Bizzabo

MARCH 7, 2019

See how leading brands are using guerrilla marketing campaigns to make a big splash without busting their wallet. Guerrilla marketing campaigns (not to be confused with gorilla marketing campaigns ) are one of the more unique event types. These examples of effective live guerrilla marketing events will inspire some of your own.

Marketing 80

Marketing 2018 2010 Social Media 80

Bizzabo

NOVEMBER 13, 2018

Get inspired by these 10 corporate event marketing ideas that go beyond the typical trade show booth. It’s no secret that live events are valuable marketing channels. According to the 2018 Event Marketing Benchmarks and Trends , that’s exactly the case. Virtual Reality will be news-worthy Event Marketing.

Corporate Events 76

Corporate Events Event Marketing Marketing Trade Shows 76

Bizzabo

MARCH 7, 2019

See how leading brands are using guerilla marketing campaigns to make a big splash without busting their wallet. Guerilla marketing campaigns are one of the more unique event types. Some of the latest event marketing stats show that 75% of content marketers believe live events are the most effective part of any marketing strategy.

Marketing 48

Marketing 2018 2010 Social Media 48

Event Marketer

SEPTEMBER 25, 2023

The BÉIS Hotel tour touched down for several weeks in each market, kicking off in L.A. Why Claritin Invited Consumers to Race Go-karts with Allergy Sufferer Frankie Muniz One of the goals for BÉIS, which was launched in 2018 by actress Shay Mitchell, was to boost brand awareness (who could miss the beige building-sized luggage façade on L.A.’s

Hotels 103

Hotels Travel Airlines Fashion 103

SmartMeetings

AUGUST 3, 2022

Events venues are seeing bookings return like it’s 2018 on a global scale. It will find a quiet place to work by helping you locate nearby lounges and gain smooth admittance to those spaces—no matter where you are, the airline you’re flying or the type of ticket you hold. Handy tools for the whole trip. Stars on Google Play.

Travel 98

Travel 2022 Airlines Social Media 98

Eventmobi

AUGUST 16, 2018

G2 Crowd is the leading website for online business software and service reviews, where Event Mobi ranks as a High Performer on the Summer 2018 Mobile Event Apps Report. Event speakers are essential to a successful event marketing strategy. Event marketing is a powerful strategy for B2C and B2B marketers, and for good reason.

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Speakers B2B Airlines Event Apps 186

Conference Care

JANUARY 20, 2023

However, making “green” claims could get you in trouble with the Competition and Markets Authority. The advert stated they were the airline with the lowest emissions. In 2018, they were also one of the top 10 biggest polluters in Europe. The Advertising Standards Agency found that the data omitted some of the major airlines.

Airlines 52

Airlines Sustainability Consulting Advertising 52

SmartMeetings

DECEMBER 14, 2016

based airlines such as Delta Air Lines, United Airlines and American Airlines began offering all in-flight entertainment for free. In 2018, Southwest plans to increase bandwidth again. Over the last few months, major U.S.-based

Airlines 40

Airlines Entertainment 2018 Travel 40

SmartMeetings

MARCH 23, 2017

The time has come to say goodbye to perhaps the hippest airline on the market. On March 22, Alaska Airlines announced its plan to eliminate the Virgin America brand, with an official termination to occur in 2019. The merger made Alaska the fifth largest airline in the country with 1,200 daily flights and nearly 300 aircraft.

Airlines 42

Airlines 2004 2018 2019 42

Smart Meetings

DECEMBER 10, 2021

A twenty-year hospitality veteran, Casserly was most recently director of marketing in Baltimore, Maryland for Four Seasons. He has worked in various leadership roles at Four Seasons since 2000, such as assistant food and beverage manager, director of sales in multiple locations and director of marketing, among others. Glaucia Canil.

Food and Beverage 52

Food and Beverage Hospitality Advertising Hotels 52

Smart Meetings

AUGUST 16, 2018

Here are the “need to know” items: airline employee steals plane, TSA tests new security tech, Virgin Atlantic and Delta cozy up over drinks, and SFO’s busiest day. Airline Employee Steals Plane. In other words, a marketing job well done. Quote of the Week. “It It obviously happens very, very rarely. It’s a rogue employee.

Airlines 40

Airlines Travel 2018 Tech 40

Event Industry News

SEPTEMBER 24, 2018

2019 forecast (2018/17 positions in brackets): London, UK (1/1). The 2019 ranking shows four new entries: Vienna in Austria (6), Stockholm in Sweden (7), and Germany’s Hamburg (5) and Frankfurt (-/7), returning to the top ten ranking after dropping out in 2018. in 2018, up from 2% in 2017, and hold firm through 2019 and 2020.

