Gallus Events

JUNE 26, 2017

The environment in which we operate, when we sell the main elements of our events, is exceptionally dynamic, and our tried and tested processes and now being tested. However, there is good news: the best events are GROWING their sponsorship and brands are spending MORE money sponsoring events.

Sponsorships 133

Sponsorships Events Event Design Event Marketing 133

ePly

JANUARY 27, 2024

The world of event planning experiences success not just through having a great venue or a top-notch speaker line-up – it’s about getting the word out and drawing a crowd. An event marketing plan is integral for tying this all together into one magical experience. What Exactly is an Event Marketing Plan?

Event Marketing 62

Event Marketing Marketing Social Media Trade Shows 62

GEVME

MARCH 28, 2019

Knowing how to measure event marketing success has long been a key factor in determining the degree of success of any event or enterprise. The development of event technology has led to new and more effective ways to monitor ROI. Reasons to measure event marketing success. Setting SMART goals.

Event Marketing 149

Event Marketing Marketing Social Media Event Apps 149

Nunify

DECEMBER 29, 2022

Your sponsorship pitch is getting lost in the pool of thousands of requests. Your target sponsor is already overloaded, and if your pitch seems like the rest, you won’t get that sponsorship. This is possible by creating event sponsorship levels, which we will cover in this article. What are event sponsorship levels?

Sponsorships 52

Sponsorships Social Media Financial Speakers 52

Socio Events

OCTOBER 7, 2022

Event sponsorship is often one of the most difficult aspects of being an event planner. Here’s the problem: 50% of event organizers agree that securing event sponsorships is their most significant challenge. What is event sponsorship? Why is event sponsorship important?

Sponsorships 52

Sponsorships 2022 Financial Social Media 52

Endless Events

JULY 6, 2020

We’ve discussed attendee engagement , sponsorships , mistakes – just to name a few. But today, we’ll be jumping into the realm of marketing. And most importantly, virtual event marketing ideas. But what are the virtual event marketing ideas that you should look at, specifically?

Event Marketing 122

Event Marketing Marketing Social Media Advertising 122

Event Farm

JUNE 19, 2017

Not surprisingly, some of the biggest brands —including LinkedIn and Dunkin' Donuts—tap into INBOUND's reach by sponsoring the event. What were you doing before taking the Sponsorship Manager position at INBOUND? We actually keep speaking content and sponsorship completely separate.

Sponsorships 141

Sponsorships Management Speakers Marketing 141

Eventory

FEBRUARY 12, 2019

When dealing with products that have additional restrictions in terms of marketing practices the struggle becomes even more real. Heineken, one of the key players of the brewing industry, placed a bet on event marketing and implemented a master plan of beer sponsorship at Coachella Festival. How did it go? Let’s find out.

Sponsorships 79

Sponsorships Advertising Social Media Marketing 79

Event Marketer

JANUARY 31, 2024

Filmmakers, actors, storytellers and, yes, marketers gathered in Park City, UT, for the 40 th annual Sundance Film Festival, Jan. 18-28, where brand activity has become nearly as ubiquitous as the event’s premieres and panels. Learn more about Adobe on Main in our interview with chief brand officer Heather Freeland.

2024 117

2024 Marketing Entertainment Apparel 117

Bizzabo

DECEMBER 17, 2018

Get ready for the most comprehensive list of event marketing statistics, event management statistics and event planning statistics on the internet for 2019 and beyond! There is no doubting the power of live events. Plus, we've added industry-specific insights into live event marketing for 2019.

Event Marketing 98

Event Marketing 2019 Marketing 2014 98

Event Marketer

JULY 31, 2023

On-site activations are befitting of the British palette for low-key sponsorships. Next to the main stage, a Barclays ice cream truck served Wimbledon’s famous strawberries and cream in frozen form all day (a smart move for New Yorkers in the summer heat). Fans at ‘The Hill in New York’ appeared first on Event Marketer.

Sponsorships 86

Sponsorships Sports Social Media Marketing 86

Bizzabo

FEBRUARY 22, 2019

Sometimes event sponsorship can mean the difference between a widely successful event and a gut-wrenching failure. Unfortunately, not every event planner knows how to find and secure these all-important partnerships. Keep reading to learn: What event sponsorships are and why they're so valuable.

