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Five Ways to Nurture a Dedicated Brand Community

Event Marketer

When Wisconsin Cheese made the decision to activate at this year’s virtual SXSW festival, members of its brand community, Cheeselandia, were the first to know. It’s a group of passionate consumers that formed organically based on a shared love of all things Wisconsin Cheese. And it’s propelling the brand’s business forward. “It

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Smart Moves in Hawaii, Las Vegas and More

Smart Meetings

Gardner has more than 13 years working in hospitality sales and marketing—specifically with independent hotels—most recently as regional vice president of sales for Oxford Collection Hotels. Chris White Fairmont Scottsdale Princess has named White director of sales and marketing. based in Bellevue, Washington.

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Smart Moves in Lake Geneva, Cancun and More

Smart Meetings

Darcy is director of marketing and communications for Grand Geneva Resort & Spa in Lake Geneva, Wisconsin. Before Grand Geneva, Darcy spent six years with White Lodging Services in Merrillville, Indiana, where she was corporate senior marketing manager. Jenna Darcy. Jeff Olpin. Kim Sidoriak, CDME.

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Milwaukee After Hours: Nightlife for MKE Attendees

Smart Meetings

The Wisconsin Center District is located in the heart of downtown Milwaukee, placing attendees within walking distance of top attractions, dining, and nightlife. Wisconsin Avenue. Wisconsin Avenue bridges rise over the Milwaukee River, which has a gorgeous riverwalk for visitors and locals alike. Learn More.

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The Happiest Places to Meet in America

Smart Meetings

The Joy of Nature in Madison, Wisconsin After a long day of socializing, attendees may feel inclined to dial it back a few notches. Olbrich Botanical Garden Located in downtown Madison, The Madison Concourse Hotel and Governor’s Club , guests can get a view of the Wisconsin State Capitol.

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Industry veteran tapped as new general manager of Mayo Civic Center in Rochester, Minnesota

Event Industry News

He spent the majority of his career with the Bradley Center Sports & Entertainment Corporation in Milwaukee, Wisconsin. His leadership roles at the Bradley Center included General Manager and SVP of Sales, Marketing and Business Development.

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Event Tech Live Vegas partners with Implecho

Event Industry News

The arrangement sees Brookfield, Wisconsin-based, Implecho providing the show with a two-way radio system for event logistics and 300 audio communications headsets for the live sessions. Implecho will be Audio Partner for Event Tech Live (ETL) Las Vegas, organizer Event Industry News has announced.