Bizzabo

MARCH 10, 2020

I think earlier in my career I was afraid to speak up and I was afraid to participate in meetings. Trista Myers, Head of Events at Salesforce Ventures. “I You are always just trying to figure out how to improve and be better and you put a lot of work into doing this because nothing goes perfectly in events.

Marketing 63

Marketing Event Marketing Events Global Events 63

Event Industry News

MARCH 13, 2024

The Meetings Show 2024 has opened registration for its Hosted Buyer Programme and is inviting event planners from the UK and Europe to apply.

2024 57

2024 Meetings Global Events Events 57

Maritz Global Events

NOVEMBER 21, 2019

Post authored by Jeff Fugate, CASE, Senior Vice President, Sales and Marketing. As an event manager, you work with a lot of moving pieces and parts as you bring your event marketing strategy to life. That left no time to review the results of recent marketing campaigns, activate new plans, or react to new opportunities.

Event Marketing 45

Event Marketing Marketing Tech Consulting 45

Event Industry News

JANUARY 4, 2024

Meet Blackpool has announced it has become a member of three key industry associations: the Association of British Professional Conference Organisers (ABPCO), beam and the Tourism Management Institute (TMI), further cementing the town’s dedication to the global events and tourism sectors.

Tourism 67

Tourism Management Meetings Global Events 67

Event Marketer

APRIL 25, 2024

The MGM Grand Las Vegas came alive with the sounds of lively networking, industry speak, music and laughter, as attendees took part in day one of the Experiential Marketing Summit (EMS) on April 24. I encourage you to borrow from friends in improv and say, ‘Yes, and…’” said Jessica Heasley, group editor and publisher of Event Marketer.

2024 87

2024 Trade Shows Healthcare Marketing 87

Event Marketer

FEBRUARY 22, 2024

The good news for event marketers, however: Despite the year’s travel speed bumps and forecasts, many events and trade shows (CES 2024, included) are reporting they are back to pre-pandemic attendance levels. Here, we explore some of the latest facts and figures, and opportunities, surrounding business travel trends.

2024 104

2024 Travel Trade Shows 2023 104

Event Marketer

JULY 26, 2021

Storytelling has always been the beating heart of experiential marketing. The most memorable events immerse attendees into a story, make them part of the story and send attendees home feeling like they have a better understanding of the story the brand is trying to tell. Mark Henneberger , Vice President of Events Solutions at Walmart.

Marketing 117

Marketing 2020 Event Marketing Speakers 117

Maritz Global Events

MAY 2, 2019

There’s big news for event marketers from Edison Research in their latest Infinite Dial study: Podcasts have now achieved 50 percent reach. Better yet, they tee up tremendous opportunities to extend the event value runway. 5 Reasons Why Podcasting is a Smart Move for Event Marketers.

Event Marketing 45

Event Marketing Marketing 2007 Speakers 45

Eventmobi

MARCH 6, 2024

Whether you need an all-in-one solution or a tool for specific event needs, you can use event software for any aspect of managing your next conference, trade show, association meeting, workshop, or fundraising event. We’ll cover: What Is Event Management Software? What Is Event Management Software?

2024 195

2024 Event Management Management Trade Shows 195

PCMA Convene

JULY 19, 2017

The tricky part, according to Don Neal, founder and CEO of 360 Live Media, is to pull meeting attendees off their devices and remind them that face-to-face interactions are irreplaceable. David Peckinpaugh, CMP, CIS, president of Maritz Global Events, uses journey maps to help personalize the attendee experience.

Event Marketing 49

Event Marketing Marketing Global Events Events 49

SmartMeetings

AUGUST 18, 2021

Virtual meeting platforms are buying, acquiring, partnering and otherwise conjoining with in-person meeting producers to offer full-service, integrated hybrid capabilities. What will that mean for meeting professionals? Our goal is to empower event managers to succeed with any event format,” the company said in a post.

Meetings 87

Meetings Technology Management Speakers 87

Event Marketer

JANUARY 16, 2024

Stacey Gromlich, Senior Director-Audience Engagement and Global Events, Siemens Designing a brand experience that influences and inspires has always been a passion for Stacey Gromlich, senior director-audience engagement and global events at Siemens Digital Industries Software. How is that evolving? Send us a note.

