Event Marketer

FEBRUARY 22, 2024

The good news for event marketers, however: Despite the year’s travel speed bumps and forecasts, many events and trade shows (CES 2024, included) are reporting they are back to pre-pandemic attendance levels. Here, we explore some of the latest facts and figures, and opportunities, surrounding business travel trends. “The

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Hubilo Blog

FEBRUARY 24, 2022

To make it a little easier for you, we’ve curated a list of nine events you should consider attending in 2022. March 8-9, 2022 | London. With over 150+ speakers, 100+ sessions, and content themes ranging from sustainability and event tech to market innovation, it’ll be the largest gathering of event professionals in the UK.

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Event Industry News

JANUARY 21, 2022

Konduko, the pioneer of Intelligent Trade Shows, has announced the appointment of Ade Allenby as global Senior Vice President of Customer Success and Innovation and Jeff D’Entremont as Vice President for Business Development in North America, as it continues to grow and consolidate its senior team following a strong 2021.

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SmartMeetings

MAY 27, 2021

From around the world, announcements of dates and places for bringing tech minds together F2F have started to trickle in. By the end of the year, he had hired someone full-time as a field marketer to manage the experiences. She is counting on returning to at least the option of F2F by spring 2022. The Day the Meetings Stopped.

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Smart Meetings

APRIL 14, 2022

Predictions are that 40% of 2022 events are projected to happen online, there will be a 37% increase in companies’ virtual event spending, and 20% of trade shows will remain virtual. Read More : Survey: Many Event Marketers Say Orgs Not Effective at Virtual Events.

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All Seated

JUNE 30, 2022

In this event tech podcast summary, Michelle Bruno, Strategic Consultant with Dahlia+ Agency and President of Bruno Group Signature Services, and Nick Borelli, Director of Marketing Growth with Allseated, discuss the role of event tech in Trade Show News Network’s ‘Trade Show Talk’ podcast.

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Event Industry News

NOVEMBER 5, 2021

Konduko , global event technology supplier and creator of the Intelligent Trade Shows TM concept, has announced a three-year sponsorship deal with Event Tech Live’s (ETL) shows in London and Las Vegas. The marketplace launches in Q1 of 2022.

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Attendease

NOVEMBER 21, 2023

Event organizers should be looking at all online aspects of their events, from registration and check-in, to scheduling and marketing communications. This means first making a list of any exploitative weak points in your tech systems. If appropriate security measures are not implemented from the outset, data breaches can occur.

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SmartMeetings

APRIL 11, 2022

Event Tech for Medical and Financial Meetings. Likewise, which event tech you choose shouldn’t be the make or break of your event. This article appears in the April 2022 issue. The post Smart Tech: The 20% Difference appeared first on Smart Meetings. But (you knew there was one coming, right?) Enhanced Security.

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Eventmobi

JULY 5, 2023

Maybe it’s venue rental, marketing expenses, speaker fees, technology requirements, accessibility support, or catering costs. According to a 2022 survey by The Partnership Professionals Network and Dynamic Benchmarking , one reason sponsors’ objectives aren’t achieved is because associations don’t know sponsors’ goals.

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Event Industry News

JUNE 28, 2022

Other winners included Informa Markets – Decorex 2021, who picked up the Marketing Campaign of the Year award for trade, Quartz Business Media Ltd – World Vape Show Dubai who picked up the award for Best Event Launch and Katherine Parkhouse from FESPA who picked up the Unsung Hero award. Informa Markets – Decorex 2021.

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Event Industry News

DECEMBER 9, 2022

The winners of the Event Supplier and Services Association’s (ESSA) 2022 Awards were announced last night, as the sector gathered to celebrate this year’s finest talent. ESSA OUTSTANDING CONTRIBUTION TO THE INDUSTRY AWARD 2022 Sponsored by Abraxys Global. ESSA YOUNG PERSON AWARD 2022 Sponsored by Rocket Exhibition Services.

