Fri.Apr 01, 2022

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Event Manager Podcast: Simplicity As the Key to Event Success

EventMB

This episode features Alicia Schiro, CEO and founder of Aced It Events in a conversation about how independent planners can deal with the challenges and opportunities they are facing. Alicia Schiro is the CEO and founder of Aced It Events. Her client roster includes A-List celebrities, rock stars, top athletes, celebrity chefs and Fortune 500 […].

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3 Steps To Finding, Pitching, & Keeping Event Sponsors

Endless Events

Event sponsors are often crucial contributors to event budgets and therefore highly affect the overall attendee experience and the overall success of the event. However, event planners still struggle to secure long-lasting relationships with event sponsors. Finding, pitching, and keeping event sponsors is not a gamble – it’s a process that event planners need to carefully prepare for.

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Trending Sources

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Sheffield Leadmill faces closure after eviction notice

Event Industry News

A legendary club widely regarded as one of the UK’s premier live music venues has been told it must close. The Leadmill, in Sheffield, opened its doors in 1980 and has hosted artists including Pulp, Coldplay, The Stone Roses and Oasis. Venue bosses said their landlord had served them with an eviction notice requiring them to quit the building next year.

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Mastering the Art of Brand Storytelling at Events

Stova

Event planning is no longer only about logistics. There’s a true art to designing masterful events that engage, serve, and even fundamentally change your audience members, for the better. One way to make a powerful impact with your events is through weaving in brand storytelling. Read on to discover what brand storytelling is, why you should use it, and how to begin implementing it into your event strategy.

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Visit Seattle CEO, Tom Norwalk, Retires

Smart Meetings

Tom Norwalk has ended his 15-year tenure with Visit Seattle. He was the organization’s president and CEO. “This has been a dream come true for me and my family. I have always been honored to promote and represent my hometown around the world. Seattle’s future is so bright—and industry recovery so close,” Norwalk said. “I will be watching from the sidelines—cheering like crazy for the Emerald City.”.

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Hubilo’s MIX 2022 Asked Enduring Experiential Questions

Smart Meetings

When does a webinar cross the line into an experience? How do you make virtual meetings immersive? Can a hybrid meeting deliver the same—or more—impact than a contained ballroom? Hubilo demonstrated the answer to these and other questions in its Mastering Immersive Experiences (MIX) 2022 hybrid event this week. The day-long presentation mixed content from three in-person hubs—San Francisco Bay Area, New York City and London—along with thousands making up the remote audience from around the world

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Hybrid Event Marketing Strategies and Ideas: The 2022 Guide

Eventtia

You’ve planned your perfect hybrid event: best venue, best virtual event platform , best keynote speaker, and so on. Yet, all of those efforts will go to waste if you can’t attract enough attendees (both in-person and virtual attendees) to your hybrid event. While one of the key perks of hosting a hybrid event is the fact that you can draw a bigger audience by making your event available online, you still need the right marketing and promotion strategy to attract your target audience

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Hubilo’s MIX 2022 Asked Enduring Experiential Questions

Smart Meetings

When does a webinar cross the line into an experience? How do you make virtual meetings immersive? Can a hybrid meeting deliver the same—or more—impact than a contained ballroom? Hubilo demonstrated the answer to these and other questions in its Mastering Immersive Experiences (MIX) 2022 hybrid event this week. The day-long presentation mixed content from three in-person hubs—San Francisco Bay Area, New York City and London—along with thousands making up the remote audience from around the world

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8 Insane (but True) Facts about Corporate Events

Master the Event

Corporate events are a large contributor to the overall economy. Corporate event planning includes; Transportation, accommodations, venues, attractions, speakers and often corporate entertainment and team building events. For an event planner, often what will win over delegates is how unique their meeting or event will be. This is one of the main challenges that an event planner faces.

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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The Ops Nest: An interview with Kellie Reynolds

Event Industry News

What attracted you to working outside the UK? When the opportunity to move to Abu Dhabi to work came up, it didn’t take long for us to make a decision as a family. We had both always thought that living abroad would be interesting and so we were always open to the idea. The chance to expose our 2 children to a different culture, to meet and make friends with kids from all over the world and to see new places outweighed the downsides.

