Eventtia

JULY 20, 2023

The increasing competition and ever-changing consumer demands require retail companies to develop robust growth strategies. One focuses on creating exceptional retail customer experiences for cultivating and nurturing strong connections with consumers.

Retail 62

Retail Event Technology Technology Event Management 62

Event Marketer

OCTOBER 11, 2021

Some good news for a change: Retail store openings are outpacing closures this year. After the pandemic dealt what appeared to be a death blow to brick-and-mortar retail in 2020, the sector is quickly recovering and talk of the “retail apocalypse” is largely in the rearview window. It’s a win-win. Agencies George P.

Retail 118

Retail Sports Apparel Education 118

Eventtia

SEPTEMBER 27, 2023

In today’s hyper-connected era, amidst multiple solutions for digital communication, the time-tested SMS stands out as a reliable tool, particularly in the ever-changing world of the retail industry. Its directness and ubiquity have made SMS an invaluable asset to modern retailers. Benefit #2. Benefit #3. Benefit #4.

Retail 48

Retail Healthcare Banking 2023 48

Management Events

DECEMBER 14, 2021

Retailers from all business environments transformed to accommodate fluctuating customer expectations. The adoption of retail tech has also increased among brands to not only survive but thrive during these uncertain times. As the year comes to a close, what key retail trends are expected in 2022? . Customer personalization .

Retail 73

Retail 2022 Fashion Sustainability 73

Picatic by Eventbrite

OCTOBER 25, 2021

Having travelaed across the water from the US, Black Friday has become an integral part of many UK retail marketing strategies – both offline and online. But can you apply it to the events industry? For event creators, using Black Friday discount codes is a fantastic way to boost sales. In short – yes.

Retail 370

Retail Marketing Events Event Management 370

Event Industry News

MARCH 19, 2021

In line with ambitious growth plans Nineteen Group has announced the launch of Retail Technology Show. Taking place at Olympia, London on the 26-27 April 2002, Retail Technology Show will bring together the world’s most innovative solution providers and retailers from across Europe.

Retail 80

Retail Technology 2002 2011 80

Eventtia

JULY 20, 2023

The increasing competition and ever-changing consumer demands require retail companies to develop robust growth strategies. One focuses on creating exceptional retail customer experiences for cultivating and nurturing strong connections with consumers.

Retail 48

Retail Event Technology Technology Event Management 48

Eventtia

JULY 6, 2023

In the fast-paced and highly competitive retail market, improving the customer experience became the main factor in achieving predictable revenue results. Delivering a fully-personalized and seamless retail customer experience is critical for ensuring long-term growth.

Retail 48

Retail Technology Social Media 2029 48

Eventtia

MARCH 8, 2023

Whether brick-and-mortar or online, retail company executives constantly look for ways to attract and retain new customers. Standing out from the rest, increasing brand awareness, and communicating value are becoming crucial for survival, regardless of the retail industry or niche. The global retail industry will be around 31.7

Retail 48

Retail 2025 2027 Marketing 48

Eventbrite UK

NOVEMBER 21, 2021

The retail scene is changing, which means it’s up to business owners to adapt in order to attract customers and ultimately drive sales. With this in mind, let’s look at how to create a retail strategy that […]. With this in mind, let’s look at how to create a retail strategy that […].

Retail 78

Retail 2020 Event Marketing Event Planning 78

Event Marketer

JUNE 30, 2023

was one of the questions asked during registration for Outdoor Retailer Summer (OR), which brought together outdoor brands, retailers and designers to the Salt Palace Convention Center in Salt Lake City, June 19-21. “Are you bringing your dog?”

Retail 68

Retail Trade Shows 2023 Sustainability 68

Eventtia

MAY 22, 2023

From product launches and demonstrations to workshops and themed experiences, the types of in-store retail events are as diverse as the brands and industries they represent. Let’s explore some of the most common and effective types of in-store retail events and how they enhance the customer journey. ?

Retail 48

Retail Food and Beverage Fashion Consulting 48

Event Marketer

JUNE 29, 2022

So with myriad hotels to compete with and new post-pandemic lifestyles to consider, Kimpton Rowan Palm Springs transformed its property into a destination within a destination at the intersection of hospitality and high-end retail. The event kicked off with an on-site drone show at dusk, a first for any U.S. In a first for a U.S.