Trade Shows 84

Trade Shows 2024 Global Events Event Marketing 84

Event Industry News

JUNE 5, 2020

The Event Technology Awards celebrate the successful development and implimentation of technology in the events industry. The judging panel for the awards is a stellar line-up of experts and we’d like to introduce them to you in our Meet the Judges series, this week we present Aleksandra Panyukhina, head of event marketing at Userlane.

2020 80

2020 Meetings Tech Sponsorships 80

Event Industry News

OCTOBER 14, 2019

Aleksandra Panyukhina, Head of Event Marketing at SEMrush. Aleksandra is a highly skilled event marketing professional with more than 10 years of experience in business, entertainment and sport events. Read the Event Tech Q&A here. Read the Event Tech Q&A here.

Event Technology 64

Event Technology Technology 2019 Meetings 64

Event Industry News

JUNE 1, 2022

Cvent (Nasdaq: CVT), a market-leading meetings, events, travel and hospitality technology provider, is one of several key industry leaders supporting and helping fund the beta version of the sustainability web app: SAM , which was recently launched by In-House Corporate Events (ICE).

Sustainability 93

Sustainability 2030 Trade Shows Travel 93

Event Marketer

APRIL 17, 2024

John Lynch, Trade Marketing Manager, Lacoste North America Lacoste once again took over a VIP hospitality suite to engage key stakeholders. We’ve been evolving the Miami Open [activations] over the years,” says John Lynch, trade marketing manager at Lacoste North America. Agency: Factory 360.

Sponsorships 89

Sponsorships Apparel Retail Fashion 89

Eventmobi

SEPTEMBER 27, 2023

This includes tools like project management solutions, marketing tools, association event management software , and complete AMS systems. Best Association Management Software If you’re looking for an all-in-one solution for your association software, we’d recommend looking into AMS software that meets all your needs!

Event Planning 195

Event Planning Event Apps Financial Management 195

Maritz Global Events

JANUARY 24, 2019

With attendees from all over the world, the American Academy of Ophthalmology (AAO) uses a variety of strategies to create new and valuable meeting experiences. Katherine discussed with us how her team handled attendee data after GDPR took affect and how they approach marketing and registration in this new era of data protection.

Meetings 72

Meetings 2018 Marketing Meeting Design 72

Event Marketer

JUNE 20, 2023

CORE CAPABILITIES: ProGlobalEvents is a full-service experiential marketing agency providing live, hybrid and digital experiences to leading brands. Highlights included dozens of training videos, meetings and special guests such as Magic Johnson and DJ Jazzy Jeff.

2023 52

2023 Global Events Conference Marketing 52

Social Tables

AUGUST 4, 2017

By weaving in relevant, current trends, you’ll be able to gain an edge in the market over competitors. These event planning magazines, both digital and print, can help inspire your next big event idea. Gain an edge over competitors by staying relevant with current event trends. Meetings & Conventions.

Event Planning 117

Event Planning Trade Shows 2002 Social Media 117

Event Industry News

NOVEMBER 4, 2019

Global event industry PPC specialist firm, Tag Digital , has been announced as the first ever sponsor of Event Tech Live’s (ETL) new MarTech Stage. The stage has been introduced to provide a dedicated area for speakers and panellists to discuss the technology used for event marketing.

Event Tech 68

Event Tech Tech 2019 Banking 68

MeetingsNet

MAY 23, 2023

Based on several hundred planner responses, MPI’s latest industry outlook finds that rising prices have strained meeting budgets, and will likely continue to do so into 2024. Even meeting space—a line item that was ripe for negotiation before the pandemic—is far tougher to get at favorable cost. The full MPI report can be found here.

2024 59

2024 Food and Beverage 2023 Negotiating 59

Smart Meetings

JANUARY 5, 2022

The global event marketing agency Hamilton has been recognized with an EDDIE award for an exceptionally smart move in February. The company transitioned from immersive brand events to vaccination events. The post Hamilton Event Agency Awarded for “Pivot” to Help Save Lives appeared first on Smart Meetings.

2021 97

2021 2020 Government Tech 97

Eventscase Blog

MARCH 19, 2024

These awards were created with the aim of recognising the role of event organising agencies as a key element in achieving the marketing and business objectives of companies. It was a gala full of music, humour and unbridled positive energy that highlighted the great work done by event agencies.