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Toque Catering Takes Gourmet Into the Wild.

Canadian Special Events

Toque Catering Takes Gourmet Into the Wild. The wedding was in the making for over a year. The bride asked for a 100-person long table dinner in the middle of the Cowichan Lake Wilderness Forest with harvest tables running alongside the river. To do this the Toque team literally took over a bridge that bled into the forest flats with the Cowichan Lake river flowing in the background.

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IAEE Women’s Leadership Forum held in National Harbor, MD with great success

Event Industry News

The International Association of Exhibitions and Events® ( IAEE ) hosted 184 attendees at its signature Women’s Leadership Forum held 23-24 March 2022 at the Gaylord National Resort and Convention Center in National Harbor, Md. The two-day event featured sessions tailored to meet the needs of women at all stages of their career. “The Women’s Leadership Forum is a day of focused re-energization that I always look forward to,” said IAEE Women’s Leadership Committee Chairperson Shauna Peters, CEM

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All Meeting Planners Want for Christmas Is…

Master the Event

Meeting planners are used to making a list and checking it twice. Like Santa, it’s what they do all year long. Meeting and event planners have to work with a lot of suppliers in order to make their programs run smoothly. And inevitably you know what happens when you have to rely on several other people to make your function go off without a hitch. It’s otherwise known as Murphy’s Law.

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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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Ops Foundation steps up a level for senior opsprofs to get involved

Event Industry News

Following its hugely successful inaugural course, t he unique events training programme opens its doors to another level of ops professionals with Ops Framework. Held in partnership with ExCeL London and beMatrix, the expert-led courses will consist of three days of training for senior professionals, four days for exec level, each inclusive of two full days of practical, hands-on learning and full access to a wide range of industry experiences.

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What is the Skiddle Queue?

Skiddle

When a popular event is placed on sale, Skiddle can receive up to 20,000% more traffic than usual, due to the high demand. This extra traffic can also be quite unpredictable – with many customers hitting ‘refresh/f5’ to get access to tickets the minute they go on sale. As such, the demand on our servers can be extremely high. While we’re hosted on the cloud and can scale our servers up easily, some areas external to Skiddle, such as making debit/credit card payments, can be a l

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LIVE GROUP APPOINTS FIRST CHIEF STRATEGY OFFICER STEPHEN D. PICKETT FOLLOWING A SUSTAINED PERIOD OF GROWTH

Prestige Events Magazine

Former Vice President of Client Experience at CleanRiver Recycling Solutions, Stephen has over two decades of experience in business development and strategy. Stephen’s appointment follows a robust period for Live Group and signals its commitment to be a long-term strategic partner for its clients. Events and communications agency Live Group has appointed business leader and sales professional Stephen D.

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New ICC Wales report to raise awareness on proposed Protect Duty legislation for the events industry

Event Industry News

ICC Wales has launched its new report, which provides a in-depth analysis of the UK Government’s proposed Protect Duty legislation (Martyn’s Law) and its potential impact on the events sector. The report, which can be downloaded here , provides an informative starting point for events industry professionals to prepare their response to the upcoming legislation.

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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Warm Weather Event Trends

All Seated

. A shift into warmer weather brings various changes to the wedding and event industry. From outdoor events to seasonal menu updates, businesses must remain aware of summertime updates and how they can prepare accordingly. There are a variety of warm weather trends to expect this year, especially as weddings pick up speed and the industry bounces back from the COVID-19 pandemic.

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L’Oréal and VOK DAMS together again for L’Oréal Day 2022

Event Industry News

L’Oréal Austria & Germany once again relied on the event expertise of VOK DAMS for their largest internal digital employee event – the L’Oréal Day 2022. The agency’s proprietary event platform solution from the experts for events and live marketing was successfully utilized. An engaging and thoughtful brand experience was created for the employees of the cosmetics company, focusing on L’Oréal’s sense of purpose while simultaneously treating the current geo

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AIR TRAVEL ETIQUETTE, WHAT HAPPENED TO THE GOOD OLD DAYS?

