Marketo Events

FEBRUARY 8, 2019

According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. While this is promising, these tech stacks can often lead to uncertain attribution models that fail to calculate the true ROI of events. Mentions of your event name.

Event Marketing 63

Event Marketing Marketing Social Media Event Apps 63

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing?

Event Marketing 40

Event Marketing Marketing 2023 Social Media 40

Event Marketer

FEBRUARY 12, 2024

The event (which itself is commonly referred to as “Davos”) has historically drawn an ultra-VIP list of world leaders, heads of civil society, corporate executives and global media to the mountains each January. And now, marketers are in the mix, too. Davos attendees] are hyper-experts in specific topics.

2024 76

2024 Marketing Sustainability Conference 76

Planning Pod

AUGUST 24, 2019

Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is event marketing? Why is event marketing important? Ensure registered attendees show up to your event.

Event Marketing 60

Event Marketing Marketing Social Media Speakers 60

Event Marketer

FEBRUARY 5, 2024

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover spiteful coffee shops, supersized supermodels and human beer ads.

Advertising 93

Advertising Marketing Technology Event Marketing 93

ePly

MAY 3, 2024

If you know influencers who align with your event topic, contact them about marketing partnerships. A lot of times, your speakers or panel members are influencers, and they have a stake in the success of your event. A simple way to garner this valuable information is to solicit comments on your event posts.

Social Media 62

Social Media Speakers Events Financial 62

Event Marketer

JANUARY 22, 2024

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover Quitter’s Day, Gen Z situationships and cafés run by banks. The sentiment, it seems, is mutual, as the second Friday in January is an annual “holiday” referred to as Quitter’s Day.

Banking 94

Banking 2023 2021 Entertainment 94

Expo Pass

OCTOBER 19, 2022

Event branding may sound like a big endeavor, but it’s actually more simple than you might think. Talk about topics that interest you. Your brand is simply a way for people to instantly recognize why your event is so unique and compelling. Speakers can look at your event’s posts on Instagram, Facebook, or Linked-in.

Speakers 143

Speakers Marketing Events Entertainment 143

Eventscase Blog

SEPTEMBER 7, 2023

Event gamification is a broad term that refers to incorporating game-like processes and elements into your event to make it more engaging and to motivate attendees to keep interacting. These are short 10-15-minute sessions that aim to educate viewers of lesser-known features of the platform. Visit the main “Did you know?”

Event Apps 52

Event Apps Education Events Marketing 52

GEVME

MARCH 26, 2019

Event attendee education is a powerful tool for promoting the services of educational institutions and attracting new applicants from other industry a reas. Special events and promotions as w ell as learnings after an event may not only be remembered but can in some cases become news! Gamification elements during the event.

Education 136

Education Event Marketing Marketing Events 136

Bizzabo

APRIL 24, 2019

In this Event Heroes Spotlight, we speak to Amy Herman—Sr. Program Manager at ServiceTitan—about structuring effective customer training programs, leveraging event data for content programs, and what event marketers can learn from teaching children. Creating event content based on event data.

Event Marketing 61

Event Marketing Marketing Education Events 61

Bizzabo

JANUARY 4, 2019

Is your event budget setting you up for success? In this guide we'll look at tips, best practices and examples for creating a reliable event marketing budget in 2019 and beyond. The many moving parts of a live event strategy are bound together by the event budget. the average marketing budget on events.

2019 61

2019 Event Marketing Marketing Social Media 61

Social Tables

JUNE 8, 2022

This event style can also help promote engagement by encouraging participants to choose event sessions and topics they’re passionate about and eliminating the fear of missing out on back-to-back events. . Kick-off your event with an icebreaker to ease tension, promote engagement, and energize your audience.

Speakers 149

Speakers Social Media Event Apps Technology 149

Event Marketer

JANUARY 29, 2024

It offers best practices, recommendations and standards across 21 sections covering topics like attendee list development, badges, music, neurodiversity, signage design, supplier diversity and swag. Event Marketer: How did these guidelines come about, and what was the process for developing them?

