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Introducing the 2021 Event Planning Playbook

Event Farm

As pandemic conditions continue to change, do you feel that you must wade through wave after wave of information to seek answers and solutions to plan safe live events? Ryan Costello, co-founder of Event Farm, unveiled and walked us through the Playbook during the third event in our series on Pandemic Compliance and Safety at Live Events.

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COVID Testing 101 for Events

Event Farm

It goes without saying that the events industry has been one of the hardest hit by the pandemic. Now two years in we’re realizing our new normal and event planners fully recognize that their attendees’ health is a non-negotiable priority. At-Home vs. Onsite Testing for Events. PCR vs. Antigen COVID-19 Tests.

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Event Marketing Strategy: The Best Recipe For Event Success

Endless Events

Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events.

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Event Contract Essentials in the Covid Era

SmartMeetings

event contract. Foster, CHME, an attorney with Foster, Jensen & Gulley , for an exclusive Q&A on event contract essentials in the Covid era. Listen to “Event Contract Essentials in the Covid Era” on demand. Start by communicating your health policy through emails on the registration website and at the event.

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Booking Group Business in the Future of Meetings

SmartMeetings

For the short-term, request for proposals ( RFPs ) do not look dramatically different, if they’re being submitted at all, but there is great optimism that event disruptions and “new normal” considerations will not persist into future-year events. Some participants were booking events as far out as 2025. Budget Considerations.

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10 Tips for Pharmaceutical Events

Endless Events

Regular events are one of the best ways to boost your pharmaceutical brand. Whether you’re hosting a training, conference, product launch, board meeting, peer dinner, or investigator meeting, high-quality pharmaceutical events can put your business on the map. Pharma event management is no joke, though. What is the purpose?

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Boost ROI With Better Event Branding

Endless Events

It’s easy to get excited about sourcing speakers, finding sponsors, and booking your venue, but you can’t overlook an often-forgotten component of event planning: event branding. . Event branding is a must if you want tangible results from your event. But how do you brand an entire event? Branded messaging.