Event Marketer

MAY 9, 2022

More than 30 brand-side experiential marketers took the stage at the 20 th annual Experiential Marketing Summit, April 27-29, at the MGM Grand in Las Vegas, presenting best practices on a range of topics, from hybrid strategies to career and mentorship to building multi-year campaign platforms. Embrace corporate-wide event strategies.

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Event Marketer

APRIL 29, 2021

As the number of Americans vaccinated for COVID-19 increases and the country begins to reopen businesses, more marketers are beginning to consider producing live, in-person events again. But in terms of logistics, budgets, technology and safety, events post-COVID will differ in key ways from those held before the pandemic.

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Prestige Events Magazine

OCTOBER 6, 2023

Award-winning global events agency, emc3, hosted an intimate dining experience for marketing and events professionals at Zuma Boston, located in the Back Bay neighbourhood of the city in September to celebrate the launch of their new online community.

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Event Industry News

NOVEMBER 13, 2017

ILEA UK Chapter has outlined its educational strategy and key themes for the next 12 months, once again looking to start a conversation about the future of the events industry and the role of experience. The main themes are Millennial and Centennial Mindsets, Creative Play and Global Event Technology Trends.

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Event Industry News

FEBRUARY 24, 2021

Swiss-based contactless event pioneer, Konduko, has today announced the appointment of Mathew James as new VP for marketing and communications. Mathew will lead the award-winning company’s marketing effort in communicating how Konduko’s Kontactless Smart Events will allow the return of large exhibition events safely and successfully.

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Event Industry News

MAY 6, 2021

Heidi is also the creator of “The digital trip”; an innovative, immersive virtual event concept and deep-dive strategy, redefining destination marketing, virtual incentives and corporate collaboration platforms. How long have you worked in the events industry and what keeps you interested in it? Best (and worst?)

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Event Industry News

OCTOBER 2, 2023

Organisers Event Industry News (EIN) are excited to announce that they have partnered with global trade show and event company Global Event Specialists (GES) EMEA.

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Event Industry News

SEPTEMBER 5, 2019

In July 2014, Dr James Morgan, Principal Lecturer at the University of Westminster set up the Event Tech Lab. The idea in setting up the virtual incubator, was to help and mentor start up event technology companies wanting to get into the event space, globally. They joined the lab community in 2017.

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Event Industry News

NOVEMBER 4, 2019

Global event industry PPC specialist firm, Tag Digital , has been announced as the first ever sponsor of Event Tech Live’s (ETL) new MarTech Stage. The stage has been introduced to provide a dedicated area for speakers and panellists to discuss the technology used for event marketing.

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Event Industry News

APRIL 20, 2022

Hubilo Technologies Inc, the world-class leader in virtual, live, and hybrid event management technology, recently announced the appointment of Sophie Ahmed as senior vice president of market strategy. Hubilo has since grown exponentially and is now one of the leading and best event tech platforms.

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SmartMeetings

MAY 27, 2021

From around the world, announcements of dates and places for bringing tech minds together F2F have started to trickle in. By the end of the year, he had hired someone full-time as a field marketer to manage the experiences. The post Tech Meets the Future appeared first on Smart Meetings.

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Event Industry News

DECEMBER 12, 2017

Tag Digital was delighted to be crowned the winner of ‘Best Use of Technology to Market an Event’ at the 2017 Event Tech Awards Tag Digital specialises in PPC within in the global events sector, running campaigns in 46 countries, multiple languages and various time zones.

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Event Industry News

SEPTEMBER 16, 2021

Based in Boston, Massachusetts, Devin Cleary is the VP of global events at award-winning digital platform Bizzabo – multiple-winner of the Event Tech Awards ’ coveted People’s Choice gong. Cleary also looks at in-person sponsorships and how the event marketing landscape has changed over the longer term – from 2010 on.

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Prestige Events Magazine

AUGUST 2, 2023

Ang joins events management and engagement agency Live Group from global market intelligence firm IDC, bringing with him a wealth of experience in international account management spanning across key markets in North America, Hong Kong, China, Japan and Southeast Asia.

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Event Industry News

JULY 22, 2022

Brand + experience + marketing firm DAHLIA+Agency announced the start dates for an educational course for event technology companies. Launch Shift Go provides event technology firms with a foundational understanding of the U.S. The global events market is a huge opportunity for any event tech company.

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Event Industry News

OCTOBER 26, 2021

An easy-to-use and engaging platform for attendees; and A dynamic, robust event management system to market and maintain an organization’s educational content. Years of experience and countless highly satisfied Digitell clients demonstrate just how important that relationship is to the success of a virtual or hybrid event.

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Hubilo Blog

JANUARY 22, 2019

A global event accompanied with a tradeshow and exhibition. Using the latest tech inventions to upgrade the global event management and organization. Such global events where the footfall during the inaugural ceremony was around 5000+ people required a smooth running check-in solution. .

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Event Marketer

FEBRUARY 2, 2024

Starting as an event coordinator in the health care sector, Sara Gorlick discovered an unexpected passion for planning events and conferences. Now, almost 20 years later, Gorlick is vp-events at Rakuten, where she has worked for 14 years.

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Expo Logic

FEBRUARY 18, 2020

The Event Tech Group launches new, comprehensive website encompassing the integrated suite of event management solutions. The Event Tech Group by Community Brands, a global event management software and service provider, announces the launch of their new, comprehensive website, eventtechsoftware.com.

