Event Industry News

JUNE 14, 2018

Returning to the Event Technology Awards judging panel 2018 is Swarm Founder & Director Tim Manning. Company: Swarm (Founder & Director) Scoop Retail (Consultant) Unpri (Digital Strategy Lead). 3) What type of event technology would you like to see improved or developed and why? Full Name: Tim Manning.

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Stova

JANUARY 17, 2024

Stova Appoints Event Technology Industry Veteran as New CEO to Drive Next Phase of Growth Kirk Ziehm joins as CEO to drive Stova’s industry-leading event technology solutions New York, NY, January 17, 2024 Stova, a leading event management technology platform, today announced the appointment of Kirk Ziehm as Chief Executive Officer.

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Eventtia

JULY 24, 2023

In today’s competitive business landscape, event tech has become indispensable for big retail companies looking to drive growth, engage customers, and strengthen brand presence. Gone are the days when event planning was limited to Excel and Google Forms.

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Event Industry News

AUGUST 10, 2021

Today sees the launch of Xi (Experience Interactivity) following the merge of experiential technology brand We Are Interact and technology platform EventsTag, which were acquired in February 2021 by the inurface group, global AV solutions provider.

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Eventtia

MAY 31, 2023

Whether you are a small boutique or a large retail chain, organizing a successful in-store event requires careful planning and execution. This article will provide a step-by-step guide to help you plan and host an impactful in-store retail event.

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Event Industry News

OCTOBER 30, 2019

What’s your go-to piece of tech when working on an event and why? What was the last event on which you worked? BP Retail Conference 2019 – July 2019 – 700 people at Celtic Manor. From your experience, how has tech been best utilised at an event? Personal – Garmin golf distance finding watch.

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Event Marketer

OCTOBER 4, 2021

Using beacon technology, the retailers sent participating attendees through a curated “maze,” leveraging push notifications throughout to encourage them to interact, create content, meet beauty brand founders and even request songs from the dj. This hybrid approach is the new norm.” Agency: TH Experiential, New York City.

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Event Industry News

SEPTEMBER 6, 2023

The O2, the world’s most popular live entertainment, leisure and retail destination, has announced that it will be hosting the world’s first carbon-removed arena events at The 1975’s headline shows in February 2024.

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Attendease

NOVEMBER 19, 2019

Pop-up retail events - commonly known as flash retailing - are an emerging marketing tool used by brands to boost their sales. At these pop-up events, a brand will set up their products and services at a temporary location, and through event marketing, will hype these events as the ultimate place to be at.

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Event Industry News

DECEMBER 5, 2023

Max Publishing, known for its strong roster of B2B retail trade media and awards, as well as its Progressive Greetings Live trade show, has acquired London Stationery Show from Ocean Media Group. London Stationery Show is the UK’s only event dedicated to the stationery, arts, crafts, paper and writing instruments sector.

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GEVME

APRIL 25, 2022

From homes, healthcare, retail to education – the list is endless. But, a decade ago, if someone said that events too would be powered by AI in the near future, very few would have believed it to be true. In the events world, AI is relatively new, yet common. The role of AI in events is evolving.

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Attendease

NOVEMBER 19, 2019

Pop-up retail events - commonly known as flash retailing - are an emerging marketing tool used by brands to boost their sales. At these pop-up events, a brand will set up their products and services at a temporary location, and through event marketing, will hype these events as the ultimate place to be at.

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Event Industry News

NOVEMBER 24, 2023

The mia’s chief executive, Kerrin MacPhie, said on the following areas: Business rate reduction “The Meetings Industry Association welcomes the Chancellor of Exchequer’s extension of the 75% business rates discount for retail, […]

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Event Industry News

OCTOBER 9, 2023

The O2, the world’s most popular live entertainment, leisure, and retail destination, has unveiled new research which examines the link between music and live entertainment and mental health in young people aged 14-25 in the UK.

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NVOLV

JULY 27, 2018

Technology delivers, where humans fail. Whether it be retail, manufacturing or financial institution, adoption of technology helps in improving efficiency, automating processes and lesser cost. Talking about the event industry, the impact of technology can be seen largely. Conclusion.

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Event Industry News

SEPTEMBER 21, 2023

We want to ensure that industry stakeholders – retailers, suppliers and manufacturers – are aware of the changes coming into effect, […] Further guidance for businesses on the new regulations can be found on GOV.UK. You can also download the poster to find out more.

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Smart Meetings

OCTOBER 17, 2023

Operated by Magdaleena Nikolov, former general manager of spa, wellness and retail at Fairmont Century Plaza in Los Angeles, and Patricija Miklusiene, spa, beauty and wellness consultant and coach, the experience includes a leg and shoulder massage, and scented, purified oxygen that induces a sense of calm. Break Free.

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Event Industry News

SEPTEMBER 21, 2023

We want to ensure that industry stakeholders – retailers, suppliers and manufacturers – are aware of the changes coming into effect, […] Further guidance for businesses on the new regulations can be found on GOV.UK. You can also download the poster to find out more.

