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Max Hosts Drag Brunches and Makeovers in a Box Truck at Miami Art Week

Event Marketer

The campaign, powered by Max’s Human By Orientation platform for queer consumers, and created in partnership with LGBTQ+ nonprofit Equality Florida, was anchored by a colorful mobile unit featuring original, drag-inspired artwork by Mithsuca Berry on one side, and a large window on the other to showcase the activities inside.

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Event Attendance Tracking: How to Go Beyond Headcount to Boost ROI

Eventmobi

Tracking lets you understand which sessions buzzed with energy and which saw attendees sneaking out for an early coffee break. Effective event management is a blend of careful planning and adaptability. But event attendance tracking is about more than doing a quick headcount! and how to track attendance at an event using software.

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Event Marketing: Insider Strategies to Achieve Sold-Out Success

Event Planning BluePrint

Such content not only piques interest but also encourages sharing, significantly amplifying your event’s reach. Since starting my event career in 2004, I’ve learned a thing or two about the transformative power of effective event marketing and promotion.

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The Brief: Karaoke Gondolas and AI Experience Centers

Event Marketer

Armed with limited-edition bottles of OJ featuring the “AI” dropped from its name (“Tropcn”), the brand showed up in Sin City and doled out free juice to celebrate its natural ingredients and underscore that its beverages have no artificial additives. ORANGE YOU GLAD TROPICANA MADE IT TO CES? Or as Tropicana put it: “Sure, we love STEM.

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Three Ideas to Leverage Local Businesses for Your Events

Event Marketer

Propel met with the organizations’ leaders to identify the resources that would best help them continue to amplify their message. When the nuns infiltrated a taco restaurant during the lunch hour, brand ambassadors passed out flyers redeemable for a free taco. Agency: Invisible North.

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Inside State Farm’s Gamerhood Challenge: Tiny Houses, Trivia and Tournaments

Event Marketer

Each week, eight world-renowned gamers, streamers and content creators competed inside their own branded tiny house within the “Gamerhood,” with opportunities for at-home viewers to get in on the action via a Twitch extension. million views during the first episode alone.

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Harnessing the Power of Event Apps for Post-Event Marketing

Guidebook

This is a massive step for your business growth. However, here’s something you must consider—the end of an event is just the beginning of a new marketing journey. Events are rarely a one-time done-and-dusted affair. They are meant to be a part of a bigger puzzle. This is where you move the attendees towards the desired action. Let’s dive in!