Endless Events

MARCH 30, 2018

But while you use those services a lot, do you really know how to engage your audience on social media? Up-And-Coming Rules for Event Marketing. With the rapid evolution of the events industry, are you aware of the new rules when it comes to event marketing? Bosses by nature are very data-oriented. Click To Tweet.

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Attendease

SEPTEMBER 29, 2023

For instance, if you’re organizing a tech conference, knowing that your audience values hands-on workshops over lectures is crucial.) This includes budgeting for marketing, venue, speakers, and other expenses. Your surveys should be designed to elicit both numerical data (ratings) and textual data (comments).

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Attendease

NOVEMBER 14, 2023

With various digital marketing channels also playing a huge role in face-to-face, hybrid or virtual event promotion today, optimizing your event website for registrations and attendance is crucial. According to Bizzabo , many event organizers are spending an increased budget on marketing their events.

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SmartMeetings

OCTOBER 4, 2019

Social media continues to be one of the greatest marketing tools. From your company to yourself, social media allows not only for promotional materials, but the ability to track how well that promo is performing. If you want a better ROI on your posts, follow these six social media marketing strategies.

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Attendease

MARCH 14, 2024

Not to mention, your tech volunteers work behind the scenes of hybrid and virtual events to troubleshoot and keep the event running smoothly. You could leverage your website, post a call to action on social media, and send a message to your email subscribers. With so many moving parts, you can’t be everywhere at once.

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Attendease

AUGUST 28, 2022

For example, using a platform just to manage email marketing communications, another tool to manage ticket sales and registrations, and so on. Make data-driven decisions. That’s because all your event data is interconnected, so you don’t need to update the same information in multiple platforms. How are you tracking performance?

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Planning Pod

JULY 7, 2022

When I set out to write this blog post on event tech, my mind was living in the “during” phase of the event life cycle. From sending automated email/text notifications to auto-generating BEOs with data that has already been entered, automations are a powerful way to reduce time spent on manual processes. Automations.

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Event Farm

JULY 25, 2017

As a marketer, if you’re asked to develop an email marketing campaign to help your company achieve a specific goal (more leads, MQLs, and/or pipeline, for example) and show how that campaign performed, you’d probably feel comfortable doing so. Consumers, however, are inundated with online and digital marketing campaigns.

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Eventmobi

JUNE 5, 2023

Event branding is a marketing practice that combines design elements, messaging, and visuals to create an event’s unique identity. Your event branding needs to tie directly into the branding for your organization, or you’ll miss an awesome marketing opportunity! Specific social demographics? What is Event Branding? Plumbers!),

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Eventmobi

SEPTEMBER 29, 2023

You can harness attendance information as part of a powerful data-driven approach to shape the future of your events and deliver exceptional experiences for your attendees. Data points for sponsors For sponsors , it’s all about exposure and value. Precise attendance data can offer them insights into their marketing reach.

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Nunify

JANUARY 4, 2022

Virtual events are now a value creator to your marketing & top-of-the-line. By 2028 global virtual event market could reach $500+ billion ( Global news wir e, 2021). 63% marketing leaders say they plan to conduct “the same number or more” virtual events in 2022. Event Industry Trends. Forrester , 2021 ). Bizzabo , 2020).

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Attendease

NOVEMBER 30, 2023

Rather than relying solely on conventional promotion methods like social media posts and email blasts, consider incorporating some fresh, creative strategies into your event promotion mix. Learn more : Social Media Event Promotion: The Top 10 Strategies NFT Ticketing Non-fungible tokens (NFTs) have exploded in popularity recently.

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Event Industry News

JUNE 1, 2021

Paid media agency Tag Digital is sponsoring Event Tech Live (ETL) USA & Canada, which takes place in June. Familiar with the ETL brand, Tag Digital has worked with UK & Europe show since 2016, this partnership will see Tag manage the retargeting and social media campaigns for the inaugural Event Tech Live US & Canada.

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Attendease

AUGUST 15, 2023

Lastly, you’ll need to build out your tech stack to ensure seamless execution. Even with the best equipment, it’s always important to test your tech before the event day to avoid issues! Make sure to collect data on both what went well and what could be improved. Make sure your tech is on-point. Design engaging content.

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Bizzabo

JUNE 4, 2021

Your event strategy , like any marketing campaign, is cyclical. Instead, we'll walk through a variety of different solutions so that you can find the one that is best for your unique event marketing needs. Recommended Tech: Event Management Software. Recommended Tech: Event Management Software.

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Event Farm

APRIL 28, 2017

At Event Farm, we pride ourselves on continually bringing innovation to the event marketing industry. Today we’re excited to announce that Event Farm has been selected as a partner by Snapchat to help streamline the purchasing of geofilters for event marketers. The combination of Event Farm’s event marketing technology with.

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Eventmobi

SEPTEMBER 8, 2023

So, to get the most value out of your event website, you need to treat it as a powerful marketing opportunity. These insights can help you make data-driven decisions to improve user engagement and conversion rates. Leverage Social Proof Testimonials, reviews, and endorsements can boost your event’s reputation.

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Endless Events

FEBRUARY 2, 2018

Do you know the saying that at the back of successful social media campaigns is an exhausted marketer? But to be honest, with all the work and heart we already pour into our events, adding social media to the mix can be a bit too much. How to Use Your Social Media to Extend Your Event’s Reach.

