Wimbledon Crosses the Pond with its Sponsors to Engage U.S. Fans at ‘The Hill in New York’
Event Marketer
JULY 31, 2023
On-site activations are befitting of the British palette for low-key sponsorships. The Lawn in New York” area up front is the VIP equivalent to courtside seats, populated by celebrities, influencers, and brand partners whose social media presence amplified the activation.
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