Retail 84

Retail Hospitality Hotels Tourism 84

Eventtia

JULY 20, 2023

The growing landscape of the retail industry compels brands to develop robust strategies that set them apart from the competition. Among these strategies, providing an exceptional retail customer experience has proven highly effective in attracting and cultivating customer relationships.

Retail 48

Retail Event Management Management Events 48

Event Industry News

AUGUST 7, 2023

The collaboration sees M&S Food become the first food retailer to operate inside the stadium. M&S Food and Wembley Stadium connected by EE have teamed up to open not one, but TWO, Foodhalls within the venue.

Retail 52

Retail Venues Sports Event Design 52

Management Events

MARCH 9, 2021

With more and more people embracing digital and smart shopping experiences , the retail market is scrambling to adopt new retail technology to remain viable and sustain growth in a rapidly changing landscape. For a more in-depth look at the trends of the retail industry, head over to our Retail Investment 2021 report.

Retail 52

Retail Tech 2027 2021 52

Picatic by Eventbrite

SEPTEMBER 20, 2022

Real-life bakery owners face fierce competition from other retailers, and research shows that competition is set to get even stiffer. So business owners are looking for fresh bakery marketing ideas to attract […]. Cake rivalries aren’t just for reality TV.

Retail 195

Retail 2022 Marketing Events 195

Prestige Events Magazine

MARCH 26, 2024

Retail’s Best is marking its 10th anniversary with its signature “Forecourt & Convenience Partners” event, to be held at Radisson Blu Stansted Airport on May 16, 2024. Retail’s Best is notable for its role in facilitating business relationships that have led to growth and increased profitability for participants.

Retail 116

Retail 2024 Social Media Marketing 116

Management Events

MARCH 17, 2022

One of the keys to achieving success in the retail industry is to adopt a data-centric approach to make educated, fact-based decisions for customer satisfaction, better return on investments, and having an overall better retail experience. With the global digital transformation market expected to reach 388.51

Retail 52

Retail 2026 Government Management 52

Event Marketer

AUGUST 11, 2022

Erin McElroy, Head of Innovation for Global Events, IBM. In our inaugural episode of Event Peeps, we discuss how the industry is doing and feeling in a mid-year update on the back-to-live with Erin McElroy, head of innovation for global events within IBM’s event and experience marketing group.

Event Marketing 85

Event Marketing Marketing Fashion Retail 85

IMG

OCTOBER 30, 2023

In recent years, the Tech industry is turning to influencer events to connect brands to culture. Top brands like TikTok, Meta, Google, Apple and Amazon are leaning into these types of events to take the brand to the next level and drive business.

Tech 195

Tech Retail Education Events 195

Picatic by Eventbrite

MAY 19, 2020

Despite our current worldwide pandemic, the last two months have been some of the busiest for Bow Market, a retail and food space in Sommerville, MA. “We We have tons of different kinds of shoppers coming through,” says Leah Pringle, the venue’s event coordinator.

Retail 369

Retail Marketing Events 369

IMG

JANUARY 3, 2024

As event planners, we collaborate with local restaurants and chefs to ensure an authentic gastronomic experience for attendees. In the spirit of inclusivity, Lunar New Year events in Los Angeles also feature cultural exhibitions, art displays, and interactive workshops.

Retail 195

Retail Events Event Ideas Marketing 195

Management Events

APRIL 12, 2023

As the retail industry faces the challenges of a weakened economy and rising inflation, consumer confidence and spending power are decreasing. This shift in consumer behavior requires a strategic approach to product differentiation through effective marketing strategies. Sensory marketing involves all processing of sensory perception.

Marketing 52

Marketing Retail Advertising Social Media 52

Event Marketer

FEBRUARY 9, 2024

Let’s talk everything at the 2024 Experiential Marketing Summit, April 24-26, in Las Vegas. Events are strategic, challenging, memorable, engaging, bold, exhilarating, and, most importantly, impactful. Kerry Lamont, manager-shows and events at Bombardier told EM.

2024 79

2024 Marketing Trade Shows 2025 79

Eventinterface

APRIL 24, 2018

Traditional marketing techniques no longer work. Today’s postmodern consumer defies categorization, making it a challenge for event and meeting planners to market their projects. In this podcast, Michael Solomon, a professor of marketing, industry consultant and author of “Marketers Tear Down These Walls!

