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The Benefits of Running a CSR Event

Eventmobi

As with any event or marketing campaign, you will spend time promoting your CSR initiative through PR, social media, email marketing and other channels. . The buzz you generate around such an event can have a big, positive impact on how the public sees your business overall. Improved brand image and recognition.

2012 195
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9 Takeaways from HubSpot's INBOUND Conference for Event Marketers

Event Farm

HubSpot’s INBOUND started in 2012 as a conference of 2,500 registrants. Last week, HubSpot hosted more than 19,000 attendees from 92 countries at INBOUND—an event that has become the annual marketing and sales conference. Keep reading to find out what event marketers and planners can learn from HubSpot’s conference.

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Making a Marketing Shift for Digital Events

PCMA Convene

Just the way that events have to come together, in my mind, it’s really inspiring.”. In 2012, Hindman left the planning world behind to launch Splash, an event- marketing platform enabling organizers to launch, promote, and collect data about their events. Our mission is to make it easy to host meaningful events.

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These aren’t the unconferences you’re looking for

Conferences that Work

Jeremy Lin and the myth of the conference curator , February, 2012. Unconference is not a marketing soundbite. Marketers : stop using “unconference” as an event marketing buzzword. ” Unconferences are participant-driven, which involves building the program in real time during the event.

2012 364
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BSI launches updated guidance to enhance event sustainability

Event Industry News

Updated guidance designed to help the events industry to embed sustainable practices and address emerging challenges across climate change, supply chain and social impact, has been published by BSI, more than a decade after the original framework was released for London 2012.

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Ignition DG – Sustainable Exhibition Design

Event Industry News

As well as holding industry standards ISO 20121 – Sustainable Events Management (since 2012), […] Ignition has been an industry leader from day one when it comes to sustainability, thanks its founding ‘anti build-and-burn’ ethos.

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Sustainability Report for IMEX Frankfurt launched: a milestone in measurement sets benchmark ahead of May show

Event Industry News

The IMEX Group has tracked and published the environmental performance of its American show, IMEX America, since 2012 but today’s report represents a significant achievement for its German counterpart. The report […]