Socio Events

JANUARY 26, 2023

In-person events are a great way to connect with your audience and build relationships. Whether you’re hosting a conference, workshop, or networking event, there are many things to consider when planning and executing a successful event. We love all event formats for unique, albeit equally important, reasons.

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Hubilo Blog

MARCH 7, 2020

This International Women’s Day, we would like to raise a toast to the empowerment and diversity in our events industry. They may be event tech enthusiasts, event planners , event speakers , but all of them are influencers for event enthusiasts and followers. She even launched her own events agency DAHLIA+.

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Bizzabo

AUGUST 28, 2020

COVID-19 and events have been challenging to navigate. Luckily, nearly every industry has embraced virtual events , including tech companies. From showcasing their products to making major announcements and connecting with developers, technologists, and B2B customers, it’s clear that virtual events are high value across the board.

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Bizzabo

JANUARY 8, 2020

Learn how tech giant Qualcomm hosts such amazing events and marketing initiatives. And for those involved in B2B event marketing , they are a force to be reckoned with. When the Qualcomm team isn't designing new tech, they can be found brainstorming new corporate event ideas and/or hosting a noteworthy conference.

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Bizzabo

AUGUST 28, 2020

COVID-19 and events have been challenging to navigate. Luckily, nearly every industry has embraced virtual events , including tech companies. From showcasing their products to making major announcements and connecting with developers, technologists, and B2B customers, it’s clear that virtual events are high value across the board.

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Bizzabo

MARCH 31, 2020

Learn how to host a must-attend event like industry titan, Netflix. What started in 1997 as a convenient video rental alternative quickly turned into a powerhouse company that (as of this writing) has a larger market cap than Disney. Unfortunately, the event has been postponed due to the novel coronavirus. How could it not be?

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Bizzabo

AUGUST 1, 2019

There's a lot to learn from these 12 highly influential IBM events! But did you know it's also an events powerhouse? In this article, we'll look at a collection of 12 events, brand activations, and experiential marketing campaigns from IBM. Instead, they partner with the event by renting a booth. IBM Is Making.

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Bizzabo

APRIL 21, 2020

Today, Rakuten owns more than a dozen different companies and hosts events for many of them throughout the year. Keep reading to learn more about these events and how your company can host similarly effective gatherings. Overall, it's a great event, which is why big-time brands like Wells Fargo, Macy's, and Sephora sponsor it.

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Bizzabo

MARCH 12, 2020

Looking to give your event management skills a boost? Learn how to host top-notch events just like storied American publisher The Wall Street Journal does. It also has a rather robust event strategy. Whatever you do, make sure your events have amazing speakers. Key Takeaway: Have you considered hosting an event series?

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Negotiating 2020 Tech Conference 62

Bizzabo

FEBRUARY 12, 2020

Learn all about Bon Appetit's unique approach to event marketing and how you can adopt their philosophies to improve your own conferences, seminars, and expos. Bon Appetit, a popular magazine that shares tasty recipes, entertaining ideas, and wine reviews, was first published in 1956. Sound good? Then let's get started!

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Bizzabo

JUNE 19, 2019

Want to host amazing and imaginative events like Apple? Each of these 10 corporate event ideas listed in the article will teach you how. Apple’s event marketing team also plays host to a few famous gatherings, including the highly anticipated annual WWDC conference (mentioned below). Flagship Events.

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Bizzabo

FEBRUARY 27, 2020

Learn how the Walt Disney Company produces top-notch events and marketing activations in various cities around the world. As it turns out, Disney puts just as much imagination into the events it hosts as the movies it releases. Keep reading to learn how you can improve your event strategy using tried and true Disney principles.

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Bizzabo

SEPTEMBER 12, 2019

Oracle hosts many creative and engaging events each year. But Oracle is more than software, it's also an incredible event host. In this article, we'll look at 12 of its best conferences, virtual gatherings, and corporate event ideas and tease out the things that make them so great. Not bad, not bad at all! Source: Oracle.

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Bizzabo

MARCH 19, 2020

Learn how to host a hybrid event that combines the best of virtual & in-person experiences. Have you ever considered hosting a hybrid event? In light of recent developments regarding the coronavirus-caused COVID-19 pandemic, many event organizers have decided to explore new ways to bring people together.

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Bizzabo

SEPTEMBER 26, 2019

Learn about Intuit’s event strategy and how you can improve your company's in-person and digital gatherings through these great examples. They also create some pretty amazing experiential marketing moments, some of which we'll dissect in this article. 12 Imaginative Events from Intuit. Quickbooks Connect. We think so!

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Bizzabo

MAY 8, 2019

Amazon is a leader in the event space. The numbers are in: live, in-person events are critical to company success, according to 84% of Vice President and C-Level executives. Amazon, the online retail behemoth, clearly agrees and understands the power of event marketing. The Events. The Rise of Amazon. AWS Summits.

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Bizzabo

AUGUST 16, 2019

Cisco is a leader in the event space. Check out 12 of their best event examples and learn how to host better conferences, trainings, and seminars for your own company. Cisco is also a leader in the events space. The company hosts many highly regarded conferences, trainings, and experiential marketing events each year.

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Bizzabo

NOVEMBER 13, 2019

Learn how the New York Times hosts amazing events that always keep audiences coming back for more! It's also a world-class event host. In this article, we'll explore 12 imaginative events from the New York Times and identify key takeaways from each. Key Takeaway: Consider making technology a focal point of your event.

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Bizzabo

DECEMBER 11, 2018

Brand activation is a relatively new term in the marketing world, becoming popular within the last few years. It plays a crucial role in any multi-touch event marketing plan. Vitaminwater expertly incorporated this tactic into their WayHome Music Festival event strategy by building a human car wash. Source: Radius.

