Event Industry News

JUNE 21, 2023

Member name: ACE BOOKINGS LTDDate formed: AUGUST 2013 – Celebrating 10 years this AugustNo of annual events supported: 500 + A YEAR Staff: 4 family members – Jo, Jade, Ella and KateOffices: DERBYWeb address: www.acebookings.co.ukMantra: Clients and suppliers all part of our Family Formation: ACE is a family run business, Jo, the owner and venue finder, (..)

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Event Industry News

AUGUST 31, 2023

Founded in 2013, focused on providing the latest event technology for onsite registration, Choose 2 Rent is Event Tech Live (ETL) headline sponsor in a year where both celebrate their 10th anniversary.

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Event Industry News

OCTOBER 21, 2021

RainFocus , provider of the next-generation enterprise event marketing platform, today unveiled its RainFocus Essential package, a key component to the company’s all-in-one event management and marketing platform.

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Event Marketer

JANUARY 30, 2023

HBO’s new post-apocalyptic series “The Last of Us,” based on a 2013 video game of the same name, raked in 10 million viewers in two days across linear and HBO Max, making it the second biggest premiere on the network in a decade. But the marketing strategy started long before the show’s Jan. Read a full breakdown of the event here.)

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Event Industry News

FEBRUARY 16, 2023

Creative director at IllumiNaughty offshoot Visual Architects, which he founded in 2013, Lefteris Angelidis knows the value in offering audiences original experiences.

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Event Industry News

JUNE 26, 2023

Network of Women In Events has today announced its inaugural Board of Advisors. NOWIE was founded in 2013, adopted a newly constituted committee and team in late 2021 and the Board of Advisors marks the next step in its growth. NOWIE […]

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Event Industry News

AUGUST 3, 2023

Working at Emirates Old Trafford since 2013, Angela Hobson has been sales director at the home to Lancashire County Cricket club for more than three years.

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Event Marketer

JANUARY 30, 2023

Generating interest in a series that has a built-in superfan base who is intimately familiar with the content ahead of time may seem like a marketer’s dream, but the intense scrutiny and pervasive demands to maintain “canon” usher in a unique set of challenges. 15 became the network’s second most-viewed in a decade.

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Event Industry News

SEPTEMBER 17, 2018

Event design and its intersection with event technologies is an often discussed topic amongst event professionals. Industry professionals wanting to know more about event design and technology have the opportunity to attend a series of free lectures at the University of Westminster this autumn.

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Hubilo Blog

MARCH 7, 2020

This International Women’s Day, we would like to raise a toast to the empowerment and diversity in our events industry. They may be event tech enthusiasts, event planners , event speakers , but all of them are influencers for event enthusiasts and followers. She even launched her own events agency DAHLIA+.

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Event Marketer

JUNE 5, 2023

Originally started as a cable network in 2013, REVOLT has since expanded into digital media, podcasting, news and events, all aiming to give Black storytellers access to the platforms, resources and support needed to engage a global audience. Martin as vice president of events and experiential. REVOLT recently welcomed Anita H.

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TicketBud

AUGUST 28, 2023

Event fails come in all shapes and sizes, from minor mishaps to epic messes. When high profile events go wrong, they make the news and we all get to learn from them. Though these mistakes may seem obvious, they happen when proper planning and risk assessments are not at the forefront of the event organizing process.

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Event Marketer

OCTOBER 5, 2022

Consider an iceberg scenario: Digital is what’s below the surface—it’s much more than meets the eye and is anchoring the campaign—while the live event component is the tip of the formation, and serves as a visual and physical cue for the overall campaign and messaging. “As Physical can live in this model, but it doesn’t define this model.”.

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Event Industry News

MARCH 3, 2020

EventBank, an Event and Membership Management SaaS platform, announced Tuesday that it has raised its Series B funding in a bid to help boost the company’s continued global expansion in emerging and developing markets. Billion by 2025 thanks to event-tech. Founded in 2013, Eric L.

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Bizzabo

MAY 15, 2020

In less than six weeks, we launched our inaugural virtual event (Almost) IN-PERSON for over 6,000 event professionals. Last week, Bizzabo brought thousands of event professionals together for the (Almost) IN-PERSON virtual experience. For a more behind-the-scenes review, check out this webinar with our event marketing lead.

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Event Marketer

OCTOBER 20, 2023

How drone show competition inspires creativity Transforming Marketing Events: The Growing Role of Drone Shows In today’s dynamic advertising landscape, drone shows emerge as a game-changer, offering a fresh, innovative avenue for brand engagement. For the uninitiated, how exactly do drone shows function as a marketing tool?

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Plan Your Meetings

NOVEMBER 30, 2016

Event planners who want to add the “wow” factor to conference, corporate event, meeting and event marketing can find inspiration from viral marketing campaigns. Viral marketing engages audiences in unexpected ways and creates a buzz to encourage people to share their experiences with others. Pop-up Events.

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Eventory

FEBRUARY 12, 2019

When dealing with products that have additional restrictions in terms of marketing practices the struggle becomes even more real. Heineken, one of the key players of the brewing industry, placed a bet on event marketing and implemented a master plan of beer sponsorship at Coachella Festival. How did it go?