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Event Marketer

FEBRUARY 7, 2022

When you’re a sleep wellness brand vying for attention at a global technology trade show, sometimes you’ve got to make your own dreams come true. Now we’re a pretty key part of the [show’s] health and wellness experience.”. For Sleep Number, leveraging the HoloLens at this year’s show wasn’t about using tech for the sake of it.

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Event Industry News

OCTOBER 24, 2022

They went out to market with a series of small buyer/seller speed meeting shows in 2011 creating the brand and launched RecFest three years later – a festival-style event in a conference room, AstroTurf on the floor, attended by some 100 people.

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Event Marketer

JANUARY 3, 2023

For its 2022 Upfront, TelevisaUnivision enlisted Hispanic artists and vendors that lent authenticity to its positioning as the go-to network for Spanish-language content. Marketers from Intel, TelevisaUnivision, Subaru and Campari share insights on what post-pandemic audiences actually want, how they’re delivering—and how to measure it all.

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Socio Events

OCTOBER 11, 2022

Propelled by these possibilities, the global events market is expected to surpass $2 trillion by 2028, according to Verified Market Research. Today, there are three types of events that can be planned: In-person events: Traditional face-to-face gatherings, such as a trade show, conference, or corporate event.

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Event Marketer

MAY 16, 2022

For event marketers, keeping track of these ever-changing variants is like keeping up with the Kardashians. Here, tips and insights from a range of event marketing execs and brands, from FX to Ruffles, on approaching contingency planning in 2022. More Thought Leadership: 10 Tips and Takeaways from the Brands at EMS 2022.

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Eventsforce

MARCH 31, 2022

By Andrea Papini, Marketing Manager, Eventsforce. Event tech suppliers are certainly optimistic, as are those managing trade shows, conferences and exhibitions. What tech to use. You’ve done the clever marketing, paid for the expensive stand and committed a considerable amount of time to the exhibition.

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EventMB

JUNE 7, 2022

It often pays to host events in destinations with a bustling local market, but it’s not just the biggest metropolises that offer top-notch speakers and a ready-made attendee base. The TechNet Cyber 2022 conference, for example, not only capitalized on Baltimore’s status as a tech hub, but also benefited from its proximity to Washington D.C.

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PCMA Convene

AUGUST 16, 2021

Now is the time for leadership, vision, and courage on the part of every one of us in the event, conference and trade-show industry. Successful organizations have three fundamentals: a good team, good market dynamics, and a good business model. Look ahead, not backwards. Do we know why we must do it? Do we know how to do it?

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e2m.live

FEBRUARY 4, 2019

A survey report published by ARtillry has claimed that by 2022, it is expected that the global augmented reality ad revenues will top 2 billion USD. The global event management software market was valued at $6.4 billion by 2022. In less than ten years, the event tech market will nearly double. MarketsandMarkets).

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Socio Events

MARCH 21, 2023

In the world of business marketing, B2B events offer a tried-and-true channel for wowing your target audience, meeting potential clients, and raising brand awareness. From designing event content to choosing the right speakers, B2B marketers have a lot of important decisions to make. Where do you possibly begin? We’re here to help!

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Event Marketer

JANUARY 18, 2022

In the end, the global trade show, which according to organizers was cut a day short as “an additional safety measure,” drew 40,000 attendees. It was a far cry from the 171,000 who showed up in 2020, making it a disappointing turn of events for a show that tends to serve as an industry health-check. Agency: NParallel).

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Event Marketer

MAY 16, 2022

We’ve all seen a trade show floor or festival footprint littered with deserted brand swag that ultimately ends up in a landfill. And marketers agree it’s time to be more prudent about those freebies. That was the strategy for the 47th annual World of Concrete trade show this year. Provide Eco-friendly Swag.