2024 59

2024 Trade Shows B2B Sponsorships 59

TicketBud

OCTOBER 26, 2023

According to a study published in Nature Communications, the global events industry accounts for more than 10% of global CO2 emissions annually. And, another study found that events contribute 2.5 These findings demonstrate why 80 percent of meeting professionals consider green initiatives when planning events.

Sustainability 118

Sustainability Transportation Travel Education 118

Glow Global Events

JUNE 21, 2022

Communicate what your guests can expect when coming to your event. For some attendees, this may be the first time they’ve gone to a large meeting, festival, or convention in ages. Summer events can be just as fun as the rest, but they too require a mix of planning, creativity, and attention to safety. The Great Outdoors.

Global Events 52

Global Events Social Media 2022 2020 52

Smart Meetings

AUGUST 23, 2023

Learning tracks cover challenges that keep meeting professionals up at night When what is expected to be the largest crowd ever for an events industry trade show arrives at Mandalay Bay Convention Center in Las Vegas in October for IMEX America 2023 , the focus will squarely be on connecting people in new, effective ways.

2023 98

2023 Trade Shows Sustainability Education 98

Hubilo Blog

FEBRUARY 24, 2022

Nevertheless, attending relevant industry events is crucial; they’re how you stay ahead of the curve and they provide the unique opportunity for you to grow in multiple ways all at once, including: . keep up with the lightning speed of change in the events industry. meet other event professionals and grow your network .

2022 52

2022 Conference B2C Event Tech 52

InGo

MAY 24, 2022

In fact, 60% of leaders believe that events are the most critical marketing channel for achieving business goals. And, research predicts that the global events industry will bring in $2.194 trillion by 2028 – a huge jump from the $887 billion it generated in 2020.

B2B 52

B2B Event Apps 2028 2020 52

InGo

MAY 24, 2022

In fact, 60% of leaders believe that events are the most critical marketing channel for achieving business goals. And, research predicts that the global events industry will bring in $2.194 trillion by 2028 – a huge jump from the $887 billion it generated in 2020. Event apps. Event management software.

B2B 52

B2B Event Apps 2028 2020 52

Event Marketer

MAY 24, 2023

It’s about how do we get the right people because we have crafted this experience that we think meets these needs. For this new generation of selective attendees, event marketers have a “responsibility” to understand why people are coming and help make sure they have personalized experiences across every element on offer.

2023 81

2023 Conference Trade Shows Technology 81

Event Industry News

MAY 31, 2022

Developed to exceed industry standards in sustainability, the new project will create additional state-of-the-art ICC convention facilities, exhibition halls and conference rooms, together with stunning outdoor spaces – all designed to put London at the forefront of the global events industry.

Trade Shows 70

Trade Shows Sustainability Tourism Travel 70

SpotMe Blog

AUGUST 25, 2022

Large events where participants are local but may not be able to attend in person. Marketing events with various participant tiers. Events that need to reach a wider audience. Hybrid event platform. In this type of hybrid event, cross-audience interactions are limited. Marketing content that can be reused.

Event Planning 246

Event Planning Speakers Event Apps Venues 246

Eventbase

JANUARY 30, 2020

However, with increased competition in the space, it’s more difficult than ever to attract and retain new event sponsors. Over 90 percent say that sponsor retention rates are static or decreasing — a worrying trend that event marketers need to pay attention to. The event app is a great place to start.

Sponsorships 52

Sponsorships Advertising Event Apps 2019 52

Prestige Events Magazine

DECEMBER 5, 2022

But, even though event professionals have had it rough these past couple of years, we’ve proven to be an incredibly resilient and versatile community, not willing to let a £70 billion industry disappear. In fact, according to a report by Allied Market Research, the global events sector is expected to reach $1,552.9

2028 52

2028 Sustainability 2022 2021 52

Event Industry News

FEBRUARY 19, 2020

Topics covered include how to build your event story; the difference between your marketing message and your PR hook; and how to leverage existing data to build your story. 52eight3 is a highly skilled marketing and PR agency focused on getting technology and suppliers seen, known and loved by event organisers.

2020 96

2020 Event Tech Education Global Events 96

Bizzabo

JANUARY 15, 2019

A recent report on 2019 event trends shows that events are more effective for achieving business goals than ever before. The vast majority of marketers consider live events to comprise the most critical marketing channel over content marketing, email marketing, paid ads and other channels. Event apps.

2019 102

2019 B2B B2C Events 102