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Ins'Tent

JUNE 19, 2019

When it comes to marketing and staying ahead of the curve, companies everywhere are expanding their marketing budgets to take advantage of the plethora of technology at our fingertips. One space that is taking a huge leap in terms of technology is in event marketing. Focus on Social Media. Branded Apps.

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SpotMe Blog

MARCH 31, 2022

Read up on the biggest event trends post-COVID: From the power of hybrid events to the importance of data analysis, improving our technology and creating personal, out-of-this-world experiences. Event Trend #2) Gathering Data, Data and More Data to Analyze Performance. 2022 Event Trends That Need to Be on Your Radar.

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2022 Social Media Sustainability Tech 130

Marketo Events

FEBRUARY 8, 2019

Events are often one of the biggest marketing expenses. According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. While this is promising, these tech stacks can often lead to uncertain attribution models that fail to calculate the true ROI of events.

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Attendease

AUGUST 28, 2022

For example, using a platform just to manage email marketing communications, another tool to manage ticket sales and registrations, and so on. Make data-driven decisions. That’s because all your event data is interconnected, so you don’t need to update the same information in multiple platforms. How are you tracking performance?

Event Management 195

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Eventmobi

OCTOBER 19, 2023

We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. No matter which membership drive ideas you lead with, a huge part of these campaigns comes down to marketing! Step 7: Market, market, market! What is a Membership Drive?

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Social Media Marketing Event Management Events 195

Event Farm

JANUARY 5, 2023

Turn Events Into Engaging Experiences Event Farm experiential (EFx) tools elevate attendee engagement by creating fun and personalized experiences while capturing invaluable data to measure engagement and ROI. Focus on digital marketing. 3) Elevating In-Person Events with Tech. 4) Event Staff with a Marketing Mindset.

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Eventsforce

JANUARY 14, 2020

Despite its importance, however, new research has found that only 48% of event planners see themselves as tech-savvy. The stats also show found that as well as limited tech skills, 75% of event planners struggle to keep up with new trends and offerings in the market. 2 How to Collect Valuable Data from Events.

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Event Industry News

MAY 9, 2022

As international pandemic-related restrictions ease and large-scale events like festivals, international football and rugby tournaments are set to take place, event marketers are eager to get restarted but they will need to justify their budgets. . Marketers are divided on how they want to see data. Most valuable KPI metrics.

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SmartMeetings

JUNE 29, 2020

As event professionals know, even the best-planned gathering can fall flat without the right marketing. To maximize the impact of and business results from your online or real-world event at a time when some people might be hesitant to travel , it’s vital to start with a comprehensive event marketing plan.

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Event Marketing Marketing Advertising Social Media 132

Event Farm

MARCH 28, 2019

On the surface, event marketing sounds fairly straightforward: you host an event to promote your business. To help marketers think through (and potentially explain to others) what a successful event is, we created this guide. So what is event marketing? Benefits of events vs. other marketing channels(. Event app ?

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Event Marketing Marketing Tech Events 130

GEVME

APRIL 11, 2019

For the development of an event business, you need a good marketing plan. The right marketing plan for an event usually identifies your target audience and how you will attract new customers and keep them organising events with you over and over again. Event marketing plan definition & examples. Your collaboration strategy.

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Event Marketer

JANUARY 16, 2023

Through the years, redditors have kept their fingers on the pulse of the latest trends in tech—often predicting the next big thing through subreddits like r/electricvehicles (started in 2009) and r/bitcoin (established in 2010). The post How Community Data Informed Reddit’s First Experiential Space at CES appeared first on Event Marketer.

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Eventmobi

JUNE 26, 2023

According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. Choosing when your renewal efforts begin and end, how to frame your messaging, and what marketing channel you’ll use can make all the difference in your retention rates. The solution?

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Social Media Event Apps Education Conference 195

Eventmobi

NOVEMBER 2, 2023

We’ll cover everything from budgeting and marketing to finding sponsors and speakers to reporting and analytics. An event tech stack Whether you’re hosting an in-person, virtual, or hybrid conference, tech’s going to play a crucial role. Consider organic content marketing. What Does It Take to Plan a Conference?

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Social Tables

OCTOBER 28, 2016

These 40, follow-worthy social media influencers are highly engaged, limitless resources that are quick to share helpful content to help you succeed and grow your business. She’s a stellar resource for the latest event tech news, and also shares her take on industry conferences. TahiraCreates. DahliaElGazzar. Venue_Finder.

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Eventbase

MAY 29, 2018

Before your event is even announced, you should be planning a social media strategy for promoting your event and engaging attendees before, during and after your event. Make the most of these experiences through meaningful social content. How are you collecting social analytics? Before your event 1. During your event 5.

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Event Industry News

APRIL 17, 2019

And remember, your competing for marketing spend up against digital channels such as PPC and social media advertising, where the user gets complete transparency on their spend and up-to-the-minute feedback on the success of their campaign. These are the expectations of the modern marketer. Useful and relevant data.

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Event Industry News

SEPTEMBER 18, 2018

Apple’s iWatch is the current global market leader in wearable technology, but the festival industry was actually one of the first to pioneer the idea of a wearable piece of technology to improve efficiency and enhance the experience of festival-goers. Popular uses of wearable tech at festivals. festivals and events worldwide.

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Event Industry News

AUGUST 1, 2019

About: EventBank is a leading cloud-based engagement management technology company that provides event organisers, agencies, marketers, businesses, chambers of commerce, associations and NGOs with solutions designed to streamline operations, modernise processes, and eliminate engagement challenges. Event Tech. Areas of interest.

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