Velvet Chainsaw

SEPTEMBER 8, 2016

As conference education trumps the exhibit hall experience at many association meetings, or creeps into your trade show experience to create a solutions-driven, holistic experience for your attendees, upping your game with session titles, descriptions, and learning objectives has become more important than ever. You should too!

Conference 150

Conference Marketing Education Attendance Marketing 150

Conferences that Work

APRIL 4, 2022

Dear marketer, sending web form spam is a waste of your time! Want to let me know about a cool peer conference/unconference you’re holding, so I can add it to my public calendar? Why web form spam is a waste of marketers’ time. Why human-generated form spam is a waste of marketers’ time. And they do.

Marketing 156

Marketing Medical Meetings Advertising Conference 156

Eventmobi

SEPTEMBER 5, 2023

From delight to disappointment, conference gift bags can inspire a range of emotions depending on the type of swag and goodies included. with conference swag bags full of clever, thoughtful, and practical gifts. In this article, we’ll provide tips on best practices (including dos and don’ts for conference swag!)

Conference 195

Conference Apparel Travel Wireless 195

Eventinterface

FEBRUARY 24, 2020

Many businesses thrive when it comes to events and conferences, whether it be attending them or hosting one themselves. For the latter, however, you need to market your event or conference and then also have high attendee engagement. Are you wondering how to get people through the door for your next conference?

Conference 100

Conference Marketing Social Media Advertising 100

Eventinterface

FEBRUARY 24, 2020

Many businesses thrive when it comes to events and conferences, whether it be attending them or hosting one themselves. For the latter, however, you need to market your event or conference and then also have high attendee engagement. Are you wondering how to get people through the door for your next conference?

Conference 100

Conference Marketing Social Media Advertising 100

Velvet Chainsaw

APRIL 12, 2022

The great resignation, coupled by increases in unsubscribes, have made it more difficult than ever to reach the inbox of potential attendees and conference participants. That spawns more collaboration between brands and influencers in planning campaigns and a lot more interest in tracking the social media marketing metrics.

B2C 370

B2C Social Media B2B Advertising 370

SmartMeetings

FEBRUARY 26, 2024

Marketing strategies for driving successful digital events “No matter the format—virtual, in-office or on-site—digital is a standard part of all types of meetings and events from shareholder meetings to user conferences to product introductions.” Here are some best practices for driving audience attendance in digital events.

Event Marketing 59

Event Marketing Marketing Social Media Advertising 59

Eventmobi

JULY 10, 2023

More than a decade ago, when EventMobi launched, mobile apps for conferences were a revolution. These days, they’re a prerequisite for a fantastic conference experience. With the right conference app, you can: Enhance communication Streamline event management Personalize attendees’ experience And so much more.

Conference 150

Conference Event Apps Trade Shows Social Media 150

Eventbrite UK

MARCH 20, 2018

This guide will equip you with the tips and best practices you need to master event marketing on LinkedIn and convert your prospects into ticket buyers. The post Master LinkedIn Advertising for B2B Events appeared first on Eventbrite UK Blog.

Advertising 108

Advertising B2B Event Marketing Marketing 108

Bizzabo

DECEMBER 26, 2018

Attending conferences is one of the best ways to stay ahead in the ever-changing marketing industry. At these events, you will learn from the top industry executives while networking with marketing professionals just like yourself. Summit - Similar to conferences but usually smaller and features higher-level executives.

2019 81

2019 Marketing Conference Social Media 81

Event Smart

JANUARY 23, 2024

An event planning company is hosting an industry conference aimed at helping technology companies launch new products and build industry connections. However, the conference experience has […]

Advertising 59

Advertising Conference Technology Event Planning 59

GEVME

JUNE 13, 2018

The unique story of any conference should begin with the goal and then a detailed plan on how to reach this goal. In his article for Smashing magazine , the founder of HybridConf, Zach Inglis, states that the aim of every conference organiser should be to create experiences that reenergize people and fill them with new zeal for their work.

Conference Planning 200

Conference Planning Conference Speakers Advertising 200

GEVME

MARCH 15, 2019

When you’re in the events industry, you should know the main event management conferences for 2019 so you can visit them to improve your knowledge and share your own experiences of working long hours while trying to pull off amazing corporate events for your clients. Discover the current top event management conferences with GEVME.