Event Design 103

Event Design 2009 Events Speakers 103

EventBank Insights

NOVEMBER 28, 2019

These resources can provide insight into a speaker’s expertise in a topic and into their performance. Websites such as National Speakers Association , SpeakerHub , and BuzzSumo are all great resources for booking a speaker for your event. There you can also see past events they have participated in and what they specialize in.

Speakers 97

Speakers Social Media Fashion Events 97

Planning Pod

MAY 15, 2020

This requires lots of target audience research and internal brainstorming to hit on the key themes and topics they want to hear about (as well as the personalities, subject matter experts and influencers they want to deliver those messages). Attendees don’t want long, exhaustive presentations or speeches. Use a host to keep the flow going.

Entertainment 167

Entertainment Social Media Events Marketing 167

Bizzabo

AUGUST 28, 2020

12, featured marquee speakers like best-selling author and acclaimed researcher Brené Brown, sports icon Tony Hawk and Omar Johnson, the former chief marketing officer of Beats by Dre, covering topics like “How Brands Can Find Their Way Without Losing Their Way” and “Keeping Your Wheels Spinning While the World is at a Standstill.”

Tech 160

Tech 2020 Conference Speakers 160

Hubilo Blog

AUGUST 9, 2021

With 100s of events demanding people’s attention everyday, it has become crucial for event organizers to have an impactful event marketing strategy in place. . Let’s go over the best ways on how to promote an event online to create a buzz, have attendees sign up, and be excited to engage with your event.

Social Media 98

Social Media Speakers Marketing Events 98

Event Marketer

MAY 24, 2023

For this new generation of selective attendees, event marketers have a “responsibility” to understand why people are coming and help make sure they have personalized experiences across every element on offer. Hot topics at the show included AI for business, security, sustainability, hybrid cloud and what’s next in computing.

2023 84

2023 Conference Trade Shows Technology 84

Event Marketer

DECEMBER 15, 2023

Exiting the tunnel, attendees could dive deeper into the topics most relevant to them at five aisle-facing demo stations. The space was anchored by Walton’s 5-10, a reference to the brand’s original Walton’s 5 &10 Cent Store, which offered a backdrop for the presentations next to a custom F-150, a treasure of the Walmart Museum.

2023 92

2023 Trade Shows Retail Automotive 92

Eventmobi

MAY 29, 2018

When we create these videos, we work with clients to pick three key features they want covered – whether they are features that are key to the flow of the event, or highlighting nice-to-have auxiliary features that enhance the experience. To avoid me sounding like I’m hyperbolizing, here are some numbers (because who doesn’t like numbers?)

Event Apps 186

Event Apps Advertising Events Marketing 186

Smart Meetings

JULY 12, 2022

Event marketers are ramping up in-person events with a fresh perspective provided by two years of virtual meetings and the proliferation of tech specifically focused on video conferencing. The blueprint, referred to as “H.A.A.A.M.,” Leverage CSR to Create a Sense of Community. Today’s attendees expect more from companies.

Meetings 98

Meetings Tech Entertainment Marketing 98

Showclix

SEPTEMBER 17, 2019

If you’re hoping for a post or topic to trend on social media, the right hashtag can be the key to success. From an event marketing perspective, a hashtag specific to your event can spark buzz, encourage conversation, and optimize discovery. One of the most important aspects of your event hashtag is its uniqueness.

Social Media 54

Social Media Marketing Events Event Marketing 54

GEVME

AUGUST 15, 2019

You will hopefully find a way to allocate your security resources based on actual cyber risks or prioritise other essential resources for the event lifecycle. . GEVME already applies this in its events data management. Sensitivity to the interests of your event community will result in positive feedback on social networks.

2020 219

2020 2019 Negotiating Technology 219

Socio Events

MARCH 8, 2023

But which event advertising strategies are most effective? We have some valuable event advertising tips to ensure your next event is successful. 18 tips for advertising your event Event planners work hard to curate an exciting and engaging event experience.

