Event Industry News

MAY 4, 2022

Partnered with ETA since 2018, Evessio is involved with the process from the very beginning, assisting in the set-up of the Event Technology Awards site, the registrations and beyond. This is the fifth year we have worked with Evessio,” sales and marketing director, Kizzy Allott, said.

Event Technology 57

Event Technology Technology 2026 2018 57

Smart Meetings

DECEMBER 24, 2018

Meeting planners had their hands full in 2018, with data breaches, commission cuts, new event technology and other drastic changes affecting the meetings industry. Their support for event marketing is ‘largely intuitive, based more on anecdotal evidence than on hard data,’ the executive summary said.”.

2018 78

2018 Meetings Negotiating Technology 78

EventMB

FEBRUARY 21, 2019

This is a case study from MeetingPlay. More information about Event Manager Blog’s case studies. There are hundreds of event apps on the market but the decision behind what works best for an event is a personal one based on goals and needs of the audience. The planners behind Teradata Analytics University 2018 […].

Event Apps 188

Event Apps 2018 Event Management Marketing 188

Eventmobi

AUGUST 20, 2018

Keep reading to learn how IncentiveWorks was able to create a winning gamification strategy at their 2018 conference. To read about other client gamification strategies, check out CSAE’s 2018 Trillium Winter Summit. The solution was to really put a lot of emphasis on pre-event marketing and onsite promotional activities.

2018 150

2018 Event Apps Marketing Event Marketing 150

Event Industry News

DECEMBER 14, 2018

Boasting a packed educational programme across five sector-specific stages, here you can catch up with content that you may have missed from 2018’s event. From the Brand & Buzz Stage at Event Tech Live 2018. Now the hype has died down, what does it take to create a truly impactful VR or AR marketing campaign?

Marketing 81

Marketing Social Media 2018 Event Tech 81

Eventory

APRIL 5, 2018

Reading Time: 6 minutes It all started with passing samples of products on the streets… Experimental, engaging marketing has gone from the edge to the great player in marketing. Check out our picks of the best event marketing campaigns to get inspired and implement the brand new event marketing strategy to your company.

Event Marketing 113

Event Marketing Marketing 2017 2018 113

Event Industry News

APRIL 3, 2024

Announced as a follow-up to an industry-first study conducted among event organisers back in 2018, the survey aims to highlight the new […]

Management 51

Management 2018 Venues Events 51

Bizzabo

NOVEMBER 13, 2018

Get inspired by these 10 corporate event marketing ideas that go beyond the typical trade show booth. It’s no secret that live events are valuable marketing channels. According to the 2018 Event Marketing Benchmarks and Trends , that’s exactly the case. Virtual Reality will be news-worthy Event Marketing.

Corporate Events 76

Corporate Events Event Marketing Marketing Trade Shows 76

Smart Meetings

OCTOBER 5, 2018

Attending a 12-week CMP study group with 25 meeting planners was invaluable. Hermes has also been chairman of the board for San Diego Tourism Authority and San Diego Tourism Marketing District. The post October 2018 Power Player: Scott Hermes, President of Irvine Company appeared first on Smart Meetings.

2018 79

2018 Fashion Tourism Hotels 79

Event Industry News

JULY 19, 2018

YADA Events can today announce the launch of the 2018 YADA Academy – a 12 week intensive training programme for 11 selected interns. The programme encompasses workshops and real life experience in topics including project management, event creation, sales techniques, sponsorship, technology, social media, marketing and merchandising.

2018 45

2018 Social Media Sponsorships Education 45

Marketo Events

MAY 31, 2019

From interactive philanthropic experiences to augmented reality, experiential marketing is on the rise, with more brands looking to create memorable experiences for consumers in order to drive sales. This allows you to tap into consumer sentiment, get feedback on products and marketing campaigns, and even recruit brand ambassadors.

Marketing 60

Marketing Social Media Retail Advertising 60

Hubilo Blog

NOVEMBER 6, 2018

One such mega entity that has made events a major part of their experiential marketing strategy is IIFL Wealth. Among this vast portfolio of IIFLW corporate events is the Value of Things 2018 event that was organized recently. IIFLW’s VOT 2018 Powered by Hubilo. Learning from VOT 2018. What is IIFLW?

Corporate Events 75

Corporate Events 2018 Event Planning Event Tech 75

Eventory

OCTOBER 23, 2018

The same applies to the marketing industry. Given the fact that every generation has its own specifics, marketers around the world struggle to make their actions the most efficient while dealing with Millennials. From many marketing options, experiential marketing seems to upfront others. How to market Millennials.

