Attendease
FEBRUARY 4, 2020
Sponsorships are the lifeline that keeps the events industry sustainable. Over the last decade, event sponsorship has become the primary way in which events receive funding, products, and other services. Over the last decade, event sponsorship has become the primary way in which events receive funding, products, and other services.
Event Age by Swapcard
AUGUST 17, 2023
Sponsorship opportunities can be a significant source of revenue for trade show organizers. A 2019 survey found that 20% of the revenue from trade shows in the US came from sponsorships and grants. Arguably, achieving a good Return on Investment (ROI) is the most important objective.
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Eventmobi
JUNE 13, 2019
Whether you’re a B2B or B2C brand, there’s no doubt that events offer a bounty of benefits. Thankfully, with a few savvy budget-saving tips, you can run a successful, professional event with minimum event budget costs in 2019. Offer event sponsorships and contra deals. Take the annual Marketing Profs B2B Forum.
Eventbase
JANUARY 30, 2020
Sponsorship sales make up a significant chunk of the production budget of most enterprise events. According to Forrester, 45 percent of global B2B technology decision-makers rely on conferences and trade shows to make technology decisions. Here are three innovative ways to breathe new life into your sponsorship programs: 1.
Smart Meetings
FEBRUARY 27, 2023
While sponsorships have been prevalent for a long time, further information about the popularity of digital and print options might surprise you. Also, 83% of exhibitors have purchased at least one sponsorship from 2017-19. Provide exclusive or a finite number of sponsorship opportunities. Optimize each for SEO.
Event Industry News
JANUARY 10, 2019
From large scale sporting events to b2b exhibitions, our Inflatable Structures facilitated event organisers across the global to create new experiences and take their events to the next level. Here are our top five trends that we think will be hot for event and exhibition organisers in 2019. Playing with venue infrastructure.
Velvet Chainsaw
FEBRUARY 21, 2019
The most glaring reality I’ve pointed to previously in this space — that three out of four B2B buyers conduct the majority of their research before talking to a salesperson — greatly affects the sustainability of the tradeshow business model. I think our model is ripe for disruption without a more transparent and trusted platform.
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