Sponsorships 50

Sponsorships 2019 Events Conference 50

Event Marketer

MARCH 11, 2024

Coffee truck, brewed in partnership with La Colombe, with each cup honoring main “SVU” characters via latte art. RESY IS COOKING UP A SPONSORSHIP STRATEGY FOR THE INAUGURAL CHEF CONFERENCE The debut of Philadelphia’s The Chef Conference , presented by Visit Philadelphia and Resy, takes place April 12-15 at The Study at University City.

Insurance 84

Insurance Sponsorships Social Media Financial 84

Bizzabo

JUNE 11, 2021

Event sponsorships are a vital part to any event marketing campaign, but one of the hardest parts of securing the right event sponsors is knowing where to look. How do you find sponsors for an event? Even in 2021, there is no foolproof formula to guarantee sponsorship. Define the sponsorship criteria.

2021 109

2021 Sponsorships Social Media Advertising 109

Bizzabo

DECEMBER 13, 2018

Welcome to your guide to event marketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. By 2020, 3.2M

Event Marketing 97

Event Marketing 2019 Marketing Social Media 97

Eventmobi

JULY 5, 2023

A strong association marketing strategy is the difference between making attracting and retaining members easy or next to impossible. When should you use digital marketing and when should you go traditional? What Type of Marketing Should Your Association Do? Here’s some priorities to explore! for different sponsors.

Marketing 195

Marketing Social Media Sponsorships Advertising 195

Event Marketer

APRIL 18, 2024

But beyond the music is a swell of brand activity that may serve as a barometer for festival trends to come, so we rounded up some of the top Coachella 2024 experiential marketing ideas. More on Festival Sponsorship: How American Weed Co.’s Here’s a quick rundown.

2024 89

2024 Marketing Food and Beverage Sponsorships 89

Event Marketer

FEBRUARY 5, 2024

More cold-weather strategies: Sundance 2024: How Nine Brands Brought Experiential Marketing to the Mountains Five Steal-worthy Ideas for Cold Weather Outdoor Activations Subaru Carves Out Micro-events, Adventure for its 2022 WinterFest Tour The village features multiple branded trailers. Agency: In-house by POWDR, Park City, UT.

2024 101

2024 Social Media 2022 Entertainment 101

Eventtia

APRIL 1, 2022

Thus, when it comes to marketing a hybrid event, it’s crucial to understand that you’ll need to promote the event to two distinct target markets: those who will attend in-person and those who will attend virtually. Key Challenges to Planning and Marketing a Hybrid Event. your speaker).

Event Marketing 62

Event Marketing Marketing 2022 Social Media 62

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing?

Event Marketing 40

Event Marketing Marketing 2023 Social Media 40

SmartMeetings

SEPTEMBER 21, 2020

Event organizers and meeting planners are still exploring how they should monetize their virtual events. But, the question behind paid or free isn’t just a monetization question—it ties into every step of the event marketing journey and has a major impact on long-term event and organizational strategy.

Sponsorships 122

Sponsorships Marketing Event Marketing Events 122

Attendease

DECEMBER 13, 2023

Early and enthusiastic marketing gets attendees excited to register right away. Thoughtful healthcare event planning ahead of time prevents headaches later on. Healthcare Event Marketing Strategies Promoting your healthcare event in a crowded industry takes creativity. Signage, lanyards, charging stations, etc. —

Healthcare 195

Healthcare Event Ideas Food and Beverage Social Media 195

Event Marketer

DECEMBER 20, 2023

These high-tech spectacles are designed to make attendees feel like the main character in an unfolding narrative. This personalized approach ensures that attendees not only remember the event but also foster a deeper, more positive association with the brand for years to come. What event type has seen the most growth in 2023?

Entertainment 52

Entertainment 2023 Sponsorships Sports 52

Eventmobi

JUNE 11, 2018

For example, main keynotes were exchanged for twice-daily “pep rallies,” complete with cheering MPI members welcoming attendees to the main hall. Keynotes also held more inspirational messages for event planners vs. traditional “how-to” formats. Events at local landmarks (including a block party in the main downtown square).

2018 271

2018 Event Planning Speakers Sponsorships 271

Event Marketer

FEBRUARY 6, 2023

And sponsors were in the thick of it all, taking over Main St. As a self-proclaimed challenger brand, the automaker leveraged its sponsorship to amplify diverse voices and independent artists in film across a range of events and experiences while underscoring its “New World. Over 11 days, Jan.