Marketing 94

Marketing Social Media Advertising 2018 94

Hubilo Blog

DECEMBER 11, 2018

Some events are meant purely for client acquisition and marketing purposes while others are meant to help professionals belonging to the same industry network and enable knowledge sharing among them. The event ‘ NHRD- TecHeart 2018 ’ was organized by the National HRD network in Bangalore. About the NHRD TecHeart 2018.

Corporate Events 73

Corporate Events 2018 Event Apps Tech 73

Smart Meetings

OCTOBER 4, 2018

The revenue per available hotel room (RevPAR) across the conference and meetings market is predicted to grow by 3.5 Forecasts for 2018 in general predicted higher costs across hotels, airlines and venues, and it is a trend that will continue if occupancy remains high. Market-wide, the RevPAR is expected to slow to 3 percent in 2019.

Venues 87

Venues Marketing Meetings Airlines 87

Smart Meetings

OCTOBER 23, 2018

Rising hotel and airline costs , along with increasing demand for more and longer meetings is pressuring planners to make critical choices to stay in strict budgets, according to a new study by American Express Meetings & Events. In fact, hoteliers reported that demand for smaller cities was up 3.2 percent. . Rethinking Business Models.

Hotels 40

Hotels Negotiating Meetings Airlines 40

Jawbone

DECEMBER 12, 2019

EXPERIENTIAL MARKETING DURING SOUTH AFRICA’S FESTIVE SEASON. For many South African businesses, it’s time to get tactical with seasonal marketing – and that means the perfect opportunity to to get an even larger audience’s eyes on your brand. THE BENEFITS OF EXPERIENTIAL MARKETING OVER THE FESTIVE SEASON.

Marketing 52

Marketing Transportation 2018 2020 52

MeetingsNet

MAY 31, 2018

May 30, offered seven sessions and two networking events—one the evening before the main event, and a closing reception that, new for 2018, offered the opportunity to take 10 event industry technology solutions for a test drive. Content Summary: ECEF 2018 Gold Sponsor PSAV's staging was a big hit with the crowd. Media Image.

2018 40

2018 Consulting Technology Education 40

Eventory

JANUARY 29, 2019

2019 is here with its event calendar full of the best marketing conferences waiting for you to attend them. The marketing industry changes at a very fast pace. To keep track of emerging progress and novelties marketing specialists need to stay in the center of ongoing changes. Top 25 best marketing conferences in 2019.

2019 112

2019 Marketing Conference Social Media 112

Connect Your Meetings

AUGUST 3, 2018

As a 2018 40 Under 40 honoree, Schecter discusses his passion for the events industry. What I do: I work with groups of more than 151 that are headquartered out of the northeast market. The post 2018 40 Under 40: Matt K. Schechter, 35, works in New York City as regional director of national accounts at NYC & Company.

2018 40

2018 2015 Tourism 2017 40

Connect Your Meetings

AUGUST 3, 2018

As a 2018 40 Under 40 honoree, Schecter discusses his passion for the events industry. What I do: I work with groups of more than 151 that are headquartered out of the northeast market. The post 2018 40 Under 40: Matt K. Schecter, 35, works in New York City as regional director of national accounts at NYC & Company.

2018 40

2018 2015 Tourism 2017 40

PCMA Convene

OCTOBER 19, 2017

We talked to Cathy Breden, CMP, Chief Executive Officer of the Center for Exhibition Industry Research (CEIR), about how the exhibitions sector performed in 2017, what she expects for 2018, and the one trend business event organizers should keep an eye on: . What can we expect from the exhibitions sector in 2018? to 3 percent in 2018.

2016 69

2016 2018 2011 2017 69

SmartMeetings

JANUARY 12, 2018

Here are key event planner takeaways from CES 2018. — IGN (@IGN) January 11, 2018. Although the price is expected to be quite astonishing, the product is set to roll out in 2018. — Rokid (@RokidInc) January 4, 2018. The product is expected to be available for purchase in late 2018. Try it yourself!

2018 46

2018 Event Tech Tech 2017 46

NVOLV

MAY 16, 2018

However, a recent study by QHotels Event Prof Panel finds that white label event engagement app will continue to be the hot thing in 2018. Having a mobile event app can help your marketing team in promoting their events without doing much. No need to set the alarms or note down in the planner.

2018 45

2018 Event Apps Social Media Speakers 45

Event Industry News

SEPTEMBER 4, 2019

Agency: Event Marketing Solutions (EMS) Formed: 2000 Annual Events: 100+ Staff: 11-50 Offices: 2 www.eventms.com. During that period Keith became passionate about roadshow trucks and realised with the growth of face to face and experiential marketing, an opportunity existed for a business to specialise. Case Study: Smart Living Tour.