Advertising 52

Advertising Social Media 2027 Marketing 52

SpotMe Blog

FEBRUARY 16, 2023

It helps everyone involved in the event plan stay on the same page and make sure everything runs smoothly. It’s also a great reference for sponsors who want to stay up to date with your event’s progress. This is especially important if you have project managers that are setting up your event platform for you.

Speakers 130

Speakers Food and Beverage Events Management 130

Social Tables

SEPTEMBER 14, 2021

From pre-event to post-event , we’ll explain why engagement matters and what you can do to make it better. What is event engagement? Event engagement, also known as audience engagement, refers to an event’s ability to hold the attention of its audience as well as promote full participation from event attendees.

Social Media 176

Social Media B2B Tech Marketing 176

Eventory

FEBRUARY 26, 2019

Populations can be diverse topics such as “all persons living in a country” or “every atom composing a crystal” It deals with all aspects of data including the planning of data collection in terms of the design of surveys and experiments. event organizers. event partners. event sponsors.

Marketing 65

Marketing Events Venues Event Marketing 65

Event Industry News

SEPTEMBER 16, 2019

Stephen said: “Sustainability and biodegradability is a very complex topic, and it’s important that people understand the different technologies out there and what to look for to ensure they are genuinely reducing their impact on the environment.

Sustainability 66

Sustainability 2025 2015 2020 66

Event Farm

MARCH 30, 2017

From finding a venue and caterer to inviting and engaging with potential attendees , a lot of moving parts need to come together if you're going to host a successful event—and thinking through every detail and logistic is necessary and important. One of the most important elements of any B2B event, however, is its content.

B2B 100

B2B Speakers Education 2016 100

Endless Events

JUNE 10, 2022

If you think your topics were boring, ask them why. Your audience might have expected something like a certain topic or a small creature comfort that you sadly lacked. You can’t avoid mishaps during events but you can prepare for them. Limit answers to one sentence instead of giving them a blank sheet to fill out.

Meetings 139

Meetings Events Social Media Sponsorships 139

Socio Events

MARCH 21, 2023

B2B event marketing, by extension, refers to the discipline of leveraging B2B events for business marketing and promotional purposes. The happier, more engaged, and more satisfied your event attendees are, the more likely they are to feel positive about your brand.

B2B 52

B2B B2C Trade Shows 2023 52

ePly

FEBRUARY 18, 2024

Corporate event planning encompasses traditional user conferences and customer summits to team-building events and charity fundraising days. As the name implies, corporate event planning refers to the strategic development and tactical plans involved in creating events to meet strategic corporate goals.

Corporate Events 62

Corporate Events Event Planning Trade Shows Speakers 62

Bizzabo

AUGUST 28, 2020

12, featured marquee speakers like best-selling author and acclaimed researcher Brené Brown, sports icon Tony Hawk and Omar Johnson, the former chief marketing officer of Beats by Dre, covering topics like “How Brands Can Find Their Way Without Losing Their Way” and “Keeping Your Wheels Spinning While the World is at a Standstill.”

Tech 85

Tech 2020 Conference Speakers 85

Eventinterface

AUGUST 28, 2017

Need staff for events? Need to hire an event planner or meeting planner? If so, you will need to understand the key questions and topics to discuss with the prospect event staff you want to hire. Today we share top tips by professional planners to successfully hire an event planner for your events.

Speakers 100

Speakers Negotiating Events Financial 100

Eventory

MARCH 18, 2019

That’s why managers around the world start to notice the value of proper event marketing strategy. The easiest profit to point out is that industry events can give you access to potential leads. But did you know that you can even close deal directly at the event? The brand exposition is also rather an obvious one.

Conference 110

Conference 2012 Social Media Marketing 110

Cvent: Event Marketing

NOVEMBER 28, 2018

A hot topic right now is gamification and trade shows. Whether it was for mobile or physical events, the consensus seemed to be that every game should start with a clear and well-defined strategy. Keep them in mind (or download our handy cheat sheet for easy reference) as you build out your gamification strategy.

Trade Shows 60

Trade Shows Event Apps Conference Event Tech 60