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How to Secure Event Sponsorship

Attendease

Sponsorships are the lifeline that keeps the events industry sustainable. Over the last decade, event sponsorship has become the primary way in which events receive funding, products, and other services. Undoubtedly, the most lucrative form of sponsorship for event managers, the brands too gain a lot from these events.

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4 Ways to Add Value to Sponsorship Packages

Stova

New year, new look, new sponsorship packages… To get the best sponsors, you need enticing packages that reflect the trends shaping events in the year ahead. Put sustainability front and center. Sustainable practices are imperative. When swag carries the message of sustainability, everyone wins. Forget plastic, too.

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Sundance 2024: How Nine Brands Brought Experiential Marketing to the Mountains

Event Marketer

Filmmakers, actors, storytellers and, yes, marketers gathered in Park City, UT, for the 40 th annual Sundance Film Festival, Jan. Learn more about Adobe on Main in our interview with chief brand officer Heather Freeland. Learn more about Adobe on Main in our interview with chief brand officer Heather Freeland.

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Wimbledon Crosses the Pond with its Sponsors to Engage U.S. Fans at ‘The Hill in New York’

Event Marketer

On-site activations are befitting of the British palette for low-key sponsorships. Next to the main stage, a Barclays ice cream truck served Wimbledon’s famous strawberries and cream in frozen form all day (a smart move for New Yorkers in the summer heat). The brand has its sights on activating The Hill in other markets.

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How To Create an Event Marketing Plan

ePly

An event marketing plan is integral for tying this all together into one magical experience. Throughout this comprehensive guide, we’ll explore in detail the fundamentals of crafting an effective event marketing strategy that maximizes attendance and engagement while also making sure that the content is a hit.

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11 Actionable Virtual Event Marketing Ideas

Endless Events

We’ve discussed attendee engagement , sponsorships , mistakes – just to name a few. But today, we’ll be jumping into the realm of marketing. And most importantly, virtual event marketing ideas. This means that your marketing efforts can make or break the success of your event. Add A Personal Touch.

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From Storytelling to Fan Engagement, Eight Ways to Use Augmented Reality in Events

Event Marketer

And that makes the tech a valuable investment for event marketers in search of fresh avenues for audience engagement. The main attraction was a realistic tree stump installation developed as an homage to Paul Mitchell’s commitment to planting 1 million trees. Agencies: Infinity Marketing Team ; Zeno.

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