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Bizzabo

JULY 3, 2019

Salesforce and its subsidiaries are known for producing incredible events. Take a look at these 12 examples and learn how you can supercharge your own event strategy. It's also known for hosting incredible events and experiential marketing. 12 Imaginative Events From Salesforce. Sound like a plan? Dreamforce.

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Certain

JUNE 21, 2017

One of the key takeaways from early June’s Internet Retailer Conference & Exhibition is that B2B e-commerce is on the rise. Business-to-consumer (B2C) e-commerce is well-established, but business-to-business (B2B) e-commerce has taken longer to gain a foothold. trillion — twice the size of the US B2C e-commerce market.

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Socio Events

FEBRUARY 21, 2023

Here’s the truth: There’s no guarantee anyone will show up, even when you’re hosting a virtual event. However, with the right virtual event marketing strategy, you can increase your chances of success. The key to a successful online event is getting the word out to your target audience, which can be a challenge.

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Bizzabo

JANUARY 29, 2019

Build relationships, provide real value, and help attendees achieve their most important goals with these workshop event ideas. Workshop events allow businesses to target a variety of specific audiences in order to gain or maintain their patronage quickly and effectively. You’ll even discover some training workshop ideas too.

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Bizzabo

JULY 6, 2018

Networking is and always has been one of the primary reasons attendees sign up for events. It is not only an opportunity that serves to personalize an individual's event experience, but now more than ever, networking events have become crucial to professional success - for attendees and organizers alike. It is all about value.

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Bizzabo

JULY 30, 2021

Data can be a gold mine for event marketers. To overcome the event impact gap—and create events that deliver fantastic attendee experiences and incredible business results—marketers must look past intuition and tap into the huge wealth of data in their tech stacks. The event rolls around and they join virtually.

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Bizzabo

FEBRUARY 7, 2019

Build your brand, showcase potential, and engage your community with these thought leadership event ideas. The goal of a thought leadership or networking event is to present a brand’s authority in a particular domain and provide opportunities for people with related business interests to meet and interact with one another.

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Certain

MARCH 20, 2018

In a recent webinar by Certain and Heinz Marketing, top marketing and event industry professionals discussed findings from The 2018 State of B2B Event Marketing: Uncovering Best Practices to Drive Value, Pipeline, and Revenue , and offered their insights on how companies can maximize their events in 2018.

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Certain

MARCH 20, 2018

In a recent webinar by Certain and Heinz Marketing, top marketing and event industry professionals discussed findings from The 2018 State of B2B Event Marketing: Uncovering Best Practices to Drive Value, Pipeline, and Revenue , and offered their insights on how companies can maximize their events in 2018.

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2018 Event Marketing Marketing Events 20

Bizzabo

DECEMBER 27, 2018

Most people don’t always associate enjoyment with this event type, but there’s no reason why you can’t plan a fun staff meeting with high levels of event engagement. Internal Meeting Ideas. Plum Organics is an excellent example of how corporate event ideas can include an element of fun in any internal meeting.

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Bizzabo

NOVEMBER 2, 2018

Discover product launch event examples from leading brands like Google, Moz, and Magento and more. One of the most successful ways to release a new product is through an event. One of the most successful ways to release a new product is through an event. But don't worry, product launch events don't have to be scary.

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Event Ideas Social Media 2018 Conference 76

Bizzabo

JANUARY 3, 2019

Learn how to impress customers, prospects and other stakeholders with these impressive VIP event ideas. No matter what industry you’re in, you have certain decision-makers and clients who deserve celebration with a special event, an invite-only networking opportunity, or some other exclusive VIP gift. What is a VIP event?

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Bizzabo

JULY 13, 2018

Need more ways to have people mix and mingle at your event? Check out these 20 tips on how to encouraging networking among event attendees. Beyond key speakers and sponsors, networking opportunities should be a main offering powering your event. Table of Contents. An Online Community. Name Badges. Employ Mid-Session Activities.

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Certain

FEBRUARY 9, 2018

One of the greatest challenges in rolling out an ABM strategy is the alignment between sales and marketing; however, as Brightcove has shown, it can also prove to be one of the major benefits. . Events are the channel that brings Marketing and Sales teams together” – Kristen Alexander. ABM in Action. Get Guerilla.

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Sports B2B Marketing Advertising 20

Certain

FEBRUARY 9, 2018

One of the greatest challenges in rolling out an ABM strategy is the alignment between sales and marketing; however, as Brightcove has shown, it can also prove to be one of the major benefits. . Events are the channel that brings Marketing and Sales teams together” – Kristen Alexander. ABM in Action. Get Guerilla.

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Sports B2B Marketing Advertising 20

SpotMe Blog

MAY 24, 2021

Successful events are backed by a ton of moving pieces. Fortunately, we have sophisticated software available today that helps us manage and plan events seamlessly, with each tool serving its own unique purpose. Which tools are best for managing the event, and which are ideal for planning? Event managers are executing the event.

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GEVME

JULY 23, 2019

Trade shows are a time-honored tradition among business-to-business (B2B) marketers and event organisers. Planning a trade show may be the greatest experience in an event organiser’s career. What the participants expect from the event. Send someone from your marketing team to manage the event booths.

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Bizzabo

JUNE 5, 2019

Capture the hearts and minds of your attendees with 10 event ideas straight from Facebook. Learn how Facebook uses experiential marketing to produce impactful events that deepen connections. This mobile product philosophy is also consistently and creatively executed in Facebook’s event success strategy.

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