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Event Industry News

JANUARY 19, 2023

CloserStill Media, the producer of market-leading business events, exhibitions and conferences, today announced it has purchased a majority stake of CommerceNext, a leading U.S. based company highly focused in ecommerce conference and community.

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Event Industry News

JUNE 29, 2023

Modelled on a music festival, complete with live music, food trucks, tents and pergolas, and even games and a giant bouncy castle, RetailFest UK hosted some of the biggest names in UK retail, bringing them together for a day […]

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Event Farm

DECEMBER 27, 2016

I'm fascinated by the concept of layering the virtual world and the real world to create better events and more memorable experiences. I'm a futurist nerd at heart and spent the past seven years in technology hardware development and retail. I'm also fascinated by how event technology can disrupt the retail space.

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Event Marketer

JANUARY 24, 2022

Even fast fashion retailers are thinking forward. From designing the retail space, to building a surrounding community, fashion and gaming fans are becoming the latest unlikely pairing, offering the brands a powerful new demographic. There is even a live, mixed reality dance party for kicks.

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Attendease

JANUARY 28, 2019

Of course, beacon usage at events is quite different than retail usage. But reading through event blogs, I’m still seeing a number of articles continuing to introduce the benefits of beacon usage – such as Event’s April 2018 article, “ Is Proximity Beacon Technology the Missing Piece to Your Event?

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Event Industry News

FEBRUARY 11, 2019

Have you caught on to the buzz surrounding event technology but not sure what all it entails? We can’t deny that our century is a digital one, and the event industry can’t be excused from entering the era of technology. Here’s an overview of what we’ll look at in this guide: A Short Introduction to Event Technology.

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Event Industry News

JULY 18, 2023

We offer an array of movement solutions ranging from small retail display movements, revolving stage turntables, to much […]

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Event Industry News

JULY 28, 2022

It all began for them eight years ago at International Confex where they debuted their technology. They’re regulars at Event Tech Live, and have won six Event Technology Awards in the last four years. We also work with retailers, including those based in airports.

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Event Marketer

OCTOBER 25, 2021

When participants exit the dance pod, the concert vibe continues as they’re invited to explore a retail shop within the space. The permanent Pepsi installation at Hersheypark spans 2,500 square feet, including an on-site retail shop. Agency: Jam3, Toronto. Photo credit: Larry French/Getty Images for Pepsi.

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Event Industry News

NOVEMBER 19, 2020

Instead, we see events becoming integral to building communities and customer relationships throughout the year, with the use of event technology a crucial element to success. It will require something akin to the omni-channel revolution the retail sector has undergone.”.

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Event Marketer

MAY 17, 2021

In this roundup, we explore some of those services as well as other tools and tactics designed to bolster hybrid and in-person event programs in the future. More on Event Technology: Extreme Personalization: 10 Ideas to Customize Engagement for Attendees. LIVE VIRTUAL GUIDES.

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Event Industry News

AUGUST 18, 2020

Setting up a Chill & Charge Zone at your event delivers an essential service whilst providing a great sponsorship opportunity. Providing phone charging been proven to increase dwell time and average spend in retail/hospitality environments. Charging Tables. Original Barrel Chargers. Portable Chargers.

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Event Marketer

MARCH 21, 2022

More From Klarna’s Event Portfolio: Consumers Battle for Gaming Gear at Klarna’s Shoppable Livestream Events. Mystery Bartenders, Floating Dessert: Klarna Introduces Retailers to its Brand. The Klarna All-Star Vault encompassed a number of touchpoints. The engagement didn’t stop there.

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Hubilo Blog

AUGUST 5, 2020

Virtual conferences, summits, exhibitions, trade shows, meetings, trade fairs, educational fair events, anything – they have to be detail oriented and snappy with the planning and execution of events at the same time. Earlier event planners were measured on how they deliver in-person events at venues and their outcomes.

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Event Industry News

DECEMBER 7, 2022

Jamie Baskerville, Retail Trading Lead, Sky, explains, “It is important for us to be able to see how our marketing campaigns influence consumer behaviour across the company, not just in direct relation to the campaign.

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Event Industry News

MAY 25, 2022

Since starting in 2007, we have become leaders in modular event, exhibition, conference, experiential and retail displays. From supply of components to the trade to a full turnkey solution for our event planner customers, we can do as little or as much is needed. REIMAGINE – RECONFIGURE – REUSE. SHORT LEAD TIME?

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Event Marketer

JUNE 28, 2021

In addition to cheeky social posts and bold retail initiatives , several brands delivered in-person experiences to mark the occasion this year. The retailer claims the image recognition technology is the first of its kind to recognize color.). And it wasn’t just rainbows and glitter.

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Event Industry News

JANUARY 10, 2019

“We’re also hugely supportive partners of Event Tech Lab and are always keen to showcase our products alongside the very best event technology from around the world.”.

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Event Industry News

MAY 9, 2022

Digging into sector-specific trends, retail brands care most for TPV at 47.3%, suggesting that generating immediate sales and optimising the value of these transactions is what is most important to retailers.

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