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Event Marketer

APRIL 21, 2021

5-8, 2022, Las Vegas. After announcing, then detracting, plans for a physical show in 2021, CES organizers say the event is back in action for 2022 with a hybrid format. Confirmed brands attending the in-person world’s largest tech conference include Amazon, AT&T, Dell and Google. Read more here. Read more here.

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Event Industry News

FEBRUARY 7, 2022

This year’s SXSW Conference in Austin, Texas (11 – 20 March 2022) is a hybrid event focused on connecting people from all over the world, bringing together a diverse range of forward-thinking exhibitors – from promising startups to established industry leaders. SXSW Event Tech Meet Up.

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Planning Pod

OCTOBER 4, 2023

From augmented reality to AI-powered chatbots and event management platforms, recent advancements in event tech are taking the events industry by storm. In November 2022, Skift CEO Rafat Ali presented as a hologram at the ICCA Conference in Krakow. Event organizers can now use event tech to create hybrid events for virtual attendees.

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InitLive

NOVEMBER 10, 2022

Here are a few formats that you can incorporate in your conference: Trade Show. Equipment (AV tech). Variable expenses are all the extra things that depend on your number of attendees, marketing costs, and all the extra touches that make your event unique. Marketing and advertising. Large Seminars. Round Table.

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Stova

MARCH 7, 2023

Having a partner that knows what the market wants now and which technologies will matter most is important, but with hundreds of options available, how do you find the right fit? What emerging trends will shape the industry, and how can technology help you make the most of new market realities? What products are gaining traction?

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Event Industry News

MARCH 30, 2022

For instance, figures from Statica show how the market size for augmented and virtual reality is due to grow to nearly $300 billion by 2024 – up from $30.7bn last year. Smart Events utilise data-driven tech to enhance value at every touchpoint during in-person events.

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Smart Meetings

OCTOBER 18, 2023

Breaking down the Accor survey results The results showed an overwhelmingly positive outlook for the industry. 78% of respondents say that their or their clients’ expenditures have increased since 2022. Respondents also confirm the importance of trade shows, exhibitions and conferences. billion in 2024.

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Event Marketer

JULY 3, 2023

All Reddit had to do was convince marketing and advertising’s biggest players that tapping into its self-selecting audience could be their greatest weapon. Reddit may operate on a “Karma” points system, but its marketing strategies are never left up to fate. And that’s key.”

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Socio Events

MARCH 3, 2023

Undoubtedly, the global virtual events market will play an important role in this process, as it’s the fastest-growing industry vertical. In fact, Grand View Research indicates that the virtual events market is outpacing the rest of the industry, soaring at an impressive CAGR of 21.4% between 2022 to 2030. The only problem?

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Socio Events

FEBRUARY 28, 2023

Of course, the following events never go out of style: Birthday parties Weddings Conferences Sales meetings Trade shows However, the event industry is much bigger than that, especially in 2023. In fact, more than two-thirds of events in 2022 were either hybrid or had the option to attend remotely, according to Skift.

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Stova

APRIL 13, 2023

Consider meteoric rise of ChatGPT: This free, AI-powered chatbot debuted in November 2022. Given the recent innovation and investment in AI, it’s no wonder this market is expected to surge from $387.45 billion in 2022 to $1,394.30 These are just two examples of artificial intelligence at work in trade shows and conferences.

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PCMA Convene

MARCH 11, 2022

IMEX Group suspended Russian state enterprises from attending its IMEX Frankfurt 2022 show, which is scheduled for May 31-June 2. “We Slovenia-based trade-show organizer Conventa mounted an online event March 4 called “LIVE From Ukraine: This is How You Can Really Help.” Event Organizers. Diener said in a statement.

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Event Industry News

MAY 26, 2021

On Friday, May 21st, Washington, DC fully reopened for in-person meetings, conventions, trade shows, groups and special events. The hospitality alliance, comprised of Destination DC (DDC), the official destination marketing organization for Washington, DC, Events DC, the Hotel Association of Washington, D.C. billion [2].

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