7 Huge Event Planning Trends Spotted at MPI WEC 2018


After spending the past week at MPI WEC 2018 (one of the largest annual gatherings for meeting professionals), I experienced what it’s like for an organization to pull out all the stops to create a truly memorable experience for events planners (who have seen and done it all).

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GEVME Event Innovation at AMEM–SIEW 2018


Our team took responsibility for the entire cycle—from online registration to the onsite processes at AMEM–SIEW 2018. Attendees were also able to enjoy a bundled discount when signing up for Singapore Energy Summit (SES) and one or more partner events at SIEW 2018.

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2018 Event Marketing Trends

Endless Events

2018 event marketing trends point to video becoming this year’s content marketing juggernaut. Speaking of traction, Facebook’s revamp of their newsfeed has got many event marketers reeling (including us here). Three Event Trends to Boom This 2018.

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GEVME Event Innovation at AMEM–SIEW 2018


Our team took responsibility for the entire cycle—from online registration to the onsite processes at AMEM–SIEW 2018. Attendees were also able to enjoy a bundled discount when signing up for Singapore Energy Summit (SES) and one or more partner events at SIEW 2018.

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Event Marketing Plan: Checklist


Event marketing is your lifesaver when you need to explain to the world why you haven’t been getting a good night’s sleep for the last few months. But it’s obviously not the only reason you should fall in love with event marketing. Why do you need an event marketing plan?

A Tailored Email Marketing Strategy for Event Catering Promotion


According to Market Research , event planners are seeing a rise in demand for customised catering both in corporate and household settings. By 2021 the contract catering market is expected to grow at an annual rate of 4%.

Our Favorite Events From 2018 – #EventIcons Episode 137

Endless Events

Today our hosts are sharing their favorite events from 2018 with us. Check out the epic resources mentioned in this episode: Live From IMEX 2018 – #EventIcons Episode 135 A special episode of #EventIcons from IMEX 2018. This is one of our favorite episodes of the year!

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11 Event Tech Trends That Shaped 2018

Smart Meetings

Real-Time Apps: Even more planners switched from paper to digital communication at events in 2018 by ditching the printed program and adopting apps that offer dynamic agendas, easy discovery and communication between attendees and social media hook-ups.

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Event marketing strategies for tough economic times (UPDATED)

Plan Your Meetings

The upside, however, is that with good strategic planning, a little creativity and a few tweaks to traditional event marketing strategies, corporate marketers will be able to continue holding successful events, even when recessions hit. Build pre-event marketing strategy.

Live From IMEX 2018 – #EventIcons Episode 135

Endless Events

In this special episode of #EventIcons, we are coming to you live from IMEX 2018. And now for the main topic in the episode below, live from IMEX 2018! Megan Powers of Powers of Marketing ( @meganpowers ). Powers of Marketing.

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Next Markets May Include Leveraging Opportunities Of Perennials

Velvet Chainsaw

Frequently, when we think about next markets, we mention Next-Gen, Millennials or Gen-Z audiences. One of the growing markets that is often overlooked is the Perennial Market—people of all ages, sometimes over 50 and sometimes in their 30s.

10 Event Tech Trends for 2018

Hubilo Blog

With the technology industry at its peak, 2018 has also seen a lot of updates in event tech trends that have gained widespread acceptance and are expected to last and grow further in the coming years. Today, social media is virtually the biggest marketing platform that exists.

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100 Event Statistics (2018 edition)


Here is a comprehensive collection of 100 key statistics for the event industry in 2018. The post 100 Event Statistics (2018 edition) by EventMB Team appeared first on [link]. Do you know all the key statistics that will affect the way you create events?

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Smart Meetings’ Best Career Advice from 2018

Smart Meetings

Meeting planners had their hands full in 2018, with data breaches, commission cuts, new event technology and other drastic changes affecting the meetings industry. and includes several other types of resources we encountered in 2018.

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The Best Event Marketing at CES 2018

Event Geek

CES proved again in 2018 why it's the world's leading technology exhibition. CES 2018 was a world unto itself, with nearly 300 satellite conferences happening up and down the Strip. For CES 2018, with so many exhibitors to cover, we've also included a Startup category.

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The 6 Best Event App Designs of 2018


2018 has been a pretty impressive year in the world of design. The World Cup 2018 saw all 32 teams with new kit designs, and furniture companies such as IKEA released products introducing clever space saving designs for urban living. 1) 2018 OFA Annual General Meeting.

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How to explain Event Marketing meaning to COO?


Reading Time: 16 minutes Event marketing meaning is crucial and its significance cannot be underestimated. Some still don’t see the importance of events, there is a dozen of reasons why it should be incorporated in everyday marketing strategies of the companies.

Top Posts of 2018

Expo Pass

Top Posts of 2018. With the year coming to an end, here is a list of our top articles of 2018. Top Posts of 2018. Top Posts of 2018 With the year coming to an end, here is a list of our top articles of 2018. Event Marketing.

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The Market Shifts That Led to Commission Cuts

Velvet Chainsaw

Only time will tell what impact these reductions will have on these chains’ market share. In my opinion, the two underlying market shifts that led to making this move are: Growing cost of sales beyond commissions; and.

Event Marketing Automation: The 2018 Guide


Learn how to increase your productivity and get more out of your events in this guide to event marketing automation. Ask any successful marketer how to promote a product or service effectively, and they’ll tell you that success starts with understanding your target audience.

