care.

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SmartMeetings

SEPTEMBER 16, 2016

Freeman, the trade-show expert when it comes to integrated digital- and live-brand experiences, has received the prestigious ISO 20121 Event Sustainability Management System certification. The trade-show expert boasts an expansive network of offices, talent and global partnerships for reach and access that is unmatched in the industry.

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EventMB

JULY 31, 2019

Events, conferences, and trade shows are huge investments for businesses that can have a significant impact on business opportunities and revenue growth. However, with the expense of sponsorship, travel, setup, sales resources, and dynamic/engaging booths, it’s imperative that […].

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Event Rebels

OCTOBER 27, 2020

Our newest addition to the virtual trade show platform allows attendees to collect and store exhibitor resources. What are exhibitor resources? Visitors can view those resources directly from the company profile or add them to their personal tote bag to view later. Need to make your trade show virtual?

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MeetingsNet

MARCH 22, 2024

Over the next three years, Canadian cities that are making bids on conventions and trade shows from the U.S. The following conditions apply: • The event must be related to one of six business sectors: advanced manufacturing, agribusiness, digital industries, natural resources, life sciences, or finance/insurance. •

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Event Marketer

JANUARY 24, 2022

As the third year of a volatile pandemic unfolds, virtual events will again be an invaluable resource for the many brands that rely on experiences to drive their business forward. Following are 12 steal-worthy strategies, from conferences, to festivals, to trade shows, to hospitality experiences.

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Eventmobi

OCTOBER 10, 2023

Trade shows Trade shows are industry-specific events where companies showcase their products and services. High-end networking events can be expensive to attend but offer the opportunity to network with some of the most successful, high-profile people within a specific industry.

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