2019 179

2019 Event Management Conference Management 179

Eventory

JANUARY 29, 2019

2019 is here with its event calendar full of the best marketing conferences waiting for you to attend them. The marketing industry changes at a very fast pace. To keep track of emerging progress and novelties marketing specialists need to stay in the center of ongoing changes. Top 25 best marketing conferences in 2019.

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2019 Marketing Conference Social Media 112

The MICE

JANUARY 15, 2024

START Summit offers an innovative take on entrepreneurship conferences – entirely student-run it gives a fresh perspective on Europe’s startup landscape. While there are numerous startup conferences worldwide, what truly sets START Summit apart is that it’s entirely run by students. Gallen, Switzerland. Gallen, Switzerland.

Conference 106

Conference 2024 2015 Advertising 106

GEVME

FEBRUARY 25, 2019

Promotional tools for event marketing are powerful assistance for your event marketing. You are welcome to look them through and pick the most effective apps for your marketing needs from our top 12 marketing tools list. Reasons to use event marketing tools. Top 12 best event marketing tools for 2019.

Event Marketing 120

Event Marketing Marketing Social Media Advertising 120

Velvet Chainsaw

OCTOBER 14, 2021

If marketing budgets intended for show participation in 2020 or 2021 were reallocated, or not spent, will corporations recall the good days and include your show in the 2022 marketing budget? This means that exhibiting companies have not allocated and spent their marketing dollars on live expos for nearly two budget years.

Sponsorships 222

Sponsorships Advertising 2022 2020 222

Ins'Tent

MARCH 14, 2023

If you are preparing for events, such as trade shows, expositions, fairs, or conferences, it is advantageous to have a retractable banner that is flexible, light, and easily customizable. A retractable banner, AKA roll-up banner, is a type of portable, freestanding display stand used for advertising or informational purposes.

Marketing 98

Marketing Trade Shows Transportation Advertising 98

GEVME

JULY 4, 2019

Every event planner should know how to market an event venue to make it a success. Key reasons to market your event venue. How should you market your event venue so that it unmistakably impacts and guarantees a positive response from your target audience? Effective event venue marketing is the answer.

Corporate Events 136

Corporate Events Venues Marketing Advertising 136

Eventbrite UK

JUNE 19, 2017

By using Facebook Advertising effectively, you can really grow your ticket sales in no time. The post How to Master Facebook Advertising and Sell More Tickets appeared first on Eventbrite UK Blog. We've created the ultimate guide so you can do just that.

Advertising 114

Advertising Social Media Entertainment Conference 114

ePly

JANUARY 27, 2024

An event marketing plan is integral for tying this all together into one magical experience. Throughout this comprehensive guide, we’ll explore in detail the fundamentals of crafting an effective event marketing strategy that maximizes attendance and engagement while also making sure that the content is a hit.

Event Marketing 62

Event Marketing Marketing Social Media Trade Shows 62

Hubilo Blog

APRIL 20, 2021

In 2020, virtual conferences gained momentum suddenly and drastically, due to the pandemic. As organizations persevered to continue doing business, there were more and more conferences taking place online. One of the key ones being, finding the right sponsors for the upcoming virtual conference. How can this be done correctly?

2021 52

2021 Conference Marketing Social Media 52

Eventbrite UK

MARCH 28, 2018

There's no one-size-fits-all approach to advertising an event. The post How to Advertise an Event: The 5 Essential Channels appeared first on Eventbrite UK Blog. But here are the top five channels and how to incorporate them into your strategy.

Advertising 90

Advertising Events Social Media Entertainment 90

Eventmobi

FEBRUARY 15, 2019

One of the biggest benefits of event marketing comes down to the here and now of an event day; it’s all about the meet and greets, networking, and face-to-face interactions. However, as any event marketer will tell you, the success of an event depends on the actions taken well before the event day, as well as the days after.

Marketing 186

Marketing Social Media Speakers 2018 186

Eventory

AUGUST 14, 2018

Reading Time: 16 minutes Event marketing meaning is crucial and its significance cannot be underestimated. Some still don’t see the importance of events, there is a dozen of reasons why it should be incorporated in everyday marketing strategies of the companies. Is it even possible to explain the Event Marketing meaning to COO?

