Attendease

DECEMBER 13, 2023

Early and enthusiastic marketing gets attendees excited to register right away. Thoughtful healthcare event planning ahead of time prevents headaches later on. Healthcare Event Marketing Strategies Promoting your healthcare event in a crowded industry takes creativity. Signage, lanyards, charging stations, etc. —

Healthcare 195

Healthcare Event Ideas Food and Beverage Social Media 195

Bizzabo

JUNE 11, 2021

Event sponsorships are a vital part to any event marketing campaign, but one of the hardest parts of securing the right event sponsors is knowing where to look. How do you find sponsors for an event? Even in 2021, there is no foolproof formula to guarantee sponsorship. Define the sponsorship criteria.

2021 109

2021 Sponsorships Social Media Advertising 109

Event Marketer

FEBRUARY 5, 2024

More cold-weather strategies: Sundance 2024: How Nine Brands Brought Experiential Marketing to the Mountains Five Steal-worthy Ideas for Cold Weather Outdoor Activations Subaru Carves Out Micro-events, Adventure for its 2022 WinterFest Tour The village features multiple branded trailers. Agency: In-house by POWDR, Park City, UT.

2024 99

2024 Social Media 2022 Entertainment 99

Event Marketer

JULY 31, 2023

On-site activations are befitting of the British palette for low-key sponsorships. The Lawn in New York” area up front is the VIP equivalent to courtside seats, populated by celebrities, influencers, and brand partners whose social media presence amplified the activation.

Sponsorships 84

Sponsorships Sports Social Media Marketing 84

Eventtia

APRIL 1, 2022

Thus, when it comes to marketing a hybrid event, it’s crucial to understand that you’ll need to promote the event to two distinct target markets: those who will attend in-person and those who will attend virtually. Key Challenges to Planning and Marketing a Hybrid Event. your speaker).

Event Marketing 62

Event Marketing Marketing 2022 Social Media 62

Event Marketer

MARCH 11, 2024

Coffee truck, brewed in partnership with La Colombe, with each cup honoring main “SVU” characters via latte art. Sony is also hosting an exclusive premiere event this week featuring the Ecto-1 and Ecto-Z vehicles from the franchise, live radio remotes, influencer talent and giveaways. Who ya gonna call? We’ll see if this glosses over.

Insurance 82

Insurance Sponsorships Social Media Financial 82

SpotMe Blog

JULY 25, 2021

By integrating virtual event software or an event app for live and online attendees, virtually every user interaction can be tracked, stored, and analyzed to glean insights that benefit the event’s main objectives and goals — whether it’s generating leads, improving a product, making an impression, or refining the marketing approach. .

Social Media 279

Social Media 2021 Trade Shows Marketing 279

Event Marketer

DECEMBER 20, 2023

These high-tech spectacles are designed to make attendees feel like the main character in an unfolding narrative. This personalized approach ensures that attendees not only remember the event but also foster a deeper, more positive association with the brand for years to come. What event type has seen the most growth in 2023?

Entertainment 52

Entertainment 2023 Sponsorships Sports 52

Eventtia

JUNE 2, 2023

An event, as we know, can involve many different moving parts, so by planning early, you’ll get more options for different elements of the event: venue options, speakers/talents options, sponsorship options, marketing options, and so on. What sets it apart from other events in your niche?

Sponsorships 91

Sponsorships Insurance Social Media Food and Beverage 91

Endless Events

MARCH 24, 2022

Not every KPI is relevant and important to every event, though. There are no one-size-fits-all best metrics for event planners. While the main event goal of some events is to sell as many tickets as possible, others strive for higher brand recognition or good event marketing metrics. Engagement KPIs.

Social Media 133

Social Media Financial Sponsorships Speakers 133

Bizzabo

FEBRUARY 22, 2019

Sometimes event sponsorship can mean the difference between a widely successful event and a gut-wrenching failure. Unfortunately, not every event planner knows how to find and secure these all-important partnerships. Keep reading to learn: What event sponsorships are and why they're so valuable.

Sponsorships 50

Sponsorships 2019 Events Conference 50

Planning Pod

JANUARY 25, 2017

” Because event sponsorships play such a significant role in event revenues – one recent study shows that 63% of event managers rely on sponsorships as a significant source of income – it’s vital that you give yourself and your events the best chance to attract the right sponsors.

