Event Marketer
DECEMBER 13, 2021
There is a silver lining to the automotive semiconductor chip shortage and supply chain disruptions that are squeezing factory output and revenue for car companies. But for automotive event marketers, it’s an opportunity to reevaluate how and when they capture consumers and, most importantly, where. .
Event Marketer
FEBRUARY 13, 2023
The automotive sector’s presence at CES continues to grow, with nearly 300 exhibitors in the dedicated West Hall of the Las Vegas Convention Center at this year’s event, Jan. Read on to discover how five automotive brands engaged CES 2023 attendees with their latest technologies fueling the future of mobility.
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Event Marketer
APRIL 18, 2023
Held this year April 7-16 at New York City’s Javits Center, the 123-year-old event was rife with interactive activities, ride-and-drives, experience design inspiration, sustainable builds and inclusive programming. And EM was along for the ride.
Event Marketer
JANUARY 30, 2023
5-8, in Las Vegas, that together showcased how its products drive sustainability and innovation today and how they will in the future. This isn’t just about the automotive industry, mobility or aerospace; we want to change people’s mindset. ” Agency: Freeman.
Event Marketer
JANUARY 31, 2024
Filmmakers, actors, storytellers and, yes, marketers gathered in Park City, UT, for the 40 th annual Sundance Film Festival, Jan. Agency: G7 Entertainment Marketing) The National Parks were among artists who performed at the White Claw Shore House. From cozy chalets to themed soirees, here’s a taste of the action from Park City.
Event Marketer
MARCH 6, 2023
But it’s also a bellwether of what’s to come in experiential technology across the event marketing landscape. Turkish automotive company Togg created a “Digital Mobility Garden” with four experiences that demonstrated its solutions for sustainable and connected mobility. Learn more about Togg’s booth in our automotive roundup.)
Event Industry News
NOVEMBER 30, 2022
Our priority is to create the right conditions to stimulate trade for the long-term and sustainable development of the automotive industry. Therefore, after discussing with stakeholders, we agree that holding the show at a later date will produce more fruitful results for the local and overseas automotive community.”.
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