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Event Marketer

FEBRUARY 22, 2024

The good news for event marketers, however: Despite the year’s travel speed bumps and forecasts, many events and trade shows (CES 2024, included) are reporting they are back to pre-pandemic attendance levels. “The AI could help companies analyze T&E on a ‘much more granular level.’ percent increase in hotel rates.

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e2m.live

FEBRUARY 4, 2019

The global event management software market was valued at $6.4 In less than ten years, the event tech market will nearly double. It’s clear that AR and AI are both already mainstream, even though the event industry is still playing catch-up. Artificial Intelligence at Events. billion by 2022.

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CadmiumCD

MAY 3, 2023

Even with the development of new high-tech digital marketing tools, gathering people of like minds at events remains one of the most effective ways of building momentum for your business. Despite a slowdown from pre-pandemic levels, the global events industry is expected to reach $1,552.9

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Event Marketer

JANUARY 19, 2024

Our motto is that technology transforms the everyday for everyone,” says Stacey Gromlich, senior director-audience engagement and global events at Siemens. “We Photo Credits: Freeman The post CES 2024 Coverage: How Siemens Builds Stories into its Exhibits appeared first on Event Marketer.

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All Seated

OCTOBER 27, 2021

During a recent TSNN webinar, Nick Borelli, Allseated’s Director of Marketing Growth, Nicole Peck, Vice President of Marketing, Global Events at IDG (International Data Group), and Dahlia El Gazzar, Tech Evangelist + Idea Igniter at DAHLIA+Agency, weighed in on the evolving event tech and planner partnership, and how both can work better together.

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StraussCA

JANUARY 24, 2024

Deciphering Shifts in Member Behaviour & Preferences: Member behavior, a dynamic force shaped by tech advancements, societal shifts, and economic changes, demands a proactive approach. Associations must acknowledge the value of virtual and hybrid events, webinars, and online communities.

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Event Industry News

JULY 19, 2023

Global event technology hire, staffing and logistics specialist One World Rental will once again be headline sponsor for the Event Technology Awards (ETA). Adam […]

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Maritz Global Events

NOVEMBER 21, 2019

Post authored by Jeff Fugate, CASE, Senior Vice President, Sales and Marketing. As an event manager, you work with a lot of moving pieces and parts as you bring your event marketing strategy to life. Many of these tech partners had varying needs that demanded immediate attention—often at the same time. About Jeff.

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Event Industry News

JUNE 5, 2020

The judging panel for the awards is a stellar line-up of experts and we’d like to introduce them to you in our Meet the Judges series, this week we present Aleksandra Panyukhina, head of event marketing at Userlane. How long have you worked in the events industry and what keeps you interested in it?

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Eventsforce

NOVEMBER 26, 2019

A new research study has found that 47% of event planners say they have limited skills to make confident, informed decisions around their event tech investments, despite holding responsibility in the majority of organisations. How tech savvy are event planners expected to be these days? Which makes us question….

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Event Leadership Institute

APRIL 30, 2021

Design: After being forced to adopt virtual events—and seeing rapid innovation in event tech—many event organizers plan to retain virtual options even after returning to in-person events. Another common challenge is creating sponsorship models that work in a virtual or hybrid environment.

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Event Industry News

FEBRUARY 19, 2020

Topics covered include how to build your event story; the difference between your marketing message and your PR hook; and how to leverage existing data to build your story. 52eight3 is a highly skilled marketing and PR agency focused on getting technology and suppliers seen, known and loved by event organisers.

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Event Industry News

JANUARY 13, 2020

52eight3, the experienced tech, venue and supplier marketing and PR agency, has seen exciting growth in 2019 with the acquisition of several exciting new clients. The agency will further expand this year by venturing into representing venues within the industry.

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Event Industry News

NOVEMBER 29, 2019

It will allow organisers of large-scale events to monitor attendance. CEO, Chris Newlands, told Event Industry News: “Spelfie aims to positively disrupt the $144 billion events marketing and sponsorship industry, allowing brands to increase revenues by driving event attendees, influencers and their traffic directly to the brands’ websites.

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Hubilo Blog

FEBRUARY 24, 2022

To make it a little easier for you, we’ve curated a list of nine events you should consider attending in 2022. With over 150+ speakers, 100+ sessions, and content themes ranging from sustainability and event tech to market innovation, it’ll be the largest gathering of event professionals in the UK.

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Hubilo Blog

APRIL 18, 2019

Let’s hear a version from a renowned event marketing influencer?—? Nick Borelli, who is presently the President/Strategist of Borelli Strategies marketing consulting firm, has been an integral part of the events industry since the age of 14. Nick Borelli. How did Borelli strategies begin? Announcing. Attracting.

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Smart Meetings

JANUARY 5, 2022

The global event marketing agency Hamilton has been recognized with an EDDIE award for an exceptionally smart move in February. The company transitioned from immersive brand events to vaccination events. Event on Ivy Tech Community College campus in Sellersburg; Photo credit: Courtney Cantor.

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Glow Global Events

JUNE 21, 2022

In the early days of the pandemic, virtual events quickly became the norm, and hybrid events remain a popular alternative for businesses of all sizes. Be sure to choose an event platform that’s capable of handling all your attendees, and test your tech beforehand to ensure smooth sailing on Event Day.

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