Corporate Meetings 64

Corporate Meetings 2019 Meetings Banking 64

Event Industry News

NOVEMBER 27, 2018

Compiled and written by Dr Rob Davidson, Managing Director of MICE Knowledge and Alistair Turner, Managing Director of EIGHT PR & Marketing, it is designed to provide a snapshot of the current state of the industry, as well as a forecast for the year ahead. The IBTM Trends Watch report 2018 is available to download at www.ibtmworld.com.

2019 69

2019 Airlines 2018 Negotiating 69

PCMA Convene

DECEMBER 18, 2018

Event coordinator was the 5th-most stressful job in 2018 on one list, meaning ‘it’s more important than ever’ for event pros to focus on their well-being. Event coordinator was ranked as the fifth-most stressful career in 2018, according to CareerCast.com , right behind police officer and airline pilot. By Boardroom editors.

Airlines 45

Airlines 2018 Consulting Speakers 45

PCMA Convene

JULY 31, 2016

HTC’s 500-some delegates included investors, tour operators, travel agents, and representatives from the airline, hotel, food, airline, and travel-retail sectors. WANDERLUST   More than 30 countries were represented in the exhibit hall — not surprising when you take into account the growing market for halal tourism.

Tourism 40

Tourism Airlines 2016 2014 40

PCMA Convene

JANUARY 6, 2020

The Boston Consulting Group projects the global market for robotics to reach $87 billion by 2025. Personalized Marketing. For e-commerce sites, personalization has been an increasingly common method of digital marketing. Convene has written about carbon-offset plans and how the airline industry is addressing the emissions issue.

2020 128

2020 Meetings 2019 Sustainability 128

Event Industry News

MARCH 25, 2019

By Danielle Curtis, Exhibition Director – Middle East, Arabian Travel Market & IBTM Arabia. In April 2018, the MENA Hotel Benchmark Survey Report revealed that Abu Dhabi attained the highest hotel occupancy figures of any Gulf Cooperation Council city, with an impressive rate of 87.9% — climbing 4.7% year-over-year.

Tourism 78

Tourism 2028 Government 2017 78

PCMA Convene

DECEMBER 30, 2019

The Boston Consulting Group projects the global market for robotics to reach $87 billion by 2025. Personalized Marketing. For e-commerce sites, personalization has been an increasingly common method of digital marketing. Convene has written about carbon-offset plans and how the airline industry is addressing the emissions issue.

2020 98

2020 Meetings 2019 Sustainability 98

PCMA Convene

APRIL 2, 2018

.’ As the chairman and cofounder of Austin-based advertising agency GSD&M, Roy Spence has been the creative engine behind campaigns for Southwest Airlines, Walmart, BMW, and a range of other brands. gured this out when I was working with Herb Kelleher at Southwest Airlines. Flying was for the super rich.

Airlines 49

Airlines Advertising 2018 Conference 49

Bizzabo

APRIL 7, 2020

When VICE and its numerous subsidiaries aren't producing top-notch print and digital content, they're probably hosting a stellar live event or planning the next great marketing activation. In 2018, the brand hosted the first-ever Broadly Astrology Conference for 150 astrology enthusiasts. Plus, themes make event marketing much easier.

2017 71

2017 Entertainment 2018 2004 71

Smart Meetings

OCTOBER 23, 2018

Rising hotel and airline costs , along with increasing demand for more and longer meetings is pressuring planners to make critical choices to stay in strict budgets, according to a new study by American Express Meetings & Events. In fact, hoteliers reported that demand for smaller cities was up 3.2 percent. . Rethinking Business Models.

Hotels 40

Hotels Negotiating Meetings Airlines 40

SmartMeetings

MARCH 2, 2017

“Additionally, we continue to work very closely with airline partners, the travel trade and the hotel sector to create compelling transit programs for stopover-specific markets such as Australia, USA and the Far East,” he said. The government’s efforts are paying off. Dubai snaps up meetings awards.

Tourism 40

Tourism Meetings 2016 Government 40

Connect Your Meetings

MARCH 23, 2018

“About 55 million world citizens declare at least some lineage to Scotland,” brags Richard Knight, Director of Marketing, The Americas Business Events, at Visit Scotland. Capitalizing on that rich aspect of the historic country’s past, Visit Scotland launched a fittingly innovative marketing campaign late last year. Also, a strong U.S.

Airlines 44

Airlines 2018 Conference Education 44

Cvent: Event Marketing

AUGUST 2, 2018

— Subway® UK (@SubwayUK) June 21, 2018. — Sage Rosenfels (@SageRosenfels18) June 22, 2018. — American Airlines (@AmericanAir) May 11, 2018. — FFC Exhibition (@FFCExhibition) June 9, 2018. — Marriott Hotels (@Marriott) March 24, 2018. — Wendy's (@Wendys) June 15, 2018.

2018 46

2018 Social Media Airlines 2015 46

Event Industry News

JANUARY 14, 2019

But there was also room for concern for Apple as their competitor Huawei continued to chase them for a share in the laptop market with the release of a super slimline laptop to rival the MacBook Air. They offer the highest resolution of audio delivery on the market with a whole host of noise cancellation features included.

