Remove Case Study Remove Event Marketing Remove Social Media Remove Tech
article thumbnail

Fab 50: Leading Fabrication Shops on the Tactics, Tech and Tools Powering their Top Programs

Event Marketer

They’re carpenters and metal workers, artisans and acrylics specialists, tech engineers and content masters. Indeed, fabricators are Jacks of all trades that have the chops to install and dismantle an exhibit in the blink of an eye or craft a consumer environment that translates into social media gold—on time, on budget and on-brand.

Tech 52
article thumbnail

Event Heroes: How One Tech Company Is Mastering Event Marketing

Bizzabo

At the time, it was an exclusive invite-only event directed at educating and delighting Brightcove customers. Since then, PLAY has become a powerful event brand that exemplifies how tech companies can leverage in-person experiences to achieve business goals and establish themselves as industry thought leaders.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Case Study: Inside London’s Post-Brexit Travel Campaign

SmartMeetings

. “The creation of new ministry dedicated to international trade is a welcome sign that the Government remains internationally focused and that can only be a good thing for the meetings and events market.” – It’s the digital capital of Europe, with 40,000 digital tech companies (and recently considered the U.K.’s

Travel 40
article thumbnail

Twitter Prioritizes Interactive Exhibits Over Stage Time at its 2022 NewFronts Event

Event Marketer

While a virtual component was offered, and a main stage presentation was still part of the mix, it was the series of interactive vignettes highlighting the biggest conversations on Twitter that served as the foundation of the social media giant’s 2022 NewFronts strategy. Agency : DesignScene.

2022 129
article thumbnail

“Did you know?” 2024: April Releases

Eventscase Blog

Internet access and usability Events often take place in locations where internet connectivity may be limited or unstable, and while this is solved with native apps such as the Eventscase event app , it is not always possible. In addition, the app must be intuitive and easy to us e, even for those who are not very tech-savvy.

2024 59
article thumbnail

The Goal of Your Event Should Not be Lead Generation: Here's Why

Event Farm

Just as your marketing team leverages different types of content in order to achieve different goals—writing blog posts to grow top-of-funnel leads, for example, and creating case studies to help convert middle-of-the-funnel prospects—you can similarly use different types of events to reach different objectives.

article thumbnail

Live from SXSW 2024: Six Brands Catalyzing Connections in Austin

Event Marketer

The 38 th edition of the SXSW Conference and Festivals in Austin is officially underway, providing nine jam-packed days (March 8-16) of sessions, music and comedy showcases, film and tv screenings, exhibitions, tech competitions, awards ceremonies—oh yeah, and killer experiential marketing activations. Agency: 15|40.

2024 98