Velvet Chainsaw

JUNE 28, 2016

This is the first in a series of posts on the findings of reports published by the Center for Exhibition Industry Research (CEIR) based on research recently conducted on attendee retention strategies. Event organizers take heed: It appears that your tech exhibitors continue to be important to your show floor mix.

Trade Shows 271

Trade Shows Conference Networking Conference Education 271

Core-apps

DECEMBER 5, 2018

If you’re in the know, you already heard a bit of buzz on augmented reality or AR as a new tool in trade show exhibits. To help you stay on the up and up, it’s important to know a few ways you might encourage your trade show exhibitors to leverage AR to attract their target audience and elevate the overall quality of your event.

Trade Shows 80

Trade Shows Tech Technology Healthcare 80

Eventmobi

OCTOBER 5, 2023

It all comes down to the event marketing strategies behind them! A strong event marketing strategy isn’t just about getting the word out about your conference, expo, trade show, or event; it’s about compelling your audience to take notice and take action by registering and attending.

Event Marketing 195

Event Marketing Marketing Social Media Consulting 195

Eventmobi

JUNE 16, 2023

Where does your association drive revenue—and does it include a non dues revenue strategy? Integrating a non dues revenue strategy into your business plan will support your organization’s long-term growth and stability. Small staff Limited staffing can make it hard to start any new initiative—including a non dues revenue strategy.

Sponsorships 195

Sponsorships Financial Social Media Conference 195

Eventmobi

JULY 5, 2023

A strong association marketing strategy is the difference between making attracting and retaining members easy or next to impossible. Your association marketing strategy shouldn’t be a one-size-fits-all! Depending on your organizational goals, your marketing strategy may differ. Here’s some priorities to explore!

Marketing 195

Marketing Social Media Sponsorships Advertising 195

Event Age by Swapcard

MARCH 1, 2024

Efficient time management is the cornerstone of business success, particularly when organizing a trade show or exhibition, where every minute counts. With resource constraints amplified by layoffs and budget cuts, now more than ever, trade show planners are looking for innovative ways to do more with less.

Trade Shows 78

Trade Shows Event Planning Management Events 78

InCharged

DECEMBER 30, 2019

Flat and passive trade shows tips are boring enough to put their own organizers to sleep! If your own crews can’t stay focused throughout the entire presentation, then how can you expect your potential clients to show any interest? Putting together a strategy doesn’t have to be difficult at all.

Trade Shows 52

Trade Shows 2020 Marketing Conference 52

Event Age by Swapcard

MARCH 8, 2024

Event organizers know the drill all too well: the shift into high-alert mode, juggling all sorts of trade show challenges from a few days before the event starts until a few days after it wraps up. It's a non-stop routine that leaves little room for strategic thinking and can lead to missed opportunities for optimization and growth.

Event Management 78

Event Management Trade Shows Management Events 78

Socio Events

NOVEMBER 16, 2022

As we continue to ride the virtual wave that began in 2020, virtual trade shows are more popular than ever. But how do you host a successful virtual trade show? An introduction to virtual trade shows. The benefits of hosting a virtual trade show. Download the guide. The sky’s the limit.

Trade Shows 52

Trade Shows Transportation Travel Advertising 52

PCMA Convene

FEBRUARY 1, 2021

Trade shows are the lifeline of many associations but their nature makes them challenging to virtualize — and then monetize. The exhibitions industry watched as the Consumer Technology Association (CTA), which hosts CES, the largest annual trade show in the U.S. Illustration by SHOUT). It’s nonsense. It does not exist.

Trade Shows 96

Trade Shows 2020 2021 Education 96

InCharged

DECEMBER 30, 2019

Flat and passive trade shows are boring enough to put their own organizers to sleep! If your own crews can’t stay focused throughout the entire presentation, then how can you expect your potential clients to show any interest? Putting together a strategy doesn’t have to be difficult at all.

Trade Shows 49

Trade Shows 2020 Marketing Conference 49

Eventmobi

JUNE 23, 2020

We asked Event Planners if they are planning to incorporate a hybrid strategy for events going forward, and if yes, to share their insights into how that will work. The planners will need to know what they are shopping for and how to provide their clients with the correct platform and tech support to run their online portion of the events.

Events 370

Events Travel Trade Shows Food and Beverage 370

InCharged

AUGUST 26, 2019

Flat and passive trade shows are boring enough to put their own organizers to sleep! If your own crews can’t stay focused throughout the entire presentation, then how can you expect your potential clients to show any interest? Putting together a strategy doesn’t have to be difficult at all.