Event Marketing 44

Event Marketing Marketing Healthcare Retail 44

Smart Meetings

DECEMBER 21, 2018

And that’s a good thing: Studies have repeatedly shown that more voices in the conversation make for more profitable companies. Smart Meetings talked to leaders in the diversity and inclusion movement in 2018 to find out what strategies can help planners create a really big tent. Moving on to #UsToo.

2019 109

2019 Meetings 2018 Hospitality 109

PCMA Convene

MARCH 28, 2022

In 2018, only around one out of 10 business event professionals responding to a Convene survey said that they bake sustainability into their planning process from the start, making sustainability clauses part of their RFPs — and more than one-third said that they didn’t source or design their event with an environmental lens at all.

Sustainability 98

Sustainability 2018 Venues Event Management 98

Eventbase

JANUARY 11, 2019

In the B2B world, where events can sometimes be standardized affairs, savvy marketers know that experiences are the best way to cut through the noise and inspire word-of-mouth promotion. What do we mean by experiential marketing at events? Why experiential marketing? After all, events are, by nature, experiences.

Marketing 40

Marketing B2B 2019 2018 40

Event Industry News

NOVEMBER 2, 2018

Gleanin, the leading referral marketing platform for exhibitions, will be launching their white paper on ‘The Future of Event Registration’ at Event Tech Live 2018, held on the 7 & 8 November 2018 at Old Truman Brewery, London. For one organiser, the number of mobile registrations completed in 2018 now amounts to 17.7

2018 95

2018 Event Tech Tech Events 95

Event Industry News

JUNE 27, 2019

The show’s acclaimed seminar spread will feature a new stage this year dedicated to Marketing/MarTech. Interested speakers, thought leaders in technology serving any parts of the event industry, with best practice examples, case studies and confident delivery, are encouraged to apply.

Event Tech 74

Event Tech Tech 2018 Sports 74

Event Industry News

MAY 18, 2022

Davis Trackhire has one of the most modern and versatile portable roadway systems on the market and would be delighted work with you on your next event. This has been recognised by having been shortlisted for Best Temporary Roadway / Walkway Supplier at both the 2018 and 2019 Festival Supplier Awards!

2010 57

2010 2012 Sports 2018 57

Marketo Events

DECEMBER 21, 2017

Did you know that 24% of global marketing budgets were spent on events in 2017? In this blog, I’ve put together 3 strategies for how to get the most out of your events as you plan your marketing strategy in 2018. And for that reason, we did our own experiment during our last Marketing Nation Summit conference in April.

Social Media 167

Social Media Marketing Speakers 2017 167

Eventbase

JUNE 27, 2019

Experiential marketing. But is experiential marketing a worthy investment for your event? More than two thirds of B2B marketers are anticipating a rise in experiential budgets this year. Experiential marketing is also more likely to meet the expectations of attendees who increasingly favor experiences over material things.

Marketing 40

Marketing Sponsorships 2019 Event Apps 40

Event Industry News

JUNE 28, 2019

Reinforcing Scene2’s Position as a Market Leader in Designing & Building for Brands in Immersive Events. Scene2 unveiled a new logo, website and showreel positioning them as a market leader in design and production for experiential live events. For the brand refresh and website redesign, they hired Ten Creative.

2019 54

2019 2018 Marketing Events 54

PCMA Convene

OCTOBER 19, 2017

We talked to Cathy Breden, CMP, Chief Executive Officer of the Center for Exhibition Industry Research (CEIR), about how the exhibitions sector performed in 2017, what she expects for 2018, and the one trend business event organizers should keep an eye on: . What can we expect from the exhibitions sector in 2018? to 3 percent in 2018.

2016 45

2016 2018 2011 2017 45

Event Industry News

JULY 7, 2021

I am currently positioned in the experiential marketing world based at TRO, focusing on producing knockout content for brands to help them shout about the work they are producing both internally and online. I’m currently working for Plastic Pictures as a Digital Marketing Executive. Ellie Papas. I do believe everybody has a purpose.

2018 57

2018 Consulting Marketing Sustainability 57

Management Events

AUGUST 21, 2022

In 2018, the International Data Corporation (IDC) forecasted that global revenue for big data and business analytics solutions would reach $60 billion in 2022 with a compound annual growth rate of 11.9% Ultimately, the analysis revealed four insights that have gone on to inform the company’s day-to-day people management in its pilot market.

Banking 59

Banking Financial Healthcare 2022 59