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How to Secure Event Sponsorship

Attendease

Sponsorships are the lifeline that keeps the events industry sustainable. Over the last decade, event sponsorship has become the primary way in which events receive funding, products, and other services. Undoubtedly, the most lucrative form of sponsorship for event managers, the brands too gain a lot from these events.

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4 Ways to Add Value to Sponsorship Packages

Stova

New year, new look, new sponsorship packages… To get the best sponsors, you need enticing packages that reflect the trends shaping events in the year ahead. Put sustainability front and center. Sustainable practices are imperative. When swag carries the message of sustainability, everyone wins. Forget plastic, too.

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The Sustainable Event Awards: What They Are & Why They Matter

Endless Events

Have you heard about the Sustainable Event Awards? It’s probably old news to you that sustainability is a topic we love discussing. It’s not just about how to plan sustainable events. And that’s exactly where the Sustainable Event Awards come in. The Road To The Sustainable Event Awards.

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Sundance 2024: How Nine Brands Brought Experiential Marketing to the Mountains

Event Marketer

The 2024 festival included some fresh strategies and brand shake-ups, with Adobe and UTA carving out dedicated brand spaces on Main Street for the first time, and Cotopaxi taking the place of Canada Goose as a sustaining sponsor and the event’s Official Outerwear Jacket.

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TCEB and UFI extend long-standing partnership

Event Industry News

UFI, The Global Association of the Exhibition Industry, and TCEB, the Thailand Convention and Exhibition Bureau, have renewed their long-standing Diamond Sponsorship Agreement. TCEB’s Diamond Sponsorship continues for higher visibility and more collaboration. Furthermore, the signed agreement focuses on education and sustainability.

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Wimbledon Crosses the Pond with its Sponsors to Engage U.S. Fans at ‘The Hill in New York’

Event Marketer

On-site activations are befitting of the British palette for low-key sponsorships. Next to the main stage, a Barclays ice cream truck served Wimbledon’s famous strawberries and cream in frozen form all day (a smart move for New Yorkers in the summer heat).

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7 Huge Event Planning Trends Spotted at MPI WEC 2018

Eventmobi

For example, main keynotes were exchanged for twice-daily “pep rallies,” complete with cheering MPI members welcoming attendees to the main hall. Events at local landmarks (including a block party in the main downtown square). They can also be branded so you can use them as a sponsorship source.

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