Trade Shows 40

Trade Shows Marketing Conference Social Media 40

InCharged

AUGUST 26, 2019

Flat and passive trade shows are boring enough to put their own organizers to sleep! If your own crews can’t stay focused throughout the entire presentation, then how can you expect your potential clients to show any interest? Putting together a strategy doesn’t have to be difficult at all.

Trade Shows 40

Trade Shows Marketing Conference Social Media 40

InCharged

AUGUST 26, 2019

Flat and passive trade shows are boring enough to put their own organizers to sleep! If your own crews can’t stay focused throughout the entire presentation, then how can you expect your potential clients to show any interest? Putting together a strategy doesn’t have to be difficult at all.

Trade Shows 40

Trade Shows Marketing Conference Social Media 40

InCharged

AUGUST 26, 2019

Flat and passive trade shows are boring enough to put their own organizers to sleep! If your own crews can’t stay focused throughout the entire presentation, then how can you expect your potential clients to show any interest? Putting together a strategy doesn’t have to be difficult at all.

Trade Shows 40

Trade Shows Marketing Conference Social Media 40

Bizzabo

MAY 15, 2019

Have you considered exhibiting at a trade show? This list of 30 trade show ideas from brands like GE, Amazon, and more will help your company successfully attract visitors. Trade shows have been around for quite a long while and just about every industry has at least one worth attending. 30 Trade Show Ideas.

Trade Shows 78

Trade Shows 2017 2018 B2B 78

Ins'Tent

AUGUST 14, 2019

Every year, millions of people visit trade shows across the United States. Whether it’s a tech expo or comic book convention, the average trade show visitor spends 5.5 The most successful trade exhibits all incorporate the latest technology. iCapture is a trade show badge scanner.

Trade Shows 65

Trade Shows Social Media Advertising Tech 65

EventMB

MAY 26, 2022

London and New York-based event tech company Glisser raised $4.9 based event tech veteran Matthew Donegan-Ryan joins as CEO with founder Trevor Gardiner, who was CEO, taking on the role of executive director of product innovation. The company raised almost $138M in December 2020, with acquisitions clearly part of its business strategy.

Event Tech 181

Event Tech Tech 2021 2022 181

PCMA Convene

JULY 8, 2022

Your next annual meeting, conference, or trade show has the potential to be the most successful event in the history of your organization. Event planners should involve the programming, marketing, sales, and tech teams throughout the planning process. According to Gallup, only 7 percent of U.S.

Ecommerce 98

Ecommerce Trade Shows Fashion Sponsorships 98

SpotMe Blog

FEBRUARY 2, 2022

The timeline for your event or meeting strategy are key as well. Event tech experts rate the platform highly for its extensive flexibility and navigation options. Founded in 2008, vFairs is a virtual career fairs and virtual trade shows pioneer. The main features include 3D models of the event with trade show booths.

Event Tech 130

Event Tech Tech 2022 Trade Shows 130

Event Industry News

JULY 5, 2021

Event Tech Lab has been working in the event technology area since 2014. Primarily working with early stage start-ups and delivering education sessions and keynotes at international conferences and trade shows topics around event technology. The realignment of the Event Tech Lab’s service offering now includes some new services.

Event Tech 69

Event Tech Tech 2014 Trade Shows 69

Bizzabo

NOVEMBER 15, 2018

The most authoritative 2019 tech conferences directory on the web. This carefully curated conference directory features over 200 (and growing) 2019 tech conferences across multiple industries. This carefully curated conference directory features over 200 (and growing) 2019 tech conferences across multiple industries. Start Date.

Tech 168

Tech 2019 Conference Technology 168

Bizzabo

AUGUST 10, 2018

Planning on attending an upcoming trade show? We’ve come up with a eight-step checklist ensuring you are fully prepared before attending your next trade show. The trade show has withstood the test of time as an effective marketing tactic. But, trade shows require extensive preparation.

Trade Shows 54

Trade Shows Social Media Event Apps Advertising 54

Attendease

FEBRUARY 7, 2022

It’s very likely that you have already experienced this marketing strategy in action. Experiential marketing — sometimes also referred to as “event marketing” — is a strategy that consists of direct, one-on-one engagement with the consumer in a branded offline or hybrid (offline and online) experience. Industry Trade Show.