Sponsorships 128

Sponsorships Social Media Negotiating Marketing 128

Socio Events

FEBRUARY 24, 2023

Event promotion and pre-event marketing play an essential role in driving registrations. But it takes more than publishing an event page or blog post and calling it a day. The importance of event promotion Crafting a strategic event promotion plan should be a key part of your overall marketing strategy.

Social Media 52

Social Media Sponsorships Event Marketing Marketing 52

Attendease

DECEMBER 23, 2019

Personalized Content: Send personalized email messages , including their name, company, or information about previous events they attended. Social media advertising: If you have a large list of contacts, you can create custom social ads with messages specific to each segment you want to target. Gamification.

2020 243

2020 Event Apps Social Media Travel 243

Eventmobi

JUNE 11, 2018

For example, main keynotes were exchanged for twice-daily “pep rallies,” complete with cheering MPI members welcoming attendees to the main hall. Keynotes also held more inspirational messages for event planners vs. traditional “how-to” formats. Events at local landmarks (including a block party in the main downtown square).

2018 271

2018 Event Planning Speakers Sponsorships 271

Eventtia

APRIL 18, 2022

Creating a marketing plan and responsible for all things related to promoting the event. Social media moderator. Essential, especially if you are also planning to stream the event (and for virtual events.) It should be catchy and easy to remember and tell your target attendees what the event is about.

Social Media 62

Social Media Sponsorships Speakers Contracts 62

Eventmobi

FEBRUARY 3, 2021

Before committing to host a hybrid event, it’s important to answer one fundamental question first: At what point does it make sense to start planning for an in-person component, and how big should it be? Ultimately, the decision boils down to three main factors: Safety issues Event format compatibility Budget. Safety Concerns.

Speakers 248

Speakers 2021 Sponsorships Events 248

Eventmobi

MAY 18, 2020

If you decide to Broadcast your main stage for example, the livestream is easily embedded right into your Virtual Space and does not require any plugins or software to be downloaded by your audience, which allows you to create a seamless attendee experience. Ticket sales are not the only way to monetize your online event.

Speakers 195

Speakers Sponsorships Events Event Apps 195

Socio Events

MARCH 27, 2023

Spread the word on social media A cornerstone of effective promotion in 2023, social media and event marketing cannot be without each other. And the good part is that you don’t need a ton of content to start sending tweets, posting on Instagram, or teasing the event on LinkedIn. Download the guide 11.

2023 52

2023 Sponsorships Social Media Entertainment 52

Social Tables

FEBRUARY 23, 2023

Executing a high-earning fundraiser with an abundance of community support relies heavily on volunteers and sponsorships, as well as space and product donations. Successful fundraisers raise 4-5X the revenue they spent hosting the event and consistently sell out, year after year.

Event Ideas 78

Event Ideas Social Media Sports Entertainment 78

Eventory

MAY 22, 2018

Reading Time: 6 minutes To get the sponsor for your event you have to convince a company, that the investment will return. Is it possible to measure the benefits of the sponsorship to the sponsor before the event? Why event organizers eager to get event sponsors? What are the reasons to sponsor an event?

Sponsorships 64

Sponsorships Social Media Speakers Events 64

Plan Your Meetings

DECEMBER 3, 2018

The internet landscape continues to make drastic changes as new technologies are developed, artificial intelligence (AI) is implemented and social media expands beyond its existing boundaries. For event organizers, these changes may be as worrisome as a thunderstorm in Australia (unless, of course, you’re actually in Australia).

2019 58

2019 Social Media Trade Shows Retail 58

Eventsforce

JANUARY 14, 2020

With that in mind, we thought we’d share the top event management and tech stories that really hit the mark with our readers over the past year. Based on unique page views and social media shares, have a look at our top ten blog posts from 2019: #1 How to Organise Successful Corporate Team Building Events. Read more. #5

Event Tech 110

Event Tech Tech Social Media Sponsorships 110

Event Marketer

APRIL 17, 2024

Along for the ride was Wendy’s, the Official Hamburger of March Madness and the Official Breakfast of March Madness, which signed on in 2017 and, since then, has been growing its experiential programming around the sponsorship every year. Agencies: The Marketing Arm (experiential); VML (social content); Spark (media buying); Ketchum (p.r.).