2019 100

2019 Tech Airlines Event Apps 100

PCMA Convene

OCTOBER 30, 2017

When it comes to Convene ’s Annual Meetings Market Survey results, words can speak louder than numbers. We’ll share more comments from the survey below, but first want to ask you to participate in the 2017 Meetings Market Survey. We’ll publish the results in the March 2018 issue of Convene.

Meetings 45

Meetings Airlines Hotels Travel 45

Connect Your Meetings

APRIL 13, 2018

The marketing comes as a long-term project to high-speed rail moves ahead slowly. More than 19 million people fly into Manchester Airport, which serves 60 airlines flying to and from 200 destinations. As proof Visit Britain isn’t paying lip service to this effort, it will host a new flagship MICE event on April 19-20, 2018.

2026 40

2026 Airlines 2016 2017 40

Cvent: Event Marketing

FEBRUARY 22, 2019

by ridership (SmartAsset, 2018). Fourth city in which Ford will debut its self-driving vehicles (CNN, 2018). billion in 2018. Top industries include pharmaceuticals/health products, insurance, electronics, and business associations (Center for Responsive Politics, 2018). Second-largest subway system in the U.S.,

Meetings 31

Meetings 2018 Transportation Hotels 31

SmartMeetings

JANUARY 18, 2017

The largest overseas markets were China (478,000 visitors), United Kingdom (353,000 visitors) and Germany (273,000 visitors). The Bay Area’s largest airport connects nonstop with 77 cities in the United States on 14 domestic airlines. The project is expected to be completed by the end of 2018. The city drew 2.94

Tourism 40

Tourism 2016 Airlines 2015 40

Cvent: Event Marketing

AUGUST 2, 2018

— Subway® UK (@SubwayUK) June 21, 2018. — Sage Rosenfels (@SageRosenfels18) June 22, 2018. — American Airlines (@AmericanAir) May 11, 2018. — FFC Exhibition (@FFCExhibition) June 9, 2018. — Marriott Hotels (@Marriott) March 24, 2018. — Wendy's (@Wendys) June 15, 2018.

2018 28

2018 Social Media Airlines 2015 28

SmartMeetings

JULY 8, 2020

There are many ways to send that message, but it will need to be tailored to post-COVID-19 budgets, markets and sensitivities,” he says. For flights, choose business class if possible, or book airlines which are leaving middle seats empty in economy class. If you have a group of 100 people, book a ballroom for 400.

Travel 116

Travel Contracts Hotels Transportation 116

Cvent: Event Marketing

JULY 21, 2019

Costa Rica is easily reached from the largest cities in Latin America, North America, and Europe, with a total of 18 airlines offering more than 400 weekly flights into San José’s Juan Santamaría International Airport.

Meetings 31

Meetings Tourism Sustainability Airlines 31

PCMA Convene

MAY 8, 2017

It’s gotten bad enough that Meet Puerto Rico — whose destination has taken a major hit on travel because of the misperception that it’s been ravaged by the Zika virus — organized a forum on May 1 called “Traveling in These Times.” ” Held at the National Press Club in Washington, D.C.,

Travel 49

Travel Risk Management Airlines Retail 49

Bizzabo

FEBRUARY 11, 2019

Discover what leading marketers from INBOUND and SEMrush are planning and predicting for 2019. Email Marketing. Aleksandra Panyukhina, Head of Event Marketing, SEMrush. Aleksandra manages everything from budgeting to reporting for SEMrush’s event marketing strategy. You can do SEO or you can be content marketer.

2019 48

2019 Technology Advertising B2C 48

Cvent: Event Marketing

NOVEMBER 6, 2018

Costa Rica is easily reached from the largest cities in Latin America, North America, and Europe, with a total of 18 airlines offering more than 400 weekly flights into San José’s Juan Santamaría International Airport.

Meetings 28

Meetings Tourism Sustainability Airlines 28

Bizzabo

MARCH 6, 2020

Why You Should Attend: This popular event, sponsored by industry heavyweights like Target, Dell, and Alaskan Airlines is chock-full of powerful content. Why You Should Attend: In 2018, The New York Times decided to capture what it was like for girls to turn 18 in 2018. Most Powerful Women in Network Marketing.

2020 101

2020 Conference Tech Speakers 101

PCMA Convene

JULY 2, 2018

Since then, working as a nonprofit under the conference tagline Creativity + Commerce, C2’s organizers have succeeded in capturing both global attendance and the world’s attention — the 2018 conference, held May 23–25, brought more than 7,000 attendees from 60 countries to Montréal. Hands-on activities are embedded into C2’s custom labs.

Food and Beverage 49

Food and Beverage Hotels Sustainability Contracts 49