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WWIN announces new additions to the team and a move to The Expo at World Market Center Las Vegas

Event Industry News

Women’s Wear in Nevada (WWIN), the leading fashion event for order writing, is thrilled to welcome two dynamic industry insiders to its team as it embarks on a new chapter in a new venue. In groundbreaking news for the industry, WWIN and the Las Vegas Apparel jointly declared their co-location at The Expo at World […]

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Sundance 2024: How Nine Brands Brought Experiential Marketing to the Mountains

Event Marketer

Filmmakers, actors, storytellers and, yes, marketers gathered in Park City, UT, for the 40 th annual Sundance Film Festival, Jan. 18-28, where brand activity has become nearly as ubiquitous as the event’s premieres and panels. The brand additionally served as presenting sponsor of the Variety Interview Studio. Our favorite part?

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Yukon’s Untamed Beauty: A Hidden Gem for Unique Events

Canadian Special Events

Part, seven of my series, highlighting domestic destination events & meeting experiences is (thanks to Air North, Yukon’s Airline ) a direct flight from Toronto. Author: Jason Koop is a writer, influencer, fan of Canadian event experiences, and the VP of Business Development with Canadian Special Events.

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The Brief: Rainbow Hunting and Mountaintop Skincare

Event Marketer

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover mountaintop skincare at the Kiehl’s Ski Lounge, sexy 3D printing and St. Agency: BMF) KIDSUPER JUST DROPPED A PERMANENT STREETWEAR HAVEN Streetwear apparel brand KidSuper has just secured a stylish new home in Brooklyn, NY.

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75 Event Ideas to Inspire Your Next Event

Attendease

Event planning is no small feat, especially when it comes to corporate meetings and functions. A successful event requires thoughtful organization, creative vision, and seamless execution. But dreaming up unique, inspiring themes and event ideas takes time and imagination. Let’s dive in!

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How Artist-Centric Music Experiences Are Amplifying Experiential Opportunities

Event Marketer

The curated program features classic, rare and never-before-seen collectibles, apparel, music releases and photos. And an interactive kiosk calls visitors to leave personal messages for Bowie that display at both venues as well as the event website. The marketing campaign is planned to extend into a multi-year effort.

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Four Tips for Hosting Cold-weather Outdoor Activations and Events this Winter

Event Marketer

Fall is in full swing, but as an event marketer, you’re already on to the next season. More on Cold-weather Outdoor Activations: Monthly Pulse Survey Results: The State of Outdoor Events Five Steal-worthy Ideas for Cold Weather Outdoor Activations Theme the activation to the setting. Partners: G7 Entertainment Marketing; VCCP.

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