Master the Event

Air travel etiquette is all the rage these days and not in a good way. Flying really has become universal and very commonplace for the masses. And while lots of us are lucky enough to travel frequently for business and pleasure, for others not so much. But no matter how often one flies, for the respect and enjoyment of all, air travel etiquette is essential.

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13 Catering Trends to Keep on Your Radar

Social Tables

Food and beverage is perhaps one of the most anticipated elements of any event. With in-person events slowly returning, event planners and caterers alike would be wise to try and make the attendee F&B experience better than ever. Being so, we’ve put together this list of catering trends to help you hone in on what matters to audiences now. Whether you’re planning a wedding, a conference, or an anniversary dinner, these catering trends can help you stay ahead of the curve and craft experience

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The Ultimate Guide to Hosting Hybrid Events For Your Association

For associations, the hybrid model is the future of the MICE (Meetings, Incentives, Conferences, and Exhibitions) industry. Hybrid events provide increased reach and scalability, improved engagement with association members, and insights from real-time analytics, making them an absolute necessity. This ready-to-use playbook presents a framework for event organizers embarking on the hybrid events journey.

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Airport Delays? Know Your Air Passenger Rights.

Master the Event

Here in North America it feels like we should be seeing spring soon. Not because it’s getting warmer. Rather it seems like we’ve been dealing with winter conditions for months. And it’s really only been weeks! With the holidays wrapping up, people have been busy trying to get back home and back to work. However with this deep freeze that we all seem to be enduring , the airport delays seem to be never ending.

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Internship Take-aways, Reflections & Pro-Tips

The Castle Group

Interviews with Castle Employees whose Internships Launched their Careers. Internships are a great way to immerse yourself in your field of study—and gain so much more. My direct supervisor for my internship at Castle was an intern before starting his career. It was great to work with someone who had been in my position before. I was able to gain better insight into how to get the most out of my internship for my own professional development.

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Airline Quality Rating and the Top US Airline is….

Master the Event

Airline performance is on the rise. The airline industry proved 2013 was the best year yet when it comes to the airline quality rating. Presented yearly since 1991. Dean Headley an associate professor at Wichita State University has co-authored the Airline Quality Rating report. The ratings report ranks the country’s largest airlines. Using a blueprint the report evaluates and rates US airlines based on performance.

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AIRLINE ON TIME RECORDS, WHO HAS THE BEST FLIGHT ARRIVAL TIME?

Master the Event

A flight arrival time matters. Ask event planners what component of a program they dread most and, more times than not, they’ll tell you it’s the transportation portion that drives them crazy. You see if the event planner is organizing a convention then they are also concerned, or rather tasked, with getting all of the delegates from many destinations to the one where the meeting is being held.

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Download 7 Exceptional Event Email Templates for Driving Attendee Engagement

Download "7 Exceptional Event Email Templates for Driving Attendee Engagement" eBook and write winning event emails right away! Relying on decades of social science research and cutting edge behavioral data, SpotMe shows you their science-based methods for creating wildly successful event-marketing email campaigns for almost any situation. SpotMe is the event management platform for B2B marketers.

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Airline Complaints – This Time It’s about the Passengers

Master the Event

Usually it’s the travelers doing the complaining. The airline complaints usually consist of: why is my flight delayed, the flight attendant was rude, the airline wouldn’t let me take my bag on, etc. In the big scheme of things it really wasn’t all that long ago when a journey from New York City to Los Angeles would literally take a couple of generations to complete.

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An Event Coordinator Is One Busy Person

Master the Event

We’ve all been to events and have had a great time networking, enjoying a cocktail while nibbling on some great food. Well chances are that you didn’t even see the person who was responsible for making sure you had such a good time. That person would be the event coordinator. An event coordinator has a very demanding job – often a thankless job. There’s a saying in the meetings and events industry – “the only time you would see an event coordinator is usually when things go wrong”.

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Are City Planning Conferences the Next Big Thing?

Master the Event

Urban growth can be defined quite simply as the increase of the population of a city or urban area. But that’s a pretty simplistic statement and in reality it’s goes much deeper than that. With the world population rapidly increasing, urban growth and sprawl is a continuing problem. As a result, City Planning Conferences are happening with an increased frequency to address this growing issue.