Sponsorships 106

Sponsorships Social Media Sports 2024 106

Event Marketer

APRIL 11, 2024

During the inaugural event, the enthusiasm to get attendees out on the ice in the back yard, the activation’s main event, led to rushing and some overcrowding; 180 people could be walking through the house at one time. Visit emsummit.com for details and to register.

Retail 78

Retail Apparel Social Media Marketing 78

SpotMe Blog

AUGUST 25, 2022

Here are the main challenges of hybrid events and how to tackle them. Challenge 1: Setting up and using event technology. Hybrid event planning seems like a complex task if you use many different event management tools. How you will market your event . A hybrid event platform provider.

Event Planning 246

Event Planning Speakers Event Apps Venues 246

Hubilo Blog

MARCH 7, 2020

She is passionate about events and values the power of live events and cares about how event makers create and deliver. She has been voted one of the top 100 movers and shakers in the UK Event Industry 2016 and a top 10 Event Industry social media influencer. Liz launched Liz King Events.

Trade Shows 119

Trade Shows Social Media Consulting B2B 119

Event Farm

FEBRUARY 8, 2017

Even in today’s world dominated by social media and online interaction, many organizations still recognize the benefits of attending in-person industry conferences and tradeshows. To help extract more value from any event, organizations have often turned to sponsoring the conference or hosting a trade booth.

Conference 100

Conference Sponsorships Social Media Hotels 100

MPG Event Marketing

NOVEMBER 17, 2017

Their perception of the quality and credibility of your event, as well as it’s specific value proposition, will be determined by what they see on your website, emails, videos, social media accounts and in any PDFs or printed material you distribute. Is your event messaging clear? Obvious, I know, but bear with me….

B2B 74

B2B Social Media Sponsorships Marketing 74

Bizzabo

OCTOBER 17, 2018

Many event promotion strategies like digital ads can be very effective, but can also take a serious bite into your budge. On the other hand, many event marketers are employing innovative promotion ideas that are able to squeeze more juice out of marketing efforts with less cost. Source: Growth Marketing Conference.

Social Media 70

Social Media Marketing Event Marketing Events 70

EventBank Insights

SEPTEMBER 4, 2019

Events marketing can be used for brands as a powerful tool to connect with the audience. According to Bizzabo’s 2019 Event Marketing Bench-marking and Trends Report marketers believe events marketing is the most effective channel for achieving business goals. What is Events Marketing?

Marketing 79

Marketing Trade Shows Event Marketing Education 79

GEVME

MARCH 28, 2019

Knowing how to measure event marketing success has long been a key factor in determining the degree of success of any event or enterprise. The development of event technology has led to new and more effective ways to monitor ROI. Reasons to measure event marketing success. Setting SMART goals.

Event Marketing 149

Event Marketing Marketing Social Media Event Apps 149

Endless Events

JUNE 10, 2022

If you want to truly discover ways to improve your event, you need to collect new data straight from your team, attendees, and vendors while it’s fresh in their minds. Let’s not forget the main reason to debrief: getting a head start on your next event. Social media. Start planning.

Meetings 139

Meetings Events Social Media Sponsorships 139

Hubilo Blog

APRIL 20, 2021

Keep in mind that the marketing message you craft for the virtual conference depends on the final goal you wish to achieve. Right after you have identified your target audience and the main goal of the virtual conference, you can start creating a landing page. Encourage Your Sponsors to Promote the Event.

2021 52

2021 Conference Marketing Social Media 52

Cvent: Event Marketing

AUGUST 8, 2018

When an attendee arrives at your event, they’re there for two main reasons: networking and content. Remember those clunky event guides and printed agendas and maps? Capture real-time attendee feedback at the event or session level. Have more opportunities to bring in sponsorship dollars.

Event Apps 51

Event Apps Social Media Sponsorships Speakers 51

MPG Event Marketing

NOVEMBER 17, 2017

Their perception of the quality and credibility of your event, as well as it’s specific value proposition, will be determined by what they see on your website, emails, videos, social media accounts and in any PDFs or printed material you distribute. Is your event messaging clear? Obvious, I know, but bear with me….

B2B 60

B2B Social Media Sponsorships Marketing 60

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing?

Event Marketing 40

Event Marketing Marketing 2023 Social Media 40