Event Marketing 146

Event Marketing Marketing Advertising Social Media 146

Eventmobi

JUNE 5, 2023

Remember that awesome swag you got from your last conference? Event branding is a marketing practice that combines design elements, messaging, and visuals to create an event’s unique identity. From the logo on attendees’ conference badges to the layout of your vendors’ hall, your branding is where memories are made. Plumbers!),

Social Media 195

Social Media Advertising Conference Marketing 195

Event Industry News

JULY 23, 2019

At the recent trade show hosted in Manchester, Richard Waddington, chairman of Event Marketing Association, James Morgan, founder of Event Tech Lab, and Holly Moore, founder of Make Events, discussed the developments in advertising. Traditional advertisements, such as TV or radio adverts, are short-lived in a prospect’s memory.

Advertising 56

Advertising Trade Shows Event Tech Tech 56

GEVME

FEBRUARY 4, 2020

With the changing times, the marketing funnel has witnessed changes as well. For someone who has been in marketing for long, the only change is that there is a new way of looking at marketing funnel. As a marketer, your role now would be to delight these potential customers at every single stage. Let us find out. .

Event Marketing 156

Event Marketing Marketing Social Media Advertising 156

Event Industry News

JULY 7, 2021

That courage, that conviction, that nous – EIN delivered on its big promises with a quality product delivered at quantum speed that convinced the market to contribute and to advertise – has led the Event Industry News’ team to a number of other successful launches. Manage the creative/design process for all marketing material.

Marketing 80

Marketing Management 2010 Social Media 80

Eventory

MARCH 8, 2018

Reading Time: 5 minutes Event marketing is often wrongly explained as all the actions promoting the event. Nothing could be further from the truth , as the term itself indicates, these are all the actions somehow connected to events, all done in order to promote the brand and increase company’s marketing. What on Earth is that?

Event Marketing 111

Event Marketing Marketing Advertising Trade Shows 111

Planning Pod

JULY 19, 2020

Social media marketing has quickly become one the most affordable, accessible and effective ways to market products, services and (yup, you guessed it) upcoming events. And it has become an essential component among all the tools and tactics used in event marketing. Choosing a social media platform.

Social Media 127

Social Media Event Marketing Marketing Trade Shows 127

InitLive

SEPTEMBER 13, 2021

A conference is all about networking, learning more on specific topics, and exploring new ideas. Regardless of the type of conference you are hosting, as a conference organizer, you know that the most important element of your conference planning is ensuring that attendees are engaged in your activities, workshops, and exhibitions.

Conference 62

Conference Social Media Advertising Marketing 62

Eventbrite UK

JUNE 5, 2019

It would be great if you could plan your event advertising strategy based on what you wish would happen with your ticket sales — but you know that wishes don’t always come true! The post The Event Marketing Lifecycle: When You Can Sell the Most Tickets appeared first on Eventbrite UK Blog.

Event Marketing 112

Event Marketing Marketing Advertising Events 112

MeetingsNet

APRIL 29, 2022

CinemaCon 2022, the annual convention and trade show of the National Association of Theatre Owners, drew about 6,000 members to Caesars Palace from April 25 to 28 to preview Hollywood’s upcoming releases and to talk shop with producers, directors, actors, marketing and advertising executives, equipment and technology suppliers, and each other.

Risk Management 111

Risk Management Conference Trade Shows Advertising 111

PCMA Convene

JANUARY 30, 2020

Is your event-marketing campaign generating enough ROI? Are you feeling like your event-marketing campaign isn’t generating the same kind of spark — or ROI — it once did? Here are a few of our favorite new marketing trends to get you started. 3 Omnichannel Marketing. 4 Word-of-Mouth Marketing.

Event Marketing 112

Event Marketing Marketing Social Media B2B 112

Meeting Application

JULY 12, 2018

Here are top event marketing strategies for increased engagement. You may spend months planning and preparing your conference and deliberately keeping things under wraps. A conference has to be advertised just as any product on the market. Great event marketing plan […].

Event Marketing 91

Event Marketing Marketing Advertising Conference 91

Smart Meetings

DECEMBER 27, 2021

We would advertise their business in exchange for them giving a donation back to the Conqueror Cancer Foundation,” Davis explained. The post Are your Conferences Boring? Is there a goal toward a common good? Are they just there for a good time? What if there were a way to check all the boxes on the same trip? Join them here.

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Conference 2016 Advertising Consulting 98