Entertainment 95

Entertainment Automotive Sponsorships Banking 95

Eventmobi

MARCH 6, 2024

Include each provider’s name, cost, main features, and any additional pros or cons that will help you make your decision. Best Event Management Software Solutions Now that we’ve covered the basics of event management software and how to select the right platform for your organization, let’s explore some of your options.

2024 195

2024 Event Management Management Trade Shows 195

Eventmobi

FEBRUARY 3, 2021

Before committing to host a hybrid event, it’s important to answer one fundamental question first: At what point does it make sense to start planning for an in-person component, and how big should it be? Ultimately, the decision boils down to three main factors: Safety issues Event format compatibility Budget. Safety Concerns.

Speakers 248

Speakers 2021 Sponsorships Events 248

GEVME

NOVEMBER 5, 2018

Here are some practical tips on how to attract sponsors, meet their requirements, and make your sponsors happy so that they will sponsor your events again and again. From the very first meeting with a potential sponsor, your main task is to get them interested in your event. Why you must recognize your sponsors. Conclusion.

Sponsorships 120

Sponsorships Negotiating Events Management 120

Event Marketer

OCTOBER 16, 2023

And that makes the tech a valuable investment for event marketers in search of fresh avenues for audience engagement. The main attraction was a realistic tree stump installation developed as an homage to Paul Mitchell’s commitment to planting 1 million trees. Agencies: Infinity Marketing Team ; Zeno.

Fashion 107

Fashion 2023 Sponsorships Technology 107

Socio Events

FEBRUARY 24, 2023

Event promotion and pre-event marketing play an essential role in driving registrations. But it takes more than publishing an event page or blog post and calling it a day. The importance of event promotion Crafting a strategic event promotion plan should be a key part of your overall marketing strategy.

Social Media 52

Social Media Sponsorships Event Marketing Marketing 52

Eventmobi

MAY 18, 2020

If you decide to Broadcast your main stage for example, the livestream is easily embedded right into your Virtual Space and does not require any plugins or software to be downloaded by your audience, which allows you to create a seamless attendee experience. Ticket sales are not the only way to monetize your online event.

Speakers 195

Speakers Sponsorships Events Event Apps 195

Endless Events

MARCH 24, 2022

Not every KPI is relevant and important to every event, though. There are no one-size-fits-all best metrics for event planners. While the main event goal of some events is to sell as many tickets as possible, others strive for higher brand recognition or good event marketing metrics. Engagement KPIs.

Social Media 133

Social Media Financial Sponsorships Speakers 133

Planning Pod

JANUARY 25, 2017

” Because event sponsorships play such a significant role in event revenues – one recent study shows that 63% of event managers rely on sponsorships as a significant source of income – it’s vital that you give yourself and your events the best chance to attract the right sponsors.

Sponsorships 128

Sponsorships Social Media Negotiating Marketing 128

Eventtia

JUNE 2, 2023

An event, as we know, can involve many different moving parts, so by planning early, you’ll get more options for different elements of the event: venue options, speakers/talents options, sponsorship options, marketing options, and so on. What sets it apart from other events in your niche?

Sponsorships 91

Sponsorships Insurance Social Media Food and Beverage 91

Bizzabo

MAY 14, 2018

Discover how you can take your events strategy to new heights with these 25 innovative B2B event marketing ideas. How can we ensure our events are the talk of the town or at least buzzing amongst our prospects? We have compiled a list of 25 innovative B2B Event Marketing Ideas to inspire your events strategy.

B2B 48

B2B Event Marketing Marketing Social Media 48

Eventinterface

AUGUST 1, 2017

Planners now need to be marketers, product managers, negotiation and contract specialists, security experts, digital media and technical whizzes. Sponsorship and increasing event revenue in the age of technology. Most events require sponsorship support to be produced. Event marketing for all generations.

Event Planning 100

Event Planning Meetings Sponsorships Insurance 100

Attendease

JANUARY 17, 2020

As much as companies have evolved with progress in technology, face to face interactions still are as important as ever in marketing. All of these objectives are achievable when an event is well-planned. Make sure the registration software offers on-site event registrations. Event marketing automation.

2020 293

2020 Social Media B2B B2C 293