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Top 20 Unique Swag Ideas From Twitter For 2018

Picatic by Eventbrite

Swag is a popular event marketing strategy for both business-to-business (B2B) and business-to-consumer (B2C) companies. The post Top 20 Unique Swag Ideas From Twitter For 2018 appeared first on Picatic Event Planning Blog. I am a huge fan of unique swag ideas.

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The best event marketing campaigns


Reading Time: 6 minutes It all started with passing samples of products on the streets… Experimental, engaging marketing has gone from the edge to the great player in marketing. Event marketing – the right definition and meaning.

18 Event Trends Poised to Shake Up Hospitality & Group Business in 2018

Social Tables

Using a combination of research and survey data, we’ve rounded up the 18 most important trends set to hit planners, hotels and venues in 2018. Because in 2018, consumers will want to experience the venue as much as the event itself. In 2018, they’re poised to become the norm.

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Why Marketers Should Consider Brand Activations at Festivals in 2019


From January beer festivals to December holiday markets, there is always an event to attend thanks to our experience-focused lifestyles. Experience Marketing for Brands. the critical question in any marketer’s mind. Talking the Talk Leads to Engagement Marketing.

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Event marketing – the misunderstanding


Reading Time: 5 minutes Event marketing is often wrongly explained as all the actions promoting the event. Especially that these years event marketing is becoming more and more popular. Even so, the term became popular after Philip Kotlera’s book entitled simply ,,Marketing” came out.

2019 Marketing Conferences: The #1 Marketing Events Guide


Attending conferences is one of the best ways to stay ahead in the ever-changing marketing industry. At these events, you will learn from the top industry executives while networking with marketing professionals just like yourself. 2019 Marketing Conferences. B2B Marketing Forum.

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2019 Event Marketing Benchmarks and Trends


Learn what 1000+ marketers have to say about the events industry in this landmark report. Featuring insights on event marketing budgets, tactics, team sizes, technology and more. Below you can find the executive summary to the 2019 Event Marketing: Benchmarks and Trends Report.

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Social Media for Events (2018 Edition): A Complete Guide to Marketing Your Events Using Social Media


The post Social Media for Events (2018 Edition): A Complete Guide to Marketing Your Events Using Social Media by Julius Solaris appeared first on [link]. 42 strategies, ideas, tips and tactics to use social media to promote events.

10 Experiential Marketing Trends Shaping Effective Events in 2018 [Webinar]


In this webinar we’ll examine strategies, approaches and technologies that can be deployed to help meet business, brand, sales and marketing objectives for your events, while building stronger relationships with your audiences. ##abovethefold## […].

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10 Corporate Event Marketing Ideas


Get inspired by these 10 corporate event marketing ideas that go beyond the typical trade show booth. It’s no secret that live events are valuable marketing channels. According to the 2018 Event Marketing Benchmarks and Trends , that’s exactly the case. Event Marketing

15 Social Media Tactics To Increase Your Event Marketing Exposure

Picatic by Eventbrite

Event marketing and planning is incredibly rewarding when done successfully, but it takes a lot of time and effort to get to that point. The post 15 Social Media Tactics To Increase Your Event Marketing Exposure appeared first on Picatic Event Planning Blog.

Event Marketing: The 2019 Guide


Welcome to your guide to event marketing in 2019 and beyond. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. Event marketing can also include digital events such as webinars or live-streamed workshops.

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How Eat Drink SF Makes the Most of Their Marketing Budget

Picatic by Eventbrite

Their team runs lean, with a lean marketing team that attracts over 8,000 foodies and 120 restaurants to its flagship festival every August. The post How Eat Drink SF Makes the Most of Their Marketing Budget appeared first on Eventbrite US Blog.

2019 Event Marketing Statistics, Trends and Data


Get ready for the most comprehensive list of event marketing statistics, event management statistics and event planning statistics on the internet for 2019 and beyond! Plus, we've added industry-specific insights into live event marketing for 2019. Event Marketing Budgets and Trends.

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Experiential Marketing: 100 Inspiring Examples (2019 Edition)


It’s all about the experience these days: attendee experience, speaker experience, user experience, and especially experiential marketing. The post Experiential Marketing: 100 Inspiring Examples (2019 Edition) by EventMB Team appeared first on [link].

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The Aventri Blog's 2018 in Review


We had a goal this year to produce even more of this content, especially on our blog, and boy, did 2018 deliver. Event Marketing featured

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2018 Event Marketing Year-In-Review: What the Data Tells Us About 2019


To help you make the big decisions on how to allocate that budget, we’ve put together a collection of the most revealing and thought-provoking data and benchmarks that are trending in events marketing going into 2019.

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2018 Platinum Choice Winners Announced

Smart Meetings

Also recognized is exceptional service by destination marketing companies and CVBs from across North America. The new honorees will be celebrated in the December 2018 issue of Smart Meetings magazine. ATL Airport District Destination Marketing Organization.

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Event Heroes: How One Tech Company Is Mastering Event Marketing


This month we spoke with Britta Schellenberg, VP of Corporate Marketing Operations at Brightcove about scaling an event strategy, partnering with other events and getting the most out of video content. Getting the most out of video marketing. Vasil Azarov (Growth Marketing Conference).

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13 Tips for Driving Event Attendance with Email Marketing


When it comes to promoting an event, few channels deliver results like email marketing. Learn how to drive event awareness and increase attendance with your next email marketing campaign. Event marketers do it all. What does that mean for event marketers? Event Marketing