Marketing 154

Marketing Conference Apparel Insurance 154

Event Marketer

JANUARY 10, 2022

The new year offers organizations a chance to reset and reevaluate, and AT&T has wasted no time in reshaping its approach to experiential marketing to meet the needs of the modern COVID-era consumer. What we’ve seen is every market that we’ve gone in, there’s a different expectation,” says Ward.

2022 121

2022 Event Marketing Marketing Retail 121

Bizzabo

OCTOBER 29, 2020

We’re highlighting event marketing professionals behind 2020's top 100 cloud companies around the world. The brands featured in the ranking are the organizations powering the evolution and progress of virtually every industry from retail to software. These are the heroes to watch. And happy hours with your peers.

Marketing 112

Marketing Retail 2020 Tech 112

Event Farm

SEPTEMBER 5, 2017

Businesses and organizations that once existed exclusively online—retail stores like Warby Parker and media sites like Mashable —have created real-life experiences by either opening brick-and-mortar stores or by fully embracing events and experiential as part of their business strategy. What does this mean for event marketing tech?

Event Marketing 207

Event Marketing Marketing Tech Technology 207

Eventmobi

OCTOBER 6, 2022

Pop-up events have been around for some time, especially in the retail sector and recently pop-ups have become increasingly popular among restaurants and art galleries. Pop-up events are very popular in the UK and interest is spreading to North America. What are pop-up events? By definition, most events are temporary.

Food and Beverage 195

Food and Beverage Retail Social Media Sponsorships 195

Event Marketer

AUGUST 16, 2021

Most are familiar with the consumer side of Panasonic’s business, but not necessarily its thriving B2B enterprise in the manufacturing, retail, entertainment and mobility sectors. But the marketing insights it gained are invaluable. More B-to-B Insights: Meet the 2021 Dream Team: The Sharpest Minds in B-to-B Events.

Marketing 118

Marketing B2B Retail Trade Shows 118

Attendease

FEBRUARY 7, 2022

After countless months of R&D, you have a new product that you’re really excited to bring to market. What you do next is key, and an impactful and engaging introduction to the market is paramount to your product’s growth and longevity. We have two words for you: experiential marketing. billion recorded a year earlier. .

Trade Shows 363

Trade Shows Social Media Automotive Fashion 363

Event Marketer

JANUARY 30, 2023

Much like event professionals, destination marketers are in the business of brand-building, content creation and engaging targets face-to-face to showcase the value proposition of a particular city, state or country. So we rounded up seven ideas to add to your experiential strategy, each inspired by destination marketing tactics.

Marketing 78

Marketing Tourism Travel Hospitality 78

Ins'Tent

FEBRUARY 14, 2024

Back to Inflatables Hub Inflatable marketing materials are a new but effective approach to advertising efforts. Inflatable signs are roughly a third of the cost of traditional marketing tools, such as billboards or stationary signage, and even less than other options, like sign spinners or contests.

Advertising 52

Advertising Marketing Trade Shows Sports 52

Marketo Events

MAY 31, 2019

From interactive philanthropic experiences to augmented reality, experiential marketing is on the rise, with more brands looking to create memorable experiences for consumers in order to drive sales. This allows you to tap into consumer sentiment, get feedback on products and marketing campaigns, and even recruit brand ambassadors.

Marketing 167

Marketing Social Media Retail Advertising 167

Event Marketer

JUNE 21, 2021

Brands have leveraged cause marketing tactics to earn consumer loyalty for years, recognizing that younger generations in particular make purchase decisions based on a company’s ethos and whether its values align with their own. You Might Also Like: Diversity in Events: Forbes Offers Six Tips for Success. Here’s a look.

Marketing 89

Marketing Retail Event Marketing Events 89

Eventinterface

JANUARY 3, 2019

Traditional marketing techniques no longer work. Today’s postmodern consumer defies categorization, making it a challenge for event and meeting planners to market their projects. In this podcast, Michael Solomon, a professor of marketing, industry consultant and author of “Marketers Tear Down These Walls!

Marketing 100

Marketing Conference Apparel Insurance 100