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Social Media Changes the Lifecycle of Trends

Smart Meetings

According to recent Smart Meetings webinar host Kate Patay, however, social media has changed all of that. Referring specifically to fashion and the appearance of certain looks first on the runway at Fashion Week and then at the Emmys, she says, “There’s no longer that lag time. Kate Patay.

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Measuring Event Success from Pre- to Post-Event

Attendease

No matter the type of event, be sure to keep an eye on social media likes, comments, and shares throughout—socials are great for getting a real-time pulse on your event. Finally, make sure you have bandwidth to gather feedback and surveys, as they’ll make another great resource to refer to later. Book a demo today!

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Do Not Be Seduced By Meeting Fads Or Conference Trends

Velvet Chainsaw

Most conference and meeting professionals want the coolest, hippest, latest ideas and trends for their events. We are on the hunt for the next meeting, seating, session format, technology, and food and beverage fad. We have FOMO (fear of missing out) as social media screams that everyone’s doing it. Take a deep breath.

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Using SEO to Increase Association Event Attendance: 3 Steps

Attendease

Search volume refers to the number of web users that search that keyword. It’s difficult to determine whether a keyword meets this criteria simply by looking at the SERP. This metric refers to the number of unique visitors that access your site. Ideally, you want to pick a keyword that has: High search volume. High relevance.

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Engaging Patients in Healthcare Fundraising: 5 Event Tips

Attendease

Plus, your healthcare and fundraising staff can meet with patients in person to form more personal relationships and strengthen their ties to your organization. Reference their past interactions with your healthcare organization, whether through donating, volunteering, or another activity.

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3 Musts for Attracting Your Millennial Niche on Social Media

SmartMeetings

Millennials are known to be social media -obsessed, but social media marketing strategies need to be more sophisticated when catering to this very large and diverse group of people. This is especially important for occupations that interact with a variety of markets, such as meeting and event planners.

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Membership Directory: Why Your Organization Needs One & How to Create One

Eventmobi

Members can refer to these membership lists when seeking to connect with others within the same organization or community, and it can also be used by those outside your organization to find a professional or contact for other reasons (jobs, events, etc.). They’re typically distributed to members at meetings, events, or sent in the mail.