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Cvent: Event Marketing

JULY 10, 2019

The Cvent Excellence Awards feature 12 unique categories which reflect the wide impact technology has on the meetings, events, and hospitality ecosystem. The 2019 winners include: Meetings and Events. Best Return on Event . Marketing Mastermind. Best Event Marketing Strategy . Best Event Marketing Strategy

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Event Industry News

OCTOBER 14, 2019

Alex Balding, Events Manager at SaaStock. Alex is an Events Manager at SaaStock, a global community of SaaS (software as a service) founders, executives and investors. Read the Event Tech Q&A here. Read the Event Tech Q&A here. Aleksandra Panyukhina, Head of Event Marketing at SEMrush.

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Expo Logic

FEBRUARY 28, 2020

iBeacon for Events, floor analytics, indoor location and more…. Once again Apple has triggered an event-industry innovation streak. Sold before the event, a beacon can be placed in the exhibitor’s booth or in key strategic areas of the conference venue to determine: Attendee counts by hour/day. Attendee presence by zone by day.

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Cvent: Event Marketing

NOVEMBER 14, 2018

2013 marked the year that event planners gained access to a new instrument in their technology stack. Event planners looking to produce highly interactive events found that beacons helped introduce proximity marketing to their events. And so beacons made their way into the events industry.

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Bizzabo

FEBRUARY 12, 2020

Learn all about Bon Appetit's unique approach to event marketing and how you can adopt their philosophies to improve your own conferences, seminars, and expos. Bon Appetit has also begun investing in live events and creative marketing activations to help promote its brand. Sound good? Then let's get started!

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Hubilo Blog

FEBRUARY 25, 2020

Why have a keynote speaker at your event? The sole idea of organizing any business event or a conference is to engage with your audience and build a strong brand by providing value by the means of sharing knowledge, insights or present compelling stories. This where you need keynote speakers at your event or conference.

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Guidebook

JULY 17, 2016

“Best practices” and “event planning tips” come in all shapes and sizes. Here at Guidebook, we share a lot of strategies for planners from tech tools to try, sponsor package ideas , and specific event marketing timelines. Survey them at the beginning stages of the event. Start building now!

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Hubilo Blog

FEBRUARY 25, 2020

Why have a keynote speaker at your event? The sole idea of organizing any business event or a conference is to engage with your audience and build a strong brand by providing value by the means of sharing knowledge, insights or present compelling stories. This where you need keynote speakers at your event or conference.

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Bizzabo

AUGUST 1, 2019

There's a lot to learn from these 12 highly influential IBM events! But did you know it's also an events powerhouse? In this article, we'll look at a collection of 12 events, brand activations, and experiential marketing campaigns from IBM. Instead, they partner with the event by renting a booth. Source: YouTube.

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Event Industry News

APRIL 29, 2019

As the UK’s only exhibition dedicated to the outdoor and special event industry, a whole host of leading suppliers, existing and new, have been keen to commit to taking space and showcase their products and services. Since its introduction in 2013, the popularity of CoverMarque’s Marquee Supplier Pavilion has grown year on year.

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Bizzabo

FEBRUARY 5, 2019

Each month we interview an events professional who is breaking the mold. This month we spoke with Danielle Launders—Community Events Manager at Moz—about building an engaged event community, setting event goals, event hacks, Spain and more. Incorporating a local environment into an event experience.

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PCMA Convene

DECEMBER 8, 2017

During a livestream hosted by PCMA back in 2013, Marie Lou Coupal, CMP, struck up a conversation with other meeting professionals in the group chat. “I Coupal and event-marketing strategist Rachel Stephan, whom she also met during the livestream, chartered a bus to Boston for 25 meeting professionals. Branding the experience.

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Cvent: Event Marketing

JULY 31, 2019

Event technology is increasingly seen as a key component of any organization’s tech stack. As the value of events grows, corporations are investing in event technology more than ever. On the other hand, smaller organizations often think their events do not warrant the same need for event technology.

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Attendify

AUGUST 7, 2019

More than 10 years ago, Scott Brinker founded the Chief Marketing Technologist blog, and consequently revolutionized the marketing landscape. In 2011, Brinker began producing a yearly map of the global marketing technology landscape. But where do event marketers fit into the picture? Until now, that is! About Guru.

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Converve

JULY 24, 2017

These obviously play a big role not only in marketing campaigns, but also for event marketing. Twitter started with them and Facebook followed suit in 2013. Jul 2017 um 0:34 Uhr</time> Why not capture a popular #hashtag like #fromwhereistand for your event from time to time.? Event Hashtags.

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Converve

JULY 24, 2017

These obviously play a big role not only in marketing campaigns, but also for event marketing. Twitter started with them and Facebook followed suit in 2013. Jul 2017 um 0:34 Uhr</time> Why not capture a popular #hashtag like #fromwhereistand for your event from time to time.? Event Hashtags.

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Bizzabo

JUNE 14, 2019

They now host these top 10 must-attend live events and have a lot to teach planners about publisher event strategies. This expansion has led to publisher produced live events. In this article, we'll take a look at 10 publishers who are crushing it in the live events department. Let's dive in! The New York Times.

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Bizzabo

DECEMBER 20, 2019

Discover must-attend cannabis events that are shaping a fast-developing industry. Thanks to increasing legalization of recreatio nal marijuana use in many parts of the world, an entirely new category of events is fast emerging. Event marketers of cannabis events are undeterred by regional restrictions.

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Cvent: Event Marketing

AUGUST 31, 2018

The city is quietly ranked as one of the largest art markets in the U.S., If you want to see the future of mixed media and performance, check out a couple of Santa Fe ‘s unique art experiences and explore the opportunity to take your next offsite group event to the next level of artful surprise.

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