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The Brief: Weed Sponsorships and Predictive Palettes

Event Marketer

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover floating face serum, a smokin’ festival sponsorship and predictive palettes. fest—until now, that is. VERIZON KEEPS ITS STICK ON THE ICE Verizon, the Official 5G Network of the National Hockey League (NHL), on Feb.

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Our most popular articles of 2023: Expo Pass fan favs!

Expo Pass

Across four days in Las Vegas, you’ll participate in 150+ sessions with topics including Event Marketing, Business Practices, and Technology. International CONFEX: Start your year with an exciting international conference in Europe’s most diverse city—London! Prepare for unexpected challenges during events.

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The Brief: Denim Cafés and First Class for Dogs

Event Marketer

Beginning May 23, BARK is chartering flights for doggos and their humans from New York City to Los Angeles and London. The brand, popular for its subscription BarkBoxes, is addressing a common pet parent pain point—traveling with dogs is challenging for people and traumatic for their canines. And so, it’s BARK Air to the rescue.

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New one-day training course launched for exhibition marketers

Event Industry News

A brand-new, one day training course has been launched today dedicated to providing essential training to marketing teams working within the exhibition industry. The event will be fully hosted for qualified exhibition teams with 10 additional spaces made available for individuals who have been made redundant due to COVID-19 crisis.

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How Budweiser Turned a Billboard into a Concert Stage to Spotlight Diverse Artists

Event Marketer

Watch the Billboard’s Transformation: The post How Budweiser Turned a Billboard into a Concert Stage to Spotlight Diverse Artists appeared first on Event Marketer. So it was another great way for us to be able to provide a stage for artists to shine, no matter what their background, race, religion or sexual orientation is.”

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Eventscase Monthly News Round-Up April 2023

Eventscase Blog

I WANT TO REGISTER Just today we also launched the “Save the Date” for our first ‘Business Breakfast’ in London after the pandemic. For our event in June, we have decided to move it to an external venue to bring a very small group of event professionals together. Do you want to participate in this session?

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Five Event Strategies for Engaging Sober-curious Consumers

Event Marketer

They’re even creating entire festivals around the concept (hello, sponsorship opportunity). But other brands are jumping on board to cater to sober-curious attendees, too, whether on their own or through partnerships with alcohol-free event platforms like Absence of Proof and Zero Proofed.