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The Benefits of Social Media Influencer Marketing

The Castle Group

If social media and marketing are a part of your job, chances are you’ve worked with influencers at some point to promote a product or service for your company or client. What is social media influencer marketing? 5 Benefits of Social Media Influencer Marketing 1. If you haven’t, now is the time to start.

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Social Media Marketing for Events

TicketBud

Social media marketing is vital for today’s events. Event marketing needs a good social promotion strategy for both paid advertising and shared content. Ensure you know how to capitalize on the social media marketing strategies available for your event. Like Instagram, videos are king.

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2024 Trends in PR, Events, Crisis, Public Affairs, and Social Media from Castle’s Experts

The Castle Group

Looking Ahead – 2024 Communications Landscape We have turned the page on 2023, and with a few months of 2024 behind us, our public relations , events , crisis communications , public affairs , and social media experts shared their insights on 2024 trends that are here to stay. Hilary Allard, Managing Director 3.

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A.I. and Meeting Contracts: Don’t Ignore the Warning Label

MeetingsNet

engine is impressive, but planners need to understand how best to use its contracts section and how human expertise is still required. engine launched earlier this year by the Professional Convention Management Association and Gevme, an event-technology provider. The new meetings-industry A.I. You are advised to consult a lawyer.

Contracts 105
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Vividink PR wins 3-year contract with East of England Arena & Events Centre

Event Industry News

Vividink PR & Social Media has announced that it has agreed a three-year deal with East of England Arena & Events Centre to provide a complete PR and social media service. Dean Rees, business development manager, East of England Arena & Events Centre.

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Building a Winning Corporate Events Program: 7 Critical Success Factors

Attendease

This includes considering your internal resources (budget, stakeholders, event management software) and external resources (sponsors, vendors, partners). Effective project management is crucial for seamless execution—AKA your sanity. LEARN MORE: Shopping for new event management software? Here’s how to get internal buy-in.

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The skills needed to be an event manager in 2020 and beyond!

Gallus Events

The Event Manager role continues to be one of the most stressful and one of the most dynamic roles in the world. So what skills should event managers across the globe be focusing on as we get set to move into a new decade? The skills needed to be an event manager in 2020 and beyond! We must still understand contracts.

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