Trade Shows 363

Trade Shows Social Media Automotive Fashion 363

Event Leadership Institute

APRIL 30, 2021

The Event Leadership Institute’s Business, Design & Strategy Summit , held virtually on June 3, invites meeting and event professionals to chart their course for the future. Informa has succeeded in devising creative solutions, and Kathryn Frankson will discuss its strategy.

Site Selections 98

Site Selections Trade Shows Sponsorships Tech 98

Ins'Tent

JANUARY 13, 2020

Trade shows! . We’ve gathered the top expos in the country from all fields, so get your calendar out and get ready to start planning your trade show calendar. . This show hosts more than 2,400 exhibits and attendees from all over the world. Electronics & Tech. Miscellaneous and Other Niches.

Trade Shows 69

Trade Shows 2020 Automotive Food and Beverage 69

e2m.live

NOVEMBER 2, 2020

This aspect is particularly true while hosting a virtual expo or virtual trade shows. 8 Must-Haves for a Virtual Trade Show Platform. Virtual Trade Show Apps. In a tech savvy generation, most individuals own mobile phones, and creating a mobile app helps liaise with your audience and encourage proficiency.

Trade Shows 52

Trade Shows Social Media Marketing Event Apps 52

Event Marketer

DECEMBER 12, 2023

and in Europe, and is responsible for determining which trade shows the brand should participate in annually based on show demographics and how they match up against key corporate objectives. Event Marketer: Let’s start with a trade show industry trend that has your attention. That’s why I love my job so much.

Trade Shows 109

Trade Shows 2024 2023 Marketing 109

Event Rebels

JANUARY 15, 2019

After launching a trade show or conference, your next goal becomes increasing registrations and sales. For starters, both a user-friendly online registration platform and a trade show exhibitor management tool ensure your show starts on the right foot. Learn more about our event technology solutions today.

Trade Shows 83

Trade Shows Conference B2C Marketing 83

Event Industry News

APRIL 6, 2021

Registration for the inaugural Event Tech Live (ETL) USA & Canada opens today (Tuesday 6 April) and details of the first four sessions have been revealed, which highlights the organiser’s international connections and commitment to quality content. And how to deliver its celebrated experience digitally. Register now.

Event Tech 87

Event Tech Tech Trade Shows Technology 87

Event Leadership Institute

MAY 26, 2021

Born out of dozens of focus groups and interviews with leaders of event teams from every sector of the industry, during the inaugural Business, Design & Strategy Summit, we’re tackling all the top issues, including health pass legalities, boycotts, experience marketplace disruptions, and more. The Future of Trade Shows.

Trade Shows 98

Trade Shows Sponsorships Travel Corporate Events 98

SmartMeetings

MAY 27, 2021

From around the world, announcements of dates and places for bringing tech minds together F2F have started to trickle in. She had only joined the company a few months earlier and just attended her first company trade show when she realized she would have to take a step back to reconsider the entire year’s programming.

Tech 98

Tech Meetings Trade Shows Travel 98

Eventscase Blog

NOVEMBER 2, 2023

As always, it is when we join Event Tech Live, the most significant tech event in Europe. This year also marks Event Tech Live’s 10th anniversary. Tech-trips with EMA and AEVEA Our British DNA and Spanish spirit have always been a part of this fair. November is always a standout month in our annual planning.

Event Tech 59

Event Tech Tech Trade Shows Event Management 59

Eventtia

JULY 24, 2023

In today’s competitive business landscape, event tech has become indispensable for big retail companies looking to drive growth, engage customers, and strengthen brand presence. We can’t ignore the impact of event technology on a retail company’s events strategy.

Event Tech 62

Event Tech Tech Retail Event Management 62

Event Industry News

NOVEMBER 2, 2021

There was more really good content at Event Tech Live’s virtual Day 2, which opened with Rae Malcham, VP of product strategy at BW Events Tech, gamely talking, and occasionally croaking, ‘Podcast style sessions for the on-the-go attendee’ from Seattle. At 3am local time. And that’s at least a part of the beauty in hybrid events.

Event Tech 59

Event Tech Tech Trade Shows Advertising 59

Eventscase Blog

NOVEMBER 29, 2023

For the recently concluded Event Tech Live, Europe’s most significant event technology event , we decided to conduct a ‘tech trip’ for EMA ( Event Managers Association ) and AEVEA ( Spanish Event Agencies Association ), two of the Spanish industry associations we’ve been collaborating with for years. Til next year!

Event Tech 59

Event Tech Tech Healthcare 2024 59