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Structuring Association Sponsorship Programs to Win

Eventmobi

Bruce Rosenthal, founder of the Partnership Professional Network, explains what you need to know now about structuring association sponsorship programs to win. Sponsors have expressed concerns like: “Recognition is probably the least important driver of sponsorship value.” “Our Download our Sponsorship Strategy Guide!

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Engaging Your Event Team: 5 Tips for Boosting Morale

Attendease

In this guide, we’ll reveal some top tips for supporting your event team and paving the way for an unforgettable event. Promote wellness among your event team. Make sustainable decisions. Check in with your event team often. Marketing and Communications Manager. Sponsorship Coordinator.

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Sponsorship Outlook: 10 Hot Properties to Watch in 2024

Event Marketer

No matter how long you’ve been in the events biz, the industry’s ever-evolving nature means there’s always fresh territory to explore. To help get the juices flowing for 2024, we analyzed 10 hot properties that offer prime sponsorship opportunities, and in some cases, new audiences worth tapping into. The key to sponsorship?

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How To Build an Association Marketing Strategy: 8 Steps, Channels & Tools

Eventmobi

A strong association marketing strategy is the difference between making attracting and retaining members easy or next to impossible. When should you use digital marketing and when should you go traditional? What Type of Marketing Should Your Association Do? You want to nurture the successes from your acquisition efforts!

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Agenda Unveiled: The 2023 Experiential Marketing Summit in Las Vegas

Event Marketer

Let’s Grow at the 2023 Experiential Marketing Summit, May 9-11, in Las Vegas. The Experiential Marketing Summit, May 9-11 at Caesars Palace Las Vegas, marks its 21 st year with a three-day agenda designed to educate creators of the brand experience on what they can do now to prepare for what’s next.

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The Complete Guide to Event Marketing 2023

Stova

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing?

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How Coke Made a Portfolio Play With Sampling Activations at the Final Four

Event Marketer

For Powerade, educating consumers on the new formula, which has 50 percent more electrolytes than competitor Gatorade Thirst Quencher, was essential. More Scenes From the Fan Activations: The post How Coke Made a Portfolio Play With Sampling Activations at the Final Four appeared first on Event Marketer.

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