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Navigating the Future: Top Event Marketing Trends for 2024

IMG

Hey marketing leaders, buckle up because we’re about to dive into the exciting world of event marketing trends for 2024! The world of event marketing is a bit like a roller coaster – thrilling, dynamic, and always changing. We’ve all become Zoom experts, haven’t we?

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6 Tech Must-Haves for Executing Engaging Event Experiences

Event Farm

Event tech plays a significant role in shaping how events are planned and executed. Fortunately, during Crafting the Event Experience Part 6, Ryan Costello, Event Farm co-founder, and Chief Strategy Officer at MemberSuite discussed the world of event tech including what event planners need to consider and pay attention to.

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Navigating the Top Challenges of Corporate Event Marketing

Attendease

Corporate event marketing has become a critical component of customer acquisition. Despite the unique advantages of corporate events, marketing them can be challenging. Despite the unique advantages of corporate events, marketing them can be challenging. Fortunately, corporate event marketing doesn’t need to be daunting.

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5 Event App Case Studies that Show the Power of Event Tech

Eventmobi

With such a large audience, Diversified Communications knew they needed a high-tech event app to manage everything from attendee engagement to scheduling and planning. On top of that, by using such a diverse and intelligent event app, they solidified their brand image as a leader in the tech space. Read the full case study.

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How Community Data Informed Reddit’s First Experiential Space at CES

Event Marketer

Through the years, redditors have kept their fingers on the pulse of the latest trends in tech—often predicting the next big thing through subreddits like r/electricvehicles (started in 2009) and r/bitcoin (established in 2010). The post How Community Data Informed Reddit’s First Experiential Space at CES appeared first on Event Marketer.

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Case Study: How Hanapin Marketing Used Attendee Feedback to Increase Engagement & Retention

Eventmobi

The event provides over 600 marketers with professional development and education related to paid search and advertising, and networking opportunities with the biggest and brightest in the industry. Hanapin Marketing. Hanapin Marketing is a leading US-based advertising agency. Event Goals. Provide interesting programming.

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Getting the Most Out of Event Email Marketing: A Mini Guide

Attendease

Event email marketing is one of the most powerful online strategies you can use to promote events. By sending well-crafted marketing emails you can regularly check-in with your audience, increase registrations , secure sponsorships and speakers, and grow your brand visibility. Let’s begin! Curiosity: “Lineup for ABC conference is out!”

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